Private Practice Owners Club
Nathan Shields
Hosted by Nathan Shields who sold his PT clinics for 3x the national average!Do you own a physical therapy practice? If so, you know that running a successful business is no easy feat. There are so many challenges to overcome, from marketing and billing to recruiting, hiring and managing staff. Sometimes it feels like you're a one-man (or woman) army.That's where the Physical Therapy Owners Club podcast with host, Nathan Shields, comes in. We're here to help you know you're not alone. This podcast is meant to help you navigate the challenges of owning a PT practice and achieve greater profits, freedom, and the goals you set forth when you opened your clinc.In each episode, we'll talk to successful physical therapy owners about their experiences and share their insights on how to best run a PT clinic. Here are some examples of the Physical Therapy Owners Club Podcast's Topics & Highlights:1. Unveiling the Secrets of Successful Clinic OwnersWe delve into the minds of highly successful physical therapyclinic owners. Discover the essential traits, habits, and strategies that setthem apart from the competition. Get ready to unlock the secrets to building athriving practice that stands the test of time.2. Mastering the Art of Marketing for PT ClinicsWe bring you marketing gurus who have successfully harnessed thepower of digital and traditional marketing to grow their physical therapybusinesses exponentially. From social media strategies to community outreach,you'll gain valuable insights that will revolutionize your clinic's marketinggame.3. Building a Dream Team: Recruiting, Hiring, and On-Boarding/Training PhysicalTherapists and Top TalentYour team is the backbone of your practice's success. Learn fromHR experts and seasoned clinic owners as they spill the beans on effective recruitingand hiring practices, fostering a positive culture, and retainingtop-notch talent for the long haul.4. Mindset and Leadership for Clinic OwnersThe journey of a physical therapy practice owner is not withoutchallenges. Explore the power of a growth mindset, leadership development, andovercoming common entrepreneurial obstacles to lead your clinic confidentlytoward success.5. Scaling Up: Expanding Your Clinic's FootprintDreaming of expanding your physical therapy business? We’llexplore growth opportunities, opening multiple locations, and franchisingmodels for ambitious clinic owners aiming to take their practices to newmarkets.6. Financial Strategies for Sustainable GrowthFinancial health is critical for the long-term success of anybusiness. Tune in as financial experts share practical tips to manage yourclinic's finances efficiently, navigate insurance complexities, and maximizeprofitability without compromising patient care.7. Embracing Technology for Enhanced Patient CareWith technology advancing at lightning speed, learn how toharness cutting-edge tools, telehealth solutions, and software to optimizepatient outcomes and streamline your clinic's operations. We'll explore thelatest tech trends reshaping the physical therapy landscape.8. Navigating the World of Healthcare LegislationHealthcare legislation can be a maze of complexities thatsignificantly impact your practice's operations and profitability. Joinindustry experts as they break down the latest regulations, provide compliancetips, and share best practices to stay ahead of the curve and optimize yourclinic's performance.9. Nurturing Patient Relationships and Boosting Customer LoyaltyWord-of-mouth marketing remains one of the most potent tools forgrowing your clinic. Discover the art of patient engagement, improving patientexperiences, and cultivating lasting relationships to build a fiercely loyalcustomer base.10. Success Stories: Inspiring Case Studies from PT PracticeOwnersIf you're looking for a podcast that can take your physical therapy practice to the next level, the PT Owners Club wil do it! Join us on Facebook Group, too!
Episodes
Mentioned books
Feb 12, 2019 • 1h 22min
New Clinic Case Study – Roundtable Discussion with Matt Esrick, DPT and John Woolf, PT
Matt Esrick, DPT is a “long-time listener” and reached out to me regarding some of the content of the podcast. Matt’s a new clinic owner (less than a year) and, although he has an MBA, he still has some issues that he has to deal with – marketing, building relationships with physicians, and establishing himself in a crowded marketplace. John Woolf, PT has been a recent guest. When I told him about Matt’s situation, he asked if we could talk to Matt about some of his issues and just push “record.” I thought, “Great idea!” Here is the recording of our conversation. Matt was willing to share a little about his practice and the issues he’s having, and was kind enough to listen to the advice and feedback we were willing to provide. My challenge to you, the listener, while listening, consider how you would coach Matt. As you scale, you will need to coach others – directors, VPs, supervisors, PTs. Start developing your coaching ears and consider what you would do/say to help someone in Matt’s situation as if he was your employee.
