My Amazon Guy

Send us Fan MailYouTube Link: https://youtu.be/7hHGV2hMovY00:00 Weekly PPC Q&A with Matthew Davis and Faith Denniston - 09.27.202210:37 Do you target the given KW in all match types, or just exact13:48 Do you set the bids of extracted search terms to be whatever the CPC of the given term was from the search term report16:32 Do you  make a concerted effort to ensure you are not targeting the same KW in other campaigns19:43 Can you give a brief rundown of what Amazon DSP is25:36 Can you explain page views vs sessions27:39 How to change the manufacturer attribute on an ASIN28:57 Can you verify that for every Ad sale you make, you make 3 organic sales thus improving TACOS32:48 Just created a variation for a particular profession. 2 sell ok 3 do not. Currently have auto/broad/exact/ASIN campaigns for all many same KWs. Should I deactivate campaigns of the lowest sales, current ACOS is high35:09 I have 1 listing w/ 1 sale, 0 reviews for over 80days active by now. Steven suggested I create a new listing but running into constant issues w/ AMZ for the new listing (rejected GTIN)39:57 I asked Steven about the HOTD mug, and he said to do it. It's high-risk high reward play43:23 Should I go for all exact KWs that have high relevancy/high SV or will I benefit more if I focus on 1 or 2 long tail KWs only46:47 Should you evaluate TACOS per ASIN48:32 If I have a new video I want to run as an add on the existing product should I run it targeting the same KW that I know I'm already highly converting for in other campaigns49:46 Should I also separate my SBV and KWs the same way I do my SP Ads50:59 Category changed, still works. BSR was 18,000, now plummeted to 210K. Category/product type still reads the same in the flat file, does it take time for BSR to update52:00 I have sent in a 2nd FBA variation. 1st variation did not do well earlier, just 20 reviews not a good rating w/the existing FBA inventory. Should I relist the 1st variation and sell both anew53:45 Does "sold by Amazon" under the add to cart button mean Amazon owns the brand54:15 I have a main KW in an exact single KW campaign & its plural form in a campaign w/ 4 other KWs. The plural form is getting a lot of impressions and clicks and has used up nearly $30 and no sales. Main KW has SV of 150K and plural form has 250056:40 What PPC tactics would be used for an off-season product like inflatable pool floats58:50 What is the implication of using ASINs in the backend instead of EANs for the product ID type1:00:29 What would you do if you are a US brand w/a brand registry in the US only and selling in Europe only via authorized partners1:02:03 I made separate campaigns for exact, phrase, and broad but none of these campaigns were getting impressions1:05:02 What is good for PPDC first, auto or manual1:07:22 If you add a new TM'd brand to your existing brand in BR, can you switch your existing ASINs to the new TM'd brand1:07:54 How long does it take for Amazon to investigate missing units from closed shipments1:09:17 I'm expecting PPC costs to be high going into Q4 for "gift" and "seasonal" KWs, how can we best manage this1:12:30 Wanted to sell a product which is having asked for a Hazmat review. For the time being I think I will clear it, do you think this category can cause more problems in the future1:14:24 How should a person motivate himself while waiting for the inventory to reach Amazon warehouse1:17:42 How do I calculate TACOS1:18:20 Listing displays earphones but our product is food. Unable to update the image. Amazon says there's another contributor1:19:34 Do you recommend crying, screaming, or swearing at your computer to make yourself fSupport the show

Send us Fan MailYouTube Link: https://youtu.be/bO074d6lTT400:00 New Seller Central Navigation Hack00:13 There's a bookmark button!00:50 Adding bookmarks01:52 This new navigation menu looks like for mobile phone🏫 https://mag-school.com/ - PPC, SEO, Design, Catalog courses for $10-20❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help✅Get 20% Off For First 6 Month with Helium 10 https://bit.ly/3z1sijm✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/🎤My Podcast Setup:GoPro Hero10 https://amzn.to/3HghK4iRode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNIRode Swivel Mount: https://amzn.to/3O9ruzFRODECaster Pro Podcast Production Studio https://amzn.to/39mKko8Sony Alpha a6400 Camera https://amzn.to/3xoEnPFSigma 16mm Sony E Lenshttps://amzn.to/3xJLYtvFavorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8RSupport the show

