Powerhouse Women

I can't believe our fifth in-person Powerhouse Women event is coming up in just a few weeks! Hannah and I have been getting a lot of questions about how to promote and fill an event, so we're breaking down the top three things that have helped us sell out our event every year. We get into the strategy behind having multiple deadlines to convert earlier ticket sales, what a mini launch is and how you can apply it to your own promo calendar, and the importance of building up your community so that they can help with powerful word-of-mouth marketing. Hannah also has some amazing tangible tips for how to reach out to sponsors and make your event profitable. In this episode we talk about: Our experience with having flash sales and early bird pricing Creating a natural urgency that you can build into your promotion Different ways that we have mini launches, like contests and speaker announcements What it looks like to play the long game and show up for your community outside of the event Viewing sponsorships as mutually beneficial collaborations, not free handouts If you loved today's episode, please share your favorite takeaways or your own systems and processes by screenshotting this episode and tagging us on Instagram! We're going to select one podcast reviewer to get a FREE VIP ticket, flight, hotel stay, and a $250 gift card the moment that we cross the 500 reviews mark! Take a screenshot of your amazing review that you left us on Apple Podcasts, post it to your Instagram story, and tag @powerhouse_women for a chance to win! Click HERE to get your tickets for the Powerhouse Women 2022 event! Click HERE to check out the Powerhouse Women Behind The Success Stories! Click HERE to text the word MENTOR to (602) 536-7829 for weekly business + mindset tips delivered straight to your phone! Not part of the Girl Gang Community yet? Join HERE: Girl Gang Membership CONNECT WITH POWERHOUSE WOMEN Follow Powerhouse Women: @powerhouse_women Follow Lindsey: @llindseyschwartz Follow Hannah: @hannahmwells Visit the Powerhouse Women website: www.powerhousewomen.co Join the PW Community Facebook Group: facebook.com/groups/powerhousewomencommunity

I love sharing sneak peeks into our Girl Gang monthly mindset calls where we dive into the mental game of entrepreneurship and pursuing big dreams. I hopped on a call with the group right after Hannah and I got back from a mastermind trip where we spent three full days talking about ideas and strategy with people who are all multiple six-and-seven-figure business owners. Needless to say, I was feeling so inspired. In the call, I break down three of the mindset, belief systems, and habits that these super successful leaders embody. I've observed that they take action a lot faster, invest in the person they want to become, and also work 10 times harder on the inner thought work than they do on the outer results of their business. Tune in to learn more about how you can start thinking and making decisions like a seven-figure business owner. In this episode we talk about: Being willing to fail forward Why the longer we give ourselves to do something, it actually becomes harder to achieve How I use the annual Powerhouse Women event as a timestamp to reflect on the past and check in with how I want to approach the next year Tangible tools for supporting yourself when you're sitting in uncomfortable feelings Recognizing that fear is going to come along for the ride, it just doesn't get to sit in the driver's seat If you loved today's episode, please share your favorite takeaways or your own systems and processes by screenshotting this episode and tagging us on Instagram! Not part of the Girl Gang Community yet? Join HERE: Girl Gang Membership We're going to select one podcast reviewer to get a FREE VIP ticket, flight, hotel stay, and a $250 gift card the moment that we cross the 500 reviews mark! Take a screenshot of your amazing review that you left us on Apple Podcasts, post it to your Instagram story, and tag @powerhouse_women for a chance to win! Click HERE to get your tickets for the Powerhouse Women 2022 event! Click HERE to check out the Powerhouse Women Behind The Success Stories! Click HERE to text the word MENTOR to (602) 536-7829 for weekly business + mindset tips delivered straight to your phone! CONNECT WITH POWERHOUSE WOMEN Follow Powerhouse Women: @powerhouse_women Follow Lindsey: @llindseyschwartz Follow Hannah: @hannahmwells Visit the Powerhouse Women website: www.powerhousewomen.co Join the PW Community Facebook Group: facebook.com/groups/powerhousewomencommunity

