

Marketing News Canada
Marketing News Canada
Marketing News Canada spotlights the people, ideas, and innovations redefining Canadian marketing. Produced by SocialNext, Canada’s largest independent marketing conference series, we bring you candid conversations with marketers, founders, creators, and industry leaders shaping the future of the industry.
Recorded live at SocialNext events and through in-depth interviews from coast to coast, each episode dives into the ideas, bold campaigns, and community-driven strategies defining the Canadian marketing landscape. If you care about Canadian creativity, innovation, and the people behind the work, you’re in the right place.
Presented by Marketing News Canada www.marketingnewscanada.com
Recorded live at SocialNext events and through in-depth interviews from coast to coast, each episode dives into the ideas, bold campaigns, and community-driven strategies defining the Canadian marketing landscape. If you care about Canadian creativity, innovation, and the people behind the work, you’re in the right place.
Presented by Marketing News Canada www.marketingnewscanada.com
Episodes
Mentioned books

Mar 16, 2021 • 32min
Kray Mitchell (Shopify)
On this episode of Marketing News Canada, Darian Kovacs interviews Kray Mitchell, Local Community Manager at Shopify.Kray chats with us about how listening and implementing customer feedback, has played a huge role in their growth and their ability to build community. Check out homesnotforsale.com to see how RIZE is changing the housing game with purpose-built rental projects. Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com.Follow Marketing News Canada:Twitter - twitter.com/MarketingNewsC2Facebook - facebook.com/MarketingNewsCanadaLinkedIn - linkedin.com/company/marketing-news-canadaYouTube - youtube.com/channel/UCM8sS33Jyj0xwbnBtRqJdNwWebsite - marketingnewscanada.comFollow Darian Kovacs:Website - jellymarketing.com/darianLinkedIn - linkedin.com/in/dariankovacsFacebook - facebook.com/dariankovacspageInstagram - instagram.com/dariankovacsTwitter - twitter.com/dariankovacsFollow Kray Mitchell:Website - kraymitchell.com/speakingLinkedin -linkedin.com/in/kraymitchellTwitch - twitter.com/kraymitchellAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

Mar 16, 2021 • 40min
Jason Barnard (Kalicube)
On this episode of Marketing News Canada, Darian Kovacs interviews Jason Barnard, founder and CEO of Kalicube.Jason chats with us about his experience teaching Google about clients and individuals. He walks us through the importance of Google's knowledge panels and why they are invaluable to your brand.Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com.Follow Marketing News Canada:Twitter - twitter.com/MarketingNewsC2Facebook - facebook.com/MarketingNewsCanadaLinkedIn - linkedin.com/company/marketing-news-canadaYouTube - youtube.com/channel/UCM8sS33Jyj0xwbnBtRqJdNwWebsite - marketingnewscanada.comFollow Darian Kovacs:Website - jellymarketing.com/darianLinkedIn - linkedin.com/in/dariankovacsFacebook - facebook.com/dariankovacspageInstagram - instagram.com/dariankovacsTwitter - twitter.com/dariankovacsFollow Jason Barnard:Website - jasonbarnard.comTwitter - twitter.com/jasonmbarnardLinkedIn - linkedin.com/in/jasonmbarnardKalicube - kalicube.pro/entity/podcast-with-jason-barnardAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

Mar 16, 2021 • 34min
Sean Tyson (Quiet.ly)
The one where Mohan interviews Sean Tyson from Quiet.lyCheck out homesnotforsale.com to see how RIZE is changing the housing game with purpose-built rental projects. Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com. Follow Marketing News Canada:Twitter - twitter.com/MarketingNewsC2Facebook - facebook.com/MarketingNewsCanadaLinkedIn - linkedin.com/company/marketing-news-canadaYouTube - youtube.com/channel/UCM8sS33Jyj0xwbnBtRqJdNwWebsite - marketingnewscanada.com Follow Darian Kovacs:Website - jellymarketing.com/darianLinkedIn - linkedin.com/in/dariankovacsFacebook - facebook.com/dariankovacspageInstagram - instagram.com/dariankovacsTwitter - twitter.com/dariankovacs Follow Sean Tyson:Website - https://www.quiet.ly/homeTwitter - https://twitter.com/QuietlyContentLinkedIn - https://www.linkedin.com/in/sean-tyson-2a628055/Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

