

Marketing School - Digital Marketing and Online Marketing Tips
Eric Siu and Neil Patel
Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or you're an established business, you'll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate business. Approaching 100M downloads with 2,500+ episodes, you're sure to find something that will help you grow faster. Also don't forget to subscribe to our Marketing School Youtube channel to get more marketing goodness.
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Episodes
Mentioned books

Apr 10, 2022 • 7min
A Simple Way to Go Viral on Twitter #2061
In episode #2061, Neil and Eric talk about a simple way to go viral on Twitter. From the research, our hosts have done and their personal experience in the space, they have found that Twitter threads tend to build high levels of engagement and thus go viral easily. Tune in and hear how to make Twitter threads by summarizing your blog posts, using the content expansion technique, and more. TIME-STAMPED SHOW NOTES: [00:20] Today’s topic: A Simple Way to Go Viral on Twitter. [00:27] Creating Twitter threads that are like blog posts. [01:38] Using the content expansion technique to create Twitter threads. [02:38] A helpful framework for creating effective Twitter threads. [04:05] An opportunity to write Twitter threads for Eric. [04:34] That’s it for today. [04:35] Go to https://heroes.levelingup.com/epic/ to learn about our upcoming event! Links Mentioned in Today’s Episode: Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro
Sign up for our live event in Austin from the 25th to the 27th of April: levelingup.com/epic
Leave Some Feedback: What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review. Connect with Us: Neilpatel.com
Quick Sprout Growth Everywhere Single Grain
Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoicesSee omnystudio.com/listener for privacy information.

Apr 9, 2022 • 6min
How Digital Marketers Are Adapting to Privacy Changes #2060
In episode #2060, Neil and Eric talk about how digital marketers are adapting to privacy changes. At the end of the day, the biggest companies in the world make insane amounts of money off of advertising. This means that no matter what restrictions they have to follow, you can be sure that they are investing in ways to make it profitable for marketers to keep advertising on them. Tune in and hear why the main thing you should be worrying about is leveling up your creativity as a marketer.TIME-STAMPED SHOW NOTES:
[00:20] Today’s topic: How Digital Marketers Are Adapting to Privacy Changes.
[00:50] Why you shouldn’t worry about adapting to privacy changes.
[01:40] Worry rather how you can become more creative as a marketer.
[03:23] That’s it for today.
[03:25] Go to https://heroes.levelingup.com/epic/ to learn about our upcoming event!
Links Mentioned in Today’s Episode:
Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro
Sign up for our live event in Austin from the 25th to the 27th of April: levelingup.com/epic
Leave Some Feedback:
What should we talk about next? Please let us know in the comments below
Did you enjoy this episode? If so, please leave a short review.
Connect with Us:
Neilpatel.com
Quick Sprout
Growth Everywhere
Single Grain
Twitter @neilpatel
Twitter @ericosiu
Learn more about your ad choices. Visit megaphone.fm/adchoicesSee omnystudio.com/listener for privacy information.

Apr 8, 2022 • 8min
What Neil & Eric Are Investing In (How To Think About It) #2059
In episode #2059, Neil and Eric talk about what they invest in and share tips for how to think about investing. While there are many different investment theses out there, we recommend that you invest in yourself, invest in what you know best, think long-term, and don’t try to take profits too early! TIME-STAMPED SHOW NOTES: [00:20] Today’s topic: What Neil & Eric Are Investing In (How To Think About It) [00:41] Why you should invest in what you know the best. [01:45] The best investment you can make is in yourself. [02:37] Delay profits for the long-term. [03:41] Famous quotes and concepts to help with investing. [05:08] That’s it for today. [05:09] Go to https://marketingschool.io/live to learn more! Links Mentioned in Today’s Episode: Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro
Sign up for our live event in Austin from the 25th to the 27th of April: levelingup.com/epic
Leave Some Feedback: What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review. Connect with Us: Neilpatel.com
Quick Sprout Growth Everywhere Single Grain
Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoicesSee omnystudio.com/listener for privacy information.

Apr 7, 2022 • 42min
Bootstrapping a $50M+ Business, Growing a Twitter to 120K+ Followers with Romeen Sheth #2058
In this conversation, Romeen Sheth, President of Metasys Technologies and host of the Square One podcast, shares insights from his entrepreneurial journey. He discusses how he recognized the need for his firm in the growing gig economy and how Twitter has transformed him into a clearer thinker, boasting over 120K followers. Sheth emphasizes the importance of genuine connections and thoughtful content in navigating business strategies, highlighting the potential for innovation in the next decade.

