

Craft Beer Professionals
Craft Beer Professionals
Craft Beer Professionals is a national network dedicated to the growth and betterment of the craft beer industry. CBP unifies and elevates the industry through educational content, peer to peer dialogue, and unique community events.
Educational sessions, interviews, and panel conversations that dive into critical topics in the craft beer industry.
[Stay up to date with CBP]
www.CraftBeerProfessionals.org
Educational sessions, interviews, and panel conversations that dive into critical topics in the craft beer industry.
[Stay up to date with CBP]
www.CraftBeerProfessionals.org
Episodes
Mentioned books

Jan 10, 2022 • 47min
CBP Stories - Climbing for Success with Brynn Keenan (Grist Analytics)
CBP Stories showcase individual members who have an inspiring story to tell.
Brynn is a biochemist by training and fermentation scientist by trade. Her experience in brewing QC includes building micro, sensory, and analytical programs for Left Hand Brewing and Inland Island Yeast Laboratories. Brynn started Grist Analytics to bring big brewery QC tools to craft by making data entry, visualization, and analysis easy. She now helps breweries across the world turn production data into actionable information. Brynn is passionate about good beer, rock climbing, and building community.
Join us in-person for CBP Connects presented by Arryved POS
June 20-22, 2022 | St. Louis, Missouri
September 12-14, 2022 | Norfolk, Virginia
Register: https://cbpconnects.com

Jan 3, 2022 • 42min
How to Reward and Motivate your Taproom Employees
In today's podcast you'll hear the audio version of the Taproom Success Membership monthly Q&A call.
In this discussion, Andrew Coplon and Kary Shumway (Craft Brewery Financial Training dot Com) talk about a wide variety of topics ranging from contingency planning for taprooms to how to build relationships among your front/back of house taproom staff.
Key Topics
How to reward and motivate your taproom employees
Team building tactics to help drive more revenue through your taproom
How to use accountability and a proven system to build your financial plan
Learn more at https://taproomsuccess.com/

Dec 30, 2021 • 10min
CBP Connects Spotlight: David Kushner (Trace Brewing) and Tranice Watts (Lifting Lucy/Patuxent Brewing)
See you in 2022 at CBP Connects presented by Arryved POS.
Join your fellow Craft Beer Professionals in Norfolk, VA (February 7-9, 2022) for 3 days of networking and education.
Register: https://cbpconnects-norfolk.eventbrite.com/
David and Tranice will be leading the session "Diversifying Your Workforce Through Training and Development Programs."
Workforce/work ready development programs enable people to meet occupational employment trends and real-time labor needs within various industries. Additionally, these programs also level the playing field among underrepresented groups such as: people of color, new immigrants, individuals with disabilities, those living in rural and socio-economically segregated communities, and those involved with the criminal justice system. This workshop will discuss the importance of the beer industry supporting workforce development through thoughtfully planned vocational programs, paid apprenticeships, and other avenues of opportunities which encourages an increase in diverse applicants and talent; decreases occupational turnover rates; and fosters socio-economic equity and inclusion.
We are extremely excited to have David and Tranice share their knowledge as part of CBP Connects.
Norfolk, Virginia | February 7-9, 2022
View the complete schedule: http://norfolk.craftbeerprofessionals.org/

Dec 28, 2021 • 57min
Supporting Local, Growing Nationally, and Making a Difference with Exhibit 'A' Brewing
At Exhibit ‘A’ Brewing Company, they believe that a beer is greater than the sum of its ingredients. It’s the place where you experience it, the memories you create with it, and most importantly the people you enjoy it with. It’s about a commitment to using local ingredients, providing a space where everyone feels welcome, and supporting their local community. That’s why each beer is an exhibit of their passion and commitment to where they come from.
In this session, we hear from Kelsey Roth (General Manager) and Matthew Steinberg (Co-Founder, Head Brewer) to discuss:
1. How they've successfully grown a direct-to-consumer program
2. Hear about their initiatives around equity and inclusion
3. Learn more about how they actively source local ingredients
4. And take a dive into their unique experiences over the past couple years
Join us in-person for CBP Connects presented by Arryved POS
February 7-9, 2022 | Norfolk, Virginia
Register: https://cbpconnects-norfolk.eventbrite.com/

Dec 27, 2021 • 12min
CBP Connects Spotlight: Blake Edmunds (Studly Brewing)
See you in 2022 at CBP Connects presented by Arryved POS, a series of workshops in three markets across the United States offering collaborative and educational opportunities for Craft Beer Professionals.
Join your fellow Craft Beer Professionals in Norfolk, VA (February 7-9, 2022) for 3 days of networking and education.
After fifteen years of experience in the collegiate athletics industry, Blake Edmunds begins a new career opening up a brewery and has learned there is much from his background that brewery owners can apply to their businesses. Join us in Norfolk for his talk "Stepping Up to the Plate: How Sports Marketing Can Help Your Brewery" as an outside perspective sheds light on proven sports industry marketing tactics and how they can be used for your brewery.
We are excited to have Blake as part of CBP Connects.
Norfolk, Virginia | February 7-9, 2022
View the complete schedule: https://cbpconnects-norfolk.eventbrite.com/

