She Thinks Big with Andrea Liebross

Andrea Liebross
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Apr 23, 2024 • 51min

Narrow Down Your WILD Goals and Think of Potential Failures and Obstacles

Let’s put the finishing touches on your vision-to-action plan!In previous episodes, you’ve heard me (and others) talk to She Thinks Big Live attendees about creating WILD goals to turn your vision into action and adjusting your vision to elevate your business. Now let’s get into part three of the third session of the event, where we finish covering the action plan in depth.In this episode of Time to Level Up, you’ll learn how to narrow down your WILD goals, create a list of 25 things you’re willing to fail or suck at, and contemplate things that could prevent you from turning your vision into action. To help you brainstorm ideas, you’ll also hear plenty of examples from the participants at the live event.00:22 - Questions you can ask yourself to narrow down three (or four) WILD goals7:52 - A few participants share one or two of their WILD goals for the year15:00 - Plenty of examples of things (among 25) you can be willing to suck or fail at27:56 - Obstacles that can get in the way of you sticking to your goals and turning your vision into action37:16 - Some obstacles that attendees expect to face and differentiating between what you can and can’t control48:38 - Why not taking yourself too seriously is a superpower worth wieldingMentioned In Narrow Down Your WILD Goals and Think of Potential Failures and Obstacles173: How Adjusting Your Vision Helps You Elevate Your Business172: How to Turn Your Vision Into Action with WILD GoalsVision to Action IntensiveAndrea on LinkedIn, Instagram, and FacebookLeadership Lessons From The Great BooksUnderstanding great literature is better than trying to read and understand (yet)...Listen on: Apple Podcasts   Spotify
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Apr 16, 2024 • 21min

Your Roadmap to Clarity: Inside the Vision to Action Intensive

You know how you’ll sometimes struggle to get clarity on what you want to do and where you want to go in some aspect of your business? It’s as if you’re too close to the situation to get a clear view and see all the options and opportunities available to you.That’s when turning to another pair of eyes and point of view can be helpful. And when it comes to forming your vision and turning it into action, you need help.That’s precisely what the Vision to Action Intensive is designed to do! But are you ready for it? And are you the perfect person to join it?In this episode of Time to Level Up, you’ll figure out whether you’d benefit from participating in a Vision to Action Intensive. I’ll share a few quick snippets from recent participants about their realizations, and even walk you through how I work with you on the day of an Intensive.Even if you’ve already done one, you’ll still want to tune in! You’ll hear things that’ll have you reflecting on who you were and how you and your business have changed as a result.2:04 - How to know if you’re the perfect person to participate in a Vision-to-Action Intensive7:49 - What happens on the day of the Intensive and how we work together10:25 - What you might realize as you explore and try to extract your vision15:32 - Reasons for resistance to going deeper into your vision and why you can’t effectively do it aloneMentioned In Your Roadmap to Clarity: Inside the Vision to Action IntensiveAndrea’s LinksShe Thinks BigVision to Action IntensiveTraction: Get a Grip on Your Business by Gino WickmanAndrea on LinkedIn, Instagram, and Facebook
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Apr 9, 2024 • 41min

How Adjusting Your Vision Helps You Elevate Your Business

There comes a point where you need to adjust your vision or shift what you’re doing. It often happens when you’re at a new growth stage in your business or when you realize your plans just aren’t working out.She Thinks Big Live attendees Nicole Teal, Aileen Paszek, and Terri Fisher all found themselves in circumstances where they needed to shift what they were doing. In the second part of session three of the event, these three action-takers took the stage and shared their stories while highlighting the significance of having a vision, adjusting strategies when necessary, and seeking support in their entrepreneurial journeys.In this episode of Time to Level Up, you’ll learn about the importance of supportive communities, showcasing perseverance in overcoming challenges, and pursuing continuous improvement for business evolution and success. They’ll also discuss transitioning from corporate to entrepreneurship, managing time effectively while making growth-focused decisions, and seeking guidance through coaching and community. As you hear their stories, you can apply their insights to reflect on your own experience.2:45 - Nicole, Aileen, and Terri introduce themselves and their businesses6:11 - Initial hurdles when Nicole and Aileen decided to go for it and the necessity of evolving your business vision11:58 - One hurdle many business owners worry about but don’t really talk about15:37 - How Terri had to take action by creating her dream opportunity for herself18:42 - Feedback the panel received after telling others they were going into business for themselves21:57 - What tends to happen just when you think you’ve mastered your business (and why it’s actually to your advantage)28:43 - How you get better at the process of decision-making31:26 - The panel’s business goals for 2024 and what helps them decide their next stepMentioned In How Adjusting Your Vision Helps You Elevate Your BusinessThe Cake Bake ShopShe Thinks Big by Andrea LiebrossRunway to FreedomVision to Action IntensiveFull Focus Planner | CoachingBook a Call with AndreaAndrea on LinkedIn, Instagram, and FacebookLeadership Lessons From The Great BooksUnderstanding great literature is better than trying to read and understand (yet)...Listen on: Apple Podcasts   Spotify
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Apr 2, 2024 • 30min

