The Boss Mom Podcast

Military Life To Boss Mom Life With Danielle Roberts. In this episode of the Boss Mom podcast, Dana chats with Danielle Roberts about her transition from her life in the Navy to becoming a work at home mom. Affiliate links present. In this episode you’ll hear: Danielle's journey and transition to military life into civilian life and how her business started. How Danielle decided what services to offer in her VA business. The power of a business name. How Danielle manages her business as a work at home mom with a 4 year old, 2 year old, and infant. Danielle's secret to managing overwhelm. Danielle and Dana gush about their adorable kids. Recommended links and resources: Boss Mom: The Ultimate Guide to Raising Your Business and Nurturing Your Family Like A Pro Can I quote you on that? Just as you give a child a name, you want your business name to mean something. - Danielle Find something that you're deeply passionate about. What do you want to stand on? Start your business from that place. - Danielle I type and work with a baby in my lap. I wouldn't have it any other way. Danielle Sometimes, business has to come second. I want to enjoy my kids and be present in the moment with them. - Danielle Late Nights & Coffee. I don't want to miss moments with my kids, so I'm okay with paying for it later on my day to make business happen. - Dana More about our guest: As the owner of Legacy Creative Company, I am a proactive virtual assistant, who serves small businesses and busy women. It is my desire to see you have more hours in your day to purse your business goals and make money, while I take on your administrative and social media tasks.I am the wife of Lucas, and a work at home mom of three, ages 4, 2 and 6 months. Community and intimate relationships bring fire to my soul. I am an avid fan of reading and time with my best friend, my sister. I currently have openings for virtual assistant work and I would love to set up a date for a free 15-minute consultation to see how I can help you. calendly.com/legacycreativeco. Connect with Dana & Danielle Danielle : Website / Facebook / Twitter / Instagram / PinterestDana: Instagram / Periscope (her total happy place) We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad. Launch Apple’s Podcast app. Tap the Search tab. Enter the name of the podcast you want to rate or review. Tap the blue Search key at the bottom right. Tap the album art for the podcast. Tap the Reviews tab. Tap Write a Review at the bottom. Enter your iTunes password to login. Tap the Stars to leave a rating. Enter title text and content to leave a review. Tap Send. We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find Dana hanging out in the Boss Mom Facebook Community.

Know Your Worth: When To Work For Free. Hey friends! This is part one of a conversation between Dana and NJ about how to work for free, when it's a good idea and the boundaries they place around working for free. Make sure you tune in next Tuesday for part two! Subscribe to the podcast in iTunes: In this episode you’ll hear: How do you know when to give away something for free? What boundaries NJ and Dana have in place for giving away their time and services for free. Questions to ask yourself when you think about collaborating with someone in a barter. Recommended links and resources: Boss Mom Academy Dana's Trello training Taki Moore- Million Dollar Coach CoSchedule - social media sharing tool Can I quote you on that? When it feels stressful to be helpful, don't give something away for free. - Dana If there isn't a great return on investment, don't give something away for free. Dana Will this give you visibility with your ideal client? Don't ever feel guilty about making money promoting something via an affiliate link. - Dana If you are willing to give away something for free, you have to be okay with giving it away for free. If you're not okay with it, then it's time to find a way to market it. Connect with Dana & NJ Dana: Instagram / Periscope (her total happy place) NJ : Website / Instagram (her total happy place) We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad Launch Apple’s Podcast app. Tap the Search tab. Enter the name of the podcast you want to rate or review. Tap the blue Search key at the bottom right. Tap the album art for the podcast. Tap the Reviews tab. Tap Write a Review at the bottom. Enter your iTunes password to login. Tap the Stars to leave a rating. Enter title text and content to leave a review. Tap Send. We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both of us hanging out in our Boss Mom Facebook Community.

