Your World of Creativity

Mark Stinson
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Jan 25, 2022 • 13min

Sarah Stapleton, Life Sciences and Medical Marketing

Meet our guest, Sarah Stapleton, an account strategist in marketing for life sciences and medical clients.Sarah is a marketing professional with experience in traditional and digital B2B marketing in the life science/biopharmaceutical industry. Her background includes drug discovery, drug development, drug manufacturing (CMO/CDMO), and clinical research (including specialty and patient populations).She says, "For the past 12 years I have led the marketing efforts of several of the world's top biopharmaceutical CRO/CMOs, but have recently moved into the marketing agency side at SCORR Marketing. I collaborate closely with teams of marketing and business development professionals as well as C-suite and scientific business unit directors to help my clients achieve their business goals through marketing."Sarah add, "I’m always interested in hearing from former colleagues, managers, or just interesting creative folks. Feel free to contact me if you’d like to connect."
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Jan 21, 2022 • 25min

Joanne Butcher, Filmmaker Success

Today we're taking our global travels to Miami Beach, Florida, and we're talking with Joanne Butcher. Joanne is a business mentor, counselor, and advisor to filmmakers, especially independent filmmakers that need to get funded, produced, and distributed.  Joanne contributes to the creative space by helping creative people get their work up and out into the world, Joanne helps filmmakers plug the gap between making a film and ensuring the film reaches its intended viewers aka the distribution gap. Her clients include artists who have gone to the very best film schools and those who followed their lifes’ purpose and went down the film path without any formal training.  Joanne has been in this industry for the past 25 years. Her career & point of view of budgeting and fundraising began when, as a starving artist, she ended up running a film school and a cinema. It was a nonprofit organization but the cinema was a first-run cinema. While still doing that, she trained filmmakers and had to learn how to raise money because she had a $500,000 organization to run.Although the most common way new filmmakers think about distribution is getting into film festivals, there are a couple of different ways filmmakers can ensure they get their film before the right views and make a profit. Joanne tells us how:The first step is to think of the final stage-distribution-first. Otherwise, Joanne equates this process to a painter who might paint a beautiful piece but wants to hang the painting in a bathroomThe budget determines the channel you will use to distribute your film. The bigger the budget, the more famous people you will have in your movie, the more well-known distribution houses will want your film.Pitching is the most significant skill for any film producer to have. Where filmmakers learn to shorten their storytelling drastically  and get to the business/ returns which are what investors want to seeAs filmmakers, we must keep improving the craft which will automatically result in an improved business sense. Joanne Butcher has worked with international filmmakers for 20 + years. She has worked with 100’s of international producers, writers and directors particularly from the U.S., the UK, Brazil, Cuba and the Caribbean.While directing a cinema and film school in Miami Beach, Florida, Joanne developed and created the Florida Feature Film Competition which led to the completion of several feature films. Entering the Competition put producers through a process that up-leveled their business and marketing packages while competing for a $200,000 prize.For the past 5 years, Joanne has been a business owner and business coach to 100 filmmakers who now have 7 feature films in distribution with 5 more coming out in the next 6 months. Her current clients have 70+ films in various stages of development from script to distribution. Her specialty is helping filmmakers raise funds to get their projects made and distributed globally.In conclusion, Joanne is ready to move her business to the next phase where she is meeting and working with filmmakers who are already solidly in the industry.  In addition, she wants to meet more people who have access to money so that she can learn more from them, and expand her network.Joanne’s Website:  Filmmakersuccess.comYouTube: https://www.youtube.com/channel/UC8KJGNRo4P6u26KKpsIEBJwEmail  joanne@filmakersuccess.com
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Jan 17, 2022 • 21min

