The Kelly Roach Show

Lights, Camera, ACTION! We all would kill to have that exposure on national television. It would be life changing, right?! So we brought in an expert. Meet Christina Nicholson, former TV and news reporter turned entrepreneur. She helps small business owners land features on national television. Television is great exposure, but if you don't position yourself the right way things could get difficult to maintain. You always have to be thinking, how can I help their audience? What problem do I solve, or how can I help? If you insert yourself into the conversation, it makes pitching that much easier. Cristina has been on both sides and knows what to look for when people start to pitch their service or product: Know what your end goal is. Your reason to get on television should not just be for media expose, but for something bigger. Know what the audience wants and then cater to that need. Think about what you are going to pitch. Getting free media is worth so much more than getting an advertisement, so think carefully about how you want to frame your message. Sometimes it's quality over quantity. When you personalize the message it can give you a leg up in your pitch. It shows them that your carefully crafted your message and didn't send the same thing to 100 other people. Christina's best tip? When you are pitching a big media appearance, it helps to be yourself. Don't change to fit someone else's idea. Go in with no regrets and show them who YOU are as a business owner. Mentioned in this episode: Want to get Christina's e-book...for FREE? Head over to www.mediamevanandmore.com/unstoppable and get her e-book, Master Your Media Relations Connect with Christina Nicholson: http://www.mediamavenandmore.com @ChristinaAllDay For more business tips and strategies, follow along with Kelly: Join the Tribe of Unstoppables on FB: https://www.facebook.com/groups/2080754075505322/ Website: https://kellyroachcoaching.com Instagrams: UE Revolution: https://www.instagram.com/uerevolution/ UE Marketing Mastery: https://www.instagram.com/uemarketingmastery/ Kelly Roach: https://www.instagram.com/kellyroachofficial Twitter: https://twitter.com/kellyroachlive

So many people think they have to choose between family and work. We sometimes look at the two as separate spaces. Why do we have to choose? Well, guess what... you DON'T HAVE TO! In this episode we are talking to author, mom, entrepreneur, and podcaster Dana Malstaff. She shares her story how she didn't choose between family or work, instead finding ways to mix the two. By merging the two worlds, it will show your children how to create and innovate and what is possible when you work hard. When you integrate the kids into your work space, it builds the level of fulfillment in your life. There are so many way you can build your kids into your work: Create the 10 minute rule with your kids. Do things in 10 minute increments so you can pace yourself. This allows you to break up your day and make time for EVERYTHING. Eliminate the things that frustrate you. Get out a pen and paper and let your kids work with you. This allows them to work with you and feel like a part of your work. Everyone has homework, so why not do it together? When they come home from school, sit down at the table and work together. It's important to show our kids there is something outside of their own personal world. To show them examples of how mom and dad work and create, and inspiring them to do the same. Allowing them to work with you will give you time with your kids and also be able to live your dream as an entrepreneur. You can have it all. Don't let the dream of having a family and a business go to waste! Mentioned in this episode: Get a hold of Dana's free training on project managing at www.boss-mom.com/Trello Connect with Dana: https://boss-mom.com @DanaMalstaff For more business tips and strategies, follow along with Kelly: Join the Tribe of Unstoppables on FB: https://www.facebook.com/groups/2080754075505322/ Website: https://kellyroachcoaching.com Instagrams: UE Revolution: https://www.instagram.com/uerevolution/ UE Marketing Mastery: https://www.instagram.com/uemarketingmastery/ Kelly Roach: https://www.instagram.com/kellyroachofficial Twitter: https://twitter.com/kellyroachlive

