Serious Sellers Podcast: Learn How To Sell On Amazon FBA & Walmart
Helium 10
Are you an Amazon FBA, TikTok Shop, Walmart, or Ecommerce Seller, or someone interested in becoming one? The Serious Sellers Podcast by Helium 10 is an unscripted, unrehearsed, BS-free, organic conversation between host Bradley Sutton, and real life sellers and thought leaders in the ecommerce world, where they share the top strategies that will help sellers of all levels succeed. In addition, every week there is an episode of the ”Weekly Buzz” which gives a rundown of the latest news in the Ecommerce world.
► Instagram: instagram.com/serioussellerspodcast
► Free Amazon Seller Chrome Extension: https://h10.me/extension
► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life)
► Learn How To Sell on Amazon: https://h10.me/ft
► Watch The Podcasts On Youtube: youtube.com/@Helium10/videos
► Instagram: instagram.com/serioussellerspodcast
► Free Amazon Seller Chrome Extension: https://h10.me/extension
► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life)
► Learn How To Sell on Amazon: https://h10.me/ft
► Watch The Podcasts On Youtube: youtube.com/@Helium10/videos
Episodes
Mentioned books
8 snips
Jul 12, 2025 • 37min
#682 - Why You Should Expand Your Amazon Business Globally
In this conversation with Natalia from Avask, an expert in global e-commerce expansion, listeners dive deep into the essentials of taking an Amazon business worldwide. Natalia shares insights on VAT intricacies and the importance of compliance when entering the European market. She outlines the hurdles faced by both US and European sellers, emphasizing cultural ties that influence international business. Additionally, they discuss pricing strategies across regions, highlighting the potential of less saturated markets like Australia.
Jul 11, 2025 • 29min
Weekly Buzz 7/11/25: Amazon Vine Update Details | RIP TikTok App?
Prime Day sales hit an astounding $7.9 billion! Discover how the revamped Amazon Vine program can boost product launches through early reviews. The potential arrival of a new TikTok app raises questions about its impact on sales and user engagement. Learn how to leverage influencer marketing and the latest tools from Helium 10 to optimize your Amazon strategies. Plus, get insights on tailoring marketing campaigns and community engagement opportunities in the ever-evolving e-commerce landscape.
Jul 8, 2025 • 42min
#681 - Last Second Prime Day Tips + Amazon Pricing Strategies
Benjamin Webber, a strategic advisor at ClearAds Agency, known for his engaging e-commerce tactics, offers invaluable insights into Amazon Prime Day strategies. He discusses the impact of the new Prime Day format and how effective deal planning can radically alter sales outcomes. Additionally, Benjamin highlights the importance of using promotions, ads, and customer retargeting to maximize profits not just during the event but afterward as well. His marketing wisdom provides a fresh perspective on optimizing listings and advertising strategies in the competitive Amazon landscape.
4 snips
Jul 5, 2025 • 49min
#680 - AI Toolkit for Amazon Sellers
Andrew Bell, an AI and custom GPT expert, takes listeners on a fascinating journey from his humble beginnings in Santa Claus, Indiana, to e-commerce success. He shares insights on how AI tools can optimize Amazon listings and navigate pricing strategies, particularly for niche markets like baby products. Andrew discusses the art of prompting for custom GPTs and the importance of reliable data. Additionally, he highlights the evolving role of AI in enhancing product research and decision-making, promising to revolutionize the online shopping experience for sellers.
Jul 3, 2025 • 19min
Weekly Buzz 7/3/25: Big Amazon Vine Change? | Project X Casting Call
Amazon is shaking things up by allowing sellers to gather Vine reviews before product launches, giving them a competitive advantage. Project X has a $10,000 casting call underway, and there's buzz about a new tool for creating impressive product videos using AI. KDP sellers are gaining access to in-browser sales data, streamlining their research process. Meanwhile, e-commerce dynamics are shifting, with brands like Temu and Shein focusing on Europe due to tariff pressures in the U.S.
Jul 1, 2025 • 39min
#679 - Top 10 Completely Unique Amazon Strategies - Part 2
Explore ten unique strategies that can set your Amazon selling game apart from the pack. Discover how analyzing frequently bought together items can inspire creative product bundling. Learn to harness advanced tools for automated keyword harvesting and PPC management to save time and optimize advertising efforts. Insights into leveraging TikTok as a sales channel will broaden your reach. These tactics promise to enhance both your efficiency and effectiveness in a competitive e-commerce landscape.
8 snips
Jun 29, 2025 • 36min
#678 - New Alibaba Sourcing Strategies for 2025
Justin Liu, General Manager for Alibaba.com in North America, shares his journey from China to Georgetown University and highlights his experiences at Amazon. He discusses innovative AI tools and fast domestic sourcing that empower North American suppliers to reach global markets. The conversation addresses overcoming trade challenges, managing tariffs, and how Alibaba’s new sourcing platform, Axial, revolutionizes product discovery. Listen in for insights into navigating international trade and becoming a successful supplier on Alibaba.
Jun 28, 2025 • 21min
Weekly Buzz 6/28/25: Walmart & Target Summer Deals vs. Prime Day | New Amazon AI Tool | MCF Fees Waived
Walmart and Target are gearing up with competing sales to challenge Amazon's Prime Day, igniting an exciting retail battle. A new AI tool from Amazon will help sellers optimize their listings, making them more competitive. In a surprising twist, Amazon is waiving some fulfillment fees for orders going to Walmart, benefiting sellers. Other updates include new compliance documentation requirements and innovative keyword tracking tools, ensuring sellers can enhance visibility while navigating significant shopping periods.
Jun 27, 2025 • 46min
#677 - TikTok Shop Advertising Guide
Paul Harvey, a seasoned e-commerce expert from Rankster, discusses the explosive potential of TikTok Shop for online sellers. He breaks down effective advertising strategies, including how to select the right creator commission and instantly convert Amazon listings to TikTok. Paul shares captivating success stories, like the rise of premium sunflower seeds, emphasizing the need for tailored marketing approaches. He also introduces Helium 10's tools, like the Influencer Finder, to enhance sales and streamline product promotion across platforms.
Jun 21, 2025 • 39min
#676 - Prime Day 2025 PPC Bootcamp
Join Destaney Wishon, CEO of btr media and expert in Amazon PPC, as she unveils powerful strategies for optimizing your Prime Day sales. Dive into consumer behavior trends and discover how window shopping influences purchasing intent. Learn the art of advanced keyword targeting, focusing on long-tail keywords for better conversion rates. Destaney also shares insights on bidding strategies and effective budget management using tools like Helium 10. Maximize your ad spend and beat the competition during Amazon's biggest sales event!
