Cubicle to CEO

Today’s case study features how Hala Taha grew a #1 podcast that generates 6-figures a year. I have been a podcast host in the space for two years now, but Hala shares unique tested podcast growth strategies I have not heard anywhere else, so you are in for a treat!Hala transparently shares industry insights like the exact rates sponsors are willing to pay, how much she charges for ad spots and client packages, plus creative ways to monetize your show. If you’ve never come across Hala before, she is the host of the Young & Profiting podcast, a show frequently ranked as the #1 education podcast across all platforms. She is also the CEO of YAP Media, a full service social media and podcast marketing agency for top podcasters, celebrities, and CEOs that generated $2 million in its first year alone. Push play and get ready to take notes!Connect with Hala: https://www.linkedin.com/in/htaha https://www.instagram.com/yapwithhala https://www.youtube.com/channel/UCtz8s6nPLvrVQ4YhOJz6DSg?sub_confirmation=1 If you enjoyed today's episode, please: Join our referral rewards program by signing up for our text notifications at ellenyin.com/superfan , and share your custom referral link with your biz besties to get them to sign up too!  Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday  Learn more about your ad choices. Visit megaphone.fm/adchoices

This is a free preview of ⁠Revenue Report Files⁠: an audio archive of five years of Cubicle to CEO’s quarterly revenue reports, from 2020 through 2024. Each episode breaks down our company’s profit and loss numbers, along with the context, decisions, and lessons from that quarter. Full episodes can be found at ⁠cubicletoceo.co/revenuereport⁠⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices

Today I want to introduce you to Aaminah Amin, one of our Paid to Create students who had a $10K launch on her course within a couple weeks of completing the challenge, and with less than 3000 followers!If you’re new to our world, the Paid to Create Challenge is a bootcamp style experience where we help first time course creators turn the idea in their head into a course they can pre-sell (meaning you don’t need pre recorded lessons, a website, or sales page). We help you enroll paying students into your course within just 3 days. Sounds like a big promise, but we have helped over 400 people do exactly that. Aaminah is proof that the method works, so if you’re interested in getting your course out into the world, check out www.ellenyin.com/paidtocreate to hear about our upcoming challenge kicking off January 24th. Aside from yielding impressive results from the Paid to Create Challenge, Aaminah is a financial coach who helps empower women of color to take control of their finances. In the last 2 and a half years, she has paid off 30,000 pounds in debt, started 3 businesses, created 7 streams of income, and is on track to retire in her 40’s - super impressive right? Through her course she has helped her students save and invest over $200,000. This is such a ripple effect that started with Aaminah believing in herself and deciding to go for it and create her first course, despite all the mental blocks she faced. Press play to hear all the details of Aaminah’s story leading up to and after launching her course with the Paid to Create method!Connect with Aaminah:  https://www.instagram.com/browngirlmoneyofficial/  https://go.browngirlmoney.com/bonuses Get her 'Money Mastery' Toolkit for FREE! ($269 value) If you enjoyed today's episode, please: Join our referral rewards program by signing up for our text notifications at ellenyin.com/superfan , and share your custom referral link with your biz besties to get them to sign up too!  Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday  Learn more about your ad choices. Visit megaphone.fm/adchoices

Happy New Year friends and welcome to the first episode of 2022! I could not think of a better guest to start this year off with than my friend, Tyler J. McCall. I really believe this episode is the most transparent and raw episode on this show so far. We touch on all the things in online business that often get swept under the rug, like burnout, feeling inadequate as a leader, and what it looks like when you step away from your online presence. Tyler is the founder of onlinebusinessowner.com and host of the online business show podcast. Since 2015, he has helped entrepreneurs build thriving online businesses through his online programs, services, and events. In this episode, we are talking about how he was able to take an unplanned 6-month sabbatical from work because of the burnout he was experiencing. We will be looking at how this came to be, how his business was able to sustain itself without the CEO, and why it’s so important to have a business reserve. Connect with Tyler:  www.tylerjmccall.com  www.onlinebusinessowner.com Instagram: www.instagram.com/tylerjmccall  Twitter: www.twitter.com/tylerjmccall Online Business Show Podcast: www.onlinebusinessshow.co  More from Tyler about his time off on The Online Business Show Podcast: 10 Lessons Learned from My 90-Day Social Media Break: https://onlinebusinessowner.com/obs/episode-66 How to Plan Your First Social Media Sabbatical (and Why It's So Important): https://onlinebusinessowner.com/obs/episode-67 Rethinking Our Relationship with Social Media as Online Business Owners: https://onlinebusinessowner.com/obs/episode-68 If you enjoyed today's episode, please: Join our referral rewards program by signing up for our text notifications at ellenyin.com/superfan , and share your custom referral link with your biz besties to get them to sign up too!  Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday  Learn more about your ad choices. Visit megaphone.fm/adchoices

