Shopify Masters
Shopify
Ready to build your business, but not sure where to start? Shopify Masters gives you the real stories and strategies behind successful entrepreneurship. Each week, we talk with founders and e-commerce experts who have launched, grown, and scaled real businesses. Learn how to turn your first idea into a product, run ads that actually work, and find suppliers you can trust. Our guests share lessons learned so you can avoid common mistakes and move faster.
Episodes
Mentioned books
Jan 25, 2024 • 31min
This CEO’s Secrets to Scaling Your Business to 9 Figures
Sean Frank, CEO of Ridge, shares strategies for scaling the business to nine figures. Topics include expanding product lines, selling internationally, entering new product categories like men's rings, challenges in selling different product categories, the changing marketing landscape with meta and Google, collaborating with YouTubers for marketing, and scaling the business to retail stores.
Jan 23, 2024 • 29min
How a New CEO Helped This Protein Brand Turn a Profit
Learn how Aloha, a protein brand, turned its business around and became profitable by focusing on product improvement, navigating retail and digital sales, practicing financial discipline, and developing new products. The importance of employee ownership and becoming a B Corp is also discussed.
10 snips
Jan 18, 2024 • 35min
How To Build a Loyal Community on Instagram
Ali Osterholz shares her journey of growing a community of artists on Instagram and scaling her brand Explorer Knits + Fibers. They discuss the importance of staying true to oneself, building a community on social media, managing logistics in an ecommerce business, the power of limited drops and curating offerings, as well as intentional shopping and community engagement in the slow fashion movement.
Jan 16, 2024 • 23min
Why a Retail-First Approach Worked for this Booze-Free Brand
Douglas Watters discusses opening a physical store for a non-alcoholic drink brand, the success during dry January, finding the perfect retail space in Manhattan amidst COVID, the focus on the local customer base and personalized customer service, and discovering non-alcoholic brands and their influence on cocktail culture.
Jan 11, 2024 • 34min
The Hot, Smart, Rich Glow-Up Guide for Entrepreneurs
Maggie Sellers, investor and content creator, shares her insights on managing time, investing in oneself, and building networks. She discusses the importance of understanding consumerism, venturing into angel investing and content creation, finding the right investor for your business, evaluating investors and founder qualities, and being an advocate while taking feedback.
Jan 9, 2024 • 30min
How Friendly Branding Set Graza Olive Oil Apart
Learn how Graza Olive Oil stood out in the market with unique branding and packaging. Explore their personal connection to olive oil and their determination to enter the saturated market. Discover the importance of brand creation and partnerships. Understand the challenges faced during the holiday season and the role of a PR team.
Jan 4, 2024 • 31min
Bootstrap Your Way to a Multimillion-Dollar Business
Lindsay McCormick, founder of Bite, shares her journey of building a multimillion-dollar business creating eco-friendly personal hygiene products. She discusses the value of transferable skills in entrepreneurship and overcoming hurdles in the toothpaste business. The benefits of building a business while having a full-time job are highlighted, along with the decision to turn down a deal on Shark Tank.
Jan 2, 2024 • 28min
The Best Apps and Tools for Your Business in 2024
Jean Wu, successful entrepreneur, discusses expanding her product lines and using key tools to organize her business. Topics include managing relationships and production schedules, launch tools and business management apps, adapting business strategy during COVID-19, and managing company finances.
11 snips
Dec 28, 2023 • 26min
Best of 2023: Top Advice from Business Experts
Google's chief strategist for data and measurement, director of data science at the Bank of Canada, founder of a NY-based growth agency, and the editor-in-chief of Entrepreneur magazine share insights on deepening customer relationships. Topics include data analysis, understanding target customers, aesthetics, decision making, and disruptive technology.
Dec 26, 2023 • 26min
Best of 2023: 5 Stories to Inspire Your Big Leap
Listen to the best Shopify Masters interviews of 2023 featuring Jono Pandolfi, Nancy Twine, Heidi Zak, and Daniel Le Mar. Topics include creating the TheraGun, the need for online undergarment brands, overcoming challenges and finding investors, scaling a business, and fostering creativity and global branding.
