

The SportsGrad Podcast
SportsGrad
Ever thought "I'd love to work in sport!" but have no idea where to start?You're in the right place.Join Reuben Williams (ex-Cricket Australia) each week to learn about jobs in the sports industry and how the people in those jobs forged a career they love.If you're trying to find your place in the industry, need some inspiration on what to do to get started, or just want to keep your finger on the pulse... you're going to love this catalogue of interviews.For more help to take the next step in making a career in sport a reality, subscribe to the SportsGrad newsletter: www.sportsgrad.com.au/newsletterLinkedIn: SportsGradInstagram: @sportsgradConnect with Reuben: Reuben Williams Hosted on Acast. See acast.com/privacy for more information.
Episodes
Mentioned books

Mar 29, 2026 • 56min
#346: Working in Football Partnerships – From Collingwood FC to Williamstown FC with Luke Attard
Meet Luke Attard, the ex-Collingwood FC professional and now Head of Commercial & Partnerships at Williamstown Football Club. Luke started his career in sport volunteering at his local sports club alongside a year in the AFL SportsReady program. In 2018 his break in the industry came via Collingwood Football Club working in the membership team where he started to grow a passion for partnerships and sales. Luke’s hunger for success and eagerness to learn saw him transition into the partnerships team at the Pies followed by sales roles outside of sport and then returning to industry where he now heads up the commercial program at Williamstown Football Club.Luke is quickly becoming a well respected, leading commercial operator in sport and his journey provides a clear blueprint on how to tackle your studies and early professional life to setup your career for success.If you like this ep, give these a go next:#344: Tia Schwalger (Cricket Australia)#341: Nathan Perrone (TGI Sport)#337: Dante McDonald (Cricket Australia)Want a job in sport? Click here.Follow SportsGrad on socials: LinkedIn | Instagram | TikTok Follow Reuben on socials: LinkedIn | Instagram | TikTokThanks for listening, much love! Hosted on Acast. See acast.com/privacy for more information.

Mar 24, 2026 • 20min
The Method: The Metric that actually gets you hired
Want to land a job in sport? Apply for The SportsGrad Method: www.sportsgrad.com.au/programSo you want to work in sport.You are not alone, and that is exactly the problem.Sport is one of the most competitive industries in the world. Everyone is passionate. Everyone has a degree. Everyone is willing to work hard. And yet most people spend years on the outside looking in, never quite understanding why.It is not a capability problem. It is a method problem.I am Reuben Williams, founder of SportsGrad. I landed a job at Cricket Australia the day after I finished university. When COVID hit and I was made redundant, I was headhunted into a role that doubled my salary. Not because I got lucky, because I had a method that most people never find.Since then that method has helped over 800 people land jobs in sport, from graduates with no experience to career professionals who thought the window had already closed. We have built a global network that members can tap into from day one, and spent ten years inside this industry learning exactly how hiring actually works.80% of jobs in sport are never advertised. The people landing them are not the most qualified. They are the most visible, the most connected, and the most prepared to convert opportunity into an offer.That is what The SportsGrad Method teaches.How I can help you:1. Listen to The Method — real coaching call snippets every Wednesday so you can hear the work in action.2. Read The SportsGrad Newsletter — weekly insight on breaking into sport the right way.3. Apply for The SportsGrad Method Program — if you are serious about making this happen, this is the fastest path. We review every application personally.If you refuse to settle for a career you do not care about, you are in the right place.Let's get to work: www.sportsgrad.com.au/programReuben Hosted on Acast. See acast.com/privacy for more information.