Mar 16, 2021 • 35min
John Stackhouse (RBC)
On this episode of Marketing News Canada, Darian Kovacs interviews John Stackhouse, Senior Vice-President, Office of the CEO at RBC.John sheds some light on how past business responses to public crisis can help shape critical responses to both current COVID obstacles and future economic adversity.Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com.Follow Marketing News Canada:Twitter - twitter.com/MarketingNewsC2Facebook - facebook.com/MarketingNewsCanadaLinkedIn - linkedin.com/company/marketing-news-canadaYouTube - youtube.com/channel/UCM8sS33Jyj0xwbnBtRqJdNwWebsite - marketingnewscanada.comFollow Darian Kovacs:Website - jellymarketing.com/darianLinkedIn - linkedin.com/in/dariankovacsFacebook - facebook.com/dariankovacspageInstagram - instagram.com/dariankovacsTwitter - twitter.com/dariankovacsFollow John Stackhouse:Linkedin - linkedin.com/in/john-stackhouseTwitter - twitter.com/StackhouseJohnWebsite - rbcwealthmanagement.com/gg/en/p/john-stackhouseAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

Mar 16, 2021 • 25min
Cher Lee (Citizen Relations)
On this episode of Marketing News Canada, Darian Kovacs interviews Cher Lee, Vice President at Citizen Relations.Cher chats with us about being a woman in leadership, diversity in the advertising, and how brands and agencies can navigate the ever-changing public relations landscape post-pandemic.Check out homesnotforsale.com to see how RIZE is changing the housing game with purpose-built rental projects.Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com.Follow Marketing News Canada:Twitter - twitter.com/MarketingNewsC2Facebook - facebook.com/MarketingNewsCanadaLinkedIn - linkedin.com/company/marketing-news-canadaYouTube - youtube.com/channel/UCM8sS33Jyj0xwbnBtRqJdNwWebsite - marketingnewscanada.comFollow Darian Kovacs:Website - jellymarketing.com/darianLinkedIn - linkedin.com/in/dariankovacsFacebook - facebook.com/dariankovacspageInstagram - instagram.com/dariankovacsTwitter - twitter.com/dariankovacsFollow Cher Lee:Website - citizenrelations.comTwitter - twitter.com/_cherlee_LinkedIn - linkedin.com/in/clscommsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

Mar 16, 2021 • 28min
Emma Brooks (Wattpad)
On this episode of Marketing News Canada, Darian Kovacs interviews Emma Brooks, head of marketing at Wattpad.Emma chats with us about how Wattpad is reinventing the age old idea of building community through storytelling.For brand partnerships with Wattpad reach out to Head of Brand Partnerships, Chris StfanykReset has launched their new website!Check out the charity The Coaching Fellowship Check out homesnotforsale.com to see how RIZE is changing the housing game with purpose-built rental projects. Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com.Follow Marketing News Canada:Twitter - twitter.com/MarketingNewsC2Facebook - facebook.com/MarketingNewsCanadaLinkedIn - linkedin.com/company/marketing-news-canadaYouTube - youtube.com/channel/UCM8sS33Jyj0xwbnBtRqJdNwWebsite - marketingnewscanada.comFollow Darian Kovacs:Website - jellymarketing.com/darianLinkedIn - linkedin.com/in/dariankovacsFacebook - facebook.com/dariankovacspageInstagram - instagram.com/dariankovacsTwitter - twitter.com/dariankovacsFollow Emma Brooks:Linkedin - linkedin.com/in/emmabrooksTwitter - twitter.com/ejbrooksFollow Wattpad:Website - wattpad.comTwitter - twitter.com/wattpadLinkedIn - linkedin.com/company/wattpadAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

Mar 16, 2021 • 41min
Polly Tracey (Best Buy)
On this episode of Marketing News Canada, Darian Kovacs interviews Polly Tracey, Vice President of Communications & Public Affairs at Best Buy Canada.Polly chats with us about the importance and acceleration of e-commerce and how brands can succeed in this ever-changing marketing landscape. She also discusses Best Buy Canada's efforts to give back to the community.Check out homesnotforsale.com to see how RIZE is changing the housing game with purpose-built rental projects. Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com.Follow Marketing News Canada:Twitter - twitter.com/MarketingNewsC2Facebook - facebook.com/MarketingNewsCanadaLinkedIn - linkedin.com/company/marketing-news-canadaYouTube - youtube.com/channel/UCM8sS33Jyj0xwbnBtRqJdNwWebsite - marketingnewscanada.comFollow Darian Kovacs:Website - jellymarketing.com/darianLinkedIn - linkedin.com/in/dariankovacsFacebook - facebook.com/dariankovacspageInstagram - instagram.com/dariankovacsTwitter - twitter.com/dariankovacsFollow Polly Tracey & Best Buy Canada:LinkedIn - https://www.linkedin.com/in/polly-tracey-a1399613/Facebook - https://www.facebook.com/BestBuyCanada/Instagram- https://www.instagram.com/bestbuycanada/?hl=enTwitter - https://twitter.com/bestbuycanada?lang=enAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