Julie Broad, Book Launchers self-publishing services

Julie Broad, founder of self-publishing services firm Book Launchers and Amazon Overall #1 Best Selling Author, knows what it takes to be a successful self-published author. Through Book Launchers and her popular YouTube channel, BookLaunchers.TV, she helps subject matter experts write, publish, and promote nonfiction books that will boost their business.Julie’s titles include More than Cashflow, which topped Amazon, and The New Brand You, winner of the Beverly Hills Book Award for Best Sales book. Her latest book, Self-Publish & Succeed captures her leading tactics to write, publish and market a nonfiction book.A recognized real estate investor, successful entrepreneur, and notable speaker, Julie also received the Top 20 under 40 Award for her business and community contributions. She’s been speaking on stages across Canada and the US since 2009, sharing her strategies to write a book that builds your business and have more impact and influence with your brand.An expert on writing a book with marketing in mind, Julie teaches the best approaches to get results, make an impact, and ultimately, make more money. Julie always leaves people inspired, excited, and with clear steps to take action immediately. Her advice for authors and investors has been featured in Forbes, Entrepreneur.com, Yahoo! Business, CTV, the Toronto Sun, Medium.com and many local and national TV shows. Born and raised in Canada, Julie currently resides in Los Angeles with her husband and son. When she’s not busy with Book Launchers or her family, you’ll find her at CrossFit or playing poker.connect:www.booklaunchers.com FB: /booklaunchers/IG /booklaunchers/LinkedIn /juliebroad/
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Jan 14, 2022 • 26min

Dr. Chris Earnshaw, Freemason & Author

My guest, Dr. Chris Earnshaw, has such a wide portfolio of creative pursuits:BA in Japanese and Chinese from London University, S.O.A.S.PhD in neuroscience and CEO of a medical device manufacturer, living in Tokyo, Japan - amateur cellist.Lecturer at the School of Social Sciences, Waseda University, TokyoFormer Professor of Asian Studies, Daito Bunka University, TokyoBioMagnet therapist helping people living with Parkinsonism have a better QoLPast Grand Historian and 33° FreemasonAuthor of books on pharmaceuticals, Tarot, Japanese art and Freemasonry; neuroscientist; cellist; Cordon Bleu licensed cookChris says, "I help run an organization that is 300 years old, but is always reinventing itself: Freemasonry. Our vision is to spread Light, and to teach “a system of morality,” but the bottom line is that we make “good men better,” by getting involved with their communities, charitable work, and education. About Chris: "I have written extensively on the relationship between Freemasonry and spirituality - my four books are in a series titled 'Spiritual Freemasonry.' Freemasons are a select community of people who are truth seekers, and yet at the same time devote time and money to support charities around the world."Dr. Earnshaw’s curious mind is his driving force. He is not content getting answers given to him by someone else but he prefers feeding his own curiosity of wanting to know and understand things at a deeper level.  While at University, Dr. Earnshaw studied Japanese, Chinese and ancient Chinese literature with a focus on philosophers such as Confucius, Menzies, and Lao Tzu. The in-depth knowledge of these philosophers, and others like  Menzie, Edgar Cayce, Bruno Groaning, and Mihaly Csikszentmihalyi.  Have inspired his creativity. Coming from a  freemason practice and having lived and traveled to China, since his retirement 8 years ago, Dr.Earnshaw has completed his quadrology on  Freemasonry called Freemasonry initiation by light, which he writes four books from the angle of  Freemason is based on Chinese Daoism.According to Dr.Earnshaw, creativity doesn’t stem from one part of the brain, the brain has no demarcation. The brain is like the Chinese ying-yang symbol, they look like two fishes, one's black and one's white and they're connected, but inside the black, there's a little circle of white, and inside the white, there's a circle of black. Dr. Earnshaw’s creative writing process look like when writing this book -He first jots down his thoughts and ideas on paper, then he uses Microsoft word to put his written words into an electronic format which enables him to restructure, and arrange the information chronologically acceptable, which translate into a book. You may wonder how Dr. Earnshaw solves any creative challenges he comes across. He recommends: Stimulating or studying or thinking about a problem in-depth for at least an hour, a maximum of two hours, and then let it go and then going for a walk. You will find while you're walking, all sorts of ideas, pop into your mind.In conclusion, In your creative space, whether it’s in the middle of the day or at 3 am in the morning, the creative brain is able to put you in a state of flow. Don’t fight it, just embrace it, because that’s when your inspiration is being delivered to you. Dr. Earnshaw’s Book:Freemasonry Initiation by lightChris Earnshaw Website: Chris-earnshaw.comTwitter: @authorearnshawYouTube: Spiritual FreemasonryTuneIn:Freemasonry in seven minutes or less
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Jan 10, 2022 • 15min