Mar 22, 2026 • 1h 27min
#345: Sports journalism, A-League bids, and building a media agency - Matt Windley on creating a career in sport
Want a job in sport? Start hereMeet Matt Windley, the Chief Executive Officer at Bruce Media.In this episode, we follow Matt’s diverse journey from sports journalist at the Herald Sun, working alongside some of the biggest names in sports journalism like Mike Sheehan to projects such as leading a bid for prospective A-League side Team 11.We breakdown how he supported Melbourne City’s move to Casey Fields, set the foundations for Auckland FC and now tells stories of the world game at creative media and marketing agency Bruce Media.Matt has been a popular face around football recently with Bruce Media’s Breaking Barriers documentary which is likened to the global phenomenon Welcome to Wrexham on a smaller scale.So if you’re looking to build a diverse career in sport, listen to this week’s episode with Matt!We cover:(02:40) – Interview starts(05:37) – Quickfire questions(11:17) – The start of Matt’s passion for football(13:24) – Matt’s experience working at the Herald Sun(21:14) – How Matt builds trust with important figures in sport for stories(23:54) - The birth of prospective A-League club, Team 11(30:22) – Matt’s biggest learnings from the Team 11 bid(21:14) – How Matt builds trust with important figures in sport for stories(35:15) – The transition from failed bid to Melbourne City moving to the South-East(47:46) – Matt’s experience in the A-Leagues, helping to build Auckland FC(54:34) – What is Bruce Media and what does Matt do?(58:50) – Matt’s work on Breaking Barriers, Australia’s version of Welcome to Wrexham(1:05:41) – What are the issues Matt thinks people should know before entering the sport industry?(1:07:00) – What path has Matt decided to take when he feels stuck or lost?(1:09:48) – What made Matt stand out when landing his jobs in sport?(1:13:50) – The impact of Relationships on Matt’s career(1:17:03) – How Matt would build a career in Sports Journalism from scratch today(1:19:16) – Matt’s biggest pinch me moment working in sport(1:22:22) – Matt’s life if he didn’t work in sport(1:23:48) – Question from previous guest to Matt(1:26:06) – Matt’s question for future guestIf you like this ep, give these a go next:#329: How Jarra Davis became a Fox Footy Presenter#328: How Cheets from TYPEMedia became a full-time content creator#325: How to build a career in sports media from scratch with Brody BurrowsThanks for listening, much love! Hosted on Acast. See acast.com/privacy for more information.

Mar 17, 2026 • 20min
The Method: How to post on LinkedIn so the right people in sport notice you
Want to land a job in sport? Apply for The SportsGrad Method: www.sportsgrad.com.au/programSo you want to work in sport.You are not alone, and that is exactly the problem.Sport is one of the most competitive industries in the world. Everyone is passionate. Everyone has a degree. Everyone is willing to work hard. And yet most people spend years on the outside looking in, never quite understanding why.It is not a capability problem. It is a method problem.I am Reuben Williams, founder of SportsGrad. I landed a job at Cricket Australia the day after I finished university. When COVID hit and I was made redundant, I was headhunted into a role that doubled my salary. Not because I got lucky, because I had a method that most people never find.Since then that method has helped over 800 people land jobs in sport, from graduates with no experience to career professionals who thought the window had already closed. We have built a global network that members can tap into from day one, and spent ten years inside this industry learning exactly how hiring actually works.80% of jobs in sport are never advertised. The people landing them are not the most qualified. They are the most visible, the most connected, and the most prepared to convert opportunity into an offer.That is what The SportsGrad Method teaches.How I can help you:1. Listen to The Method — real coaching call snippets every Wednesday so you can hear the work in action.2. Read The SportsGrad Newsletter — weekly insight on breaking into sport the right way.3. Apply for The SportsGrad Method Program — if you are serious about making this happen, this is the fastest path. We review every application personally.If you refuse to settle for a career you do not care about, you are in the right place.Let's get to work: www.sportsgrad.com.au/programReuben Hosted on Acast. See acast.com/privacy for more information.

Mar 15, 2026 • 42min
#344: How the Hidden Job Market took this Grad to the Cricket Australia Commercial team in an Ashes summer with Tia Schwalger
Want a job in sport? Start here: www.sportsgrad.com.au/programMeet Tia Schwalger, the Partnerships Coordinator at Cricket Australia.In this episode, we follow Tia’s journey with SportsGrad and how she was able to secure a job at Cricket Australia through the hidden job market.We breakdown her move from the Gold Coast to Melbourne, her recent summer of cricket, the importance of connections in achieving her goals as well as her time working at the Southport Sharks.We also take a deep dive into her experiences abroad from studying in Spain and England, working at Spanish basketball side, UCAM Murcia CB, as a Sport Management intern and her involvement with Blue Star Camps and Camp America.So if you’re looking for a job in sport, tune into this week’s episode to learn how you can break into the sports industry via the hidden job market.We cover:(03:13): Interview begins(04:12): Quickfire questions(09:22): Tia’s first exposure to SportsGrad(10:46): How the hidden job market helped Tia secure a job at Cricket Australia?(12:32): Tia’s role as Partnerships Coordinator at Cricket Australia(15:03): How Tia’s experience at the Southport Sharks helped her at her current role at Cricket Australia(19:47): Tia’s experience working with Camp America and Blue Star Camps(23:15): Tia’s experience studying and working in Spain(28:00): How Tia feels to be finally working full-time in the sports industry?(29:33): The three key things when it comes to job hunting(31:04): Why is the sports industry so hard to break into?(32:28): Tia’s mentors in her journey(33:53): What made Tia stand out from the rest to get her role at Cricket Australia?(34:56): What Tia would tell her younger self about breaking into the sport industry?(35:52): Tia’s pinch me moment in sport(37:38): What would Tia do if she wasn’t working in sport?(38:11): How to find experience in sport?(39:49): Question from previous guest to Tia(40:58): Tia’s question for future guestIf you like this ep, give these a go next:#338: From the AFL, to Cricket NT CEO at 29, to Executive GM at Cricket Australia with Joel Morrison#337: How Dante beat 99% of Grads to land his dream job at Cricket Australia#309: How I landed my dream job at Cricket Australia | Reuben Williams, Founder of SportsGradThanks for listening, much love! Hosted on Acast. See acast.com/privacy for more information.

