Keeping It Real Podcast • Secrets Of Top 1% REALTORS ® • Interviews With Real Estate Brokers & Agents

Welcome to The Inner Game of Real Estate Success with high-performance hypnotherapist and mindset coach Paul Salter. In this episode, Paul challenges society’s definition of balance and reveals why high performers should pursue alignment, not moderation. Learn how chronic stress rewires your brain, drains your drive, and fuels burnout—and how honest communication and clarity about what you truly want can restore energy, focus, and fulfillment while you build lasting success. If you’d prefer to watch this interview, click here to view on YouTube! Schedule a high-performance hypnotherapy and mindset coaching session with Paul here. Learn more about mindset and performance coaching for real estate agents here. Book a Mindset Coaching Discovery Call here. This episode is brought to you by Real Geeks and Courted.io.  

In our October episode, Carrie McCormick talks about the end of the sales season, and why agents need to step on the gas right now to prepare for the spring market. Please follow Carrie on Instagram. Please check Open House Chicago here. If you’d prefer to watch this interview, click here to view on YouTube! Carrie can be reached at carrie@atproperties.com or by phone at 312.961.4612. This episode is brought to you by Real Geeks and Courted.io.

D.J. Paris introduces a useful AI prompt tool designed for real estate agents, highlighting how it tackles the struggle of crafting effective prompts. He explains the importance of prompt engineering for generating quality outputs in the industry. Listeners learn about the tool's daily updates and specific prompt categories that enhance user experience. D.J. encourages agents to integrate similar tools on their websites for lead capture and remarketing opportunities. Feedback is welcomed as he invites listeners to test and refine the tool.

Welcome to our monthly feature Unpopular Real Estate Opinions with Chris Linsell. In this episode, Chris discusses the Compass Acquisition of Anywhere Real Estate and its potential implications for the real estate industry and agent competition. Chris and DJ discuss the impact on Zillow and MLS Distribution and the potential reduction of Zillow’s listing inventory. Chris also discusses AI and Prompts in real estate and the importance of using well-formed prompts when using AI for tasks like listing descriptions. Next, Chris discusses agent relationship building and the importance of focusing on personal connections over brokerage brand. Last, Chris talks about technology and industry disruption and how AI and tech companies are changing the real estate landscape. Please check Chris’ profile on LinkedIn. If you’d prefer to watch this interview, click here to view on YouTube!  This episode is brought to you by Real Geeks and Courted.io.

Chase Craig, a top real estate broker and coach, shares his journey from Home Depot to closing $2 billion in sales. He introduces the 'circle of concern' concept, highlighting the importance of focusing on what you can control in real estate. Chase emphasizes database building as a core strategy for success and offers practical communication techniques like prompt responses to client inquiries. He discusses the value of mentorship, being coachable, and his innovative free Daily Growth sessions aimed at supporting agents' professional development.

Scott Spelker talks about building trust and personal branding in real estate emphasizing the importance of creating a trustworthy reputation. Scott discusses his career transition from Wall Street to real estate and how he found purpose in real estate. Next, Scott discusses providing value to clients by going above and beyond typical real estate services. Scott also talks about interest rates and market dynamics, emphasizing the importance of understanding Fed rate changes and its impact on mortgage rates. Last, Scott discusses community involvement and networking through participating in local organization and using community connections to generate business. If you’d prefer to watch this interview, click here to view on YouTube!  Scott Spelker can be reached at (201) 400-1592 and scott.spelker@coldwellbankermoves.com. This episode is brought to you by Real Geeks and Courted.io.

In this engaging discussion, Ben Lalez, a successful Chicago-based Compass team leader, shares his expertise in real estate marketing through social media. He emphasizes starting small and staying consistent with video content, revealing its correlation to sales growth. Ben offers practical tips for beginners, like using simple gear, and highlights the unexpected benefits of social media, such as networking and recruiting opportunities. He also encourages merging real estate with personal passions to create unique content that resonates with audiences.

In this episode Real Estate Video Coach Kim Rittberg guides you on what you should be thinking about when using AI for your videos. Kim disucsses when to use an avatar and when to not use it. Last, Kim shares tips on how to use AI in order for you to get personalized help. Don’t forget to enroll to Kim’s VIDEO BOOT CAMP OCTOBER COHORT here. Please enroll for Kim’s Real Estate Video Kickstart and 10-Day Video Challenge here. If you’d prefer to watch this interview, click here to view on YouTube!  Sign up for Kim’s “5 Videos Every Real Estate Agent Must Make to Sell More Homes“. Follow Kim on Instagram. Subscribe to Kim on YouTube. Listen to Kim’s 5 minute mini-master classes on marketing every Friday on The Exit Interview with Kim Rittberg podcast. This episode is brought to you by Real Geeks and Courted.io.

Loodmy Jacques shared his journey from a young immigrant to a top-performing real estate agent. Loodmy discusses his “Jacques 360 System”, which includes weekly updates, email communications, and a commitment to providing a Ritz Carlton-level client experience. Next, Loodmy discussed his marketing and lead generation explaining his strategies. Loodmy also provided insights on what agents should look for when joining a real estate team, emphasizing the importance of coaching, track record, and support staff. Last, Loodmy shared his approach to building relationships with other professionals, creating a network of referrals, and providing value to potential clients and partners. If you’d prefer to watch this interview, click here to view on YouTube! Loodmy Jacques can be reached at (561) 678-5584 and loodmy@jacquesrealty.com. This episode is brought to you by Real Geeks and Courted.io. 

Crystal Tran discusses how she accidentally started her team and built it to over 20 top-producing agents. Crystal also talks about lead generation and marketing strategies stressing the importance of consistent branding. Next, Crystal discusses skill development for real estate agents and the importance of continuous learning. Crystal also discusses the importance of being approachable and understanding client needs. Last, Crystal talks about the importance of persistent but not aggressive communication. If you’d prefer to watch this interview, click here to view on YouTube! Crystal Tran can be reached at 312.900.9818. This episode is brought to you by Real Geeks and Courted.io.