Anne Michaud, Journalist and Author of "Why They Stay"

In this episode, we talk with Anne Michaud, Author of "Why They Stay"As a political journalist and a reporter for the Wall Street Journal, Anne Michaud covered Bill Clinton's 1996 re-election campaign, Anthony Weiner's 2005 mayoral bid, and Eliot Spitzer's rise and fall as New York's governor from 2006 to 2008. Few folks have had the front row seat to the spectacular fall from grace of these politicians and the women who endured the cataclysm with them.Which got her wondering--as so many of us have--why did most of these women stick it out--or stay for as long as they did? Were they simply doing the Stand By Your Man blues, or did they have other motivations?Why They Stay: Sex Scandals, Deals, and Hidden Agenda of Eight Political Wives is the result of her musings and her deeply researched and fascinating analysis.Anne chose to look at eight couples and explore the similarities between them -- how the women responded to the crisis and its aftermath. These women made bold decisions that revealed their own agendas. · Hillary & Bill Clinton: One masterful decision launched her political career· Jackie & John F. Kennedy: Coping in bed and all the way to the bank· Eleanor & Franklin D. Roosevelt: A lifeless marriage sparks a social champion· Marion Stein & Jeremy Thorpe: Riding out British scandal to provide for her sons· Wendy & David Vitter: Married to the Party versus married to a man· Silda Wall & Elliot Spitzer: Real-life drama spawns TV show The Good Wife· Huma Abedin & Anthony Weiner: How to win against a man and the Media· Melania & Donald Trump: A foreigner's desire to live the American dreamAnne found some interesting correlations between all of them and Elizabeth Woodville, the "White Queen" of English history. A widow, she married Edward IV for love, endured his promiscuity to stay and wield power, and ultimately, outlasted him to build the Tudor legacy through engineering her daughter's marriage to Edward's successor.Anne looked at 5 factors in her books­--how deeply are these women committed to being the family emotional caretaker, how patriarchal values drive their actions, how motivated are they about building a family legacy, the degree to which financial and emotional security drives their actions, and do they have a sense of patriotism that inspires them to overlook the misdeeds of their husband for the greater good. She assigned each a "White Queen Quotient" measured against Woodville's iconic role as the ultimate political spouse in the face of scandalous male behavior.While we as spectators can only speculate about what drives them, Why They Stay makes a great case for what causes each of these women to play out their roles as stay-beyond-the-embarrassment wives. If Hillary Clinton had left her marriage, she might only be known as the spurned wife of a retired politician. Instead, she became the first woman to run for U.S. president on a major party ticket, a U.S. Senator and Secretary of State. These political wives aren't powerless pawns. They are shrewder than you expect. Why They Stay pulls back the curtain to reveal why women throughout history stand by their man...for better and for worse.In addition to her reportage at the Wall Street Journal, Anne previously wrote a nationally syndicated op-ed column for Newsday from 2008 to 2018. She has won more than 25 writing and reporting awards and has twice been named "Columnist of the Year," by the New York News Publishers Association and the New York State Associated Press Association. Her work has appeared in the Los Angeles Times, The Boston Globe, Newsweek, BusinessWeek.com, Crain's NY Business, Cincinnati Magazine and more. Anne has appeared on numerous television and radio programs, including WNYC's The Brian Lehrer Show, NY1's Reporters' Roundtable, and Fox 5 News WNYW.LinkedInhttps://www.linkedin.com/in/michaudanne/Websitehttps://annemichaud.com/
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Jan 7, 2022 • 24min