How to Get Your Ideal Client to Tell You Their Needs With Dana. This is another jam packed nurture your business episode with Dana. Today's episode is all about finding your ideal client and what to do with them, once you know who they are. In this episode you'll hear: How to dig into who your ideal client really is and how to go beyond your target market. How to get past the idea that you HAVE TO serve a broad spectrum of clients. Questions to ask yourself as you nail down who your ideal client is. How to get into the head of your ideal client. A script you can use to guide you through an interview with your ideal client as you research. The importance of getting your ideal client to tell you a story. The ONE big thing you should be taking away from your client's story (hint... it's not their frustrations). Recommended links and resources: Boss Mom Academy Webinar: My exact formula for translating my business goals into an action plan. Can I quote you on that: You can't find out who your ideal client is just thinking about them on a piece of paper, you have to connect with them. You can't help every body. It's not possible. Drill down, or you'll help nobody. Your ideal client needs to be someone who that loves you and what you're doing, but you have to also love them back. The most important thing about discovering who your ideal client is mindset. How do they feel? What are their triggers? What are their happy spots? The best thing you can do is create a guided experience to generate feedback. All of the answers you're looking for about your ideal client are in the stories they tell. Ideal client steps: Find your target market. Find where where on the spectrum your ideal client lives. Find out their mindset. Ask for a meeting on the phone or Skype. Make them feel valued. Ask questions that bring out their stories. Listen for trigger words about frustrations, fears, wants and desires. Write those down. Use the words they use. Update your content and sales copy with the words they use. Connect with Dana: Instagram / Periscope (her total happy place) We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad Launch Apple’s Podcast app. Tap the Search tab. Enter the name of the podcast you want to rate or review. Tap the blue Search key at the bottom right. Tap the album art for the podcast. Tap the Reviews tab. Tap Write a Review at the bottom. Enter your iTunes password to login. Tap the Stars to leave a rating. Enter title text and content to leave a review. Tap Send. We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love you can email us at hello@boss-mom.com Or, you can always find Dana hanging out in our Boss Mom Facebook Community.

The Intersection of Life and Business with Reina Pomeroy. In this episode of the Boss Mom podcast Dana chats with Reina Pomeroy about life and business and how they're interconnected. This is a great conversation about working from your core, which seems to be a topic we're exploring a lot lately! In this episode you'll hear: Reina Pomeroy's journey from working full time and commuting to being a stay at home mom to becoming a full time entrepreneur. The myth of work life balance How to translate your personal values into your business. An exercise to take yourself through to discover your core values. Why Reina wears a sash to conferences. How Reina manages overwhelm. Reina's hustle strategy. Recommended links and resources: This wasn't mentioned in the episode, but Reina was recently our Boss Mom of the Week! Savvy Business Owner's Facebook Group (where Reina & Dana met) The Boss Mom book Hal Erod's Miracle Morning The School Of Greatness Podcast All Up In Your Lady Business Elizabeth Gilbert's podcast Serial Drive by Daniel Pink Heather Crabtree Elizabeth Gilbert's Ted Talk Can I quote you on that? As entrepreneurs, we need to be intentional so we can grow. We can't say yes to everything.- Reina It's my job is to help dig out what is underneath the surface so you and get stuff done. - Reina Your success comes mindset. - Dana There isn't one route to success. Success isn't just about money. It looks different for everyone - Reina I've stepped away from the suffering of the hustle. I want to hustle with ease. - Reina Hustle with ease. Reina If you need time off, take time off so you can regroup. Take it, own it, let it be yours. You'll come back refreshed. - Dana Reina: Website / Facebook / Twitter / Instagram / Periscope Dana: Instagram / Periscope (her total happy place) We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad Launch Apple’s Podcast app. Tap the Search tab. Enter the name of the podcast you want to rate or review. Tap the blue Search key at the bottom right. Tap the album art for the podcast. Tap the Reviews tab. Tap Write a Review at the bottom. Enter your iTunes password to login. Tap the Stars to leave a rating. Enter title text and content to leave a review. Tap Send. We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both of us hanging out in our Boss Mom Facebook Community.

Commitment, Follow Through, And Accountability. In this episode of the Boss Mom podcast Dana & Nj chat about commitment, follow through, and accountability partners. Just a heads up, NJ was sick and hopped up on DayQuill. She mentions the show 19 Kids and Counting, but she’s actually talking about the show Bringing Up Bates. In this episode you’ll hear: The reason why we start and stop new projects. How to get past the fear of perfection and self sabotage and get stuff done. What to do when a season of push ends. The importance of margin and white space in our schedule. How Dana and NJ fight shiny object syndrome. How to move forward with an idea and when to let it go. Recommended links and resources: The Boss Mom Academy Voxer – an awesome walkie talkie style app for your iPhone Can I quote you on that? Don’t get trapped comparing your beginning to someone else’s middle. NJ Done is better than perfect. If you wrap yourself up in the perfection of things, you’re never going to move forward. NJ We have seasons of push so we can have seasons of rest. NJ Yesterday, my kids were being adorable and I didn’t take them to school until 10:30 am. I’ve got that freedom because I’m building my business this way. – Dana When you say yes to something, you’re saying no to something else. And when you say no to that non ideal client or project, you are saying yes to margin for better things. – NJ Business is about people. The more you can surround yourself with community and invest in relationships, the more your business will thrive. – NJ When I start a new project, I take time to think of the effort I’m going to put into a new project vs the return I’m going to get back. – Dana Connect with Dana & NJ Dana: Instagram / Periscope (her total happy place) NJ : Website / Instagram (her total happy place) We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPadLaunch Apple’s Podcast app.Tap the Search tab.Enter the name of the podcast you want to rate or review.Tap the blue Search key at the bottom right.Tap the album art for the podcast.Tap the Reviews tab.Tap Write a Review at the bottom.Enter your iTunes password to login.Tap the Stars to leave a rating.Enter title text and content to leave a review.Tap Send. We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both of us hanging out in our Boss Mom Facebook Community.