Friends, we have made it to the end of another year! We want to say a huge thank you to everyone who has supported us throughout this year, and has tuned in every week to listen to the podcast to hear from the brightest minds in business. Our team loves producing this show as a passion project, and we are so happy you have followed along our journey, and learned alongside us!As our final episode of the year, we thought it would be fun to clip snippets from your top 5 favorite episodes from this year. Press play as we reshare some of our favorite takeaways that you may have missed, or you might just need to hear again as we enter 2022! Thank you all SO much for listening, and have a very happy holidays!XO, Team Cubicle to CEOCheck out the full versions of these featured episodes: Episode 76 - How I Made $560,348 in 2020 (Q4 Income Report) (https://www.ellenyin.com/blog/episode-76) Listen to all our previous Income Reports at https://ellenyin.com/incomereport Episode 79 - How Recurring Profit Grew Her Business From $12 to $6 Million with Haley Burkhead (https://www.ellenyin.com/blog/episode-79) Episode 83 - Perfect Doesn’t Work: The Science of Attraction in Sales with Vicki Kunkel (https://www.ellenyin.com/blog/episode-83) Episode 77 - How She Got Her First Client With Only 30 Followers On Instagram with Jennifer Mckinley (https://www.ellenyin.com/blog/episode-77) Episode 105 - The Top Tools + Systems You Need To Have Your Business Run Like A Well Oiled Machine with Jordan Gill (https://www.ellenyin.com/blog/top-tools-and-systems-for-business) If you enjoyed today's episode, please: Join our referral rewards program by signing up for our text notifications at ellenyin.com/superfan , and share your custom referral link with your biz besties to get them to sign up too!  Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday  Learn more about your ad choices. Visit megaphone.fm/adchoices

Real talk: Why were we never taught how to buy a properly fitting bra? I know I can’t be the only one who struggles with this. Generations of women have been playing a guessing game and settling for uncomfortable products & outdated practices in an industry that - until recently - catered more toward appealing to men than serving women. This was the exact obstacle Heidi Zak, the co-founder and CEO of ThirdLove, had to overcome when she launched an innovative solution to normalize online bra shopping that skyrocketed ThirdLove to being the #1 digital bra brand among millenials.Today, we’re dissecting the case study of how ThirdLove acquired 1 million paying customers in just 3 years and which customer acquisition channels they’re doubling down on in 2022.Connect with Heidi: https://www.thirdlove.com Use code TL-CUBICLETOCEO to redeem a free pair of underwear! Includes all underwear $28 or less 1 use per customer No minimum purchase. https://instagram.com/thirdlove/ https://instagram.com/heidi/ https://twitter.com/thirdlove https://facebook.com/thirdlove If you enjoyed today's episode, please: Join our referral rewards program by signing up for our text notifications at ellenyin.com/superfan , and share your custom referral link with your biz besties to get them to sign up too!  Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday  Learn more about your ad choices. Visit megaphone.fm/adchoices

We’re back with another inspiring $10K month case study with Cubicle to CEO member, Sarah Breshears.If you’re new to the podcast, Cubicle to CEO is my 12 month mentorship program where we help service providers, coaches, and consultants make their first $10,000 revenue month from a 1:1 service without a large following or posting every day. We’re on a mission to help 500 women achieve this financial milestone in their business journey, and so far dozens of our members have already gotten there. You can listen to all the past $10K month member case study episodes at ellenyin.com/halloffame.Sarah and her sister started their social media agency, Social Moguls, on Christmas Day of 2020 and have had explosive growth in less than a year. The month before joining Cubicle to CEO, Sarah’s agency made $955 total, but just 5 short months after implementing our Consistent Clients Cashflow System, she not only reached the $10K month milestone, but actually surpassed her goal and made $13 THOUSAND dollars! This kind of growth doesn’t just magically happen, it is strategically achieved with a proven system. Here’s what Sarah did. Connect with Sarah:@social.mogulsIf you enjoyed today's episode, please: Join our referral rewards program by signing up for our text notifications at ellenyin.com/superfan , and share your custom referral link with your biz besties to get them to sign up too!  Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday  Learn more about your ad choices. Visit megaphone.fm/adchoices

