Own Your Lane™ - Authority Branding and PR for Women Experts & Authors

You never know who is watching you...and you never get a second chance to make a first impression.In other words... is your brand #OpportunityReady? Whether it's your boss, your clients, colleagues, or the media, and especially on LinkedIn, opportunities are waiting for you but are you ready for them?This week's guest and fellow personal brand strategist, Cher Jones of Your Brand at Work,™ shares her brilliant #OpportunityReady framework so you will never miss a beat or a better opportunity in your work and career.LEARNThe essential strategies for enhancing your personal brand, focusing on readiness for opportunities, clarity in communication, and a strong, cohesive digital identity.Foundational Work Needed for Your 'Opportunity Ready' Zone: How to fine-tune and align your brand with your current job and future ambitions. Master Your Message: Learn what and why a succinct, powerful message is key to being remembered, recommended, and referred.Boosting Your Online Presence: Why it's not just LinkedIn where to align a consistent and compelling personal brand across all digital platforms.LINKSConnect with Cher Jones on LinkedInBECOME THE RECOGNIZED AUTHORITY WITH  MICHELLE B. GRIFFIN PR-powered personal branding for women authors and experts ready to gain visibility and grow authority with press, podcasts, stages and AI search.👉 BOOK A VISIBILITY CLARITY CALL WITH MICHELLECONNECT WITH ME. WORK WITH ME. BOOK ME TO SPEAK.WEBSITE: MichelleBGriffin.com https://www.michellebgriffin.comSHE'S VISIBLE: ShesVisible.com https://www.shesvisible.comHOW VISIBLE ARE YOU IN AI SEARCH? The Recognition Ready™ AI Guide and Scorecard https://michellebgriffin.com/aivisibility/GET VISIBLE ON LINKEDIN: Free Audio Masterclass https://michellebgriffin.com/linkedinvisible/READ: My Personal Branding Books https://michellebgriffin.com/books/LISTEN: The LinkedIn Branding Show https://michellebgriffin.com/podcast/CONNECT: With Me on LinkedIn https://www.linkedin.com/in/michellebgriffin/

How well do you know the person behind your personal brand?  It's often ignored, but your inner thoughts and outer image play a critical role in your professional presence.This concept of self-leadership is needed for a confident and aligned personal brand in your career and business. That's why this week's episode features Selina Yankson, an Executive Self-leadership Coach at Mid-Career Mentor, who brilliantly shares how to start your self-leadership journey to personal and professional success.LEARNExploring the 'Three Yous': Understand the concept of the 'Three Yous' – how your public persona, private life, and inner desires shape your personal brand.How to Address Internal Challenges: Learn strategies for overcoming self-doubt and societal pressures that impact your career trajectory.The 'You Review' Method: Discover the 'You Review' method for self-assessment, a practical tool for setting and achieving personal goals.LINKSConnect with Selena Yankson on LinkedInSubscribe to The You Review NewsletterBECOME THE RECOGNIZED AUTHORITY WITH  MICHELLE B. GRIFFIN PR-powered personal branding for women authors and experts ready to gain visibility and grow authority with press, podcasts, stages and AI search.👉 BOOK A VISIBILITY CLARITY CALL WITH MICHELLECONNECT WITH ME. WORK WITH ME. BOOK ME TO SPEAK.WEBSITE: MichelleBGriffin.com https://www.michellebgriffin.comSHE'S VISIBLE: ShesVisible.com https://www.shesvisible.comHOW VISIBLE ARE YOU IN AI SEARCH? The Recognition Ready™ AI Guide and Scorecard https://michellebgriffin.com/aivisibility/GET VISIBLE ON LINKEDIN: Free Audio Masterclass https://michellebgriffin.com/linkedinvisible/READ: My Personal Branding Books https://michellebgriffin.com/books/LISTEN: The LinkedIn Branding Show https://michellebgriffin.com/podcast/CONNECT: With Me on LinkedIn https://www.linkedin.com/in/michellebgriffin/