Apr 6, 2022 • 11min
What Eric Learned From Launching an NFT #2057
In episode #2057, we talk about what Eric learned from launching an NFT! From the first steps of naming your NFT, to who you work with and how to promote it, we quickly cover all the essential lessons that you can use! Tune in to hear Eric talk about collaborating with artists, which platforms to use, the importance of clear messaging, and more. TIME-STAMPED SHOW NOTES: [00:25] Today’s topic: What Eric Learned From Launching an NFT. [00:35] The story of Eric's NFT: its name and elements. [00:59] Unpacking the process of releasing an NFT and the importance of collaboration. [01:46] Why Twitter and Discord are essential to the success of an NFT. [02:23] Eric shares the revenue numbers associated with the project. [03:35] Defining the mission for the artist you are working with. [04:35] Promotion and collaboration; pushing hard enough early on. [06:00] Consistent management, meetings, and solving issues. [06:34] Clear messaging from the get-go; why this pays dividends later on. [07:04] Creating a no-brainer offer through your NFT project. [07:24] Go to levelingup.com/epic to apply for our live event! Links Mentioned in Today’s Episode: Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro
Leveling Up Heroes Dribbble Behance
Porter Robinson
$100M Offers
Alex Hormozi Leave Some Feedback: What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review. Connect with Us: Neilpatel.com
Quick Sprout Growth Everywhere Single Grain
Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoicesSee omnystudio.com/listener for privacy information.

Apr 5, 2022 • 6min
Is Facebook Undervalued? #2056
Dive into the intriguing discussion about Facebook's stock performance and whether it's truly undervalued. The hosts analyze the company's significant holdings and enduring popularity across platforms like Instagram and WhatsApp. They challenge the narrative of instability surrounding Facebook, highlighting Mark Zuckerberg's proven track record. With insights on the talent within the company, the conversation argues that Facebook's long-term potential makes it a worthy investment choice.

Apr 4, 2022 • 7min
How Marketing Is Shifting in 2022 #2055
In episode #2055, we talk about how marketing is shifting in 2022! We believe that media and branding are the two biggest forces right now and that they will continue to spearhead how businesses market themselves. Tune in to hear about the trends that we are noticing, and how NFTs may evolve in the next few years. TIME-STAMPED SHOW NOTES: [00:25] Today’s topic: How Marketing Is Shifting in 2022. [00:39] Brands are more powerful than ever. [01:12] Not so many new businesses are focusing on branding. [01:30] The rise of media, and why big companies are investing in the sector. [02:27] Why PR influencers are becoming more and more dominant. [02:50] The herd mentality that governs any big trend. [03:21] NFTs and the fear of missing out; what is driving this push the most? [03:55] A few predictions about Apple and the world of texting in 2022. [04:19] That’s it! [04:30] Go to https://marketingschool.io/live to learn more! Links Mentioned in Today’s Episode: Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro
Bill Gates Andreessen Horowitz HubSpot
The Hustle Business Insider Morning Brew WeWork Antonio Brown Leave Some Feedback: What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review. Connect with Us: Neilpatel.com
Quick Sprout Growth Everywhere Single Grain
Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoicesSee omnystudio.com/listener for privacy information.

Apr 3, 2022 • 7min
Why We Are Big On Saying 'No' These Days #2054
In episode #2054, we talk about why we are so big on saying 'no' these days! After many trials and tribulations in the business world, we have learned that focus is the number one factor in the success of any venture, and you cannot focus if you are overstretched and distracted. Tune in to hear some great examples of how to say 'no' and what this can do for you and your next project! TIME-STAMPED SHOW NOTES: [00:25] Today’s topic: Why We Are Big On Saying 'No' These Days. [00:26] You only have so much time every day, focus on what is important! [00:45] The common denominator of focus as the mechanism for success. [01:30] Playing and winning at the resource allocation game of business. [02:19] The best ways to let people down easy when you say no. [02:50] How some of the biggest names communicate a 'no'. [03:40] Maintaining focus in the early days of a business is vital! [04:22] Unfortunately, we can tell you all of this, but experience is the best teacher. [04:30] That’s it for today! [04:36] Go to https://marketingschool.io/live to learn more! Links Mentioned in Today’s Episode: Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro
Bill Gates Warren Buffett Steve Jobs MP Digital
Mark Cuban Seth Godin
Gary V Leave Some Feedback: What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review. Connect with Us: Neilpatel.com
Quick Sprout Growth Everywhere Single Grain
Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoicesSee omnystudio.com/listener for privacy information.

Apr 2, 2022 • 7min
The Algorithm-Driven Future Of Digital Marketing Is Coming Fast #2053
The future of digital marketing is driven by algorithms! Many marketers focus on engaging content but overlook the importance of staying updated with platform-specific algorithms. Learn how to optimize your content for YouTube and track algorithm trends. Discover why there’s no one-size-fits-all approach to successful content. Plus, find out how to leverage YouTube's 24-hour performance window for better results. It's time to adapt and thrive in this algorithmic landscape!

Apr 1, 2022 • 6min
5 SEO Tips You Should Start Following Today #2052
Discover five essential SEO tips to elevate your online presence! Building your brand can significantly enhance your SEO efforts. Learn to leverage Google’s tools, including YouTube, for better visibility. Explore free strategies to generate backlinks and optimize user experience. No matter the content type, integrating SEO is crucial for success. Tune in to transform your digital marketing approach!