Send us Fan MailYouTube Link: https://youtu.be/0V5zqFoEqHQ00:00 New Sponsored Display Video Ads on Amazon00:32 New video Ad format section inside Sponsored Display 00:47 Walkthrough setting up01:47 Setting audiences type04:37 What product we are actually advertising06:28 How does the video Ad work for this07:22 Uploading the video07:43 Video dimensions requirement: 1920x1080 or larger09:24 It's a close beta and probably hit in the middle of Q410:48 Key Features11:31 Where will the video creative show11:55 What will the video Ad look like12:13 Which marketplaces will it be available12:30 How different is Amazon DSP online video (OLV)13:02 How is it different from Sponsored Brands Video or streaming TV Sponsored Brands13:35 Video specs🏫 https://mag-school.com/ - PPC, SEO, Design, Catalog courses for $10-20❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help✅Get 20% Off For First 6 Month with Helium 10 https://bit.ly/3z1sijm✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/🎤My Podcast Setup:GoPro Hero10 https://amzn.to/3HghK4iRode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNIRode Swivel Mount: https://amzn.to/3O9ruzFRODECaster Pro Podcast Production Studio https://amzn.to/39mKko8Sony Alpha a6400 Camera https://amzn.to/3xoEnPFSigma 16mm Sony E Lenshttps://amzn.to/3xJLYtvFavorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8RSupport the show

Send us Fan MailYouTube Link: https://youtu.be/zDLKNnMb7Qw00:00 How to Increase Your Keyword Market Share on Amazon with 5 Mins of Effort00:42 Search Query Performance02:22 The ICAP Marketing Funnel03:37 Use Case: B09C2L41QN05:07 Result after optimization based on the report07:43 It automatically sorts your KWs09:37 Integrating exact match KW into your listing12:54 MAG do different SEOs on different phases19:22 You look inside Search Query Performance using the ASIN21:01 Creating a PPC campaign23:16 Goal is to create SEO and PPC campaigns for KWs that shows up in the Search Query Performance Report23:50 Enroll now at MAG School24:15 Visit myamazonguy.com/seo for free MAG SEO Phase 1🏫 https://mag-school.com/ - PPC, SEO, Design, Catalog courses for $10-20❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help✅Get 20% Off For the First 6 Months with Helium 10 https://bit.ly/3z1sijm✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/🎤My Podcast Setup:GoPro Hero10 https://amzn.to/3HghK4iRode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNIRode Swivel Mount: https://amzn.to/3O9ruzFRODECaster Pro Podcast Production Studio https://amzn.to/39mKko8Sony Alpha a6400 Camera https://amzn.to/3xoEnPFSigma 16mm Sony E Lenshttps://amzn.to/3xJLYtvFavorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8RSupport the show

Send us Fan MailYouTube Link: https://youtu.be/WrPleFJJI1k00:00 NEW Amazon Account Health Scoring System00:45 How are they scoring it02:40 All new sellers start with a score of 20003:36 Multiple violations of the same policy will impact the account health in 2 ways04:38 Personal speculations🏫 https://mag-school.com/ - PPC, SEO, Design, Catalog courses for $10-20❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help✅Get 20% Off For First 6 Month with Helium 10 https://bit.ly/3z1sijm✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/🎤My Podcast Setup:GoPro Hero10 https://amzn.to/3HghK4iRode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNIRode Swivel Mount: https://amzn.to/3O9ruzFRODECaster Pro Podcast Production Studio https://amzn.to/39mKko8Sony Alpha a6400 Camera https://amzn.to/3xoEnPFSigma 16mm Sony E Lenshttps://amzn.to/3xJLYtvFavorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8RSupport the show