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Feb 5, 2019 • 43min
Secrets To Recruiting PTs with Brian Weidner of Career Tree Network
Brian Weidner, President and Co-Founder of Career Tree Network, has been a resource for companies looking for PTs for over a decade. Rather quickly, he figured out that if you’re looking for a PT, you have to be constantly active and working your recruiting plan. Most PTs like where they’re working and aren’t necessarily looking for their next job. However many are what Brian would call “passive” applicants, looking to just “see what’s out there.” If you’re not able to successfully land a new grad or happen to catch a productive PT in between jobs, then these are the applicants that you’re most likely trying to attract. How do you grab their attention? What do you say in your ad, and what do you focus on? Are there any other ways to advertise besides online ads? Brian shares with us the secrets to getting PTs attention and in your door.
Love the show? Subscribe, rate, review, and share!Here’s How »Join the Physical Therapy Owners Club today:ptoclub.comPhysical Therapy Owners Club FacebookPhysical Therapy Owners Club LinkedInPhysical Therapy Owners Club Twitter
Jan 29, 2019 • 39min
84% Growth In One Year with Rob Brown, PTA
Robert Brown, PTA, is one of the few PTAs in the country who owns a physical therapy clinic, plus he is the first PT clinic owner that I’ve interviewed who purchased his practice. Wouldn’t you know, just like any other PT clinic owner, he came across the same issues related to culture, staffing, growth, recruiting, and billing that any de novo clinic has experienced. You may think that since Rob purchased the clinic that some of those issues were easily overcome. You’d be wrong. Changing the culture and introducing new policies and procedures while focusing on growth ended up taking years to do, along with plenty of headaches. However, once he got rid of everybody from the team he inherited, except one, he finally turned things around and saw a great increase in business (84%!) from 2017 to 2018. Listen to the podcast to figure out what it took for Rob to overcome and succeed.
Love the show? Subscribe, rate, review, and share!Here’s How »Join the Physical Therapy Owners Club today:ptoclub.comPhysical Therapy Owners Club FacebookPhysical Therapy Owners Club LinkedInPhysical Therapy Owners Club Twitter
Jan 22, 2019 • 39min
Build Successful Niche Practice – Check. Beat Cancer – Check.
Michele Kehrer, PT, comes to us as an owner who has been through some incredible tragedies in her life and, while overcoming those tragedies, concurrently established a thriving niche PT practice. Now she looks at life and business ownership through a different lens. Everyday is full of gratitude. Little “issues” are quickly addressed or minimized. Her priorities are quite a bit different. Now she shares her insights with us and those whom she coaches. She has definitely made the jump from success to significance, and her influence is felt around the world. In this episode, she shares her story, some of the important topics she addresses with other business owners, and the books that are playing an influential role in her leadership.
Love the show? Subscribe, rate, review, and share!Here’s How »Join the Physical Therapy Owners Club today:ptoclub.comPhysical Therapy Owners Club FacebookPhysical Therapy Owners Club LinkedInPhysical Therapy Owners Club Twitter
Jan 15, 2019 • 46min
Optimal Outcomes (And $100ks) Depend Upon Your Relationship-Building, NOT Your Skill Set with John Woolf, PT
John Woolf, PT, is out to change healthcare and not with any amazing technical breakthroughs. Rather, John is determined to change the practitioner’s mindset and redirect their focus on the patient (not their evidence-based care they provide) and aligning with the patient. By doing so, John has learned that patients are more engaged in their therapy – attending their PT sessions, following instructions, decreasing the cancellation rates, staying with their therapy/therapist, and completing their Plan of Care! Optimal outcomes are thus more often seen when the provider is focused foremost on their relationship with the patient and not the care they provide. Today, we get to talk about one aspect of developing that relationship – solution-based language – focusing our questions and discussions on the solutions and not the problem that is presented. Great stuff!
