

My Amazon Guy
Steven Pope
About My Amazon Guy: 1.2-billion managed on Amazon, My Amazon Guy is A 400+ client full service Amazon Agency in Atlanta, Georgia. We grow market share through traffic and conversion improvements. PPC, SEO, CTR, Design, Catalog Merchandising. My Amazon Guy gives away all their trade secrets with more than 2200 video tutorials on YouTube.Follow us on LinkedIn: https://linkedin.com/company/my-amazon-guySubscribe on our YouTube Channel: https://youtube.com/@myamazonguy
Episodes
Mentioned books

Aug 3, 2024 • 4min
What Hiring 300 Interns Taught Me Running an Agency - Why You Should Hire Interns Too
Send us Fan MailDiscover the strategies behind My Amazon Guy's incredible growth, supporting over 400 brands with a team of 540 employees worldwide. Learn how culture indexing, hiring interns, and maintaining effective processes can help overcome people challenges.This video is perfect for professionals who excel at making products but need a boost in marketing and team management. Steven Pope reveals his unique approach to hiring over 300 interns with zero Amazon experience and emphasizes the importance of cultivating the right attitude and personality in the workplace.Watch until the very end to understand the impact of personality and culture on building a successful team, and learn strategies to avoid common challenges with emotional extroverts.→ Use Data Dive with code MAG for exclusive savings!↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG-------------------------------------------------Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/Follow us:Twitter: https://twitter.com/myamazonguyInstagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Please subscribe to the podcast at: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwTimestamps:0:00 - Intro0:44 - Using Culture Index for personality profiling1:10 - Attracting emotional extroverts1:50 - Hiring interns to build talent pool2:24 - Looking to hire more people3:14 - Issuing job offers to internsSupport the show

Aug 2, 2024 • 3min
High Traffic Solutions for High Sales on Your Amazon Listing
Send us Fan Mail📌SPECIAL MY AMAZON GUY EVENT: How to Optimize Your Amazon Listings for More Sales, Traffic, and Ranking: https://www.fbasellerlife.com/mag-webinar-registration Are your Amazon sales struggling due to low traffic? This video is tailor-made for you! Steven Pope and Brand Managers at My Amazon Guy share powerful solutions to increase your sales and elevate your impressions.Whether you're a professional in a niche field, like a doctor with your own supplements, or someone who's never hired a marketing agency before, this video has you covered. We break down simple, effective strategies to drive traffic, optimize your listings, enhance your main image for more clicks, drive external traffic, improve SEO, and make the most of your advertising!Visit https://myamazonguy.com/ICAP to get more insights on how to get high traffic to your Amazon listing! #icap #amazontraffic #seotips → Use Data Dive with code MAG for exclusive savings!↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG-------------------------------------------------Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/Follow us:Twitter: https://twitter.com/myamazonguyInstagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Please subscribe to the podcast at: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwTimestamps:00:00 - Introduction00:25 - Listing Optimization for Traffic00:43 - Driving Outside Traffic to Amazon01:12 - Combining SEO and Advertising for Traffic01:56 - High Season Traffic Expectations02:28 - Client Success StorySupport the show

Aug 1, 2024 • 3min
Focus on This Main Image Hack to Triple Your Amazon CTR!
Send us Fan MailDiscover the powerful "Main Image Hack" that can increase your Amazon sales! Learn why your main image is crucial for boosting click-through rates and how implementing simple tweaks can lead to dramatic sales growth. Watch as we discuss real-life examples, AB testing outcomes, and best practices for optimizing your main images. Perfect for Amazon sellers looking to enhance their product listings and drive more traffic.→ Use Data Dive with code MAG for exclusive savings!↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG-------------------------------------------------Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/Follow us:Twitter: https://twitter.com/myamazonguyInstagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Please subscribe to the podcast at: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwTimestamps:0:00 - Introduction0:45 - Implementing the Main Image Hack1:14 - Click-Through Rate Improvements2:07 - AB Testing Main Images2:45 - Proposal for Image ImprovementsSupport the show

