Before The Bestseller

The One Page marketing plan has a global following. The book has over 5,000 reviews on Amazon and is still a bestseller, years on from its launch. Allan Dib makes marketing palatable for the average business owner who has a great product or service but no idea how to get it to market. Like Allan says, it’s not a revolution in marketing but it is a revolution in marketing implementation because as I’m sure most of you know, spontaneous marketing activities don’t work. Allan also talks about the need to systematize your marketing which to me is the biggest takeaway from the book and something I’m actually right now working on to implement in my business.Let’s jump into the One Page Marketing Plan with Allan Dib.—Take a second to follow, review, or share this with someone who might find it useful. Your support helps more people discover the show.—Get the popular weekly book marketing 3-2-1 and get access to our $299 Amazon Ads course when you subscribe to our newsletter here:  https://getshelflife.com/category/newsletter/Head to our new website for more content and updates.: www.getshelflife.comIf you're interested in connecting further or have any questions, feel free to email me at Alex@getshelflife.com

Daniel Pink is one of the biggest authors we’ve had on this show. I'm incredibly grateful for his willing ness to come on and share his wisdom but one of the great parts of interviewing an author about their book is also to interview them about how they became the NYT bestselling author they are today. I wanted a blueprint from Daniel on how any one of us with a desire for a greater impact in this life can work towards an author career like his. Lets dive into the marketing side of books with Daniel Pink.—Take a second to follow, review, or share this with someone who might find it useful. Your support helps more people discover the show.—Get the popular weekly book marketing 3-2-1 and get access to our $299 Amazon Ads course when you subscribe to our newsletter here:  https://getshelflife.com/category/newsletter/Head to our new website for more content and updates.: www.getshelflife.comIf you're interested in connecting further or have any questions, feel free to email me at Alex@getshelflife.com

I’ve been following this next guest for almost a decade. From his book When, to his most well known book, Drive, Daniel Pink constantly takes complex topics, performs a ton of research on the topic, and then distills it into a framework that we then get to use to make our lives better. He’s done this with selling, our internal timing system, our drive, and now he’s done this with regret.In this episode we dive deep into regret, the topic of this latest book, the power of regret, with 5X NYT bestselling author Daniel Pink.I make most decisions in life based around what I’m going to regret on my deathbed the most. It’s easy to think you know what you’ll regret the most but based on his research, Pink gets into the 4 most common regrets which I’ve already started to use on a daily basis to figure out what to do and what not to do.Let’s get into it with Daniel Pink.—Take a second to follow, review, or share this with someone who might find it useful. Your support helps more people discover the show.—Get the popular weekly book marketing 3-2-1 and get access to our $299 Amazon Ads course when you subscribe to our newsletter here:  https://getshelflife.com/category/newsletter/Head to our new website for more content and updates.: www.getshelflife.comIf you're interested in connecting further or have any questions, feel free to email me at Alex@getshelflife.com

Marie Kondo, Eckhart Tolle, Deepak Chopra, Jack Canfield.These are just a few of the names of which today’s guest has represented as a literary agent. He has personally placed more than 5000 titles with dozens of publishers. He’s also the founder of Waterside Productions Inc. which stemmed from his great grandfathers publishing business - founded during the great depression printing study guides for the DMV. Echkart Tolle is one of my favorite authors and so I wanted to hear about the behind the scenes on how he became what he is today. I also wanted to learn more about what happens behind the scenes in the traditional publishing world from someone who’s been in the industry for decades. We also end our chat talking about BIll's next adventure, NFTs.—Take a second to follow, review, or share this with someone who might find it useful. Your support helps more people discover the show.—Get the popular weekly book marketing 3-2-1 and get access to our $299 Amazon Ads course when you subscribe to our newsletter here:  https://getshelflife.com/category/newsletter/Head to our new website for more content and updates.: www.getshelflife.comIf you're interested in connecting further or have any questions, feel free to email me at Alex@getshelflife.com

In this episode of the how, we talk about how John retired at 32 with his books, how he’s built his youtube channel to over 200,000 subscribers, and how he’s now using his latest book, Self Confidence for men as a lead generation tool for his bulldog mindset courses. It’s great to hear from people who have accomplished such great things but what I try to focus on in these how episodes is exactly what steps over what timeframe John took to get to where he is today.—Take a second to follow, review, or share this with someone who might find it useful. Your support helps more people discover the show.—Get the popular weekly book marketing 3-2-1 and get access to our $299 Amazon Ads course when you subscribe to our newsletter here:  https://getshelflife.com/category/newsletter/Head to our new website for more content and updates.: www.getshelflife.comIf you're interested in connecting further or have any questions, feel free to email me at Alex@getshelflife.com