Do you feel like you are wasting time in your work week? Not enough hours in the day? Well, it's time to buckle up then because we are here to share THREE quick tips that will easily save you 20 plus hours in your week. These are things that can be implemented right away, so you can go back and enjoy the extra time with your family. So let's slow it down, take a breath, and learn the three easy ways to same time. Start delegating your emails to other people on your team. This could be a part time assistant, an intern, or other members of your team. This will save you hours during the the week, you can then concentrate more time helping your clients and supporting your team Get some help at home. When we realize that we need someone to help us with productivity at work, we hire someone. Why not do the same thing for your home life? Just by getting someone to help out with the little things like cooking, yard work or cleaning, it can make a HUGE impact on your time. Finally, something we can all do...cut down on SOCIAL MEDIA. All the mindless scrolling and looking at cat videos, it ends right here! By cutting these things out you can save so much time in your day. You will see the change not only in your business but also in your family. It's time to take back the most valuable asset, your time! Once you get your time back, there are so many things you can channel this energy into. Put this time back into what is most important, it could be building a new business, working on yourself, or spending some quality time with your family! For more business tips and strategies, follow along with Kelly: Join the Tribe of Unstoppables on FB: https://www.facebook.com/groups/2080754075505322/ Website: https://kellyroachcoaching.com Instagrams: UE Revolution: https://www.instagram.com/uerevolution/ UE Marketing Mastery: https://www.instagram.com/uemarketingmastery/ Kelly Roach: https://www.instagram.com/kellyroachofficial Twitter: https://twitter.com/kellyroachlive

"Don't wait until it happens to you"-- the phrase internet business lawyer Lin Eleoff says to EVERYONE! When the business is small, the risk is bigger if something happens to your assets. In this episode, Lin is sharing with us the steps you need to take in order to protect your business. When you think ahead and get in front of the legal side, it will set you up for success when you decide to take your business live. Internet law is still something that is new and many people still don't know what to do or where to go to get things done for an online business. If you are ready to take your business online, keep these things in mind: Make sure the proper disclaimers are place on your website. Things like a Privacy Policy, Terms and Conditions, and Disclaimers. This will protect your business from any kind of lawsuits. Not just using images images you find on Google. These images can not be used all over, you need permission. Get the permission before you put it online Making sure everything is in writing. If you are working with a partner or when working with clients, get it in writing so there are no surprises. Take the action steps. Be proactive and get the information. If you just ignore it, things could pile up and start to become a mess. So get your head out of the sand. Don't let something so small stop you from accomplishing your dreams! Mentioned in this episode: Head over to Coveryourassestsonline.com to access great legal advice. There you can get access to Lin's DIY Legal Tool Kit. Connect with Lin Eleoff: http://www.lineleoff.com @lineleoff For more business tips and strategies, follow along with Kelly: Join the Tribe of Unstoppables on FB: https://www.facebook.com/groups/2080754075505322/ Website: https://kellyroachcoaching.com Instagrams: UE Revolution: https://www.instagram.com/uerevolution/ UE Marketing Mastery: https://www.instagram.com/uemarketingmastery/ Kelly Roach: https://www.instagram.com/kellyroachofficial Twitter: https://twitter.com/kellyroachlive

There is no 'I' in team. You win together and you lose together...all as a team. When you invest in your team, big results do happen. Take it from entrepreneur and business growth strategist, Stacey Tuschl. She started a business in her backyard and grew it into a 7 figure business. And when she knew major growth was coming her way, she invested in her team. Stacey knew that she had to get in front of the growth and make the move to hire. It can be scary, don't get me wrong, but it's necessary. When you start to build you team, look for low-cost ways to start: You don't have to hire a whole team right away. Start with a base and build up your fortress. Hire one person, part time to get you started and grow from there Take advantage of the many free resources available. If you spend a lot of money on a tool or resource, find a free one to balance out the transaction Sometimes you need a side job to build up your own business. When you are building a business, money still needs to come in. Remember it is only part time! When you have a dream team behind you, anything is possible. It can get hard at times when building a business, and it's ok to ask for help. Starting a team doesn't have to be expensive, you just have to take the time and plan ahead. Having the right team in place will allow you to get the job done and reach the highest peak in your business. Mentioned in this episode: Stacy's book Is Your Business Worth Saving? She also is the host of her own podcast, called She's Building Her Empire Connect with Stacey: https://shesbuildingherempire.com @StacyTuschl For more business tips and strategies, follow along with Kelly: Join the Tribe of Unstoppables on FB: https://www.facebook.com/groups/2080754075505322/ Website: https://kellyroachcoaching.com Instagrams: UE Revolution: https://www.instagram.com/uerevolution/ UE Marketing Mastery: https://www.instagram.com/uemarketingmastery/ Kelly Roach: https://www.instagram.com/kellyroachofficial Twitter: https://twitter.com/kellyroachlive