Ho Yin Cheung, Founder and CEO of REMO

Meet Ho Yin Cheung , founder and CEO of REMO.He has 7+ years of experience building remote teams and has worked with Fortune 100 companies like Nike, Best Buy, TJ Maxx, SunGard, Cardinal Health, and Kaiser Permanente.His new venture is Remo, the next-gen video-first virtual space for event organizers and distributed teams. Check it out if you want to grow your revenue, and connect with your audience in the most interactive way online.He says, "I am passionate about humanizing technology to create authentic conversations that drive meaningful relationships in the most human way possible."Remo is an interactive virtual event platform that humanizes the online event experience.Today, Remo has grown from 5 to over 100 members, all working globally.Whether people use Remo for work, virtual, or hybrid events, we know that meeting people online can be a daunting task.Our events bring communities together built on purpose and common interests. We provide opportunities to grow and facilitate trust, thus leading to organic relationships in the virtual space, as well as offline. These common factors create comfortable networking settings, setting the stage for real human interaction and creating deep connections that can last a lifetime.We’ve been honored to host virtual and hybrid events for webinars, higher education institutions, alumni associations, job fairs, and professional associations. We also provide poster sessions for students presenting their dissertations.We believe this process is the most humane way to bring people together. Our clients use Remo to come together for different ways to build communities—whether that’s through interactive webinars, workshops, games, or simply getting together with friends to connect in a welcoming and human experience that feels as authentic as possible.For a free demo, please stop by Remo.co.
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Jan 3, 2022 • 35min

Dr. Rob Carpenter, author The 48 Laws of Happiness

Meet Dr. Rob Carpenter, author of The 48 Laws of HappinessSince graduating college, Dr. Rob Carpenter has become an author, filmmaker at the 2x Emmy Award-winning USC Media Institute for Social Change, and Creator at DrRob.TV, among other things. He advises celebrities, pro athletes, and everyday people on how to live their best lives, and has been published in The Oxford Business Review and The Harvard Journal for Public Health, among others. Dr. Rob’s debut self-help book, The 48 Laws of Happiness, is a mixture of science, advice and stories a la Chicken Soup for the Soul that will not only inspire readers to discover their happiest self, but will also give them real, scientifically researched tools to do so. The book can be found here:https://www.amazon.com/48-Laws-Happiness-Revealed-Becoming/dp/1736615505
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Dec 27, 2021 • 40min

Ed Hartman, Music Composer

In today's episode, meet Ed Hartman, a film producer and composer.Ed Hartman is an award-winning composer, who has scored music for film, T.V., radio, and even a planetarium. (see credits below)Performance: Ed Hartman has recorded and performed with numerous bands, orchestras, dance and theatre co’s including: Eric Tingstad and Nancy Rumbel, Tickle Tune Typhoon, and Ellipsis. In the Northwest, he has become a top freelance percussionist and recording artist. As a soloist, Ed has performed at Weill Recital Hall at Carnegie Hall in NYC. His own bands The Olympic Marimba Band (World) and Northwest Passage (Jazz) perform music from around the world. Ed also performs as a solo one-man-band at concerts, fairs, festivals, schools, colleges and events of all kinds.Education/Teaching: Originally from Evanston, Illinois (near Chicago), Ed started his music career studying with Fred Silver (jazz drummer), and Al Skinner (mallet performer - a student of Claire Musser). He was also influenced by percussion instructors from nearby Northwestern University, Dan Spaulding and Randy Hogancamp. One other exceptional compositional influence was Don Owens (jazz band, contemporary music ensemble, and electronic music instructor).  Ed received his degree in percussion from Indiana University, studying with Richard Johnson. Ed Hartman has written articles, sheet music and books about music for Olympic Publications. His albums "The River", "Northwest Passage", "Wood and Metal Music", and "Marimbells of Christmas" have received national critical acclaim.As the Earth Turns information: (links to Amazon, Google Play, Youtube Movies)https://www.astheearthturns.com/It Gets in Your Blood Documentary:https://edhartmanmusic.com/it-gets-in-your-blood-richard-lyford-documentary-filmedhartmanmusic.comastheearthturns.comhttps://edhartmanmusic.com/it-gets-in-your-blood-richard-lyford-documentary-filmhttps://www.imdb.com/name/nm3047539/ facebook.com/ed.hartman1https://twitter.com/edhartmanhttps://www.instagram.com/edhartmanmusic/https://www.youtube.com/user/edhartman1https://www.stage32.com/profile/92125/abouthttps://www.linkedin.com/in/edhartmanmusic/https://www.patreon.com/edhartman8th Sense Productions:https://8thsenseproductions.com/https://www.facebook.com/8thSenseProductions/https://twitter.com/8thSenseProhttps://www.instagram.com/8thsenseproductions/“As the Earth Turns”https://filmfreeway.com/projects/1572007https://www.imdb.com/title/tt9203354/ https://www.facebook.com/As-the-Earth-Turns-263227414382750/https://twitter.com/astheearthturnshttps://www.instagram.com/astheearthturns/“It Gets in Your Blood”https://filmfreeway.com/projects/2180885Music tracks are copyrighted, provided by the artist, and used with permission.
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Dec 17, 2021 • 28min

