Cubicle to CEO

Ellen Yin
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Feb 8, 2023 • 9min

Bonus: WTH Is A Media Company?! Our Business Model, Explained.

Want bonus insights from 6,7, & 8 fig entrepreneurs delivered to your inbox weekly? Sign up for our free newsletter: https://cubicletoceo.coBinge all our previous income reports: https://ellenyin.com/incomereportAccess the transcript of this episode HERE: https://docs.google.com/document/d/1CWzapRj82HVplgFEdjizKpPY6wtsjeLIRhsIDHuY500/edit?usp=sharingIf you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Subscribe for new episodes every Monday. Learn more about your ad choices. Visit megaphone.fm/adchoices
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Feb 6, 2023 • 55min

180. TikTok Made Me Buy It: The Viral Video Strategy Gabrielle Stone Used To Make Her Self-Published Book A Best-Seller

You know that saying, “turn your mess into your message?” Today’s guest took that literally and turned a series of unfortunate events (a cheating husband, divorce, and then epic heartbreak when her next whirlwind romance dumped her right before a romantic month-long trip to Europe)... into a solo international trip and best-selling book, Eat Pray #FML. Gabrielle Stone is no stranger to the spotlight, growing up with her legendary scream-queen mom, Dee Wallace (best known for playing Mary Taylor, the mom in Spielberg’s blockbuster film, E.T.) Gabrielle herself spent many years in the industry as well, acting, writing and directing.Writing a nonfiction book about her own life though, was a foreign frontier. In today’s case study, Gabrielle walks us through her exact viral TikTok strategy (where she started with zero followers) that allowed her to reach more than 100M people and sell hundreds of thousands of copies of her self-published book. She also shares her hot take on why self-publishing is infinitely more lucrative for authors. Even if you’re not an author, you’ll want to borrow Gabrielle’s smart approach to short-form video content to create a legion of raving fans and sell more of your product, service or offer.Thank you to our sponsors:Ready to do more with your iPad? To pick up your Paperlike, head over topaperlike.com/ctc, click “Buy Paperlike,” and select your iPad size.Connect with Gabrielle: Order 'Eat, Pray, #FML': https://amzn.to/40ts5Dm Order 'The Ridiculous Misadventures of a Single Girl': https://amzn.to/3jE5l2K Instagram: https://instagram.com/gabriellestone/ TikTok: https://www.tiktok.com/@gabrielle_stone Hear more on self-publishing in episode 98 with Jessi Beyer: https://cubicletoceo.buzzsprout.com/820498/8686522-how-you-can-get-on-a-best-selling-book-list-as-a-self-published-author-even-if-you-have-a-small-audienceView the transcript for this episode at: https://docs.google.com/document/d/18pAtqZEtXf1h2YIM_7FVZNVV7MHUWwhS8PWH7s6cEc4/edit?usp=sharingIf you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Subscribe for new episodes every Monday. Learn more about your ad choices. Visit megaphone.fm/adchoices
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Feb 1, 2023 • 36min

Bonus: My Business Breakthroughs

Want lifetime access to replays of all 18+ speaker interviews from the Business Breakthrough Online Conference, plus $2500 worth of bonuses? Purchase your $97 VIP all-access pass here: https://business-babes-collective.mykajabi.com/a/2147528305/DxX5xPXqLinks mentioned: Listen to Ellen's episode on the Business Babes Collective Podcast here: https://www.businessbabescollective.com/podcast/building-a-media-company-pitching-effectively-and-good-advertising-with-ellen-yin-of-cubicle-to-ceo  Get our 'Perfect Podcast Pitch' Template here: https://ellenyin.com/perfectpodcastpitch Reverse engineer your first $10K month with our FREE worksheet: https://ellenyin.com/roadmap Shannon Matson's episode on Cubicle to CEO: https://cubicletoceo.buzzsprout.com/820498/3313816-4-ways-to-show-social-proof-on-ig-stories-sell-through-instagram-dm Linda Sidhu's episode on Cubicle to CEO: https://cubicletoceo.buzzsprout.com/820498/11082441-borrow-the-personality-quiz-funnel-behind-this-70k-launch Veronica Romney's episode on Cubicle to CEO: https://cubicletoceo.buzzsprout.com/820498/12071948-this-non-webinar-open-house-funnel-generates-25-application-rates-for-a-high-ticket-program-multiple-5-fig-investment Connect with Business Babes Collective + Danielle: https://www.instagram.com/businessbabesco/  https://www.instagram.com/danilivinglife/  If you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Subscribe for new episodes every Monday. Learn more about your ad choices. Visit megaphone.fm/adchoices
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Jan 30, 2023 • 1h 2min

179. Grow Your Email List By 500-2000+ Leads In 1 Week With A Signature Summit

“Nothing brings in quality leads faster than a summit” >> that’s the thesis this week’s guest Marisa Corcoran will be defending in today’s case study (and we have a feeling we’ll all agree by the end of it). We thought thesis was a fitting word for a Harvard grad, just one of many impressive things about Marisa’s background. This former actor turned entrepreneur’s magic lies in creating intentional icons, whether through supporting creatives and coaches to craft their uncopyable message inside The Copy Confidence Society, or helping business owners create their own stage with The Signature Summit System to grow their community and build rockstar relationships. In today’s case study, Marisa takes us behind the process of hosting six seasons and counting of her own signature summit, The Copy Chat, which has grown her email list by 15,000+ opt-ins, generated more than $1M in revenue in her business, and raised more than $85K for charity. Marisa’s confident you can do the same and grow your email list by 500-2000 leads in one week with this strategy, so here’s her tell-all to help you host your own virtual summit.Connect with Marisa:  Instagram: https://instagram.com/MToni  Website: MarisaCorcoran.com Facebook: The Copy Chat Facebook Group View the transcript for this episode at: https://docs.google.com/document/d/1lH0gBffnjub1iHVww6DTkORRZdCXq8iNzG-iwSFGwlg/edit?usp=sharingIf you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Subscribe for new episodes every Monday. Learn more about your ad choices. Visit megaphone.fm/adchoices
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Jan 25, 2023 • 19min

