Better: The Brand Designer Podcast
Jen Davis
Better: The Brand Designer Podcast, founded by Giselle Field of Wander Design Co. and Jen Davis, was founded on the belief that designers need community. We find that the branding world often feels secretive, competitive, and sometimes just plain old confusing. When we realized that our honest, soul-chat-level convos could potentially help other designers, we realized a podcast was only natural! Better: The Brand Designer Podcast was officially born.Giselle passed away during a climbing trip in Peru in summer of 2020. We encourage all listeners of our podcast to listen to our two Celebrating Giselle episodes. Giselle's adventurous, kind, funny, and supportive presence is missed every day—each and every episode that we record is dedicated to her legacy and her vision for this podcast. It is our honor to continue recording episodes in Giselle's memory and we know that she is with us every time we sit down to record.In winter of 2022, we welcomed Esther Knox-Dekoning from Sereth Design as a new co-host. Esther brought an incredible and fresh perspective to the pod—her transition from agency to design studio as well as her love for web design, sustainability, and world change brought new guests, ideas, and amazing episodes to our listeners. She departed the pod in spring 2023 to dedicate more time to her studio's growth, and will be greatly missed!Now, Jen runs the podcast solo and is beyond excited to continue interviewing guests, having interesting conversations, and sharing the behind-the-scenes of running her design studio.
Episodes
Mentioned books
Jul 16, 2024 • 1h 28min
From the Archives | S6 E13: LIVE from the Studio… it’s Brand Presentations!
We’ve never seen this shared publicly before… we’re pulling back the curtain in today’s episode to share the audio from actual client presentations from our studios! We watched each other’s Strategy/Creative Direction videos and then reacted live to them - noting what we loved about them and making some really juicy suggestions for making them even better. We hope that this episode inspires you to mix things up and gives you some ideas to try in your own brand presentations. Check the Facebook group to see the visuals behind what we discuss in this episode!Inbox Question:"How do you get faster at design projects and honor limited time especially as a mom? I usually become hyper-focused and tend to go down a rabbit hole of exploring concepts."] - Jolie-Anne WalkerConnect With Us:Our Free Facebook Community
Jul 9, 2024 • 50min
From the Archives | S7 E20: How I Went From Feast/Famine to Booking 5 Months Out
This episode was inspired by a question from one of the students in my group program for designers The Design Minimind! She wanted to know how I went from the (seemingly) never ending cycle of being overworked, followed by really slow seasons. I go through what I learned in my 1:1 marketing mentorship with Ash from The Cheetah Company, what I did on my own, and things I recommend to designers wanting to break the feast/famine cycle in a way that works best for their businesses and lifestyles.Links Mentioned:Sign Up for the Waitlist for my small group program for designers The Design Minimind!The Cheetah Company WebsiteThe Timeless Sales Method (Ash's Course)Podcast Episodes I Recommend Related to This Topic:Going From $0 to Six Figures Post-Maternity Leave with Chaitra Radhakrishna - S6E8Connecting and Selling in an Organic Way on Social Media with Ash Henry - S5E20Inbox Question:“I'd love to hear more about how other designers go about researching new industries or niches. I've mostly worked on referrals and on topics I was already familiar with, and am working on branching out.” - Libby MinerConnect With Us:Our Free Facebook CommunityOur WebsiteOur Resources PagePodcast InstagramSupport us on PatreonOur podcast disclaimer can be found by visiting:www.betterbranddesigner.com/disclaimerTags:designer, design, brand design, brand identity design, design studio, design business, graphic design, brand designer, better podcast, brand designer podcast, logo design, brand identity design
Jul 9, 2024 • 1h 11min
From the Archives | S8 E11: Design Retainers, Privacy, & Carving Your Own Path with Olivia Herrick
Today I’m joined by the design icon Olivia Herrick as we chat about how to create consistent revenue with retainers, maintaining personal boundaries in business, lead generation and SO much more.Guest Information:Guest Name: Olivia HerrickGuest Business Name: Olivia Herrick DesignGuest Website: https://www.oliviaherrickdesign.com/Guest Instagram: @oliviaherrickdesignLinks Mentioned:www.hellojunecreative.co/minimindDesign Retainer Bootcamp use 50OFF for $50 offThis Season’s Partner:The Shopify Code(x)Connect With Us:Our Free Facebook CommunityOur WebsiteOur Resources PagePodcast InstagramSupport us on PatreonOur podcast disclaimer can be found by visiting:www.betterbranddesigner.com/disclaimerTags:designer, design, brand design, brand identity design, design studio, design business, graphic design, brand designer, better podcast, brand designer podcast, logo design, brand identity design
Jun 25, 2024 • 48min
S9 E15: Answering Your Inbox Questions
