Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel
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Nov 5, 2022 • 10min

Eric Goes Back to School: Does College Help You Become a Better Entrepreneur #2269

In episode #2269, Neil and Eric talk about Eric going back to school and ask whether college helps you become a better entrepreneur. Tuning in you’ll learn about the Entrepreneurial Master's Program that Eric joined through his Entrepreneurs’ Organization membership and what he gained from the experience. We discuss some of Eric’s biggest takeaways, including the importance of having an X factor, how to identify yours, and the networking potential of joining a course!TIME-STAMPED SHOW NOTES: [00:25] Today’s topic: Eric Goes Back to School: Does College Help You Become a Better Entrepreneur? [00:27] Learn about the Entrepreneurial Master's Program that Eric joined. [00:37] The Entrepreneurs’ Organization (EO) and its benefits. [02:04] What Eric has learned from the Entrepreneurial Master's Program thus far. [02:31] How one company found its X factor and transformed its business. [03:24] The networking benefits of joining a program like this. [04:15] Eric discusses whether he’d recommend this course to someone who wants to become a better entrepreneur. [06:29] Visit https://live.levelingup.com/founders for information on our Private Founder's Events! [06:42] That’s it for today! Don’t forget to rate, review, and subscribe to this podcast! [06:44] Go to https://www.marketingschool.io to learn more! Links Mentioned in Today’s Episode:  Entrepreneurs’ Organization Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro  Leave Some Feedback:   What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.   Connect with Us:    Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu    Learn more about your ad choices. Visit megaphone.fm/adchoicesSee omnystudio.com/listener for privacy information.
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Nov 4, 2022 • 9min

3 Things We Are Excited About in 2023 #2268

In episode #2268, Neil and Eric talk about 3 things they are excited about in 2023. 2022 has been a tumultuous year, from the war in Ukraine, to supply chain disruptions, to widespread uncertainty in the economy. But it’s not all doom and gloom. In today’s episode, we break down how these events are impacting the world and the three surprising things we are excited about for 2023.TIME-STAMPED SHOW NOTES: [00:20] Today’s topic: 3 Things We Are Excited About in 2023. [00:25] Why a bad economy can present exciting business opportunities. [02:04] An overview of how silicon valley has influenced hiring practices in other industries. [03:11] Why Eric is excited about YouTube in 2023. [03:40] Neil’s thoughts on international expansion and why he’s excited about it. [04:32] Understanding asymmetrical expansion. [05:38] That’s it for today! Don’t forget to rate, review, and subscribe to this podcast! [05:44] Go to https://www.marketingschool.io to learn more! Links Mentioned in Today’s Episode: Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro  Leave Some Feedback:   What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.   Connect with Us:   Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoicesSee omnystudio.com/listener for privacy information.
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Nov 3, 2022 • 6min

The Simplest Way to Grow Your Business #2267

In episode #2267, Neil and Eric talk about the simplest way to grow your business. The internet has played an integral part in how people across the world experience globalization, and has facilitated the growth of countless businesses. Tune in to learn about the simplest method for expanding your reach and growing your business!TIME-STAMPED SHOW NOTES: [00:20] Today’s topic: The Simplest Way to Grow Your Business. [00:25] How to use international expansion to transform your business. [00:32] What MrBeast did to appeal to an international audience. [00:41] How Neil expanded his ad agency across the globe. [03:00] That’s it for today! Don’t forget to rate, review, and subscribe to this podcast! [03:04] Go to https://www.marketingschool.io to learn more! Links Mentioned in Today’s Episode:  MrBeast on YouTube Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro  Leave Some Feedback:   What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.   Connect with Us:   Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoicesSee omnystudio.com/listener for privacy information.
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Nov 2, 2022 • 8min

Counterintuitive YouTube Growth Tips #2266

Learn surprising YouTube growth tips such as optimizing video length, generating own transcripts, and not obsessing over likes and subscribers. They also discuss the value of clickbait headlines, translating videos, and investing in production quality.
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Nov 1, 2022 • 8min

How AI Is Completely Changing The Marketing Game #2265

In episode #2265, Neil and Eric talk about how AI is completely changing the marketing game. AI has been doing some pretty astonishing things lately, from generating intricate conversations to magnificent artworks. And its proficiency in creating visuals from text prompts has left many people wondering how this technology is going to impact different industries. Tune in as we discuss these exciting advancements and how it is changing the marketing game!TIME-STAMPED SHOW NOTES: [00:20] Today’s topic: How AI Is Completely Changing The Marketing Game. [00:25] An outline of text-to-video technology and how it works. [03:21] How AI can assist your creative team. [04:01] The impact that AI could have on marketing in the long run. [04:30] That’s it for today! Don’t forget to rate, review, and subscribe to this podcast! [04:32] Visit https://live.levelingup.com for information on our Private Founders Events! [04:46] Go to https://www.marketingschool.io to learn more! Links Mentioned in Today’s Episode:  Stable Diffusion Jasper Neuralink Open Source Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro  Leave Some Feedback:   What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.   Connect with Us:   Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoicesSee omnystudio.com/listener for privacy information.
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Oct 31, 2022 • 9min

