

The Agent Leader Podcast
Brent Kelly--The Agent Leader Podcast
The podcast for independent insurance agency leaders and their teams to learn practical strategies and behaviors to become their best version possible. Hosted by Sitkins Group President, Brent Kelly, The Agent Leader Podcast provides agencies with leadership, sales, and self-development methods that actually get results.
With our focus on a total-team approach to improving independent insurance agencies, we dive into sales, service, and leadership teams.
Leadership is not a title. Leadership is influence. Become a better leader and gain influence with your clients, team, and community.
With our focus on a total-team approach to improving independent insurance agencies, we dive into sales, service, and leadership teams.
Leadership is not a title. Leadership is influence. Become a better leader and gain influence with your clients, team, and community.
Episodes
Mentioned books

Jan 13, 2021 • 17min
Another Sales Meeting?
This episode of the Agent Leader is all about the all-important Sales Meetings. Listen in as Brent walks you through the Who, What, When, Why and How that your agency's Sales Meetings should be built around.
Ultimately, the purpose of every sales meeting should be to help the sales leaders and producers get better. Learn how to build an effective agenda for your future sales meetings, lead by a designated sales leader, to go over key strategies and behaviors that will help everyone get better. Doing these weekly meetings will not only help your producers become more effective, but will also help you lead with intention in the new year.
To learn more about our all-inclusive training program for independent agencies, visit www.sitkins.com/aim

Jan 7, 2021 • 26min
8 Actions of Elite Producers
In this episode, Brent discusses the 8 Actions Elite Level Producers take to be successful. These items are ones the truly elite do every single work week to reach their level of success and make good things happen:
- Creating a plan with your end in mind.
- Focusing on your Time Spent Selling
- Leveraging the 80/20 rule for your book of business
- Taking action to develop your pipeline and fill it with Future Ideal Clients only
- Defining your PODs and how you are going to position yourself differently against the competition
- Having a unique, defined Sales Process
- Think, and act around your Continuation Process and strategy
- Unleashing your Ultimate Competitive Advantage with Preparation and Practice
After running hundreds of producer training camps and mastery programs, we guarantee that if you focus on these 8 actions weekly, you’ll reach that Million Dollar+ Producer status.
To learn more about ProducerFit and our programs to help independent agency owners and producers Sell More, Retain More and Earn More, visit https://www.sitkins.com/profit

Dec 22, 2020 • 33min
Producer Recruitment Starts at Home
Roger Sitkins is back as the special guest for this episode of the Agent Leader. Listen in as Roger and Brent discuss the idea that Producer recruitment starts at home. Find out what that means, and how you can find - or create - the perfect producers for your insurance agency.

Dec 17, 2020 • 16min
'Tis the Week Before Christmas...and 3 Things to Consider Now
How are you going to be personally responsible for your results and your success in the new year?
Brent goes over three things you should be focused on so you can gain the traction and momentum you need in 2021 - Pipelines, Positioning, and Personal Accountability.
To learn more about our programs that will transform independent agencies in 2021 and beyond, visit https://www.sitkins.com/aim

Dec 11, 2020 • 1h 12min
How To 3x Your Agency's Growth
Why do some agencies have 3X the national organic growth rate, super high retention rates, and a positive culture, while other agencies are struggling to gain any traction?
This week's episode is the recording of a transformational workshop Brent hosted to over 200 insurance professionals. If you're like most insurance agencies that:
- don’t have a differentiated sales process or a set offense
- are activity-based vs results-based
- don’t leverage their pipelines and lack focus
...then you need to hear this message! To learn more about our new All Inclusive, Unlimited Agency Training Program, visit https://www.sitkins.com/aim

Nov 25, 2020 • 14min
The Law of Diminishing Intent
What is something that you know if you were to do it, your life and business would be better, but you keep putting it off? In this episode, Brent discusses how you can avoid getting stuck on Someday Isle..."Someday I'll have the agency I dreamed of..." and instead get the momentum going to make meaningful change now.
If it's important to you, the time to act on it is now. Get the motivation, and momentum, from Brent in this episode, and check out how we can help you keep the momentum going for your whole agency at www.sitkins.com

Nov 5, 2020 • 21min
Cultivating an Environment of Growth
Change is a choice, and sometimes a very necessary one. In this episode, Brent Kelly goes over what choices, and changes, you can make to cultivate an environment of growth in your insurance agency.
To learn more about how we help agency leaders and producers Sell More, Retain More and Earn More, visit www.sitkins.com

Oct 21, 2020 • 25min
3 Excuses to Not Leverage Virtual Presenting
Why is it that you're still not embracing the power of virtual presenting? In this episode, Brent Kelly goes over 3 excuses you or your agency might be using to still not be leveraging the power of virtual. If you recognize any of these excuses, Brent will give you a good push to get out of your comfort zone and into a growth zone of becoming a powerful virtual presenter.
What have you found works well for you in the virtual world? Let us know, and connect with us at www.sitkins.com

Sep 30, 2020 • 16min
Managing Change in Your Agency
If I said I’ll give you a $1,000,000 - would you resist that change? Most change is hard, and can cause people in your agency to get angry and try to resist. In this episode, Brent talks you over why is it that some people resist change, some key mistakes leaders make, and a 3-phase approach to help you manage change effectively to get better buy-in with your team.
To learn more about our programs, visit www.sitkins.com

Sep 23, 2020 • 22min
Stepping Over Dollars to Pick Up Dimes - Mistake #5
Have you been unintentionally Stepping Over Dollars to Pick Up Dimes in your agency? In this episode, Brent goes over the fifth and final mistake insurance agency CEOs/leaders often make, and how you can avoid or fix this costly mistake.
To learn more about how you can join other motivated agency owners at our upcoming CEO Boot Camp, visit www.sitkins.com/programs