Dec 24, 2021 • 1h 4min
Opening Multiple Taprooms (Panel Fest 2021)
Is craft beer at a saturation point? Our four panelists certainly didn’t think so when they decided to add another location to their repertoire. To successfully grow, it is necessary to have a well thought out plan and measures in place to maintain the same high level of quality and experience as you continue to grow. In this conversation, we will discuss aspects to consider when planning an expansion, challenges you may face, and strategies for success while growing via the taproom model.
Panelists: David Ringler (Cedar Springs Brewing Company)
John Haggerty (Warped Wing Brewing Company)
Kary Shumway (Craft Brewery FInancial Training.com)
Sean O’Keefe (Pontoon Brewing)
Moderator: Andrew Coplon (Craft Beer Professionals/Secret Hopper)
Join us in-person for CBP Connects presented by Arryved POS
February 7-9, 2022 | Norfolk, Virginia
Register: https://cbpconnects-norfolk.eventbrite.com/

Dec 23, 2021 • 1h
Life as a Startup Brewery During a Pandemic (Panel Fest 2021)
Join us as we talk to brewers about how they navigated opening their breweries during the pandemic. Listen to each of their experiences; lessons learned and success achieved.
Panelists:
Amelia Pillow (Shipping Port Brewing)
Andy Shaw (Brewery 26)
John Bieranoski (Allusion Brewing)
Moderators:
Don Marcil and Mike Paladino (Stout Tanks and Kettles)
Join us in-person for CBP Connects presented by Arryved POS
February 7-9, 2022 | Norfolk, Virginia
Register: https://cbpconnects-norfolk.eventbrite.com/

Dec 22, 2021 • 57min
It’s All DTC to Me? Direct-to-Consumer Delivery vs. Shipping (Panel Fest 2021)
With multiple factors increasing beer drinkers’ interest in receiving their favorite beverage directly to their homes, even the most savvy brewers can misunderstand the difference between delivery and shipping. And it’s more than a semantic distinction, as delivery and shipping bring different operational and compliance considerations. This panel will discuss these differences and their implications for craft brewers engaging in direct-to-consumer delivery and/or shipping. (Hint: one channel operates through the three-tier system, the other does not, and the considerations are quite distinct!)
Panelists:
Bob Montgomery (Hill Farmstead Brewery)
John Kelley (Craftpeak)
Marc Sorini (Brewers Association)
Moderator: Alex Koral (Sovos ShipCompliant)
Join us in-person for CBP Connects presented by Arryved POS
February 7-9, 2022 | Norfolk, Virginia
Register: https://cbpconnects-norfolk.eventbrite.com

Dec 21, 2021 • 1h 4min
Taproom Technology (Panel Fest 2021)
A more efficient taproom is a more profitable taproom. It seems like just yesterday we were learning about QR codes, app-based ordering, and other pandemic-inspired innovations. These technologies, if used correctly, are designed to better the dining experience for both guests and staff alike. In this conversation, we will discuss the value of technology in maximizing the taproom experience, strategies for success, and steps you can take to see results.
Panelists:
Chad Bratt (Jagged Mountain Brewery)
Ian Purcell (BarTrack)
Kindsey Bernard (Hi-Wire Brewing)
Loren Bendele (Arryved POS)
Moderator: Andrew Coplon (Craft Beer Professionals/Secret Hopper)
Join us in-person for CBP Connects presented by Arryved POS
February 7-9, 2022 | Norfolk, Virginia
Register: https://cbpconnects-norfolk.eventbrite.com

Dec 20, 2021 • 1h 2min
Craft Beer in 10 Years (Panel Fest 2021)
If beer was first discovered today, what would it be made with? What would it look like? How would it smell? How about those tasting notes? Innovation is arguably the secret ingredient for any brewery, but in a constantly changing industry, what would beer be like if we went to sleep and woke up in 2031? In this conversation we hear from five leading voices to discuss the expectations, evolution, and predictions on a beverage that plays a leading role in our lives.
Panelists:
Jeff Alworth (Beervana)
Jeremy Storton (Good Beer Matters)
John Holl (Beer Edge; Drink Beer, Think Beer)
Julia Herz (American Homebrewers Association)
Michael Uhrich (Seventh Point Analytic)
Moderator: Andrew Coplon (Craft Beer Professionals/Secret Hopper)
Join us in-person for CBP Connects presented by Arryved POS
February 7-9, 2022 | Norfolk, Virginia
Register: https://cbpconnects-norfolk.eventbrite.com