Bob Berry, Principal AnswerLabs "It's The Users"

Today's episode features Bob Berry, a principal at AnswerLab, where he’s guiding Google, Amazon, Facebook, and many others to create new, optimal online experiences in this age of coronavirus. He’s also the founder of The Human-Computer MasterMind Academy.As the world goes virtual to survive COVID19, I guide Apple, Google, Facebook, Amazon to create superb online experiences that drive results."I’m now leading concurrent online transformation projects with major global brands. In the early 90s, I led the teams that designed the first-ever e-commerce, e-learning, social media, and cloud services. I led a multi-channel business overhaul at Deluxe Corp. that drove $3.2M in new business - during the Great Recession. I designed and launched new learning systems that have guided 37,000 youth in all 50 states to prepare for life," Bob says"To ensure my clients can successfully conduct business remotely, I’m currently designing and implementing new remote processes and methods, evaluating platforms, tools, and technology, and training teams and personnel how to succeed in this new business climate," says Bob.* For most businesses, entrepreneurs, ventures, and professionals, COVID19 is driving the world to digital in a big way.* We have new ways to win with digital and virtual - and we must figure this out, our survival depends on it. The key is Experience.* In this new digital world, all outcomes, all winning or losing, will occur only as specific choices made by individuals within the experiences we provide them. Those choices drive all individual businesses and the entire global economy.* Experiences launched digital business models and systems, and experience drives them now. There have been world-changing events driven by digital, and we are now in the midst of the next one: the global pandemic and the economic collapse.Bob regularly speak at client events and present research methods and results on user experience, technology interfaces, human-computer interactions, mobile applications, e-commerce, and related.He presented the results of a national research study on data privacy at the 2019 User Experience Professionals Association Conference.http://ItsTheUsers.comhttp://answerlab.com LinkedIn URLhttps://www.linkedin.com/in/bobberrycoppercreek/Twitter URLhttps://twitter.com/_bobberry
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Dec 13, 2021 • 24min

Vanessa Ferlaino, Author of HUMAN

Vanessa Ferlaino, Author of HUMAN. Small book, big mission: challenging what it means to be human.Vanessa has done many things, and has been many people; she has been an award-winning corporate innovator at a national telecommunications company; she has been an executive at a gene therapy company, and she has also done investment and portfolio strategy for medtech companies. She has also watched her father lose his battle to brain cancer at the age of 49; took too long to realize how a man had taken her voice away, and has made many other questionable choices that forced her to address the trust and value she places on herself.“But are these the things that define my person? My being?” she questioned. "I have had to be many people — but have I had to be these people for myself? Or for others?With a new lens, Vanessa sees the system we live in, but thankfully, as an artist, she also sees beyond this framework into the larger world we exist with. She puts these two visions together to share what being #beinghuman means and how the movement was born.“To me, being human is about our truth — and standing tall when our truth, our voice, is challenged. #Beinghuman is about putting all of these pieces of ourselves together so they can co-exist inside of us.I founded Vienna Studios to tell true stories of darkness to light and address human nature in this system. And this starts with my debut book, Human, which takes you through a humbling journey of human ignorance of both ourselves and others, and how it can blind us from all that is truthfully in front of us.” (Listen for the fun story behind the name "Vienna Studios")Website: https://vanessaferlaino.com/Facebook: https://www.facebook.com/ferlaivaInstagram: @vanessaferlainoLinkedIn: https://www.linkedin.com/in/vanessaferlaino

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