Are you an aspiring “side brander?” That’s the term I’ve coined for someone who wants to pursue a passion project or calling while still working their job. In this week's episode, I interview Kate Volman, CEO of Floyd Coaching and author of Do What You Love, all about helping us take action and pursuing what lights us up even while working a full-time job.LEARN:> The seven myths stopping people from exploring their pursuits. > Why exploring your creative pursuits is the key to living a creative life and growing personally and professionally. > The power of dreams to help you and your team become more fully engaged in business and life. > Simple strategies to get out of our heads and start exploring our creativity. LINKSConnect with Kate Volman on LinkedInKateVolman.comABOUT KATE VOLMANKate Volman is the CEO of Floyd Coaching. With over twenty years of experience developing and leading life-changing programs for entrepreneurs and leaders, she has a passion for helping people grow. In addition to serving on the leadership team for multiple organizations throughout her career, she also used her entrepreneurial skills to start and run a boutique marketing firm. Her enthusiasm and passion for helping people explore their creativity personally and professionally make her a sought-after speaker, trainer, and executive coach. She leverages her knowledge and experience in personal development and company culture to help people live more fulfilling lives. Kate is the author of Do What You Love: A Guide to Living Your Creative Life Without Leaving Your Job. She hosts two podcasts: Lead With Culture and Create For No Reason. Kate is a multi-passionate leader, fitness enthusiast, podcaster, content creator, book lover, and author.BECOME THE RECOGNIZED AUTHORITY WITH  MICHELLE B. GRIFFIN PR-powered personal branding for women authors and experts ready to gain visibility and grow authority with press, podcasts, stages and AI search.👉 BOOK A VISIBILITY CLARITY CALL WITH MICHELLECONNECT WITH ME. WORK WITH ME. BOOK ME TO SPEAK.WEBSITE: MichelleBGriffin.com https://www.michellebgriffin.comSHE'S VISIBLE: ShesVisible.com https://www.shesvisible.comHOW VISIBLE ARE YOU IN AI SEARCH? The Recognition Ready™ AI Guide and Scorecard https://michellebgriffin.com/aivisibility/GET VISIBLE ON LINKEDIN: Free Audio Masterclass https://michellebgriffin.com/linkedinvisible/READ: My Personal Branding Books https://michellebgriffin.com/books/LISTEN: The LinkedIn Branding Show https://michellebgriffin.com/podcast/CONNECT: With Me on LinkedIn https://www.linkedin.com/in/michellebgriffin/

Are you familiar with the '7-Eleven Rule' where strangers make 11 decisions about you within seven quick seconds? When it comes to personal brand style, this matters even more. Yet, establishing a style that reflects your business brand can feel overwhelming and unattainable.This week's guest on Ask The Brand Therapist: Personal Branding for Leaders, is all about how to make your wardrobe work for your personal brand to make a powerful first impression (and spend less time second-guessing yourself.) Imagine showing up prepared and confident in brand photoshoots, keynote presentations, work, and everyday life with a wardrobe filled with clothes that fit your height and flatter your body. My guest, Angela Foster, the go-to style coach for women leaders and founders, will help us achieve just that. She shares her 'Brilliant First Impression' framework, a three-step method that transforms your closet into a treasure trove of outfits that truly mirror your personal brand. Learn actionable tips to curate a wardrobe that not only flatters your body shape but propels your career and business forward as well as ensuring you step onto the stage or into a photo shoot confident and dressed to impress.LINKS:Connect With Angela Foster on LinkedInGrab Angela's Free Resource: How to Make a Brilliant First ImpressionBECOME THE RECOGNIZED AUTHORITY WITH  MICHELLE B. GRIFFIN PR-powered personal branding for women authors and experts ready to gain visibility and grow authority with press, podcasts, stages and AI search.👉 BOOK A VISIBILITY CLARITY CALL WITH MICHELLECONNECT WITH ME. WORK WITH ME. BOOK ME TO SPEAK.WEBSITE: MichelleBGriffin.com https://www.michellebgriffin.comSHE'S VISIBLE: ShesVisible.com https://www.shesvisible.comHOW VISIBLE ARE YOU IN AI SEARCH? The Recognition Ready™ AI Guide and Scorecard https://michellebgriffin.com/aivisibility/GET VISIBLE ON LINKEDIN: Free Audio Masterclass https://michellebgriffin.com/linkedinvisible/READ: My Personal Branding Books https://michellebgriffin.com/books/LISTEN: The LinkedIn Branding Show https://michellebgriffin.com/podcast/CONNECT: With Me on LinkedIn https://www.linkedin.com/in/michellebgriffin/