Last episode - Kary helped us to stop from being hacked by the modern world. This week he tells us how he’s sold the 10s of thousands of books he has, and used them to propel is brand and business. He’s also the founder of Igniting Souls Publishing where they’ve worked with authors like Dan Sullivan, Justin Donald, Jim Edwards, and many others so I thought he’d be a fantastic resource on what actually moves books.—Take a second to follow, review, or share this with someone who might find it useful. Your support helps more people discover the show.—Get the popular weekly book marketing 3-2-1 and get access to our $299 Amazon Ads course when you subscribe to our newsletter here:  https://getshelflife.com/category/newsletter/Head to our new website for more content and updates.: www.getshelflife.comIf you're interested in connecting further or have any questions, feel free to email me at Alex@getshelflife.com

John Sonmez is most well known for The Complete Software Developer's Career Guide which has over 800 reviews on Amazon. He's also the founder of the Simple Programmer blog and YouTube channel, where he reaches 1.4 million software developers yearly with a central message: Technical skills alone aren't enough for a successful career—or life.He transitioned from writing about programming soft skills to writing about building something, he calls, The Bulldog Mindset.In this episode we talk about what he was doing leading up to the book, and how each book he’s launched has had a distinct purpose along his author journey. Bulldog Mindset YouTubeThe Complete Software Developer's Career GuideSelf Confidence for Men—Take a second to follow, review, or share this with someone who might find it useful. Your support helps more people discover the show.—Get the popular weekly book marketing 3-2-1 and get access to our $299 Amazon Ads course when you subscribe to our newsletter here:  https://getshelflife.com/category/newsletter/Head to our new website for more content and updates.: www.getshelflife.comIf you're interested in connecting further or have any questions, feel free to email me at Alex@getshelflife.com

Tyler Wagner is the founder of Authors Unite where they’ve helped hundreds of authors become WSJ bestsellers. After learning how to self publish back in the early days of Amazon publishing - he’s build an empire helping others do the same. I wanted to know what it takes to become a WSJ bestselling author so I brought on Tyler to talk about their exact system for doing so.He's also a crazy cool entrepreneur going from 3K a month to 8-figures and so I wanted to talk to him about his entrepreneurial journey.—Take a second to follow, review, or share this with someone who might find it useful. Your support helps more people discover the show.—Get the popular weekly book marketing 3-2-1 and get access to our $299 Amazon Ads course when you subscribe to our newsletter here:  https://getshelflife.com/category/newsletter/Head to our new website for more content and updates.: www.getshelflife.comIf you're interested in connecting further or have any questions, feel free to email me at Alex@getshelflife.com

You’re sitting down either at a dinner or in a presentation with your boss and you feel a buzz in your pocket. You reach down to grab your phone to see what notification has popped up and realize there’s no notification. You just experienced a ghost buzz. We’re so used to our phones buzzing all the time that we’re actually now feeling buzzes when we’re not even getting a text. This is just one of the many ways you’re being hacked in the modern world. I’m not some conspiracy theorist who thinks there’s someone out to get us all - I think it’s just a side effect of the modern world. The sad thing is - if you continue to get distracted every hour of every day - you’ll fail to engage in meaningful work. And if you fail to hit your goals week, after week, you’ll end up with a life of regret - and I’m not joking. I’ve spent months in this vicious cycle. But luckily all you have to do is build a few systems around your work and time - it’s that easy. I’ve done this through tools like newsfeed eradicator, turning all notifications off on my phone except calls and texts, and even setting my phone to black and white to make it less addicting. Kary Oberbrunner wrote Unhackable to solve this problem (and just listening to his voice is so incredibly soothing). He's also a USA today and WSJ bestselling author of over 7 books - one of which - Unhackable has been praised by the likes of Benjamin Hardy and Dan Sullivan for giving you your life back.It’s a powerful message I believe can help you have less regret at the end of your life.—Take a second to follow, review, or share this with someone who might find it useful. Your support helps more people discover the show.—Get the popular weekly book marketing 3-2-1 and get access to our $299 Amazon Ads course when you subscribe to our newsletter here:  https://getshelflife.com/category/newsletter/Head to our new website for more content and updates.: www.getshelflife.comIf you're interested in connecting further or have any questions, feel free to email me at Alex@getshelflife.com

In this episode we have our second interview with Mike Cohen about how he actually sold 10,000 copies of Neurofeedback 101. According to publishers weekly, the average book in America sells about 500 copies, multiply that by 20 and you’ll get the number of copies the Neurofeedback has sold. For those of you interested in writing a book - here’s how you write and market something that sells more than 500 copies.Neurofeedback 101 on Amazon—Take a second to follow, review, or share this with someone who might find it useful. Your support helps more people discover the show.—Get the popular weekly book marketing 3-2-1 and get access to our $299 Amazon Ads course when you subscribe to our newsletter here:  https://getshelflife.com/category/newsletter/Head to our new website for more content and updates.: www.getshelflife.comIf you're interested in connecting further or have any questions, feel free to email me at Alex@getshelflife.com