How to Turn Your Vision Into Action with WILD Goals

How do you turn your vision into action?Your dream doesn’t have to stay floating in your head as a nice thing to have. Creating an effective action plan is a foundational step in turning your dreams into tangible results.Sometimes, though, you have to do things that seem a little wild. While SMART goals help give you direction, combining them with WILD goals helps you achieve a balanced approach to setting goals that also keeps you motivated.In this episode of Time to Level Up, you’ll hear part one of session three at She Thinks Big Live and learn about how to create WILD goals and how they differ from SMART goals. Andrea will teach you why you need to embrace failure, align your actions with beliefs, adopt a “let it be easy” approach, and let fun be a critical motivator in your goal setting.6:56 - Why you need to be willing to suck at something and fail11:59 - What failure really is, what happens when you’re afraid you won’t succeed, and how to take the right action18:44 - How you should feel about the goal you set and an example of overcomplicating things instead of letting them be easy22:49 - Your reason for setting big goals and going beyond what you’re currently doingMentioned In How to Turn Your Vision Into Action with WILD GoalsShe Thinks Big by Andrea LiebrossJody MooreRunway to FreedomVision to Action IntensiveBook a Call with AndreaAndrea on LinkedIn, Instagram, and FacebookLeadership Lessons From The Great BooksUnderstanding great literature is better than trying to read and understand (yet)...Listen on: Apple Podcasts   Spotify
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Mar 26, 2024 • 40min

The Benefits of an Organized Home on Your Life and Business with Maria Baer

Moving can be a nightmare! You have to put your house on the market, find a new house to move into (or, in my case, wait for yours to finish being built), and juggle with where you’ll stay in the interim if necessary. In the meantime, you’re packing and unpacking, hemming and hawing over what to keep and what to throw out or donate, and so on. Oh, and you’re still trying to run the rest of your life and business, too!But you don’t have to take it all on by yourself. You can even hire experts like Maria Baer to help you with unpacking, decluttering, and organizing everything! She owns the Indianapolis-based home organizing company The Baer Minimalist and really helped make the transition of moving into our new house easier. She also knows the value of having help--the personal support she provides for clients domestically she had to get for herself in her business.In this episode of Time to Level Up, you’ll learn about the benefits of having an organized home and its effect on other areas of your life. You’ll also hear about the perks of giving up control and decision-making power when necessary and how hiring out support helps Maria with work-life integration as a mom of two five-year-old boys.1:41 - Maria’s introduction and how she helped make the move into my new house easier5:38 - How Maria works with clients, the pros and cons of unpacking and organizing items, and why giving up control doesn’t have to be hard10:33 - Why Maria loves organizing, how things function in her house, and the benefits of having an organized home18:15 - Two things that prevent people from organizing their homes on their own22:05 - How Maria’s journey working for other people’s businesses eventually led to the start of her own business27:33 - How having support helps Maria balance working on her business and in her business (especially with two preschool boys)34:39 - Maria’s speed round answers and the link between her donation guide and how she wants to be rememberedConnect with Maria BaerMaria Baer is the Founder and Lead Organizer of The Baer Minimalist, focused on helping busy families across the Indianapolis metro area Cut the Clutter, Donate + Do Good and Cue the Confetti. Founded in 2017, The Baer Minimalist helps breathe life into your space, highlight the things that matter most, and find a better system for being both organized + stylized – whether you’re prepping for a bundle of joy, settling into your dream home or finally tackling that growing mystery pile in your closet.The Baer Minimalist Maria Baer on Facebook | Instagram | LinkedInMentioned In The Benefits of an Organized Home on Your Life and Business with Maria BaerSourceUPAndrea’s LinksRunway to FreedomAndrea on LinkedIn, Instagram, and FacebookLeadership Lessons From The Great BooksUnderstanding great literature is better than trying to read and understand (yet)...Listen on: Apple Podcasts   Spotify
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Mar 19, 2024 • 1h 6min

How to Find the Time to Focus on Yourself, Your Goals, and Your Lifestyle Design with Stacie Simpson