If you've ever dreamed of writing a book to share your message and wisdom, this episode is for you.Ever since age 13, I wanted to pen a book and it wasn't until decades later, in November 2022, did I realize that goal with the publishing of THE LINKEDIN BRANDING BOOK by #MichelleSquared with my co-author Michelle J Raymond.That's why I'm excited to have her as this week's guest of Ask The Brand Therapist: Personal Branding Talk Show so we can share our strategies and stories so you can bring your "book baby" into the world.We'll discuss:• How to turn your idea into committed action• The hardest and easiest parts of the process• Why you need a long runway to promote vs write• The beautiful benefits that far outweigh the headachesAnd our hilarious stories you may or may not want to repeat.LINKSConnect with Michelle J Raymond on LinkedInListen: The LinkedIn Branding Book Turns One: Our Best Tips & Takeaways (Plus Ones You Can't Avoid) Writing Your First Brand-Building BookLearn: Book Marketing And Publishing Tips With #MichelleSquaredBECOME THE RECOGNIZED AUTHORITY WITH  MICHELLE B. GRIFFIN PR-powered personal branding for women authors and experts ready to gain visibility and grow authority with press, podcasts, stages and AI search.👉 BOOK A VISIBILITY CLARITY CALL WITH MICHELLECONNECT WITH ME. WORK WITH ME. BOOK ME TO SPEAK.WEBSITE: MichelleBGriffin.com https://www.michellebgriffin.comSHE'S VISIBLE: ShesVisible.com https://www.shesvisible.comHOW VISIBLE ARE YOU IN AI SEARCH? The Recognition Ready™ AI Guide and Scorecard https://michellebgriffin.com/aivisibility/GET VISIBLE ON LINKEDIN: Free Audio Masterclass https://michellebgriffin.com/linkedinvisible/READ: My Personal Branding Books https://michellebgriffin.com/books/LISTEN: The LinkedIn Branding Show https://michellebgriffin.com/podcast/CONNECT: With Me on LinkedIn https://www.linkedin.com/in/michellebgriffin/

Struggling to find the right balance between your personal and business content on LinkedIn? In this week’s episode of Ask The Brand Therapist, answers this question from Val Roskens Tews. You’ll discover:The ideal mix of personal and business content to craft a cohesive brand message.Strategic ways to intertwine personal stories with professional insights that captivate your audience.Tactical tips for timing your LinkedIn posts to maximize engagement.How to create content that resonates with your target audience, encouraging meaningful connections.LINKSConnect with Val Rosken Tews on LinkedInThe LinkedIn Branding Book + 50-page workbookHow to Be Balanced and "Per-fessional" in Your BrandBECOME THE RECOGNIZED AUTHORITY WITH  MICHELLE B. GRIFFIN PR-powered personal branding for women authors and experts ready to gain visibility and grow authority with press, podcasts, stages and AI search.👉 BOOK A VISIBILITY CLARITY CALL WITH MICHELLECONNECT WITH ME. WORK WITH ME. BOOK ME TO SPEAK.WEBSITE: MichelleBGriffin.com https://www.michellebgriffin.comSHE'S VISIBLE: ShesVisible.com https://www.shesvisible.comHOW VISIBLE ARE YOU IN AI SEARCH? The Recognition Ready™ AI Guide and Scorecard https://michellebgriffin.com/aivisibility/GET VISIBLE ON LINKEDIN: Free Audio Masterclass https://michellebgriffin.com/linkedinvisible/READ: My Personal Branding Books https://michellebgriffin.com/books/LISTEN: The LinkedIn Branding Show https://michellebgriffin.com/podcast/CONNECT: With Me on LinkedIn https://www.linkedin.com/in/michellebgriffin/