Nurture Your Business: How to Brainstorm Your Opt-in and Build Your List With Dana. In this episode of the Boss Mom podcast, Dana is chatting all about opt-ins. Grab a pen and paper or open up your favorite note taking program. This one is full of practical hands on advice to nurture your business! In this episode you'll hear: What is an opt-in? Mistakes Dana and others have made and how she's grown in her opt-in strategy. How much to give away in your opt-in vs how much to keep back for your list. The elements of a great headline. Why it is important to not get too attached to your opt-in. Recommended links & resources: Boss Mom Academy Dawn Marrs Headline Generator Dana's Trello Training Opt-in Can I quote you on that? Don't create the title before you create the content. What is the value and the a-ha! moment? Whatever that is, give it to them in an opt-in. Shift your focus, what is the maximum value to be that you can give up front? The opt-in is your first opportunity for people to be wowed by you. Don't marry your opt-in until you know that is working. Don't get attached. Dana: Instagram / Periscope (her total happy place) We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad Launch Apple’s Podcast app.Tap the Search tab.Enter the name of the podcast you want to rate or review.Tap the blue Search key at the bottom right.Tap the album art for the podcast.Tap the Reviews tab.Tap Write a Review at the bottom.Enter your iTunes password to login.Tap the Stars to leave a rating.Enter title text and content to leave a review.Tap Send. We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both of us hanging out in our Boss Mom Facebook Community.

Self Love And Beginner Blogging Tips with Raewyn Sangary. Raewyn Sangary is the founder of Be a Warrior Queen, with a life goal to empower women to embrace self-love and inspire self-love in others. She’s also a new wife and mother to a baby girl, learning to navigate these new waters while maintaining her sense of self. While self-love and changing the world has always been important to Raewyn, she really found her passion and calling after the birth of her daughter. As a feminist since childhood, Raewyn thinks that women supporting each other is paramount in our lives. In this episode you'll hear: Raewyn's mission to inspire women to self love The importance of self awareness and it's snowball effect. How Raewyn is using her journalism degree through her blog and life today. Blog tips for beginners and brainstorming blog topics. The importance of starting small. Raewyn's biggest struggle and how she is working through it. Why a shower can be magical when you're having a frustrating day. Recommended links & resources in today's episode: The Nectar Collective Raewyn's Podcast Raewyn's Facebook Group Raewyn's E-Course Raewyn's Webinar Can I quote you on that? I have a baby attached to me 24/7. It can be really hard to find time for myself, which is why I want to focus on other women remember that they can make time for themselves too. A moment here and a moment there, it all adds up. Raewyn When you know who you are, you're able to be the best version of yourself. And that spreads and trickles down to everyone you come in contact with. Raewyn The most important thing you can do is be authentic to yourself. -Raewyn Your blog isn't about what you want to write, it's about the story your readers want to read. -Raewyn Connect with Dana & Raewyn Raewyn Smith: Website / Facebook / Instagram / Twitter Dana: Instagram / Periscope (her total happy place) We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPadLaunch Apple’s Podcast app.Tap the Search tab.Enter the name of the podcast you want to rate or review.Tap the blue Search key at the bottom right.Tap the album art for the podcast.Tap the Reviews tab.Tap Write a Review at the bottom.Enter your iTunes password to login.Tap the Stars to leave a rating.Enter title text and content to leave a review.Tap Send. We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both of us hanging out in our Boss Mom Facebook Community.

How To Reach Your Goals & Working From Your Core. In this episode of the Boss Mom podcast, chat about why they recommend working from your core and how that relates towards working on your goals. In this episode you'll hear: Why it is important to work from your core. Why it is important to dream in your business. How to manage ourselves when the to dos overwhelm us. How to use our long range goals to set actions in our day to day. Our Forget Me Not lists of businesses and ideas we are not currently taking action on. Recommended links and resources: Autumn Whitt Boyd, a lawyer for creative entrepreneurs The Rise of the Guardians Hal Erod's Miracle Morning The Front Row Foundation Little Bins For Little Hands 16 Personalities Can I quote you on that? We can do a million different things, but if we're not operating out of our center, none of it really matters. - NJ When you realize your center, you recognize your gift. - Dana If we're not operating from our center in our business, if we're not pulling in the core values of who we are as a person into the core values of our business, then it is really easy to chase the wind and get caught up in comparison. If you're operating from your core, you can think of yourself as a kite on a string. You might put something out there, but that something is always tethered back to your core. If it's not working, you can pull that back in without guilt. Tasks become meaningful when we work from our core. There are no unrealistic goals, just unrealistic timelines. - Unknown If you know your end goal it, it makes some of the dirty work a little easier to swallow. The great thing about knowing your core helps us not feel bad about making money in our business. - Dana You are the person who knows yourself best. Listen to your gut and your center. - Dana Connect with Dana & NJ Dana: Instagram / Periscope (her total happy place) NJ : Website / Instagram (her total happy place) NJ's husband playing with her daughter. We would LOVE it if you'd leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPadLaunch Apple's Podcast app.Tap the Search tab.Enter the name of the podcast you want to rate or review.Tap the blue Search key at the bottom right.Tap the album art for the podcast.Tap the Reviews tab.Tap Write a Review at the bottom.Enter your iTunes password to login.Tap the Stars to leave a rating.Enter title text and content to leave a review.Tap Send. We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find both of us hanging out in our Boss Mom Facebook Community.