I'm sure this isn't the first time you have heard something like, "make a business that not only supports you, but also supports a cause." We say it all the time on this show! Making a difference that helps the whole human family of people. However, did you ever think that your business could actually be the cause? That is what CEO and founder of Global Girlfriend Stacey Edgar did. Her business is a product-based company whose mission is to help women all over the world support themselves and sell their products. Global Girlfriend sells products like bracelets, bags and clothing, which in turn help women around the world to start their own businesses. Sales from the products provides 50% of the money needed to help women create their own products to sell, then lets them keep 50% of their profit, too. This ensures the female entrepreneurs work in healthy conditions, make a salary that supports them comfortably, and allows them to experience the freedom that comes as a business owner. Stacey is making a HUGE difference in these women's lives. She has able to spread the word about her company through the relationships she has made with her partners. Stacey is working with not only local and fair trade stores, but also large wholesale companies like Whole Foods. She says that her strongest marketing tool has been the face-to-face connections, not necessarily social media. Her number one piece of advice? Be authentic! Lead the life you are talking about in your company. People will see you, and they will take notice. Find your tribe and let the people follow you in this amazing adventure in not only making money for yourself, but helping others along the way. Stacey mentioned in this episode that she just launched her new website www.staceyedgar.com where she will helping new businesses, who are looking to model the fair trade business plan get their start. Connect with Stacey Edgar: www.globalgirlfriend.com @Staceedgar www.staceyedgar.com For more business tips and strategies, follow along with Kelly: Join the Tribe of Unstoppables on FB: https://www.facebook.com/groups/2080754075505322/ Website: https://kellyroachcoaching.com Instagrams: UE Revolution: https://www.instagram.com/uerevolution/ UE Marketing Mastery: https://www.instagram.com/uemarketingmastery/ Kelly Roach: https://www.instagram.com/kellyroachofficial Twitter: https://twitter.com/kellyroachlive

Question--Why do you need a vision board? Why are vision boards so important for us? Answer--Visions boards allow us to see our dream in front of us, making them real. There is something about seeing the things we want, that makes our brain so crazy. Say you want to buy a brand new car. You think about this car and it comes time to figure out if you are going to pull the trigger to purchase. Then all of a sudden, you see this car everywhere. No matter where you go, this car always seems to be following you. That is your brain supporting your choice of getting this car. It wants to remember and see the car everywhere you turn. This is what a vision board does, it keeps that image in your help and you focused on what you want to accomplish. This is the power of the vision board--seeing the specific things you want and how you are going to get what you want. There are multiple things that make vision boards to important: Clarity! Stop putting energy into things that don't matter, look to the things that matter. FOCUS! Focus is everything, this is the most powerful element anyone can have. Keep your vision set on your goals and don't get distracted. Emotional attachment. Put things on the board that mean something to you, things you ACTUALLY want not just objects. Repetition is everything. It's small but powerful-- just by seeing or doing things more than once can make a huge impact. Finally, something I do with my own vision board, show the path that leads to these goals. Show the key elements that will get you there--the action steps. Vision boards are a great thing to start, something my own team does. So go out and get it done! It's time to reignite that passion, create your vision board and see your dreams come alive! For more business tips and strategies, follow along with Kelly: Join the Tribe of Unstoppables on FB: https://www.facebook.com/groups/2080754075505322/ Website: https://kellyroachcoaching.com Instagrams: UE Revolution: https://www.instagram.com/uerevolution/ UE Marketing Mastery: https://www.instagram.com/uemarketingmastery/ Kelly Roach: https://www.instagram.com/kellyroachofficial Twitter: https://twitter.com/kellyroachlive