Is your content suffering from professional doom and gloom and wasting your time, money, and sanity with NO results?Posting without a payoff is a waste of time, money and sanity. No one has time for that.This week's episode of Ask The Brand Therapist with expert guest Heidi Medina will share her story of how she transformed her content and her bank account with the a-ha of content that solves, shares, AND sells.Learn how to shift your content strategy into conversation-starting and client-attracting content that gets the eyeballs and stops the scroll, and starts conversations that lead to more visibility and opportunities for your personal brand.Plus; LinkedIn content best practices to implement now to see faster results.LINKSConnect With Heidi Medina on LinkedInOtter.ai (for talk-to-text posting) use this link for one free month of Otter Pro AuthoredUp - my go-to LinkedIn creation toolBECOME THE RECOGNIZED AUTHORITY WITH  MICHELLE B. GRIFFIN PR-powered personal branding for women authors and experts ready to gain visibility and grow authority with press, podcasts, stages and AI search.👉 BOOK A VISIBILITY CLARITY CALL WITH MICHELLECONNECT WITH ME. WORK WITH ME. BOOK ME TO SPEAK.WEBSITE: MichelleBGriffin.com https://www.michellebgriffin.comSHE'S VISIBLE: ShesVisible.com https://www.shesvisible.comHOW VISIBLE ARE YOU IN AI SEARCH? The Recognition Ready™ AI Guide and Scorecard https://michellebgriffin.com/aivisibility/GET VISIBLE ON LINKEDIN: Free Audio Masterclass https://michellebgriffin.com/linkedinvisible/READ: My Personal Branding Books https://michellebgriffin.com/books/LISTEN: The LinkedIn Branding Show https://michellebgriffin.com/podcast/CONNECT: With Me on LinkedIn https://www.linkedin.com/in/michellebgriffin/

Are you camera shy? Do you shudder at the thought of appearing on video or a live video but know you need to be more visible with your personal brand?Answer:In this week's personal brand therapy session, my expert guest, Gillian Whitey, a LinkedIn Live Stream Strategist & Coach who helps B2B professionals use LinkedIn Live to leverage the power of live video to be discovered, noticed, and recognized on LinkedIn.  Here latest book, "How to Feel More Comfortable on Camera" teaches you how to shatter imposter syndrome and truly embrace the power of live video on platforms like LinkedIn Live to build instant connection and reliability with your audience.We discuss strategies, starting from getting comfortable on camera to repurposing your live streams for micro-content and how to take action for a more confident on-camera presence while building a strong personal brand.LINKSConnect with Gillian Whitney on LinkedInGillians' Book on AmazonBECOME THE RECOGNIZED AUTHORITY WITH  MICHELLE B. GRIFFIN PR-powered personal branding for women authors and experts ready to gain visibility and grow authority with press, podcasts, stages and AI search.👉 BOOK A VISIBILITY CLARITY CALL WITH MICHELLECONNECT WITH ME. WORK WITH ME. BOOK ME TO SPEAK.WEBSITE: MichelleBGriffin.com https://www.michellebgriffin.comSHE'S VISIBLE: ShesVisible.com https://www.shesvisible.comHOW VISIBLE ARE YOU IN AI SEARCH? The Recognition Ready™ AI Guide and Scorecard https://michellebgriffin.com/aivisibility/GET VISIBLE ON LINKEDIN: Free Audio Masterclass https://michellebgriffin.com/linkedinvisible/READ: My Personal Branding Books https://michellebgriffin.com/books/LISTEN: The LinkedIn Branding Show https://michellebgriffin.com/podcast/CONNECT: With Me on LinkedIn https://www.linkedin.com/in/michellebgriffin/