I'm joined by hiring expert Jackie Koch to talk all things building out your team, developing your leadership skills, and some of the not-so-fun (but very necessary) parts of taking on employees. Jackie has over 15 years of experience in the recruiting and hiring world, and she currently works with VC-funded startups and digital solopreneurs who are looking to hire. Jackie breaks down the difference between contractors and employees and provides examples of when it's better to hire one over the other. She shares her expertise for determining when it's the right time to hire and how to narrow down what kind of seat you need to fill in your business. Jackie also has some amazing tips on how to craft the perfect job description and create a seamless hiring process. Plus, she gets real about how to handle uncomfortable conversations around poor performance, firing, and/or laying off an employee. In this episode we talk about: Common misconceptions about what a W2 employee is Why bringing on an assistant isn't always the best first hire Simple ways to dial in on your SOPs Tips for ensuring that your job description stands out to the right person Creative ways to weave your employer brand into your marketing The importance of having regular one-on-one meetings and touch points with your employees Resources mentioned: Toggl The Four Agreements: A Practical Guide to Personal Freedom by Don Miguel Ruiz Radical Candor: Be a Kick-Ass Boss Without Losing Your Humanity by Kim Scott The Making of a Manager: What to Do When Everyone Looks to You by Julie Zhuo Harvard Business Review Search Inside Yourself Leadership Institute If you loved today's episode, please share your favorite takeaways or your own systems and processes by screenshotting this episode and tagging us on Instagram! We're going to select one podcast reviewer to get a FREE VIP ticket, flight, hotel stay, and a $250 gift card the moment that we cross the 500 reviews mark! Take a screenshot of your amazing review that you left us on Apple Podcasts, post it to your Instagram story, and tag @powerhouse_women for a chance to win! Click HERE to get your tickets for the Powerhouse Women 2022 event! Click HERE to check out the Powerhouse Women Behind The Success Stories! Click HERE to text the word MENTOR to (602) 536-7829 for weekly business + mindset tips delivered straight to your phone! Not part of the Girl Gang Community yet? Join HERE: Girl Gang Membership CONNECT WITH JACKIE Sign up for the Hiring School course: peopleprinciples.com/hiring-school-the-course Follow People Principles on Instagram: @peopleprinciples Follow People Principles on TikTok: @peopleprinciples Visit the People Principles website: peopleprinciples.co Listen to Hiring School CONNECT WITH POWERHOUSE WOMEN Follow Powerhouse Women: @powerhouse_women Follow Lindsey: @llindseyschwartz Follow Hannah: @hannahmwells Visit the Powerhouse Women website: www.powerhousewomen.co Join the PW Community Facebook Group: facebook.com/groups/powerhousewomencommunity

When I'm working with clients or Girl Gang members, I often see this loop that can happen where we get stuck on a question and we're not able to see a new answer. We look for it either outside of ourselves, or we just end up in an analysis paralysis cycle of overthinking. I've come up with some ways to actually strengthen the connection to your intuition so that you can discover more clarity around your next move. Tune in to hear my top three tips for tapping into your inner wisdom and unlocking your own answers. In this episode we talk about: Signs that you're disconnected from your intuition What I've been learning about myself through Human Design My go-to breathing exercises to calm my nervous system Why sometimes for a season, I'll stop consuming most other content Examples of how taking action has lead to clarity in my life If you loved today's episode, please share your favorite takeaways or your own systems and processes by screenshotting this episode and tagging us on Instagram! We're going to select one podcast reviewer to get a FREE VIP ticket, flight, hotel stay, and a $250 gift card the moment that we cross the 500 reviews mark! Take a screenshot of your amazing review that you left us on Apple Podcasts, post it to your Instagram story, and tag @powerhouse_women for a chance to win! Click HERE to get your tickets for the Powerhouse Women 2022 event! Click HERE to check out the Powerhouse Women Behind The Success Stories! Click HERE to text the word MENTOR to (602) 536-7829 for weekly business + mindset tips delivered straight to your phone! Not part of the Girl Gang Community yet? Join HERE: Girl Gang Membership CONNECT WITH POWERHOUSE WOMEN Follow Powerhouse Women: @powerhouse_women Follow Lindsey: @llindseyschwartz Follow Hannah: @hannahmwells Visit the Powerhouse Women website: www.powerhousewomen.co Join the PW Community Facebook Group: facebook.com/groups/powerhousewomencommunity

