Process The Podcast

Arielle Thomas
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Jul 30, 2023 • 17min

BONUS: We've started a new business AND it's been nominated for an award

This week has been madness, AND I've launched a new arm of the business. Introducing Thom Projects! The momentum of organic, mobile-first video is pouring into my inbox, our team can't really deny this anymore. It has to stand alone, away from the Cinema Thom campaign, directing, and photography offering I have cultivated. Tune into this episode and let me tell you all about Thom Projects. I have been shortlisted for the B&T Women in Media Awards in the Social Category for my work specifically for Kmart's Organic Socials. Let's blow up your socials through viral organic video together! Hosted on Acast. See acast.com/privacy for more information.
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Jul 22, 2023 • 38min

Petit: Learnings You Need to Know as a Creative from Mind Power Into the 21st Century

Recently I’ve read the book Mind Power Into the 21st Centry by John Kehoe, and I want to share with you my 3 biggest takeaways so that you can implement them in your life. These include different ways of setting goals, how affirmations can influence your mindset and what it means to create a board of directors in your life.I’m also sharing some life updates and exciting projects I’m working on. Petit episodes are shorter episodes recorded candidly and from the heart of what is going on in my day to day.Find out more information about Mind Power Into the 21st Century by John KehoeTo learn more about your host, Arielle find her on socials or via the Cinema Thom website.If you loved this ep, please leave a review! We need all the love we can get :) Hosted on Acast. See acast.com/privacy for more information.
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Jul 15, 2023 • 1h 12min

Creating a Thriving Online Community with Daisy Morris

Daisy Morris runs her own social media agency called Self Hood out of London, and joins me on the podcast today to share news about her new book “Community is Your Currency”. We discuss the difference between your audience and community, the ins and outs of running a business and actually patting ourselves on the back for things we’ve achieved.We talk on the value of working in socials and building your brand online, and specifically how that helps to build a community. Daisy shares some juicy segments from her book, including working on your community journey and turning people from a Lingering Linda to a Diehard Denis.Learn more from Daisy by ordering Community is Your Currency, check The Self Hood out on Instagram or connect with Daisy on LinkedIn.To learn more about your host, Arielle find her on socials or via the Cinema Thom website.If you loved this ep, please leave a review! We need all the love we can get :) Hosted on Acast. See acast.com/privacy for more information.
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Jul 9, 2023 • 1h 21min

Curating unique brand experiences with Matte Projects Creative Director of Experiential, Kate Roberts

After living in New York when I was 18, I always looked up to Matte Projects. They produce incredible work, including producing shows with Bottega Veneta, James Blake’s latest tour and my personal favourite, the Fyre Festival documentary on Netflix. Today, in a full circle moment, Creative Director of experiential at Matte Projects, Kate Roberts joins me on the podcast to talk about creating unique brand experiences.Kate shares how Ai plays a part in unique experiences, working with the incredible Baz Luhrmann and his wife Catherine Martin, how the process of pitching works,and helping hotels become the new ‘it’ spot for Met Gala after-parties. Kate and I bond over both attending theatre and acting school, and discuss how we keep up with trends and new creative ideas to surprise clients and their guests at events.To learn more about Matte Projects, head to their website or check them out on socials.To connect with Kate, find her on LinkedIn.To learn more about your host, Arielle find her on socials or via the Cinema Thom website.If you loved this ep, please leave a review! We need all the love we can get :) Hosted on Acast. See acast.com/privacy for more information.
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Jul 3, 2023 • 1h 7min

What it takes to create a 'new normal' in Australia's drinking culture with Tim Snape of Heaps Normal

If you haven't heard of Australia's Non-Alcoholic Beer brand "Heaps Normal", you're probably living under a rock. I had the pleasure of sitting down with Heaps Normal's Tim Snape, Director of Marketing to hear about how they've made their make so quickly. Tim says this certain part of his career is "like being strapped to a rocket ship" and I wouldn't question it. Shaking up Australia's modern drinking culture, one beer at a time, they're certainly making their mark. You'll hear how sometimes the smaller start-up budgets can be a blessing because they force you to be authentic and a different sort of creative. We also went deep on creativity in hindsight, how Heaps Normal's established its brand rules and their idea check list to see which ideas they'll let fly. To learn more about Heaps Normal, head to their website or check them out on socials. To connect w Tim, find him on Linked In. To learn more about your host, Arielle, find her on socials or via the Cinema Thom website. If you loved this ep! Please leave a review! We need all the love we can get :) Hosted on Acast. See acast.com/privacy for more information.
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Jun 19, 2023 • 55min