Think you don’t have time to complete your goals? Or that you always need to be striving towards something in any area of your life or business? Or that you can’t get into the habit of making time for yourself? Well, think again!Stacie Simpson is a time and Full Focus expert and one of the coaches available to work with as part of my membership programs. In part two of Session Two at She Thinks Big Live, she joined emcee Nicole Pence Becker and me on stage to talk about what she sees working with clients, particularly in terms of their focus and time.In this episode of Time to Level Up, you’ll learn how to integrate work with life better, how to get time on your side (instead of treating it as the bad guy), how to trick yourself into making time for yourself when you need it, and more. I’ll also teach you about the four parts of yourself and how they combine to help you create what you want (including the person you want to become).3:43 - Stacie introduces herself, the Full Focus system, and her love-hate relationship with the phrase work-life balance8:30 - How the work-life pendulum can suddenly start swinging when you’re trying to integrate or find balance12:16 - How to evaluate whether you want to (or should) stay where you are or get things moving16:14 - Why time is not the villain and why you can use it to your advantage23:04 - How to track so you can discover “found time” that went missing27:54 - How to create opportunities for strategic pauses with yourself as time investments36:09 - How to deal with frustration and reframe your thinking around any goals you don’t accomplish40:52 - The four parts of you and how you integrate them as part of your lifestyle design53:09 - How to figure out what (and when) to start automating in your business57:06 - The key to dealing with the challenge of taking the time to honor yourselfMentioned In How to Find the Time to Focus on Yourself, Your Goals, and Your Lifestyle Design with Stacie SimpsonStacie Simpson ConsultingShe Thinks Big by Andrea LiebrossVIA Character Strengths SurveyFull Focus Planner Store | Full Focus CoachingAndrea’s LinksAndrea on LinkedIn, Instagram, and FacebookLeadership Lessons From The Great BooksUnderstanding great literature is better than trying to read and understand (yet)...Listen on: Apple Podcasts   Spotify
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Mar 12, 2024 • 25min

5 Key Principles to Create the Lifestyle You Want In Your Life Plan

How did you imagine your life unfolding when you became an adult?So many have hopes of a dream life when they graduate from school, get their first “real” job, or just move into a place of their own for the first time. Then they realize--five, ten, twenty years down the road--that they haven’t come close to achieving it. They stayed stuck in hope mode.But your dream lifestyle doesn’t just create itself. You have to be intentional about creating the life you desire, and a life plan, along with some key principles, can help you do it.At the She Thinks Big Live event, I shared the five key principles to create the lifestyle you want. In this episode of Time to Level Up, you’ll hear a recording of that session that reveals the keys and examples (including from my personal experience) of what their application can look like in your life.8:38 - Choices you make and their impact on the lifestyle you want to have15:30 - The importance of being honest about your personal needs16:55 - What you need to define for yourself to help make your life better18:12 - One thing you don’t want to blindly do to achieve the lifestyle you desire19:33 - An example of how authenticity can help make things simpler Mentioned In 5 Key Principles to Create the Lifestyle You Want In Your Life PlanAudivitaBrendon BurchardShe Thinks Big by Andrea LiebrossRunway to FreedomAndrea’s LinksLeadership Lessons From The Great BooksUnderstanding great literature is better than trying to read and understand (yet)...Listen on: Apple Podcasts   Spotify
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Mar 5, 2024 • 37min

How a Marketing Strategy and Plan Work Hand-in-Hand with Terri Fisher

When you hear the words “strategy” and “plan,” do you think of them as synonymous? A lot of people do.Certain topics keep coming up again and again in coaching conversations. Whether or not to utilize a certain marketing tactic, such as starting a podcast, is one of them.But before you can answer that question, you need to have a marketing strategy and plan in place. And you need to realize how a strategy differs from a plan before you can create either one.To help, Terri Fisher has returned as a podcast guest in her new guise as a marketing strategy expert. She lays out what having a strategy versus a plan means and how they work together to give you results.In this episode of Time to Level Up, you’ll learn the definitions and differences between marketing strategies, plans, and channels and how to create them for your business. You’ll also discover what you need to know prior to coming up with your strategy, when’s the right time for you to strategize, and why people find marketing to be such a challenging thing.1:30 - How Terri transitioned from working in professional services to founding her marketing strategy firm5:54 - What having a marketing strategy means and two reasons why you need to write yours down7:52 - What you need to know before you create your marketing strategy12:03 - The difference between a marketing strategy, a plan, and a channel and how they all work together in harmony15:01 - How to create or reevaluate your marketing plan and the metrics you need to look for21:05 - How to know when you need a marketing strategy24:12 - What makes marketing (and creating a strategy for it) a challenge for many people29:45 - Three scenarios that signal it’s time to reach out to a marketing strategy expert like TerriConnect with Terri FisherTerri Fisher is the founder and owner of Strategy Light, a marketing strategy firm focused on small B2B businesses seeking to transition from organic to dynamic growth. After 15 years of focusing on marketing strategy, branding, and business development for large finance and accounting consulting firms, she decided to start her own firm. Terri is inspired by the small business owners she has met who are dedicated to their craft. These owners have an abundance of creative ideas for expanding their businesses. Terri enjoys working with clients to bring those brilliant concepts to life.At Strategy Light, we help small businesses optimize their marketing budget by ensuring they have a strategy that works. We guide clients in understanding which metrics matter most to confidently invest in the right areas.Terri resides in Indianapolis with her husband and three young boys. She enjoys cooking, running, and travel.Strategy LightTerri Fisher on LinkedInMentioned In How a Marketing Strategy and Plan Work Hand-in-Hand with Terri FisherAndrea’s LinksVision to Action IntensiveAndrea on LinkedIn, Instagram, and Facebook
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Feb 27, 2024 • 26min

