Marketing School - Digital Marketing and Online Marketing Tips
Eric Siu and Neil Patel
Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or you're an established business, you'll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate business. Approaching 100M downloads with 2,500+ episodes, you're sure to find something that will help you grow faster. Also don't forget to subscribe to our Marketing School Youtube channel to get more marketing goodness.
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Episodes
Mentioned books
Mar 4, 2024 • 16min
How we got our podcast to #3 marketing and #21 business, and Is GenAI a fad?
Learn how to achieve high rankings in Apple Podcast charts by focusing on followers, not just ratings. Discover the power of generative AI and its potential to revolutionize industries. Get insights on content quality, collaboration, and the future of AI in business.
4 snips
Mar 1, 2024 • 17min
Uber's $650m secret business, Deepfake CFO, and Email marketing hacks for 2024
Discussing Uber's hidden $650 million business, the rise of deep fake scams, the importance of blockchain technology, and email marketing tips for 2024. Covering topics such as email open rates, list hygiene, and deliverability monitoring, with insights on blockchain investments and an email marketing playbook.
Feb 29, 2024 • 17min
Exposing Secrets From a Founder's Retreat
In a recent founders' retreat, successful entrepreneurs shared insights on middle-of-the-funnel marketing, lead nurturing strategies, negotiation tactics, and unique investment ventures like buying towns. The retreat emphasized the value of learning through osmosis and the importance of financial education in business.
Feb 28, 2024 • 27min
This Ex-Advisor Reveals the REAL Path to Wealth | Humphrey Yang
Humphrey Yang shares insights on financial challenges and wealth building, focusing on saving, investing, and reaching $100K net worth. Discussions include job hopping benefits, owning assets, asset allocation, and real estate. Strategies for increasing income, managing expenses, and investing in index funds are highlighted.
13 snips
Feb 28, 2024 • 28min
Counterintuitive YouTube ads strategy, Google's 7-11-4 rule, Multiplying content using AI, Amazon's excellent operations & more
Exploring AI strategies in marketing, leveraging long-form YouTube ads, Google's 7-11-4 rule for engagement, multiplying content with AI, Amazon's operational insights, and the importance of leadership in scaling organizations.
Feb 27, 2024 • 19min
Google's huge flop with woke Gemini, Google’s search results getting worse, and Google News showing political bias
Discussing Google's political bias in news results, the removal of image feature in Google Gemini, and Elon Musk's comments on Twitter. Also, highlighting media influence and censorship in marketing, as well as investment strategies and workplace merit considerations.
Feb 26, 2024 • 23min
What's Changing in Paid, Brandformance vs Performance Marketing, It's Impossible to Track the Customer Cycle & more
The podcast discusses the shift from performance to brand marketing, the importance of full-funnel approach in ads, challenges with attribution in digital marketing, longer sales cycles, and the need for impression-based ad channels for growth.
Feb 23, 2024 • 11min
How I bought a podcast, The valuation of podcasts, The risk of being overtaken & more
The podcast discusses the purchase and valuation of podcasts, the risk of being surpassed by other content creators, and the shift in content strategy towards technical topics for revenue growth.
4 snips
Feb 22, 2024 • 9min
Yeezy $0 production spend on Super Bowl ad to make $19.7m, Super Bowl Ad or MrBeast Ad?, Microsoft, OpenAI, Google and others agree to combat election-related deepfakes
Exploring the effectiveness of Super Bowl ads with astronomical costs, questioning their ROI compared to digital channels. Highlighting Kanye West's $7 million ad success with low production cost. Discussing tech companies uniting against election-related deepfakes, emphasizing the need for cybersecurity measures in businesses.
15 snips
Feb 21, 2024 • 32min
Syed Balkhi’s Unconventional Wealth Building Strategies
Syed Balkhi, an entrepreneur and wealth building strategist, discusses the power of compounding, the importance of maintaining friendships with high performers, and the philosophy of giving unconditionally. He shares insights on passing generational wealth, learning from historical patterns, and the value of running profitable businesses. The conversation provides valuable lessons for both aspiring and experienced investors.