Send us Fan MailYouTube Link: https://youtu.be/09le_AgnDUoAmazon FBA Must-Have Check00:00 Introduction00:11  Age of Sage on Seller Central00:24 Amazon Seller Central dashboard does add value00:42 Start by checking on restocking01:17 Check out PickFU’s video to get your main images right01:31 Check the stock per SKU04:15 Check the shipment IDs at the shipment summary04:49 Check Main Image06:04 You can load a video to answer a question on the Question & Answer section of the listing07:04 Put keywords on the Question & Answer section because customers' questions do index07:21 Apply for local business tags07:26 Check bullets and emojis07:34 Have your Brand story up on your listing07:44 Identify Customer Avatar07:56 Optimize product description with A+ Content or Premium A+ Contents08:00 Age of Sage has Premium A+ Contents08:35 Submit 15 A+ Contents to get access to Premium A+ Content10:14 Showcase other products through Product Grid10:23 SEO masterclass phases 1 to 410:45 Difference between indexing and ranking a keyword11:36 Phase 1 - Indexing, your goal is to simply show up12:06 Phase 2 - Incremental indexing - makes room for new Search terms13:00 Phase 3 - Strike zone keyword update14:04 Golden keyword ratio of 1:217:46 Age of Sage needs to have an exact match for men’s soap20:54 Be sure to audit your listings at least every quarter22:28 Phase 4 - is all about market share22:34 Search Query Performance Report - Shows data on the ASIN level23:45 Top Keywords shown on the Search Query Performance report give you an understanding of what keywords you need to focus on in both SEO and PPC28:54 ICAP Marketing funnel29:30 Losing some of the men's vote maybe because of the brand story with girlie stuff🏫 https://mag-school.com/ - PPC, SEO, Design, Catalog courses for $10-20❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help✅Get 20% Off For Your First Six Months with Helium 10 https://bit.ly/3z1sijm✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/🎤My Podcast Setup:GoPro Hero10 https://amzn.to/3HghK4iRode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNIRode Swivel Mount: https://amzn.to/3O9ruzFRODECaster Pro Podcast Production Studio https://amzn.to/39mKko8Sony Alpha a6400 Camera https://amzn.to/3xoEnPFSigma 16mm Sony E Lenshttps://amzn.to/3xJLYtvFavorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8RSupport the show

Send us Fan MailYouTube Link: https://youtu.be/x7grcyb1HyA00:00 How do you revive an old brand01:02 Brand store just been published01:21 You can follow brands in Amazon02:26 Create a sub pages03:01 Get everything in the entire catalog listed for sale in Amazon04:17 We don't have brand story and A+ content06:08 Setting up SEO08:11 Setting up variations09:12 Doing some KW research11:49 MAG SEO Phase 015:43 Spanish KW should be on your list of KW research16:31 Duplicate the SKUs🏫 https://mag-school.com/ - PPC, SEO, Design, Catalog courses for $10-20❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help✅Get 50% Off First Month with Helium 10 https://bit.ly/3z1sijm✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/🎤My Podcast Setup:GoPro Hero10 https://amzn.to/3HghK4iRode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNIRode Swivel Mount: https://amzn.to/3O9ruzFRODECaster Pro Podcast Production Studio https://amzn.to/39mKko8Sony Alpha a6400 Camera https://amzn.to/3xoEnPFSigma 16mm Sony E Lenshttps://amzn.to/3xJLYtvFavorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8RSupport the show

Send us Fan MailYouTube Link: https://youtu.be/GKaO1Eb0SXw00:00 How to know when to fire an employee00:55 Does the employee get it, want it, and have the capacitiy to do it?03:37 Core Values06:39 Manager Values08:14 Does the empoyee lack a key element of delivery to their role?09:44 Does this employee lose MAG money? Do they lose us clients? Are there excess client complaints?11:07 Additional: Employee Handbook🏫 https://mag-school.com/ - PPC, SEO, Design, Catalog courses for $10-20❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help✅Get 50% Off First Month with Helium 10 https://bit.ly/3z1sijm✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/🎤My Podcast Setup:GoPro Hero10 https://amzn.to/3HghK4iRode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNIRode Swivel Mount: https://amzn.to/3O9ruzFRODECaster Pro Podcast Production Studio https://amzn.to/39mKko8Sony Alpha a6400 Camera https://amzn.to/3xoEnPFSigma 16mm Sony E Lenshttps://amzn.to/3xJLYtvFavorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8RSupport the show