She Thinks Big Live: How a Big Event Comes Together

What does it take to pull off a big event like a retreat?There are a lot of moving parts when you want to hold something like She Thinks Big Live. But as a coach or consultant, you probably want to offer something more than just a grand experience. You want your guests to walk away with something tangible they can use to level up their business or life beyond the event.Those who attended She Thinks Big Live last month walked away with a plan on how to create an extraordinary 2024. Planning the retreat required embodying big thinking in how to create and execute it successfully. As a result, I lived through the very principles I was sharing in creating the event itself.In this episode of Time to Level Up, you’ll get a behind-the-scenes look at what happened in the days before, during, and after. I’ll walk you through the kind of deliberate planning that goes into an event like this and how the execution of my plan aligned with four key areas covered at the retreat.1:50 - Day-by-day structure and why this event required putting my big thinking hat on4:48 - The belief necessary to pull this retreat together and how my belief plan fulfilled two objectives6:56 - How hiring an event planner allows you to integrate business with life and show up as a host10:52 - The action plan (and people) it took to create this mastermind event and make it a success16:21 - Planning the use of time and some of the feedback received after the retreat20:38 - The response that shows exactly why I did She Thinks Big LiveMentioned In She Thinks Big Live: How a Big Event Comes TogetherShe Thinks Big by Andrea LiebrossRunway to FreedomAndrea’s LinksBook a Call with AndreaAndrea on LinkedIn, Instagram, and FacebookLeadership Lessons From The Great BooksUnderstanding great literature is better than trying to read and understand (yet)...Listen on: Apple Podcasts   Spotify
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Feb 20, 2024 • 37min

What You Must Know Before You Invest in Marketing Support with Stacey Harris

How’s your marketing investment working out for you?Many entrepreneurs get discouraged when their marketing efforts or hiring decisions falter, and they struggle to find the right clients as a result. But can the cause be tied to a lack of clarity on some aspect(s) of their business or a missing piece in their marketing altogether?My podcast producer, Stacey Harris, often sees this with those looking to invest in marketing and support for their show. Today, she’s here to dig deeper and help you discover what’s going on so you can avoid more failed marketing efforts or new hires that don’t provide the level of results or quality of service you expect.In this episode of Time to Level Up, you’ll learn what you need to know about your business before you invest in marketing or hire support. You’ll hear Stacey’s tips and recommendations for marketing your higher-end programs and services, why your leads from short-form marketing aren’t converting, turning marketing assets into sales assets, and much more!4:07 - What you need to know before you can hire others to help you and why just getting more leads isn’t always the solution10:04 - The importance of aligning your marketing with your offer and one thing you need to consider if you sell long-term programs or services13:25 - A better way to use short-form marketing and the piece between lead generation and conversion that many entrepreneurs try to skip17:04 - The consequences of not having (or being able to convey) clear ideas about what you want when hiring support for your business19:53 - Why you should embrace being messy in the beginning and how your process can evolve24:15 - Helping a client find the right messaging and advice for when you’re ready to start investing in support30:09 - The benefits of having someone else ask you questionsMentioned In What You Must Know Before You Invest in Marketing Support with Stacey HarrisUncommonly MoreThe More Profitable PodcastAndrea’s LinksVision to Action Intensive“Using Your Podcast to Launch a Book with Andrea Liebross” | The More Profitable PodcastAndrea on LinkedIn, Instagram, and FacebookLeadership Lessons From The Great BooksUnderstanding great literature is better than trying to read and understand (yet)...Listen on: Apple Podcasts   Spotify

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