The art of going "All in" at the right time with Sheet Society's Hayley Worley

This week's episode drops just as Sheet Society's winter campaign goes live on sheetsociety.com! Hayley Worley is not only a client of mine, but someone I really admire, she's got big-sister vibes written all over her.Her story of building Sheet Society comes with all sorts of sacrifices, hiring the right people, and the art of going "all in". Pandemic or not, Sheet Society's technology, customer journey and the cue's it takes from the fashion world were always destined for greatness. Come in between the sheets with us as we chat all things business, creativity and growth. Let's dive in! Learn more about Hayley Worley and check out Sheet Society’s website. And you can learn more about your host Arielle Thomas via instagram, or on Cinema Thom’s website. Hosted on Acast. See acast.com/privacy for more information.
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Jun 11, 2023 • 1h 2min

Adore Beauty's community focus, and the importance of delighting customers in small moments with Head of Brand, Chelsea Healey

Don't miss out on this great chat with Chelsea Healey, Head of Brand Marketing at Adore Beauty.In this ep of Process, we unravel the story behind Adore Beauty's rise in the beauty industry and of course, their brand work! Explore their approach to empowering customers and the challenges they face in measuring the impact of platforms like TikTok.Gain valuable insights into the creative messaging strategies employed by beauty brands and the importance of consistency in branding.Learn more about Chelsea Healey and check out Adore Beauty’s instagram. And you can learn more about your host Arielle Thomas via instagram, or on Cinema Thom’s website. Hosted on Acast. See acast.com/privacy for more information.
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May 28, 2023 • 1h 11min

From disassociation to presence: Charlotte Ree's road to healing, memoir, healing recipes and all

Join us in conversation with Charlotte Ree, author of Heartbake.In this episode of Process, Charlotte shares her story of coming to terms with her past and her writing.Charlotte discusses her struggles with disconnection from her physical self, her subsequent healing through therapy, and her decision to end her marriage. Charlotte also describes in detail the steps she took to write her book, providing insight into her creative process and highlighting the value of working with a publisher who shares her vision.Learn more about Charlotte Ree and grab your copy of Heartbake! And you can learn more about your host Arielle Thomas via instagram, or on Cinema Thom’s website. Hosted on Acast. See acast.com/privacy for more information.
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May 21, 2023 • 50min

The importance of routine and self-care for success in business and life

Join us in conversation with Dalton Henshaw, co-founder and CEO of Bullfrog.We talk about using an omnichannel approach to success, collaborating with well-known brands, and embarking on extraordinary adventures around the world, as well as the personal challenges, burnout, and subsequent reinvention that led to Dalton's new career as a storyteller and creative problem solver. Learn the significance of team building and the importance of putting attitude and ambition, and discover the significance of health, well-being, and sticking to a routine in order to succeed in both your business and personal life.Learn more about Dalton Henshaw and BullFrog.And you can learn more about your host Arielle Thomas via instagram, or on Cinema Thom’s website. Hosted on Acast. See acast.com/privacy for more information.
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May 6, 2023 • 1h 10min

Representing and fostering artists in the Australian fashion and lifestyle space with Zoe Davidson

Side note, this is the first episode we’re sharing on Youtube! If you’d rather watch it, you can head to Arielle’s Youtube channel here! In this episode, we chat with Zoe Davidson, founder of Order Magazine, Order Productions and co-founder of Australia and New Zealand’s newest collaborative production company, Made In. Throughout the hour-long chat, Zoe's creative processes are unpacked, including the way she approaches her own production and creative work, and how she represents artists in Australia. We discuss the recent formation of Made In with NZ production house Loser Kid and delve into the creation and process of publishing a magazine. Learn more about Order Magazine and made_in_.And you can learn more about your host Arielle Thomas via Instagram, or on Cinema Thom’s website. Hosted on Acast. See acast.com/privacy for more information.

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