How To Grow A Podcast FAST In 2023 #2264

In episode #2264, Neil and Eric talk about how to grow a podcast fast in 2023. Podcasts have grown exponentially over the past several years and show no signs of slowing down. Tune in to learn how you can grow your podcast over a short period of time and become more competitive in 2023! TIME-STAMPED SHOW NOTES: [00:20] Today’s topic: How To Grow A Podcast FAST In 2023. [00:35] How to use short-form content to increase your discoverability. [01:20] SEO tactics and how they can help you grow your podcast. [01:54] What keyword research can do for your podcast growth. [02:58] How interviewing established figures can boost your traffic. [03:53] Why you should make all your past episodes available in your feed. [04:51] Our advice on how to run ads and impressions on other podcasts. [06:07] That’s it for today! Don’t forget to rate, review, and subscribe to this podcast! [06:12] Go to https://www.marketingschool.io to learn more!   Links Mentioned in Today’s Episode:   The Diary Of A CEO with Steven Bartlett Podcast Ubersuggest Logan Paul on YouTube MrBeast on YouTube Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro   Leave Some Feedback:     What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.     Connect with Us:    Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoicesSee omnystudio.com/listener for privacy information.
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Oct 30, 2022 • 7min

Why Podcasts Are A Huge Growth Hack for 2023 & Beyond #2263

In episode #2263, Neil and Eric talk about why podcasts are a huge growth hack for 2023 & beyond. We break down the challenges of discoverability in podcasting, how to get your voice out there, why consistency is key, and what we’ve learned from building this podcast. Tune in now to hear it all! TIME-STAMPED SHOW NOTES: [00:20] Today’s topic: Why Podcasts Are A Huge Growth Hack for 2023 & Beyond. [00:27] The challenges of discoverability in podcasting and how to increase yours. [00:56] What we can learn from the Andrew Tate model. [01:34] The current level of competition you can expect when you enter podcasting. [03:51] That’s it for today! Don’t forget to rate, review, and subscribe to this podcast! [03:56] Go to https://www.marketingschool.io to learn more!   Links Mentioned in Today’s Episode:   Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro   Leave Some Feedback:     What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.     Connect with Us:    Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoicesSee omnystudio.com/listener for privacy information.
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Oct 29, 2022 • 6min

How to Get On The First Page Of Google Instantly #2262

In episode #2262, Neil and Eric talk about how to get on the first page of Google instantly. SEO is a slow and steady game, and you need to be in it for the long haul if you want to see big, consistent returns. But that doesn’t mean you can’t institute effective strategies to get fast results. Tune in for insightful tips and practical strategies on how to rank on the first page of Google quickly and efficiently! TIME-STAMPED SHOW NOTES: [00:20] Today’s topic: How to Get On The First Page Of Google Instantly. [00:25] How to use Google News to rapidly increase your traffic. [00:57] What you can do to utilize trends and ‘newsjacking’. [01:33] Understanding how Google serves its customers. [02:01] How to capitalize on opportunities for international expansion through Google. [03:15] That’s it for today! Don’t forget to rate, review, and subscribe to this podcast! [03:20] Go to https://www.marketingschool.io to learn more! Links Mentioned in Today’s Episode:   Exploding Topics My First Million Podcast Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro   Leave Some Feedback:     What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.     Connect with Us:    Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoicesSee omnystudio.com/listener for privacy information.
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Oct 28, 2022 • 7min

Ugly Businesses Are the Best Businesses #2261

In episode #2261, Neil and Eric talk about why ugly businesses are the best businesses. Many of us are inspired by new and exciting industries, but some of the best businesses are based on basic necessities that everyone needs. It may not be glamorous, but it’s far more consistent than trends! Tune in to learn the ins and outs of why ugly businesses are best! TIME-STAMPED SHOW NOTES: [00:20] Today’s topic: Ugly Businesses Are the Best Businesses. [00:37] Why you don’t need to have a trendy business to be successful. [02:18] Why running an agency could be considered an ugly business. [03:44] What Codie Sanchez can teach us about buying and running ugly businesses. [03:59] That’s it for today! Don’t forget to rate, review, and subscribe to this podcast! [04:05] Go to https://www.marketingschool.io to learn more!   Links Mentioned in Today’s Episode:   Codie Sanchez Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro   Leave Some Feedback:     What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.     Connect with Us:    Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoicesSee omnystudio.com/listener for privacy information.
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Oct 27, 2022 • 9min

The Best Strategy for Every Social Platform #2260

In episode #2260, we share the best strategy for each social platform. if you want to know what is really moving the needle on Facebook, Instagram, LinkedIn, TikTok, and of course YouTube, be sure to join us. Tuning in you will hear about editing titles, the length of your videos, and when and how to promote your posts. TIME-STAMPED SHOW NOTES: [00:21] Today’s topic: The Best Strategy for Every Social Platform [00:26] Why to push YouTube videos hard early on. [01:23] The power of changing a video title. [02:57] Creating engagement on LinkedIn, through stimulating conversation.  [03:33] A quick thought on what's working on TikTok. [03:41] How live content boosts your Instagram numbers. [04:24] Facebook and the length of videos; why to go over five minutes! [04:56] What's working on Twitter right now for getting more impressions.  [05:40] That’s it! [05:46] Go to https://www.marketingschool.io to learn more!   Links Mentioned in Today’s Episode:   Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro Growthoid   Earthweb   Leave Some Feedback:     What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.     Connect with Us:      Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu     Learn more about your ad choices. Visit megaphone.fm/adchoicesSee omnystudio.com/listener for privacy information.

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