You asked, Unstoppable Success Radio has answered! In this mini-series, entrepreneur mentor Kelly Roach answers listener-submitted questions about business growth, mindset, and anything else that the Unstoppable Success Army wants to know. You asked, How Can I Reignite Inspiration? For more business tips and strategies, follow along with Kelly: Join the Tribe of Unstoppables on FB: https://www.facebook.com/groups/2080754075505322/ Website: https://kellyroachcoaching.com Instagrams: UE Revolution: https://www.instagram.com/uerevolution/ UE Marketing Mastery: https://www.instagram.com/uemarketingmastery/ Kelly Roach: https://www.instagram.com/kellyroachofficial Twitter: https://twitter.com/kellyroachlive

Taxes-- no one likes doing them. It is so much easier to send them off to someone and let them do the work-- right? But are they really getting us the best return? Cue tax planner and coach Diane Gardner! In this episode, Diane (who has helped people save 1.1 million dollars in taxes) is sharing with us things we didn't learn in school. Sharing the biggest places to save and what we need to look for when we file our taxes. We need to be looking for the biggest saving! Make the mindset shift. Sometimes we need to ask for help and get someone to come in and take a look. Seeing it from a different perspective can change the whole outcome. Putting your company in the right position to save more money. If your company is in the right position, it can save so much more money and you can pay the lowest amount in taxes possible Make sure you are putting money away for when you retire. Think about YOU. We don't know where our companies are going be in 20 years so save money now so that you are prepared. We are looking for the biggest return on investment. Know that the person who is doing your taxes doesn't have the same mindset as you, an entrepreneur. Take control of your taxes and finances, make sure you are seeing the bigger picture. Look for the little things that can save you BIG in the future! Mentioned in this episode: Get a copy of any one of Diane's 5 books by heading over to her website http://www.taxcoach4you.com/books/ Connect with Diane: http://www.taxcoach4you.com @gardner_diane For more business tips and strategies, follow along with Kelly: Join the Tribe of Unstoppables on FB: https://www.facebook.com/groups/2080754075505322/ Website: https://kellyroachcoaching.com Instagrams: UE Revolution: https://www.instagram.com/uerevolution/ UE Marketing Mastery: https://www.instagram.com/uemarketingmastery/ Kelly Roach: https://www.instagram.com/kellyroachofficial Twitter: https://twitter.com/kellyroachlive

"Some people still think that LinkedIn is just a job-seeking site...but it is so much more" --John Nemo LinkedIn has changed over the years and continues to change. It has transformed from resume building to actually connecting with people. In this episode, we are talking to LinkedIn expert and bestselling author John Nemo. He shares that making a CONNECTION will actually help you make the sale. John Nemo shares with us the exact system that needs to be put in place in order to get the results you need from LinkedIn: Build the foundation of your profile. Steer your profile away from looking like a resume, but instead how you can help people. Your business is all about the client, so make your profile about them! The riches are in the niches! Target your audience based on job title, location, or even where they went to school. LinkedIn gives you the ability to get super specific so you can find your niche. Make this a daily routine. Reach out to a number of people a day and make sure you do it EVERYDAY. Connect with people in your niche and get them engaged. LinkedIn has become the best place to find your target audience and connect with them on a personal level. It's all about creating the connection, finding something that is personal to them and then sending something specific. Think of it as getting coffee with someone--it's just happening online! Show them you care, and they will listen to what you have to say. Mentioned in this episode: Get a copy of John's free online book and template for your LinkedIn profile. Go to http://linkedinriches.com for his free book "LinkedIn Riches" Click here: http://linkedinriches.com/summary Free template for your LinkedIn profile Connect with John: http://linkedinriches.com For more business tips and strategies, follow along with Kelly: Join the Tribe of Unstoppables on FB: https://www.facebook.com/groups/2080754075505322/ Website: https://kellyroachcoaching.com Instagrams: UE Revolution: https://www.instagram.com/uerevolution/ UE Marketing Mastery: https://www.instagram.com/uemarketingmastery/ Kelly Roach: https://www.instagram.com/kellyroachofficial Twitter: https://twitter.com/kellyroachlive