Marketing School - Digital Marketing and Online Marketing Tips
Eric Siu and Neil Patel
Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or you're an established business, you'll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate business. Approaching 100M downloads with 2,500+ episodes, you're sure to find something that will help you grow faster. Also don't forget to subscribe to our Marketing School Youtube channel to get more marketing goodness.
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Episodes
Mentioned books
4 snips
Jun 8, 2024 • 20min
Outreach Secrets: Winning Tactics to Engage Decision Makers
The podcast discusses strategies for reaching decision-makers, including using LinkedIn, starting a podcast for credibility, leveraging AI chatbots, client testimonials, and referrals. They also touch on the importance of building trust on LinkedIn, engaging with clients through podcasts, and using various tactics like AI chatbots and SEO for agency growth.
Jun 7, 2024 • 20min
Trump campaign raises $53M after verdict, GameStop shares jump 30% after ‘Roaring Kitty’ trader posts account showing $116 million position, Chanel scrutinized over viral posts
The podcast discussed Trump campaign raising $53M post verdict, GameStop shares surging due to 'Roaring Kitty', Chanel under scrutiny for viral social posts, and marketing strategies of Marie Forleo. It also explored the impact of negative marketing, luxury store exclusivity, and the value of watches in marketing.
Jun 6, 2024 • 17min
Should you raise money today?, How to get a 73% free trial conversion rate, Netflix ads tier hits 40 million subscribers, and Netflix's password crackdown leads to…
Discussions on raising money for startups, free trial conversion rates, Netflix's ad tier success with 40 million subscribers, and their crackdown on password sharing. Insights on fundraising decisions, effectiveness of free trial strategies, and evolution of TV advertising in the streaming era.
Jun 5, 2024 • 27min
Why Bryan Johnson Wants to Be God
Bryan Johnson, the 'world’s most measured man', shares insights on health experiments, gene therapy, evidence-based health practices, and the pursuit of longevity through scientific methods. Topics include prioritizing interventions, measuring health metrics, challenges of the food supply chain, and building a religion for intelligent existence.
6 snips
Jun 5, 2024 • 15min
What ChatGPT-4o means for marketers, What is signal-based selling?, Playbook: Automatically turn site visitors into customers
The podcast discusses the impact of ChatGPT 4.0 on marketing, the shift towards signal-based selling, and a playbook for converting site visitors into customers. AI's role in marketing, the importance of curiosity, and strategies for LinkedIn are highlighted.
4 snips
Jun 4, 2024 • 16min
The impact of AI overviews on SEO, Google starts testing ads in AI overviews, Google CEO is ’empathetic’ to content creators Search has wiped out, The economics behind a $100k creator deal
The podcast discusses the impact of AI on SEO, Google testing ads in AI overviews, Google CEO's empathy for content creators, and the economics behind a $100k creator deal. They explore the challenges faced by content creators, revenue growth strategies, and navigating creative deals in digital marketing.
Jun 3, 2024 • 21min
McDonald's & Taco Bell show where the economy is really at, and The genius of Bryan Johnson's marketing
Topics discussed in this podcast include inflation, fast food price increases, consumer behavior, marketing strategies, dental experiences, credit card benefits, health and wellness, and celebrity movements. They also touch on making money, stress, and longevity. A mix of intriguing topics to keep you engaged!
May 28, 2024 • 40min
How to think about agency M&A, and The downfall and rebirth of the Patels
Exploring agency M&A strategies and the Patel family story, discussing due diligence, lessons from past deals, and mindset for successful acquisitions. Insights on balancing AI integration with job cuts in uncertain times, navigating acquisitions, and operational challenges of multiple deals. Importance of background checks, security measures, and the Patel family legacy in the entrepreneurial journey. Resilience in facing challenges, promotional offers, and nature's beauty for business growth.
6 snips
May 27, 2024 • 23min
OpenAI’s marketing head shares the one big mistake CMOs are making with AI, and Sam Altman on the future of in person experiences
Entrepreneur and investor Sam Altman discusses the future of in-person experiences. They explore how AI can enhance marketing by freeing up marketers for strategic challenges, the mistake CMOs make with AI, and the significance of in-person events in building relationships.
May 25, 2024 • 22min
AOA sneak peek: The Future of Agencies with AI
The podcast discusses the future of agencies with AI, the impact of AI on SEO, in-person experiences, client fit, lead flow, and challenges faced by different industries. They touch on acquisitions, navigating acquisitions in a challenging economy, and the importance of assessing client fit for agency success.