What if the key to unlocking your full potential was already within you? And how do you exactly do this by putting yourself out there with a personal brand?Answer:In this week's personal brand therapy session, my expert guest, Humaira Akhter, a growth strategist for female solopreneurs, leaders, and non-profit founders is here to break this down in five easy steps with her Genius Operating System. Learn the 5 steps, why you should think of yourself as a visible lighthouse, and how to stay in your zone of genius as you build your personal brand for professional growth.LINKSHumaira Akther LinkedInHumaira Akther WebsiteBECOME THE RECOGNIZED AUTHORITY WITH  MICHELLE B. GRIFFIN PR-powered personal branding for women authors and experts ready to gain visibility and grow authority with press, podcasts, stages and AI search.👉 BOOK A VISIBILITY CLARITY CALL WITH MICHELLECONNECT WITH ME. WORK WITH ME. BOOK ME TO SPEAK.WEBSITE: MichelleBGriffin.com https://www.michellebgriffin.comSHE'S VISIBLE: ShesVisible.com https://www.shesvisible.comHOW VISIBLE ARE YOU IN AI SEARCH? The Recognition Ready™ AI Guide and Scorecard https://michellebgriffin.com/aivisibility/GET VISIBLE ON LINKEDIN: Free Audio Masterclass https://michellebgriffin.com/linkedinvisible/READ: My Personal Branding Books https://michellebgriffin.com/books/LISTEN: The LinkedIn Branding Show https://michellebgriffin.com/podcast/CONNECT: With Me on LinkedIn https://www.linkedin.com/in/michellebgriffin/

Question?Ever been tongue-tied when asked the question: "So, what do you do?" at online and in-person networking and events? Answer:As the Brand Therapist, I know this struggle all too well. In this week's therapy session, I share my personal journey of refining my own introduction, from networking events to online profiles, and the realization of how important a clear, concise, and compelling self-introduction is. I introduced the  4As that can make your brand position statement super clear to confidently introduce yourself and your brand, both in-person and online. It's not just about introducing yourself, it's also about understanding the challenges your audience faces, how you can assist them, and the results they can achieve with your help. This simple framework and real-life example will help you easily answer the “So what do you do?” question so you can be relatable, remembered, and referred to all the right peopleGET FEATUREDAsk The Brand Therapist: The Personal Branding Talk ShowHave a personal branding roadblock? Submit your question to be featured on an upcoming episode.Can you solve a personal branding roadblock? Submit your application to be featured on an upcoming episode.Position Yourself to Propel Yourself.BECOME THE RECOGNIZED AUTHORITY WITH  MICHELLE B. GRIFFIN PR-powered personal branding for women authors and experts ready to gain visibility and grow authority with press, podcasts, stages and AI search.👉 BOOK A VISIBILITY CLARITY CALL WITH MICHELLECONNECT WITH ME. WORK WITH ME. BOOK ME TO SPEAK.WEBSITE: MichelleBGriffin.com https://www.michellebgriffin.comSHE'S VISIBLE: ShesVisible.com https://www.shesvisible.comHOW VISIBLE ARE YOU IN AI SEARCH? The Recognition Ready™ AI Guide and Scorecard https://michellebgriffin.com/aivisibility/GET VISIBLE ON LINKEDIN: Free Audio Masterclass https://michellebgriffin.com/linkedinvisible/READ: My Personal Branding Books https://michellebgriffin.com/books/LISTEN: The LinkedIn Branding Show https://michellebgriffin.com/podcast/CONNECT: With Me on LinkedIn https://www.linkedin.com/in/michellebgriffin/