Jul 31, 2024 • 39min
Leadership Lessons from My Amazon Guy's Founder Steven Pope
Send us Fan MailJoin us for an engaging conversation with Steven Pope, the Founder of My Amazon Guy, where we dive into leadership strategies inspired by sports and real-life experiences. Discover how to spend time with top performers, manage crises, and balance radical candor with positive feedback. Learn valuable lessons from football legends like Tom Brady and Jimmy Johnson, and see how these principles can be applied to drive success in your business.→ Use Data Dive with code MAG for exclusive savings!↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG-------------------------------------------------Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/Follow us:Twitter: https://twitter.com/myamazonguyInstagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Please subscribe to the podcast at: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwTimestamps:00:00 - Intro01:04 - Importance of Spending Time with Top Performers02:21 - Crisis Management and Systems Building04:09 - Mantras for Leadership: Tough Issues to Best Players06:22 - Balancing Radical Candor and Positive Feedback10:14 - Introducing Competition as a Core Value12:12 - Platinum Rule and Managing Different Personalities15:24 - Daily Routines and Mental Preparation22:19 - Training for High-Intensity Situations26:59 - Stoicism and Handling Client Challenges33:11 - Continuous Growth and Motivation36:12 - Lessons from Failures and Life Events38:33 - Conclusion and TakeawaysSupport the show

Jul 30, 2024 • 4min
Amazon Keyword Tracking Tips and Guide
Send us Fan MailDiscover the secrets to mastering Amazon SEO with Steven Pope, the founder of My Amazon Guy. This video dives into essential keyword research techniques, the significance of tracking keyword changes, and how to leverage tools like Cerebro. Learn about optimizing your product listing with impactful titles and photos, understanding Amazon's byte system for keywords, and maximizing your A+ content for better product visibility.#AmazonSEO #KeywordResearch #ecommercetips → Use Data Dive with code MAG for exclusive savings!↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG-------------------------------------------------Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/Follow us:Twitter: https://twitter.com/myamazonguyInstagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Please subscribe to the podcast at: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwTimestamps:0:00 - Introduction and Key Concepts0:09 - Importance of Keyword Research0:38 - Understanding Keyword Changes and Impact1:15 - Using Cerebro for Keyword Analysis1:49 - Key Elements for SEO: Title and Main Photo2:25 - Amazon's Change from Words to Bytes2:58 - Utilizing A+ Content and Brand StorySupport the show

Jul 29, 2024 • 5min
Secrets of Successful Brand Management at My Amazon Guy!
Send us Fan MailDiscover the essential roles and responsibilities of a brand manager at My Amazon Guy (MAG). Learn about strategic management, handling difficult clients, and mastering client relations. This video provides a comprehensive checklist for brand managers, emphasizing the importance of preparation, communication, and strategic thinking. Improve your skills with actionable tips and insights from industry experts.→ Use Data Dive with code MAG for exclusive savings!↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG-------------------------------------------------Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/Follow us:Twitter: https://twitter.com/myamazonguyInstagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Please subscribe to the podcast at: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwTimestamps:00:00 - Introduction0:04 - Brand Manager Responsibilities0:31 - Strategic Client Management1:15 - Checklist for Brand Managers1:58 - Email Management2:09 - Meeting Recording and Strategy Pitching2:56 - Client Milestones and Honesty3:36 - Handling Abusive Clients3:49 - Prioritizing Client Work4:10 - Accurate Reporting and Delegation4:18 - Core Values and Best Practices4:27 - Challenges and Rewards of Being a Brand ManagerSupport the show

Jul 28, 2024 • 3min
How to Handle Unauthorized Sellers and Hijackers on Amazon
Send us Fan MailIn this video, we dive into the issue of unauthorized sellers and hijackers on Amazon. Learn the differences between unauthorized sellers and hijackers, how unauthorized sellers source products, and the challenges of enforcing distribution agreements. We also discuss effective solutions for tackling unauthorized sellers, including filing trademark infringements. If you're facing issues with unauthorized sellers on Amazon, this video provides valuable insights and practical steps to protect your brand.#AmazonSeller #AmazonFBA #EcommerceTips→ Use Data Dive with code MAG for exclusive savings!↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG-----------------------------------------------------------------------------------------Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/Follow us:Twitter: https://twitter.com/myamazonguyInstagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Please subscribe to the podcast at: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwTimestamps:00:00 - Introduction00:07 - Question on Hijackers and Unauthorized Sellers00:23 - Explanation of Unauthorized Sellers vs. Hijackers00:59 - How Unauthorized Sellers Source Products01:38 - Challenges with Distribution Agreements01:57 - Solutions for Handling Unauthorized Sellers02:15 - Addressing Client Concerns and Trademark Infringement02:48 - Conclusion and Final RecommendationsSupport the show