Send us Fan MailYouTube Link: https://youtu.be/G2kpHID9HkQAre Amazon Conferences Worth Attending? Helium 10 Sell + Scale Recap00:00 Introduction00:14 Steven Pope talks about his Sell + Scale Summit experience00:22 He enumerates the guest speakers in the event00:52 He talks about the new digital app, Whova01:05 He won 1st Place on the Leaderboard in the Whova app01:52 Most interesting thing about the new app02:30 Great concept of the Whova app because of the engagement02:54 Happy to see Gary Vee and ask him a question03:05 The app not only gives directions but allowed sellers to ask question03:44 Steven Pope spent 4 hours writing PPC Tacos jokes04:27 Disappointed because most of the speakers did not engage in the questions in the app05:57 Helium 10’s Sell + Scale was a marquee event06:27 Sellers never want to be sold to06:52 They could have done the comment frequency like Reddit07:44 What he likes most about the app is having the full list of the attendees08:22 Offered sellers to look at their listings08:53 Age of Sage listing showing its brand story and premium a+ content and a+ content.09:48 Conducted poll on LinkedIn if conferences are worth attending in person and lots of sellers           engaged in the post, especially those who attended the Sell + Scale Summit16:49 Summary of wins for the attendees, for the speakers, for the sellers and vendors.17:28 Question: What would it take for you to go to an event?🏫 https://mag-school.com/ - PPC, SEO, Design, Catalog courses for $10-20❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help✅Get 50% Off First Month with Helium 10 https://bit.ly/3z1sijm✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/🎤My Podcast Setup:GoPro Hero10 https://amzn.to/3HghK4iRode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNIRode Swivel Mount: https://amzn.to/3O9ruzFRODECaster Pro Podcast Production Studio https://amzn.to/39mKko8Sony Alpha a6400 Camera https://amzn.to/3xoEnPFSigma 16mm Sony E Lenshttps://amzn.to/3xJLYtvFavorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8RSupport the show

Send us Fan MailYouTube Link: https://youtu.be/nu9o2enVXuMWrite your questions as a comment to this video. Join the channel today at https://www.youtube.com/myamazonguyRead nearly 100 testimonials about My Amazon Guy at https://myamazonguy.com/testimonials/Watch the most popular Amazon Tutorial playlists at https://myamazonguy.com/amazon-seller-fba-tutorials-guides-videos/00:00 Weekly Q&A with Jason Mastromatteo - 09.23.202213:39 Amazon is permanently going to a new navigation view on Oct 313:05 You can now A/B split test your bullets and product description13:34 The Ultimate Q4 Kick Off14:21 Amazon removed my product and said my UPC code is not banded by GS116:49 When writing your title should you optimize for search volume or optimize for title density w/ search volume in mind19:20 In terms of juice, w/c sections have the mouse KW ranking influence19:53 Amazon keeps telling me to manage in-stock issues but includes ASINs I'm no longer carrying and for which I have closed and deleted the listings21:07 How fast can we raise or lower bid % w/o doing damage to the campaign22:13 If you were to split up one auto campaign into 2, w/c of the 4 targets would you pair together and why23:08 What keeps my product on the 7th or 8th spot of the 1st page23:38 Does relevancy come into play if you split up auto campaigns24:18 When we negate KW for 20+ clicks what is the time frame25:58 For "Twister" variations created in VC who do you explain to an SC agent desire to disassemble29:05 So cannot DELETE in flat file w/o having the SKU to go w/ parent29:17 Regarding brand health, no policy violations, not RA, all under my brand30:08 Your thoughts on Small n Light31:09 Our very successful competitor has very few Product Details on their listing only showing the date first available, manufacturer, ASIN, and BSR. They don't list made in China, is this allowed32:26 Could you please explain/show the fastest way to bulk upload images and A+ contents for 1000 ASINs34:05 I had some search terms in a broad campaign w/c were negative exacts, and now I want to un-negate them so I archived them but after doing that, I can't see the KWs35:21 I have brand defense campaigns set up, should I negate my ASINs and negative phrase my brand name in all of my other campaigns36:10 How can you resolve IP rights complaint-copy rights38:05 Can we repeat the same KWs of back-end search terms in title and bullets39:00 Is it good to repeat an important KW in your listing39:38 How to find individual ASIN's sales in a variation listing41:01 I see a lot of the same products coming up w/ the same main image and high fake reviews in my niche42:27 My listing has multiple ASINs w/ diff landing cast and prices so each has diff break-even ACOS. Often I have seen a consistent percentage of purchased ASINs that is different from the advertised one. Could you suggest best practice to go about that44:51 Brandon Young said Amazon will cap your listings rank for a specific KW if you write it in a diff match type or locationSupport the show