The finale of season 9 is already here! I can't believe how quickly time goes by! As always we are answering your submitted inbox questions to wrap up this season. Connect With Us:Our Free Facebook CommunityOur WebsitePodcast InstagramSupport us on PatreonTags:designer, design, brand design, brand identity design, design studio, design business, graphic design, brand designer, better podcast, brand designer podcast, logo design, brand identity design
Jun 10, 2024 • 53min
S9 E14: How to Sell Out Your Design Services with Expert Brand Positioning with Chelsea Blackwell from Honey & Co. Creative
In today's episode I sit down with my friend Chelsea Blackwell from Honey and Co. Creative. Chelsea is an expert in brand positioning and we talk about how your brand positioning may be what's holding your business back, and how to up-level it. Links Mentioned:The Dream Design Biz MentorshipThe Tune-Up SessionUse Code BETTER15 for 15% off The Tune-Up Session IntensiveGuest Information:Guest Name: Chelsea BlackwellGuest Business Name: Honey & Co.Guest Website: https://www.honeyandcocreative.com/Guest Instagram: @honeyandcocreativeInbox Question:“What do you say in a sales call when you get push back about price or value?” - Jennifer JonesConnect With Us:Our Free Facebook CommunityOur WebsitePodcast InstagramSupport us on PatreonTags:designer, design, brand design, brand identity design, design studio, design business, graphic design, brand designer, better podcast, brand designer podcast, logo design, brand identity design
May 28, 2024 • 31min
S9 E13: How I’m Managing My First Trimester (I’m Pregnant!) While Working
Hey Guys! So excited to share with you that I'm pregnant! So I thought I would let you guys know how I am managing my first trimester while also being the primary bread winner for my family. Connect With Us:Our Free Facebook CommunityOur WebsitePodcast InstagramSupport us on PatreonTags:designer, design, brand design, brand identity design, design studio, design business, graphic design, brand designer, better podcast, brand designer podcast, logo design, brand identity design
May 14, 2024 • 1h 9min
S9 E12: How to Increase Sales Through Email Marketing with Emily Claire Hughes
Today I am talking to my former NYC roommate Emily Claire Hughes! Emily is an email marketing expert who has worked all over the world! Get ready to get email curious!Guest Information:Guest Name: Emily Claire HughesGuest Business Name: Emily Claire & Co.Guest Website: https://www.emilyclaireand.co/Guest Instagram: @emilyinhamburgLinks Mentioned:https://www.emilyclaireand.co/10k-email-clubInbox Question:"What is your opinion on integrating copywriting into the design process?” - Alexa Gupta WellsConnect With Us:Our Free Facebook CommunityOur WebsitePodcast InstagramSupport us on PatreonTags:designer, design, brand design, brand identity design, design studio, design business, graphic design, brand designer, better podcast, brand designer podcast, logo design, brand identity design
Apr 30, 2024 • 1h 9min
S9 E11: How to Level-Up Your Web Services with Chris Misterek from Showit
Today I interview Chris Misterek from Showit! As you all know I am a huge fan of Showit and we talk everything from Chris' own design journey, to the Showit design community, to creating websites that convert. Guest Information:Guest Name: Chris MisterekGuest Business Name: ShowitGuest Website: showit.comLinks Mentioned:Sign up for ShowitSpark Conference for Showit DesignersMec Labs formula: C = 4m + 3v + 2(i-f) - 2a (https://meclabs.com/about/heuristic)Steve Krug Books on Conversion - Don’t Make Me Think & Rocket Surgery Made EasyInbox Question:"How can I sell Showit as my preferred web building platform to clients, even though they might be more aware of platforms like Squarespace and Wordpress?” - Lauren B.Connect With Us:Our Free Facebook CommunityOur WebsitePodcast InstagramSupport us on PatreonTags:designer, design, brand design, brand identity design, design studio, design business, graphic design, brand designer, better podcast, brand designer podcast, logo design, brand identity design
Apr 16, 2024 • 1h 3min
S9 E10: Entering a New Era of Brand Strategy with Marion Tan
The industry landscape when it comes to Brand Strategy is shifting, and designer/strategist Marion Tan from Hearten and Hone and By Marion Co. joins me to talk about her unique approach to offering this signature service to her clients (hint: it doesn’t have to be as complex as you think!)Guest Information:Guest Name: Marion TanGuest Business Name: By MarionGuest Website: bymarion.coGuest Instagram: @bymarion.coLinks Mentioned:FREE MINI COURSE: Brand Strategy Training Ground https://bymarion.co/training-groundUse code “BETTER” for $50 off of Marion’s signature brand strategy course, SOUGHT AFTER STRATEGIST http://bymarion.co/sas-betterpodInbox Question:“I’d love advice for how I can relaunch my studio as a luxury brand” - Sierra MechelleConnect With Us:Our Free Facebook CommunityOur WebsitePodcast Instagram
Apr 9, 2024 • 1h 10min
From the Archives | S5 E3: Running a Successful Design Business with Neurodivergence with Lea Gucciardi
I’m on spring break! Enjoy this favorite episode from the archives featuring my good friend Lea Gucciardi from Arq Design Studio. Connect With Us:Our Free Facebook CommunityOur WebsitePodcast InstagramSupport us on PatreonTags:designer, design, brand design, brand identity design, design studio, design business, graphic design, brand designer, better podcast, brand designer podcast, logo design, brand identity design
