Marketing School - Digital Marketing and Online Marketing Tips
Eric Siu and Neil Patel
Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or you're an established business, you'll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate business. Approaching 100M downloads with 2,500+ episodes, you're sure to find something that will help you grow faster. Also don't forget to subscribe to our Marketing School Youtube channel to get more marketing goodness.
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Episodes
Mentioned books
Apr 23, 2024 • 21min
What big brands actually sell, Mcdonald’s Netherlands put up unbranded billboards that smell like french fries, Is the marketing industry recovering?, and The Instagram $1B acquisition revisited - how to think about m&a
Big brands like McDonald's and Nike focus on selling experiences, McDonald’s Netherlands uses unbranded french fries-scented billboards, discussion on marketing industry recovery, insights on Instagram's $1B acquisition and M&A strategies.
41 snips
Apr 22, 2024 • 19min
Experiments we are running and Tools we are using
The podcast discusses using AI tools for backlink generation and email outreach, building vibrant online communities, leveraging WhatsApp for lead generation, and optimizing call-to-actions. They share insights on website engagement using AI, language dubbing challenges, gym ownership perks, efficient subscription management, and community growth strategies.
24 snips
Apr 18, 2024 • 29min
The Writing Secrets That Create Billionaires | David Perell
David Perell, a writing teacher and founder of 'Write of Passage' school, discusses the influence of faith on philosophy, the pitfalls of American idolatry, the impact of Jesus on Western civilization, and the power of reading and writing in personal growth and communication.
4 snips
Apr 16, 2024 • 1h 37min
Podcasts getting stale, Robots: Tesla vs. Apple, Monetization strategies & more
The podcast delves into topics like interview podcasts becoming stale, sleep optimization, M&A strategies for business growth, the future of robots with Tesla vs. Apple, community building for monetization, using money for personal goals, JK Rowling's influence, and the potential Google acquisition of HubSpot.
4 snips
Apr 15, 2024 • 22min
A lot of people no longer use Google, instead they just turn to AI solutions like ChatGPT, Creator payouts grew 17% YoY, and 3 content marketing stats that will change how you create content
They discuss the growth of ChatGPT and its impact on Google, creator payouts increased by 17% YoY, and 3 content marketing stats that will revolutionize content creation. People are turning to AI solutions like ChatGPT instead of Google for their tasks, showcasing the evolving digital landscape.
Apr 12, 2024 • 19min
Impact of dubbing on MrBeast's YT is crushing, Adding NYT bestseller to ad increased CTR by 19%, and Each negative keyword adds 2.3% CTR
Gary Vaynerchuk discusses the impact of dubbing on Mr. Beast's success, adding NYT bestseller seal to ads leads to 19% CTR increase, and negative keywords boost CTR. They also touch on multilingual ads, media coverage benefits, and Forrester reports' influence on sales.
Apr 11, 2024 • 31min
Why Young Men Are Double F**cked | PsycHacks' Orion Taraban
Dr. Orion Taraban, a Men's Mental Health Specialist, discusses modern relationships, including the impact of online dating, the concept of 'monogamish,' and why marriages fail due to unrealistic expectations. Topics also cover women seeking commitment vs. men seeking access, effective relationship strategies, and the role of Instagram in dating.
Apr 11, 2024 • 20min
Is ConvertKit open metrics a good or a bad idea?, We analyzed 12,037 sessions of 1013 people searching on Google to better understand how people use, and How to lie with data - 91% all cause mortality
Discussing the pros and cons of sharing metrics openly, analyzing Google search user behavior, and the significance of rich snippets and video content. Critiquing a study on time-restricted eating and cardiovascular health data, highlighting the importance of careful data analysis.
Apr 10, 2024 • 18min
Brands add AI restrictions to agency contracts - behind the growing trend, Can Google truly detect AI content, and Deepfake crypto scams
Exploring the integration of AI restrictions in agency contracts and the impact of AI on SEO and content creation strategies. Addressing the challenges of detecting AI content and the rise of deepfake crypto scams. Join the discussion on AI-related subjects and the transformative influence of AI in marketing.
Apr 9, 2024 • 18min
Amazon $8M platform risk, If you are going to use AI to write content you can’t forget about DRIVE, The ROI of 150M shortform views, We are at peak giftcard
Exploring risks of relying on Amazon, AI content creation tips, ROI of 150M shortform views, leveraging podcasts for revenue, and the benefits of using gift cards in marketing.