What Should Go On Your Sales Page? This question came up recently and for this Bonus episode of the Boss Mom Podcast, Dana dives into this. These are shorter episodes designed to inspire you to nurture your business. Let's dive right in! In this episode you'll hear: What exactly is a sales page? A perfect formula for pulling together an awesome sales page including phrases and words to use. Where exactly to place your price packages within your sales pages. Why and where to be specific about the value and features you'll be offering. Can I quote you on that? Everything you do online and everything you write is a sales page. - Dana Your sales page isn't about duping someone into buying something from you, it's about uncovering the value you can offer them. Dana Your sales page isn't about your resume, it is about your story. Dana A sales page isn't enough, especially for high priced items or courses. Get your potential customers on a call or into a webinar. Take them on a journey with you. - Dana Connect with Dana: Instagram / Periscope We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find us hanging out in our Boss Mom Facebook Community.

Susan Noble joins Dana for this episode of the Boss Mom podcast where they chat about starting non-profits, teaching your kids how to become a cheerful giver, and the art of losing self doubt. In this episode you'll hear: Susan's path to starting her non profit and how her friends and family influenced her. Why Susan believes in the power of slow sustained growth. All about Susan's mission to give families the resources they need. Why Susan feels strongly about where the dollars her foundation raises stays within the community. How to start a non profit successfully and why it is super important to know the state and federal guidelines. How to encourage your child to be a generous giver. Recommended links and resources: If you are thinking about starting a non profit, Susan recommends utilizing your state's Secretary of State office. Samaritan's Purse Operation Shoebox. Susan's foundation: Epilepsy Warriors Foundation Can I quote you on that? Finding support for my family gave me the biggest push. The resources weren't available. So I started something. - Susan You're going to have challenges, you're going to have hurdles, you're going to have people who don't like what you're doing. Take it slow and regroup as you need to. - Susan Make your organization stand out from the others- there are a lot of great organizations out there. Be different, even if someone is doing the same thing as you. - Susan I'm doing what I do because I love it. And because I feel called to it. - Susan You all have a talent, you just have to find it and run with it. Don't let the negative Nelly's stand in your way. - Susan When you have the love in your heart to do something, you'll find the time to make everything happen. - Susan If you don't take care of yourself, your business will suffer. Self care is so important. - Susan When you get discouraged, go back to the vision of why you started in the first place. - Susan Here's a little bit about Susan in her own words: Hi! My name is Susan, owner creative director behind Blessed Events-The Gift of Giving and founder of the Epilepsy Warriors Foundation. As a small child, I was always organizing things from my dolls to anything I could think of. There is nothing I enjoy more in life than organizing and planning a good party. As the founder of a non-profit for children and families that suffer from epilepsy and seizures, I am always thinking what can I do to raise funding for the foundation in order to assist us in reaching our goals and that is when the planning side of me started whispering in my ear. I have always made a big deal out of birthdays for the kids in my own family, and for friends so I thought why not take another job you love and make it into a business that can support your cause and so after talking it over with a few of my closest friends and my favorite little munchkins Blessed Events-The Gift of Giving was born. It’s through the innocence and sweetness of those children who brighten and inspire me and give me reasons to celebrate. I can’t think of a better way to honor all children than by a sweet celebration of the true gift and blessing they are to their parents, family, and friends. Blessed Events-The Gift of Giving will make your child’s birthday or parties magical and memorable because there is always a reason to celebrate the special moments of a child. When I am not planning parties or working on foundation business I enjoy time with friends, baking, doing lots of fun things with some of my favorite little people, reading, long walks and time spent with those who mean the most to me. For more information on the Epilepsy Warriors Foundation go to www.epilepsywarriors.org Connect with Dana: Dana: Instagram / Periscope (her total happy place) We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find us hanging out in our Boss Mom Facebook Community.