Mar 16, 2021 • 29min
Katherine Singh (FLARE Magazine)
On this episode of Marketing News Canada, Darian Kovacs interviews Katherine Singh, the Assistant Editor at FLARE Magazine.Katherine chats with us about how Informed and insightful content can help equip people feel empowered to make smart decisions in their lives.Check out homesnotforsale.com to see how RIZE is changing the housing game with purpose-built rental projects. Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com.Follow Marketing News Canada:Twitter - twitter.com/MarketingNewsC2Facebook - facebook.com/MarketingNewsCanadaLinkedIn - linkedin.com/company/marketing-news-canadaYouTube - youtube.com/channel/UCM8sS33Jyj0xwbnBtRqJdNwWebsite - marketingnewscanada.comFollow Darian Kovacs:Website - jellymarketing.com/darianLinkedIn - linkedin.com/in/dariankovacsFacebook - facebook.com/dariankovacspageInstagram - instagram.com/dariankovacsTwitter - twitter.com/dariankovacsFollow Katherine Singh:Website - flare.com/author/katherine-singhTwitter - twitter.com/katherineesinghLinkedIn - linkedin.com/in/katherine-singhAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

Mar 16, 2021 • 30min
Katie Scheaffers (O2E Brands)
On this episode of Marketing News Canada, Darian Kovacs interviews Katie Scheaffers, Marketing Director at O2E Brands.Katie chats with us about the O2E family of brands, marketing for a junk removal company how they pivot to give their customers the best experience.Check out homesnotforsale.com to see how RIZE is changing the housing game with purpose-built rental projects. Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com.Follow Marketing News Canada:Twitter - twitter.com/MarketingNewsC2Facebook - facebook.com/MarketingNewsCanadaLinkedIn - linkedin.com/company/marketing-news-canadaYouTube - youtube.com/channel/UCM8sS33Jyj0xwbnBtRqJdNwWebsite - marketingnewscanada.comFollow Darian Kovacs:Website - jellymarketing.com/darianLinkedIn - linkedin.com/in/dariankovacsFacebook - facebook.com/dariankovacspageInstagram - instagram.com/dariankovacsTwitter - twitter.com/dariankovacsFollow Katie Scheaffers:Website - https://www.o2ebrands.com/LinkedIn - https://www.linkedin.com/in/katieschaeffers/Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

Mar 16, 2021 • 46min
Justin Manning (Vegan Financial Advisor)
On this episode of Marketing News Canada, Marlon Murr interviews Justin Manning, Vegan Financial Advisor based out of Langley, BC.Justin chats with us about the financial freedom pre and post COVID-19, positioning his clients as the hero, plus the fear of being authenticly branding himself as vegan and the unexpected response he received. Check out homesnotforsale.com to see how RIZE is changing the housing game with purpose-built rental projects. Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com.Follow Marketing News Canada:Twitter - twitter.com/MarketingNewsC2Facebook - facebook.com/MarketingNewsCanadaLinkedIn - linkedin.com/company/marketing-news-canadaYouTube - youtube.com/channel/UCM8sS33Jyj0xwbnBtRqJdNwWebsite - marketingnewscanada.comFollow Darian Kovacs:Website - jellymarketing.com/darianLinkedIn - linkedin.com/in/dariankovacsFacebook - facebook.com/dariankovacspageInstagram - instagram.com/dariankovacsTwitter - twitter.com/dariankovacsFollow Justin Manning:Website - https://justinmanning.com/LinkedIn - https://www.linkedin.com/in/justin-manning/Facebook - https://www.facebook.com/justinmanningcom/Instagram- https://www.instagram.com/justinmanningv/Twitter - https://twitter.com/justinmanningvYouTube - https://www.youtube.com/channel/UCH2bP30JLOKlR2E1B8rLa-wAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy


