How to Confidently Talk About What You Do: The 4As to a Compelling Personal Positioning Statement

Question?

Ever been tongue-tied when asked the question: "So, what do you do?" at online and in-person networking and events?
 
Answer:

As the Brand Therapist, I know this struggle all too well. In this week's therapy session, I share my personal journey of refining my own introduction, from networking events to online profiles, and the realization of how important a clear, concise, and compelling self-introduction is. 

I introduced the  4As that can make your brand position statement super clear to confidently introduce yourself and your brand, both in-person and online. 

It's not just about introducing yourself, it's also about understanding the challenges your audience faces, how you can assist them, and the results they can achieve with your help. 

This simple framework and real-life example will help you easily answer the “So what do you do?” question so you can be relatable, remembered, and referred to all the right people

GET FEATURED
Ask The Brand Therapist: The Personal Branding Talk Show

Have a personal branding roadblock? Submit your question to be featured on an upcoming episode.

Can you solve a personal branding roadblock? Submit your application to be featured on an upcoming episode.

Position Yourself to Propel Yourself.

BECOME THE RECOGNIZED AUTHORITY WITH  MICHELLE B. GRIFFIN 

PR-powered personal branding for women authors and experts ready to gain visibility and grow authority with press, podcasts, stages and AI search.

👉 BOOK A VISIBILITY CLARITY CALL WITH MICHELLE

CONNECT WITH ME. WORK WITH ME. BOOK ME TO SPEAK.

WEBSITE: MichelleBGriffin.com https://www.michellebgriffin.com

SHE'S VISIBLE: ShesVisible.com https://www.shesvisible.com

HOW VISIBLE ARE YOU IN AI SEARCH? The Recognition Ready™ AI Guide and Scorecard https://michellebgriffin.com/aivisibility/

GET VISIBLE ON LINKEDIN: Free Audio Masterclass https://michellebgriffin.com/linkedinvisible/

READ: My Personal Branding Books https://michellebgriffin.com/books/

LISTEN: The LinkedIn Branding Show https://michellebgriffin.com/podcast/

CONNECT: With Me on LinkedIn https://www.linkedin.com/in/michellebgriffin/