Community is really the backbone of Powerhouse Women, and Hannah and I are so excited to dive into what it takes to build a successful and engaged community. We answer listener questions about how to get people excited to join when you're just starting out, tangible ways to keep your group excited and engaged beyond the initial launch, how niche is too niche, and tools to take your personal vision and turn it into a larger social mission. We're so passionate about this topic because having the Powerhouse Women and Girl Gang members is what has allowed us to not feel defeated by things that are out of our control. Tune in to hear our top tips about building and cultivating your tribe. In this episode we talk about: The nuances between growing a community and building an audience How can you make other people feel like they're part of the DNA of the community Tangible tips for creating effective content that's going to help people engage How to ensure that your community is solution-based and uplifting Recognizing that you can go further and faster together If you loved today's episode, please share your favorite takeaways or your own systems and processes by screenshotting this episode and tagging us on Instagram! We're going to select one podcast reviewer to get a FREE VIP ticket, flight, hotel stay, and a $250 gift card the moment that we cross the 500 reviews mark! Take a screenshot of your amazing review that you left us on Apple Podcasts, post it to your Instagram story, and tag @powerhouse_women for a chance to win! Click HERE to get your tickets for the Powerhouse Women 2022 event! Click HERE to check out the Powerhouse Women Behind The Success Stories! Click HERE to text the word MENTOR to (602) 536-7829 for weekly business + mindset tips delivered straight to your phone! Not part of the Girl Gang Community yet? Join HERE: Girl Gang Membership CONNECT WITH POWERHOUSE WOMEN Follow Powerhouse Women: @powerhouse_women Follow Lindsey: @llindseyschwartz Follow Hannah: @hannahmwells Visit the Powerhouse Women website: www.powerhousewomen.co Join the PW Community Facebook Group: facebook.com/groups/powerhousewomencommunity

I recently got a message from a listener who was looking for advice about how to communicate with more certainty, authority, and confidence. If you were raised in a culture that really values politeness and being more soft spoken (shout out to all my Midwesterners!), you might be subconsciously diminishing your ability to make the greatest impact possible. I'm sharing three ways that I've become more conscious of my communication style, how I've tweaked it, and the results that I've seen in my business because of these small changes. In order to be able to fulfill a bigger vision, you have to step into a new level of leadership, and these tips will help you get there. In this episode we talk about: How you can command respect in a way that reflects your authentic personality Recognizing when you're apologizing for things that you don't need to apologize for Examples of what it looks like when we replace 'sorry' with 'thank you' Understanding that 'no' is a complete sentence Learning how to graciously accept acknowledgment instead of constantly deflecting compliments or praise If you loved today's episode, please share your favorite takeaways or your own systems and processes by screenshotting this episode and tagging us on Instagram! Click HERE to get your tickets for the Powerhouse Women 2022 event! Click HERE to check out the Powerhouse Women Behind The Success Stories! Click HERE to text the word MENTOR to (602) 536-7829 for weekly business + mindset tips delivered straight to your phone! Not part of the Girl Gang Community yet? Join HERE: Girl Gang Membership CONNECT WITH POWERHOUSE WOMEN Follow Powerhouse Women: @powerhouse_women Follow Lindsey: @llindseyschwartz Follow Hannah: @hannahmwells Visit the Powerhouse Women website: www.powerhousewomen.co Join the PW Community Facebook Group: facebook.com/groups/powerhousewomencommunity