This episode is short and sweet as I share with you the questions I have been thinking on and journaling about the last couple months! I am pulling out the questions I have actually been asking myself, my peers, my team, and my students within my Cubicle to CEO membership, and revealing the insights I have discovered along the way. I have brought together these questions to provide you with high quality prompts you can use to critically think about in your business and personal life as we head into 2022. I believe our personal growth is the ceiling for our professional growth, so if we aren’t evolving as people, our businesses will remain stagnant as well. These questions will help you grow as an entrepreneur, leader, and person, so take out your notebook and press play to set yourself up for success in 2022 and beyond!Links for you! @missellenyin https://ellenyin.com/getclients Ellen's book recommendation: Clockwork by Mike Michalowicz Buy "Clockwork" here: https://amzn.to/3Errqa4 If you enjoyed today's episode, please: Join our referral rewards program by signing up for our text notifications at ellenyin.com/superfan , and share your custom referral link with your biz besties to get them to sign up too!  Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday  Learn more about your ad choices. Visit megaphone.fm/adchoices

This week’s episode is the first of its kind on the Cubicle to CEO Podcast! We are bringing you our very first LIVE podcast recording from an event we had with Upper Left Ladies a couple weeks ago at the beautiful Vessel Society in Portland Oregon. My friend Jyssica Yelas, co-founder of Upper Left Ladies, and I wanted to share our conversation about how her breakeven event led to a 300% increase in organic reach and countless brand partnerships! We see this episode as a case study within a case study since we recorded this in front of an audience, and were able to have them be part of the conversation as well. This event in and of itself was an opportunity to showcase the value of putting on live events beyond short-term profits by seeing all of the attendees expanding their networks and meeting other female entrepreneurs they can relate with. Q&A: 42:55 - Where does Jyss see Upper Left Ladies in 5 year?  Ashlyn @ashbeanpdxmktg 43:49 - Is there anything Jyss is excited to start in 2022? Sarah @stylewebsites 44:48 - What's a partnership that stands out as a really good example or was surprising? Brittany @rakozcreative 46:30 - Who is yours ideal Upper Left Ladies community member? Cathy @yourvirtualcathy 47:26 - How does Upper Left Ladies incorporate the woo into their business? Desiree @dez.blackhoneywellness 49:56 - How do Jyss and Ellen show up as leaders when tackling something they have never done before? Kat @kathrynknottcoaching Connect with Jyss: @jyssica.leilani @upperleftladies @thestyleopal Upper Left Ladies Facebook Group: https://www.facebook.com/groups/upperleftladies https://upperleftladies.club https://www.styleopal.com If you enjoyed today's episode, please: Join our referral rewards program by signing up for our text notifications at ellenyin.com/superfan , and share your custom referral link with your biz besties to get them to sign up too!  Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday  ----- FREE RESOURCES:Service-based entrepreneurs, are you tired of being on the content hamster wheel + hustling for more followers without more income? I created a FREE, on-demand training just for you on how to use my step-by-step client attraction system to create your first $10K month, WITHOUT a large audience or complicated marketing strategies! Claim your bonus gift by watching now: ellenyin.com/getclients Learn more about your ad choices. Visit megaphone.fm/adchoices

You get to meet one of my favorite people today! Kim Kaupe is a true wonder woman who has made her mark on stages worldwide as a keynote speaker and the mastermind behind Bright Ideas Only, a fan engagement agency with A-list clientele like Paul McCartney, Oprah, my personal favorite Taylor Swift, and the NY Mets, to name just a few. Not to mention her work has landed her offers from 4 out of 5 sharks on Shark Tank, a role as judge of the Miss USA pageant, and spots on coveted industry lists like Inc.’s 35 Under 35, Advertising Age’s 40 Under 40, and Forbes 30 Under 30.Today’s conversation with Kim is easily one of the top 10 most valuable episodes we’ve recorded on this podcast to date. We’re dissecting the case study of how Kim used creative negotiation tactics to turn a “no, we can’t afford you” response into a client paying $15,000 more than what they initially offered.If negotiating makes you sweat, Kim’s advice will give you a MBA in negotiation in under an hour. Keep listening to learn how you too, can get paid over your asking rate when you learn how to problem solve pricing objections WITH your clients. Connect with Kim: kimkaupe.com Twitter: @kimkaupe Instagram: @kimkaupe LinkedIn: Kim Kaupe If you enjoyed today's episode, please: Join our referral rewards program by signing up for our text notifications at ellenyin.com/superfan , and share your custom referral link with your biz besties to get them to sign up too!  Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday  Learn more about your ad choices. Visit megaphone.fm/adchoices