Marketing School - Digital Marketing and Online Marketing Tips
Eric Siu and Neil Patel
Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or you're an established business, you'll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate business. Approaching 100M downloads with 2,500+ episodes, you're sure to find something that will help you grow faster. Also don't forget to subscribe to our Marketing School Youtube channel to get more marketing goodness.
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Episodes
Mentioned books
May 3, 2024 • 19min
Revenue comparison: 1B YT shorts vs. 1B YT long-form views, What are non-endemic ads from Amazon, Kindle and Oprah story
Discussing the revenue difference between YouTube shorts and long-form views, challenges of monetizing short-form content. Exploring Amazon's non-endemic ads, Kindle's success, and the influence of Oprah's endorsement.
May 2, 2024 • 19min
How effective is copying as a marketing strategy? Well, let's look at YouTube Shorts, AirChat, the number 1 factor for a viral video
Exploring the effectiveness of copying in marketing, the rise of AirChat as a new social media platform, the key factor for a viral video, benefits of subtitles in videos, and the role of experience in hiring for businesses.
May 1, 2024 • 28min
How Jason Cohen Built TWO Billion Dollar Companies (One Bootstrapped)
Jason Cohen, founder of WP Engine and Smart Bear, shares unconventional insights on building billion-dollar companies without venture capital. Topics include embracing optionality in business strategies, operating like a public company, continuous customer development, creating a company culture for personal growth, and finding a niche in the AI landscape.
7 snips
May 1, 2024 • 21min
Marketing takeaways from Andrew Huberman, Dr. Peter Attia, Bryan Johnson, and more
Neuroscientist Andrew Huberman, Dr. Peter Attia, entrepreneur Bryan Johnson share insights on content creation, social media, agency scaling, ACE scores predicting health outcomes. Show delves into hate motivation, individual success approaches, tech's impact on sleep, childhood trauma effects, and playful conversations.
Apr 30, 2024 • 18min
Google confirms links are not that important, Google’s CEO on what search will be like in 10 years, and Does the WNBA actually have potential now?
Professional WNBA player Caitlin Clark discusses Google's stance on links in SEO, the future of search according to Google's CEO, and the potential growth of the WNBA. While links are important, user signals play a crucial role. The discussion also touches on AI in search, market sizes, and the ongoing debate surrounding fair compensation for WNBA players.
Apr 29, 2024 • 17min
Market valuation in India, and Marketing lessons from the human that ran the entire continent of Africa
Guest Russ Cook, who ran the perimeter of Africa, discusses market valuation in India and shares marketing lessons. Topics include high company valuations in India, private equity arbitrage, being remarkable in marketing, and tying identity to business. The podcast also touches on Huel and SaladPower's marketing strategies.
Apr 26, 2024 • 19min
The Rock resurrects WWE, Trump Media shares close more than 15% higher after days of declines, MKHB destroyed an AI company in 41 seconds, Companies that acquire vs companies that don't, and more
The Rock proposes to become a WWE villain, boosting viewership. Trump Media shares soar by 15%. MKHB destroys an AI company in 41 seconds. The benefits of acquiring companies for business growth and trends in digital advertising.
Apr 25, 2024 • 17min
WooCommerce SEO migration disaster, Content creators are the modern form of demand gen, and Value of top 100 B2B brands up by 10% vs. last year, study finds
Topics discussed include a WooCommerce SEO migration disaster, the rise of content creators as demand generators, and the 10% increase in value of top 100 B2B brands. The episode also explores opportunities in marketing and acquisitions in the current economy.
Apr 24, 2024 • 30min
How To ACTUALLY Get ANYTHING You Want | Marie Forleo
Marie Forleo, a celebrated life coach and bestselling author, talks about the importance of trusting your gut, having a strong work ethic, building a coaching business, and the challenges of writing a book. Learn how to actually get anything you want!
Apr 24, 2024 • 20min
Does long form content still matter for SEO, Is SEO A/B testing back, The eclipse helped generate 7.6 billion dollars in revenue, and Is it worth having your company logo on a sports jersey
The podcast discusses why long-form content is important for SEO and the resurgence of SEO A/B testing. They also cover the financial impact of the eclipse and whether it's worth having your company logo on a sports jersey. The episode wraps up with a conversation about the rebranding of Staples Center to Crypto.com Arena.