Mar 10, 2026 • 20min
The Method: The Hidden Rules of competitive networking events
Want to land a job in sport? Apply for The SportsGrad Method: www.sportsgrad.com.au/programSo you want to work in sport.You are not alone, and that is exactly the problem.Sport is one of the most competitive industries in the world. Everyone is passionate. Everyone has a degree. Everyone is willing to work hard. And yet most people spend years on the outside looking in, never quite understanding why.It is not a capability problem. It is a method problem.I am Reuben Williams, founder of SportsGrad. I landed a job at Cricket Australia the day after I finished university. When COVID hit and I was made redundant, I was headhunted into a role that doubled my salary. Not because I got lucky, because I had a method that most people never find.Since then that method has helped over 800 people land jobs in sport, from graduates with no experience to career professionals who thought the window had already closed. We have built a global network that members can tap into from day one, and spent ten years inside this industry learning exactly how hiring actually works.80% of jobs in sport are never advertised. The people landing them are not the most qualified. They are the most visible, the most connected, and the most prepared to convert opportunity into an offer.That is what The SportsGrad Method teaches.How I can help you:1. Listen to The Method — real coaching call snippets every Wednesday so you can hear the work in action.2. Read The SportsGrad Newsletter — weekly insight on breaking into sport the right way.3. Apply for The SportsGrad Method Program — if you are serious about making this happen, this is the fastest path. We review every application personally.If you refuse to settle for a career you do not care about, you are in the right place.Let's get to work: www.sportsgrad.com.au/programReuben Hosted on Acast. See acast.com/privacy for more information.

Mar 8, 2026 • 1h 3min
#343: From New Zealand to Designing for the Australian Open with Caitlin Hildyard
Want a job in sport? Start here: www.sportsgrad.com.au/programMeet Caitlin Hildyard, the Lead Experience Designer at Tennis Australia.In this episode, we follow Caitlin’s journey from New Zealand to Melbourne and how she was able to overcome adversity to now have worked at the last two Australian Opens.We breakdown her role leading the end-to-end experience and delivery of the Elite Player App across digital and on-site services. We also discuss her independent agency she started during COVID and her involvement with SportsGrad as a member and mentor.We also take a deep dive into her impact on the golf scene in Wellington as a representative player, manager of the Women’s representative team and board member of Golf Wellington.If you want to maximise your time and overcome the challenges working abroad in the sports industry, this is the episode for you!We cover:(03:38): Interview begins(05:09): Quickfire questions(17:11): Caitlin’s love for travel and sport(19:55): Caitlin’s role at Tennis Australia(22:22): What is the Elite Player App?(26:14): The importance of stakeholder management and relationships(27:31): How Caitlin started her own independent design agency, Lemon Tart(33:10): Caitlin’s journey with golf(39:42): Caitlin’s biggest takeaway from being on the board at Golf Wellington(41:32): The challenges of moving abroad(44:10): Why is finding a job in sport so difficult?(47:23): The key role of mentors(50:14): Why did Caitlin joined SportsGrad as a member?(53:20): Caitlin’s involvement as a SportsGrad mentor(55:44): Caitlin’s sliding doors moment(56:45): How would you approach getting a job in sport within 30 days?(59:03): Caitlin’s pinch me moment(59:45): What would Caitlin’s life look like if she didn’t pursue a career in sport?(01:00:04): Caitlin’s question for the next guestIf you like this ep, give these a go next:#341: Meet the new host of the SportsGrad Podcast!#339: How to land your first job in sport with Josh Marton, GM of Public Affairs & Marketing in Golf#227: How to be a Performance Analyst for Pro Tennis Players with Shane LiyanageThanks for listening, much love! Hosted on Acast. See acast.com/privacy for more information.