Love the show? Subscribe, rate, review, and share!Here’s How »Join the Physical Therapy Owners Club today:ptoclub.comPhysical Therapy Owners Club FacebookPhysical Therapy Owners Club LinkedInPhysical Therapy Owners Club Twitter
Jan 8, 2019 • 41min
Your Only Competition Is Yourself
Starting your own clinic can already feel like going over a mountain, how much more when you have more than twenty clinics on hand? Someone who knows just how that feels is co-owner and co-founder of HealthQuest Physical Therapy in Michigan, Bill Knight. We pick his brain as he narrates his experiences of owning twenty plus clinics which continue to grow and expand. He talks about the elements that made them successful while giving great tips for aspiring owners out there on their role in the business, whether as businesspeople or clinicians. Bill also shares about the importance of partnerships to business success and implementing programs that really help a lot towards the productivity among the staff.
Love the show? Subscribe, rate, review, and share!Here’s How »Join the Physical Therapy Owners Club today:ptoclub.comPhysical Therapy Owners Club FacebookPhysical Therapy Owners Club LinkedInPhysical Therapy Owners Club Twitter
Jan 1, 2019 • 36min
7 Facts That Are Changing The Future Of PT with Dr. Dimitrios Kostopoulos
I’m excited to bring back Dimi, Dr. Dimitrios Kostopoulos, PT, DPT, MD, PhD, DSc, ECS, as we discuss the seven facts that will be and are changing the future of the PT industry. Dimi runs a number of physical therapy businesses – clinics, continuing education company, diagnostics – and also been on a number of local and national PT boards. He has perspective, and thus I believe he is expert on what is happening to our industry and able to predict what will be coming in the next five to seven years.
Love the show? Subscribe, rate, review, and share!Here’s How »Join the Physical Therapy Owners Club today:ptoclub.comPhysical Therapy Owners Club FacebookPhysical Therapy Owners Club LinkedInPhysical Therapy Owners Club Twitter
Dec 18, 2018 • 39min
Having Front Office Issues? Dee Bills Has The Answers: An Interview With The Front Office Guru
Dee Bills, PT, spent a year perfecting her clinic’s front office procedures and now has it down to a science. Dee found Front Office Guru in 2016 and now specifically trains front offices to optimize the patient experience, the arrival rates, and, thus, the collections at the front desk. In doing so, she has been able to turn around clinics that were severely under-performing to eventually achieving more than 95% arrival rates week over week. Dee has systematized her processes and is willing to share some of them in today’s episode.
Love the show? Subscribe, rate, review, and share!Here’s How »Join the Physical Therapy Owners Club today:ptoclub.comPhysical Therapy Owners Club FacebookPhysical Therapy Owners Club LinkedInPhysical Therapy Owners Club Twitter
Dec 11, 2018 • 37min
Small Business Essentials – A Business Coach: Conversation with Coach And Client, Jeff McMenamy
Jeff McMenamy, OT, and Dr. Sabrina Starling (from the previous episode) join me in a conversation about Jeff’s success and how his success is directly related to the business coaching that Dr. Starling provided and continues to provide him. Jeff started his clinic in a two-car garage and now owns four clinics across Wyoming – Teton Therapy. His life changed forever when Dr. Starling asked one question. Take a listen to the episode to find out what it was (mystery sandwich!). Jeff attributes a great measure of his success to the coaching he’s received, and I am in complete agreement. Lesson of the day – get a coach!
Love the show? Subscribe, rate, review, and share!Here’s How »Join the Physical Therapy Owners Club today:ptoclub.comPhysical Therapy Owners Club FacebookPhysical Therapy Owners Club LinkedInPhysical Therapy Owners Club Twitter
Dec 4, 2018 • 46min
How to Recruit Top Talent with Dr. Sabrina Starling
Sabrina Starling, PhD, PCC, BCC, wrote the book on how to find the top talent to join your team, literally. After noticing that recruiting and hiring “A” players was exponentially more difficult in rural settings she decided to write the book on it – How to Hire the Best (available on Amazon). She has worked with a number of physical therapy owners in the past and has recognized some of our pitfalls. She shares with us how we can get out of our own way and hire the most talented people to share our visions and join our teams. A number of factors are at play, and she goes through them all, greasing the wheels on capturing top talent will pay off in spades – productivity, culture, profits, stress (relief), growth, etc. Spend a few hours a week and the difference will be felt for years.
Love the show? Subscribe, rate, review, and share!Here’s How »Join the Physical Therapy Owners Club today:ptoclub.comPhysical Therapy Owners Club FacebookPhysical Therapy Owners Club LinkedInPhysical Therapy Owners Club Twitter