Jul 28, 2024 • 4min
How to Escalate Amazon Seller Support Issues
Send us Fan MailStruggling with Amazon Seller Support? 🚀 In this video, we dive into the challenges of dealing with Amazon's Seller Support and explore the escalation process to Jeff Bezos. Learn about Amazon's operational tactics, high costs, and how to navigate the complexities of selling on Amazon. Discover how My Amazon Guy can help you grow your brand and manage your catalog effectively. Don't miss out on these essential tips for Amazon sellers!→ Use Data Dive with code MAG for exclusive savings!↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG-----------------------------------------------------------Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/Follow us:Twitter: https://twitter.com/myamazonguyInstagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Please subscribe to the podcast at: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwTimestamps0:00 - Intro0:08 - Escalation to Jeff Bezos0:31 - Amazon's Recommendation Practices1:01 - High Costs and Double Dipping1:37 - Last Resort Escalation2:00 - Amazon's Operational Challenges2:17 - Fascination with Amazon's Model2:54 - Ranking and Brand ManagementSupport the show

Jul 27, 2024 • 6min
An Inventor's Amazon Success Story with My Amazon Guy
Send us Fan MailJoin us in this engaging video where we talk to an inspiring inventor who turned a personal challenge into a successful product with a lasting impact. From his daughter's traumatic brain injury to creating an educational tool that has helped countless children, this story is a testament to innovation and determination. We'll dive into the development journey, discuss the importance of keeping up with Amazon's ever-changing landscape, and offer valuable advice for other sellers. Don't miss this insightful conversation filled with practical tips and heartfelt moments.#AmazonAgency #ClientManagement #UnhappyClients #AmazonFBA #Amazon #AmazonSeller #ExtremeOwnership → Use Data Dive with code MAG for exclusive savings!↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG-----------------------------------------------------------------------------------------Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/Follow us:Twitter: https://twitter.com/myamazonguyInstagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Please subscribe to the podcast at: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwTimestamps:00:00 - Introduction and Welcome00:08 - Discussing Product Genesis and Story01:04 - Daughter's Traumatic Brain Injury and Initial Challenges02:26 - Development of the Product and Research Behind It03:01 - From Garage Project to Demand from Therapists03:55 - Engineering Background and Career Path04:45 - Product's Long-Term Impact and Legacy05:00 - Advice for Amazon SellersSupport the show

Jul 27, 2024 • 1min
Proven Amazon Success Strategies with Steven Pope on the SmallBiz Chat Podcast
Send us Fan MailCatch Steven Pope, Founder of My Amazon Guy, on the SmallBiz Chat Podcast with @MelindaEmerson. In this podcast, Steven shares why Amazon is the greatest wealth transfer opportunity, the inevitable mistakes new sellers make, and the critical importance of out-marketing competitors and building a brand. Get valuable tips to grow your Amazon business and avoid big mistakes. Don’t miss this insightful podcast episode!Watch the full episode here:https://www.youtube.com/watch?v=4dtM3lz8z1ISubscribe for more advice!→ Use code STEVENPOPE6M20 and save 20% on your first 6 months of Helium 10!↳ https://bit.ly/3RTm5id→ Already have Helium 10? Get a special discount for upgrading your account!↳ https://myamazonguy.com/h10upgrade→ More reason to invest in Helium 10!↳ https://myamazonguy.com/helium-10-service/Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/Follow us:Twitter: https://twitter.com/myamazonguyInstagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Please subscribe to the podcast at: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwTimestamps:00:00 - Introduction and Importance of Amazon00:09 - Introduction to Steven Pope00:18 - Growing Traffic and Sales on Amazon00:24 - No Formal Education for Selling on Amazon00:41 - Challenges of Manufacturing in the U.S. vs. China01:00 - Importance of Branding Over Pricing01:07 - Value of Scheduled Thinking TimeSupport the show