I'm joined by Tara Hainsworth, owner of Hainsworth & Company Salon. Tara is an amazing example of what it means to build your business from a solid and authentic mission statement. She shares how to get started with articulating your why, impact, vision, and mission statements, and explains why it's so crucial to be really clear about those before you get started on your big idea. We discuss what the process has been like to grow from a team of four hair designers to now a staff of 18 in just five years. She talks about her approach for ensuring that the brand vision is consistent throughout her company and dives into how she cultivates a family environment within her expanding team. Plus, she shares what she has planned for the future of Hainsworth & Co. and how she's continuing to discover and define who she is. In this episode we talk about: The reality behind Tara's process for opening her own salon Allowing yourself space to really get curious and dig deep about the foundations of your business How to distinguish if your mission statement is really coming from within you, not outside influences How your why, impact, vision, and mission statements play off of one another, but are individually so powerful and necessary for building your business The Hainsworth & Co. mission statement and what Tara's favorite part of it is If you loved today's episode, please share your favorite takeaways or your own systems and processes by screenshotting this episode and tagging us on Instagram! Click HERE to get your tickets for the Powerhouse Women 2022 event! Click HERE to check out the Powerhouse Women Behind The Success Stories! Click HERE to text the word MENTOR to (602) 536-7829 for weekly business + mindset tips delivered straight to your phone! Not part of the Girl Gang Community yet? Join HERE: Girl Gang Membership CONNECT WITH TARA Follow Tara: @tara.hainsworthco Follow Hainsworth & Company Salon: @hainsworthcosalon CONNECT WITH POWERHOUSE WOMEN Follow Powerhouse Women: @powerhouse_women Follow Lindsey: @llindseyschwartz Follow Hannah: @hannahmwells Visit the Powerhouse Women website: www.powerhousewomen.co Join the PW Community Facebook Group: facebook.com/groups/powerhousewomencommunity GUEST BIO Tara Hainsworth is a Hair Designer and owner of Hainsworth & Company Salon. After spending 14 years in the beauty industry, Tara was able to create a space where Hair Designers alike could professionally be a part of a dynamic family experience. Opening Hainsworth & Company became the focus of her career over the past 4 years. With endless growth opportunities on the horizon, Hainsworth & Co. has been a source of endless inspiration. Tara is a mother of a three year old daughter named Olive Jay, and is a wife to her husband Eric (who also happens to be the Co-Founder and Co-Owner of Hainsworth & Company). Being partners in business and in life attributes to the success of H&Co. In Tara's free time she fuels herself by connecting with family, friends and entrepreneurs in her community.

Speaking in front of audiences or sharing my message on podcasts is one of the best parts of my job, but I've gone through years of rejection, trial, and error to get to where I am today. I'm sharing insight into how to position yourself and get selected to speak at events, podcasts, and on other platforms. I break down the two main things that get my attention when someone pitches to speak at the Powerhouse Women event or on the podcast, and what to include in your speaker pitch. I also explain how you could be selected to speak at this year's Powerhouse Women event! Two listeners will get chosen, work with me to perfect their speech, and then have five minutes to speak onstage at the event. I dive into exactly what we look for in the video submissions and what goes into our decision making process. In this episode we talk about: How to start creating content consistently on a platform where you're sharing your ideas and you're honing in your message. Why it's so important to use video or audio to showcase your personality and speaking style The most effective ways to create connections and relationships that help you land speaking engagements The 3 S's: Serve, Show up, and Share Subtle language shifts in your pitch that can make a huge difference Details about the speaker contest that we're doing for this year's Powerhouse Women event If you loved today's episode, please share your favorite takeaways or your own systems and processes by screenshotting this episode and tagging us on Instagram! Click HERE to get your tickets for the Powerhouse Women 2022 event! Click HERE to check out the Powerhouse Women Behind The Success Stories! Click HERE to text the word MENTOR to (602) 536-7829 for weekly business + mindset tips delivered straight to your phone! Not part of the Girl Gang Community yet? Join HERE: Girl Gang Membership CONNECT WITH POWERHOUSE WOMEN Follow Powerhouse Women: @powerhouse_women Follow Lindsey: @llindseyschwartz Follow Hannah: @hannahmwells Visit the Powerhouse Women website: www.powerhousewomen.co Join the PW Community Facebook Group: facebook.com/groups/powerhousewomencommunity

