WTF Gym Talk

An update podcast on a few things I've had going on, some news and awesome lineup of new podcast that will be dropping...

My new favorite quote and here's why...

Microgym owners talk about Facebook in two facets:   - they admit they know nothing - they think they know it all No doubt that a small percentage of my brethren know their shit when it comes to FB ads, but let's not pose... ...most of us are just headline readers.   We think because one guy has a conversion based ad that goes to a landing page for a 6 week challenge, that this is only way to generate leads. I've got a surprise for ya. It's not.

Retail is one of the last pieces of the puzzle.  Plenty of more important elements of owning a microgym should be addressed before it - but once you've got a solid grasp on those, I do recommend putting some energy into this very viable revenue stream.

Head over to my YouTube channel and a Facebook business page to get the full video review of the torpedo.

My man Sean Pastuch, founder of Active Life Rx, came on the podcast to jam and we went down a rabbit hole of creating a social media presence that will not only make you money, but help with your hyperlocal virality + how to start thinking of your social media strategy at a higher level. 

So last time I had Joe Tebaldi on the podcast, it got rave reviews. So we're gonna do it on the reg.   Buckle up kids.

Yeah, I fucking said it. 

Jammin' with the owners of Fortitude Fitness regarding adding class times - when to add classes? - should the demand be there already? - what if we're losing people because we don't off that particular class time? ...and more.

I don't talk much about programming because it can be such a polarizing topic in microgym scene, especially for CrossFit affiliates. But had JJ on the podcast to discuss programming and dive deep into the competitive nature of microgyms.