The Intuitive Customer - Helping You Improve Your Customer Experience To Gain Growth
Colin Shaw, Beyond Philosophy LLC
We believe you should laugh and learn! 'The Intuitive Customer' podcast achieves this. Hosted by Colin Shaw, recognized as one of the top 150 business influencers by LinkedIn, where he has over 283,000 followers, and Prof. Ryan Hamilton, Emory University, discusses how you can improve your Customer Experience and gain growth.
This review sums up:
"The dynamic between the two hosts makes this podcast. Each brings a unique take on the topic and their own perspective and plays off each other sense of humor. I come away after each episode with a feeling of joy and feeling a bit smarter".
Visit www.BeyondPhilosophy.com
This review sums up:
"The dynamic between the two hosts makes this podcast. Each brings a unique take on the topic and their own perspective and plays off each other sense of humor. I come away after each episode with a feeling of joy and feeling a bit smarter".
Visit www.BeyondPhilosophy.com
Episodes
Mentioned books
Aug 4, 2018 • 30min
Why Customer Experience Programs Fail
Colin Shaw and Prof. Ryan Hamilton discuss why customer experience programs fail. The episode explores the key issues and why too many CX programs fail to get results. Colin has led hundreds of successful programs and understands the key issues to avoid. Listen for actionable steps you can take today.
Jul 28, 2018 • 25min
Are You Using This Communication Tool To Best Effect?
Colin Shaw and Prof. Ryan Hamilton explore how positioning your message is critical in communications from a leadership and marketing perspective. How is this best achieved? Listen to Colin & Ryan debate this and get tips of what you can do.
Jul 21, 2018 • 24min
Why Do Customer Emotions Matter?
Colin Shaw and Prof. Ryan Hamilton discuss how emotions drive customer behavior. So, what is an emotion? How are they evoked? How can you deliberately evoke a customer's emotions? How is an emotion different to a mood and what you should do about it?
Jul 14, 2018 • 30min
Are You Making The Most Of Scarcity As A Marketing Strategy?
We discuss the key principle of scarcity with guest Professor Kelly Goldsmith, Ph.D., Professor of Marketing at Vanderbuilt University. Kelly is a behavioral scientist who examines consumers' responses to uncertainty and scarcity, uncovering and explaining seemingly paradoxical effects.
Jul 7, 2018 • 28min
Understanding Customer Basic Instincts
Many drivers of human behavior can be traced back to caveman days. Colin Shaw and Prof. Ryan Hamilton explore what they are, how you can identify them, and what you should do to respond.
Jun 30, 2018 • 28min
How Small Things Influence Customer Behavior.
Colin Shaw and Professor Ryan Hamilton discuss non-conscious influences: What are subliminal messages? How do they affect your behavior? Can we use them when building a customer experience?
Jun 23, 2018 • 17min
Moving Customers From Indifference to Recommendation
Are your customers indifferent to you? Colin Shaw and Professor Ryan Hamilton discuss what it means if they are...and how can you move them to recommend you.
Jun 16, 2018 • 26min
Why Don't Customers Buy After They Say They Will?
Why do customers tell you they will buy your service, but then don't? Are they deliberately trying to trick organizations? Colin Shaw and Professor Ryan Hamilton discuss how you can you find out what customers really want.
Jun 9, 2018 • 28min
How To Ensure Your Customers Buy From You Habitually?
Do you want your customers to buy your product or service over and over again? If you do, you need them to form a habit. Colin Shaw and Professor Ryan Hamilton discuss how and why are habits formed. What can we do to discover customer's habits and change them to our advantage?
Jun 2, 2018 • 22min
Critical Steps For a Successful CX Implementation
All the theory is great but implementing a successful CX program is vital. Colin Shaw and Professor Ryan Hamilton discuss exactly how do you do that...and the key steps to take.