Lauren Eckhardt is the CEO and Founder of Burning Soul Collective, a group of writing experts that provide coaching in book writing, publishing, marketing, and transforming the messages within your life journey into a powerful movement. Lauren dives into why she launched her company and the different ways that she supports people who want to share their soul's message. She gives her top tips for how to take your story and turn it into something that people can learn from, whether that's in the form of a book, social media post, or other storytelling platforms. I also touch on the incredible ripple effect that writing Powerhouse Woman has had on my life and what kept me going when I was ready to give up. In this episode we talk about: How Lauren cultivated her passion for storytelling What Lauren sees as the number one thing that holds people back from writing their stories What to do if you have an idea for a story, but don't know how to start writing it Examples of transformations that Lauren has seen authors go through during the writing process Why having a writing community or book coach can make a huge difference in your journey to becoming a published author If you loved today's episode, please share your favorite takeaways or your own systems and processes by screenshotting this episode and tagging us on Instagram! Click HERE to get your tickets for the Powerhouse Women 2022 event! Click HERE to check out the Powerhouse Women Behind The Success Stories! Click HERE to text the word MENTOR to (602) 536-7829 for weekly business + mindset tips delivered straight to your phone! Not part of the Girl Gang Community yet? Join HERE: Girl Gang Membership CONNECT WITH LAUREN Follow Lauren: @lauren.n.eckhardt Follow Burning Soul Collective: @burningsoulcollective Learn more on the Burning Soul Collective website: burningsoulcollective.com CONNECT WITH POWERHOUSE WOMEN Follow Powerhouse Women: @powerhouse_women Follow Lindsey: @llindseyschwartz Follow Hannah: @hannahmwells Visit the Powerhouse Women website: www.powerhousewomen.co Join the PW Community Facebook Group: facebook.com/groups/powerhousewomencommunity

If you're feeling like no matter what you do, you're not moving towards your goals as quickly as you'd like, there's one question that you need to ask yourself: Who did you have to become in order to create those results? In a world that's obsessed with the idea of 'the overnight success story' (which, spoiler alert, doesn't actually exist), what if you committed to doing whatever it takes for as long as it takes to get the results that you desire? I want you to observe and be in the same rooms as the people that you want to emulate, and start showing up like they do. This mindset shift has been the number one thing that has gotten me to where I am today with Powerhouse Women, and I know it will get you to where you want to be with your big dream, too. In this episode we talk about: What we typically focus on when we're not seeing results Recognizing that there are alot of mistakes, breakdowns, and challenges that happen behind the scenes, even for the most successful people Translating your skills into new areas A sneak peek into the theme of my next book My challenge to all of my listeners (and myself!) If you loved today's episode, please share your favorite takeaways or your own systems and processes by screenshotting this episode and tagging us on Instagram! Click HERE to get your tickets for the Powerhouse Women 2022 event! Click HERE to check out the Powerhouse Women Behind The Success Stories! Click HERE to text the word MENTOR to (602) 536-7829 for weekly business + mindset tips delivered straight to your phone! Not part of the Girl Gang Community yet? Join HERE: Girl Gang Membership CONNECT WITH POWERHOUSE WOMEN Follow Powerhouse Women: @powerhouse_women Follow Lindsey: @llindseyschwartz Follow Hannah: @hannahmwells Visit the Powerhouse Women website: www.powerhousewomen.co Join the PW Community Facebook Group: facebook.com/groups/powerhousewomencommunity