Bonus: How Do I Become A Paid Speaker? 3 Underrated Tips

Are you going to use any of these tips to get your next paid speaking engagement? Let us know by DMing us at either https://instagram.com/missellenyin or https://instagram.com/cubicletoceo!If you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Subscribe for new episodes every Monday. Learn more about your ad choices. Visit megaphone.fm/adchoices
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Jan 23, 2023 • 55min

178. This NON-WEBINAR “Open House” Funnel Generates 25% Application Rates For A High Ticket Program (Multiple 5 Fig. Investment)

If you’re tired of being the only person in your business who is thinking about marketing & how to make money, you might need a rainmaker. As in, someone in your business who makes it rain money FOR you. Meet my industry-revolutionizing friend Veronica Romney, a Dream Team Architect who helps online entrepreneurs build their dream teams and train their rainmaking marketing leaders. With more than 15 years in the online marketing world, she’s a former Speaker and Trainer for Tony Robbins and Dean Graziosi and the former Chief of Staff of mega-brand BossBabe. In today’s case study, we’ll dissect how Veronica’s unique “open house strategy” as a top of funnel opt-in is consistently generating a 25% conversion from viewer to applicant for her program Rainmaker Residency, a multiple 5 figure investment for her clients. Veronica’s open house is not exactly a workshop, masterclass, or webinar, and it’s beating the average industry conversion rates for high ticket program applications by a longshot. Plus, we’ll get Veronica’s hot takes on making smart marketing hires for your business. Let’s get into it. Connect with Veronica:  https://veronicaromney.com/ IG: @vromney Listen to the Rainmaker Podcast: https://www.veronicaromney.com/podcast/ Check out her Rainmaker Residency here: https://rainmakerresidency.com/ Get the Rainmaker Residency Syllabus: https://rainmakerresidency.com/optin-rrs Access the Rainmaker Hiring Kit for FREE: https://rainmakerresidency.com/rainmaker-hiring-kit Rainmaker Report sent to your inbox 2X a month: https://rainmakerresidency.com/rainmaker-report View the transcript for this episode at: https://docs.google.com/document/d/1Fi8HIoe8dXzigSp1kGNkXrmA09rdctveO3-yeM_JGxQ/edit?usp=sharingIf you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Subscribe for new episodes every Monday. Learn more about your ad choices. Visit megaphone.fm/adchoices
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Jan 18, 2023 • 12min

Bonus: Our Company's Big 3 Goals For 2023

What are your big 3 goals for 2023? Let us know by DMing us at either https://instagram.com/missellenyin or https://instagram.com/cubicletoceo!Listen to our Q4 2022 Income Report, and all the other previous financially transparent episodes from our business, at https://ellenyin.com/incomereportIf you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Subscribe for new episodes every Monday. Learn more about your ad choices. Visit megaphone.fm/adchoices
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Jan 16, 2023 • 7min

177. [Q4 2022 Income Report] How I Made $554K This Year While Completely Restructuring My Business Model

This is a free preview of ⁠Revenue Report Files⁠: an audio archive of five years of Cubicle to CEO’s quarterly revenue reports, from 2020 through 2024. Each episode breaks down our company’s profit and loss numbers, along with the context, decisions, and lessons from that quarter. Full episodes can be found at ⁠cubicletoceo.co/revenuereport⁠⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices
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Jan 11, 2023 • 22min

Bonus: Poll Results - Do people prefer monthly or annual subscriptions?

We ask top entrepreneurs the business Qs you can't Google.Want an inside look at the finances, case studies, and real-time strategies of 6, 7, and 8 figure businesses? Subscribe to our free Cubicle to CEO® newsletter for a weekly dose of transparent content you won't find anywhere else! --> ellenyin.comIf you enjoyed today's episode, please: Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Subscribe for new episodes every Monday. Learn more about your ad choices. Visit megaphone.fm/adchoices
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Jan 9, 2023 • 1h 5min

176. 5X Your Prices & Book Out Your Calendar With Dream Clients By Using This Creative Director’s Visual Strategy

They say a picture is worth a thousand words, and today’s guest may just prove that right. Sandra Chau is a creative director and stylist who specializes in teaching entrepreneurs how to grow their online brands and increase their profit using visual strategy. Prior to implementing this visual strategy in her own business, Sandra had spent her first three years in business earning next to nothing and attracting the wrong type of clients who were always price shopping or asking for discounts. Sandra’s case study reveals how she went on to 5X her prices and book out her calendar with dream clients who now happily pay $5K - $10K for her work, after applying the very same visual strategy she’ll walk you through in today’s conversation. Pay close attention to understand how your brand can also generate consistent, qualified clients by creating a cohesive visual presence across all your brand touchpoints. Connect with Sandra:  www.sandrachau.com @sandrachaudesign Save $300 on Sandra's 'Branding Shoot Method' when you visit www.schoolofvisualbranding.com/ceo-bsm If you enjoyed today's episode, please: Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Subscribe for new episodes every Monday. Learn more about your ad choices. Visit megaphone.fm/adchoices

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