Mar 3, 2026 • 12min
The Method: "Can I become Industry-Wanted before I’m Industry-Ready?"
Want to land a job in sport? Apply for The SportsGrad Method: www.sportsgrad.com.au/programSo you want to work in sport.You are not alone, and that is exactly the problem.Sport is one of the most competitive industries in the world. Everyone is passionate. Everyone has a degree. Everyone is willing to work hard. And yet most people spend years on the outside looking in, never quite understanding why.It is not a capability problem. It is a method problem.I am Reuben Williams, founder of SportsGrad. I landed a job at Cricket Australia the day after I finished university. When COVID hit and I was made redundant, I was headhunted into a role that doubled my salary. Not because I got lucky, because I had a method that most people never find.Since then that method has helped over 800 people land jobs in sport, from graduates with no experience to career professionals who thought the window had already closed. We have built a global network that members can tap into from day one, and spent ten years inside this industry learning exactly how hiring actually works.80% of jobs in sport are never advertised. The people landing them are not the most qualified. They are the most visible, the most connected, and the most prepared to convert opportunity into an offer.That is what The SportsGrad Method teaches.How I can help you:1. Listen to The Method — real coaching call snippets every Wednesday so you can hear the work in action.2. Read The SportsGrad Newsletter — weekly insight on breaking into sport the right way.3. Apply for The SportsGrad Method Program — if you are serious about making this happen, this is the fastest path. We review every application personally.If you refuse to settle for a career you do not care about, you are in the right place.Let's get to work: www.sportsgrad.com.au/programReuben Hosted on Acast. See acast.com/privacy for more information.

Mar 1, 2026 • 1h 5min
#342: How Tuna is helping people land their dream jobs in sport
Want a job in sport? Start here: www.sportsgrad.com.au/programMeet Tunahan Guner, the Programs Manager at Football NSW.In this episode, we follow Tuna’s journey being one of SportsGrad’s OG members, to working at Sydney FC in the school programs space, followed by his experience working at the 2023 FIFA Women’s World Cup in Australia and New Zealand.We breakdown his current role with Football NSW while mentioning some job opportunities there as well, and how he is helping people in their journey to land their dream role in sport as one of SportsGrad’s career consultants.So if you're looking for a job in sport, book a call with Tuna if you want to learn more about joining the SportsGrad Method Program to give yourself a competitive advantage in the job market and put your career on a rapid new trajectory.We cover:(03:05): Interview begins(03:34): Quickfire questions(11:31): Tuna’s connection to SportsGrad(18:30): Tuna’s time at Sydney FC(21:32): Tuna’s experience at the 2023 FIFA Women’s World Cup(30:24): Benefits of having a mentor(34:02): Tuna’s role at Football NSW(42:04): Job opportunities at Football NSW(45:41): What’s it been like as one of SportsGrad’s career consultants?(48:34): How SportsGrad’s offerings have improved(50:12): A successful SportsGrad Method Program applicationIf you like this ep, give these a go next:#340: The SportsGrad Story with Reuben Williams#338: From the AFL, to Cricket NT CEO at 29, to Executive GM at Cricket Australia with Joel Morrison#337: How Dante beat 99% of Grads to land his dream job at Cricket AustraliaThanks for listening, much love! Hosted on Acast. See acast.com/privacy for more information.

Feb 24, 2026 • 26min
The Method: Why "I Worked Really Hard" Is Killing Your Chances
Want to land a job in sport? Apply for The SportsGrad Method: www.sportsgrad.com.au/programSo you want to work in sport.You are not alone, and that is exactly the problem.Sport is one of the most competitive industries in the world. Everyone is passionate. Everyone has a degree. Everyone is willing to work hard. And yet most people spend years on the outside looking in, never quite understanding why.It is not a capability problem. It is a method problem.I am Reuben Williams, founder of SportsGrad. I landed a job at Cricket Australia the day after I finished university. When COVID hit and I was made redundant, I was headhunted into a role that doubled my salary. Not because I got lucky, because I had a method that most people never find.Since then that method has helped over 800 people land jobs in sport, from graduates with no experience to career professionals who thought the window had already closed. We have built a global network that members can tap into from day one, and spent ten years inside this industry learning exactly how hiring actually works.80% of jobs in sport are never advertised. The people landing them are not the most qualified. They are the most visible, the most connected, and the most prepared to convert opportunity into an offer.That is what The SportsGrad Method teaches.How I can help you:1. Listen to The Method — real coaching call snippets every Wednesday so you can hear the work in action.2. Read The SportsGrad Newsletter — weekly insight on breaking into sport the right way.3. Apply for The SportsGrad Method Program — if you are serious about making this happen, this is the fastest path. We review every application personally.If you refuse to settle for a career you do not care about, you are in the right place.Let's get to work: www.sportsgrad.com.au/programReuben Hosted on Acast. See acast.com/privacy for more information.


