The Boss Mom Podcast

Dana Malstaff
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Jan 5, 2023 • 1h 5min

How to Turn Your Business Into a Multi-Million Dollar Brand w/James Christianson and Otto Schulze

To many of us, turning our businesses into a million dollar brand is nothing but a pipe dream. Without the proper support, finance and safety net, it can feel too far out of reach. Fear of failure holds us back and stunts growth and taking our businesses global seems impossible. How do we reinvent our businesses and turn it into an industry giant? How do we gain the confidence to take our brand global, and how do we prepare ourselves to take the necessary risks to make our business boom. Founding partners James Christianson and Otto Schulze of James x Schulze join me in this episode to discuss how they took their business to the next level, how they made the big things seem possible and why you should go big when it comes to business. You have to embrace discomfort and fear. The thing that makes you afraid is the thing you have to go after. -James Christianson 3 Things You'll Learn in This Episode Why business partnerships are difficultHow do we make working together effortless? How to overcome fearOvercoming fear helps us to embrace and conquer even bigger fears. Reinventing your brandWe have to be able to fit in our respective industries in order to ensure success. How do we reinvent ourselves and our brand so that more people will want to work with us? Guest Bio James started his career as an educator and entrepreneur. With 20+ years of experience as a photographer, combined with his business and education experience, James brings a distinctive and clear voice. Otto started his career traveling the globe as a documentary photographer. He has spent the past 20 years in pursuit of the "decisive moment." His unique vision and ability to see outside the box make him an inspirational and visionary educator. Combining editorial, documentary, and fine-art styles, James x Schulze has become a world-renowned photography brand. Their experience and knowledge combine to make a significant impact on photographers who want to take their business to the next level. The methods they're sharing have turned their photography business into a million-dollar business annually. Facebook Group - https://www.facebook.com/groups/thebusinessofluxuryweddings The Free Chapter - The Business of Luxury Weddings Course - https://sagejourney.co/ Sage Instagram - www.instagram.com/sagejoiurney.co
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Dec 29, 2022 • 45min

Angled Pitches: How to Get Featured More by Leading With Your Captivating Story w/Matt Johnson

When it comes to getting featured, we need a pitch that gets people instantly captivated by what we have to share. It gives us an opportunity to get better at what we want to say and the way we say it. How do we ensure that our pitches have the correct angle and are positioned in a way that makes featuring us a no-brainer? Why should we share stories and discussions when it comes to pitching other people? CEO of Pursuing Results Matt Johnson joins me again to talk about pitching people with the right angle and getting featured. We also talk about college alternatives and leveraged mentorship. Start pitching the discussion you want to have and the stories you want to talk about. -Dana Malstaff 3 Things You'll Learn in This Episode Creating a bridge to entrepreneurshipHow can we take people from being stuck in a traditional mentality to having the confidence to do their own thing and start their own businesses? The importance of internships and apprenticeshipsHow can we figure out the path we want to take? The next generation of leadersHow can we raise up other people and shine the spotlight on them?
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Dec 22, 2022 • 39min

How Leveraged Mentorship Can Help Lead Future Leaders w/Matt Johnson

It's evident that the world and how we do things is changing, especially how we grow and run our businesses. A big part of this comes down to the people within our businesses and the way we lead them. College doesn't necessarily equip the people we want to hire with the skills they need to be successful, so how can we step in and bridge that gap? How do we help our employees and teams be a part of something bigger? In this episode, the CEO of Pursuing Results, Matt Johnson returns to discuss the power of leveraged mentorship and what the future of leadership looks like. We've created this culture where we lift up people who went and sat in a classroom forever, but we somehow are demeaning to the people who went out and worked. -Dana Malstaff 3 Things You'll Learn in This Episode The power of micro-coachingHow does micro-coaching help interns and freelancers take their first steps? How to make mentorship rewardingCan we create the ultimate win-win scenario through the way we mentor people? Getting around people who have the skills you needBuying courses or going to college aren't the only ways to improve your skills. How else can we gather the knowledge we need?
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Dec 15, 2022 • 47min

Does Your Home Feel Like You? How To Decorate Your Space So It Exudes Your Personality w/Jessica Velazquez

There's nothing like walking into our homes and feeling like they're truly ours, and that in every nook and cranny, our identities are apparent. We all have unique personalities, quirks, stories and styles, but so many of us don't see those things reflected in our spaces, and that affects our wellbeing. How do we bring our stories and lifestyles into how we arrange and decorate our homes? Can we take control of the clutter so that we feel calm in our spaces? In this episode, certified Interior Designer and an entrepreneur, Jessica Velazquez talks about how to catapult your inner designer and decorate our homes with confidence. For a home to be inspiring, it doesn't have to be perfect, look like a furniture store or an Instagram influencer's home. It's a house where you walk in and you can see who lives there. -Jessica Velazquez 3 Things You'll Learn in This Episode Why it's possible to have impostor syndrome when it comes to our homesHow do we build our confidence to decorate our homes the way we want? How to deal with clutterWhen we have young children, we often feel like there's no point decorating because the house will get messy anyway. Can we change this? Why there's no such thing as a one size fits all room designWhy do we have to stop trying to decorate to a specific style and use our lifestyles as the departure point of decorating our homes instead? Guest Bio Jessica Velazquez is a certified Interior Designer and an entrepreneur. After graduating in Toronto, she worked in Panama combining design and real estate. In Canada, she founded Interiors by Jessica and uses her innovative Threefold Design Map to help her clients and students strategize their dreams, beat decor fatigue, and avoid budget regrets. As a firm believer that our well-being is inseparable from our environment, Jessica created "The 9 Limiting Beliefs Sabotaging Our Home-Dreams" and leads the virtual movement Self-Care Begins At Home. She is on a mission to empower others to design spaces that take care of us and set us up for success. For more information, head to https://www.pinstoreality.com and follow @interiors_by_jessica on Instagram.
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Dec 8, 2022 • 43min

We Are All Creative: How to Tap Into It & Develop Your Own Creative Process w/Fiona Valentine

Many people don't consider themselves creative by any measure of the word, but the truth is, creativity is something we're all born with. If we tap into and nurture that part of ourselves, it can actually help us and our businesses thrive. Why is it so important to understand creativity within ourselves and how our brain works? How can we hone this asset and extract value from it? How can we equip our creativity, and what are some of the things that lock it up? In this episode, creator of Business School for Artists, Fiona Valentine joins me to discuss the creative process, what it means to have a creative mindset and why creativity plays a valuable role in both our personal and professional lives. There are so many things that are creative that we don't actually recognize they are. -Fiona Valentine 3 Things You'll Learn in This Episode The value of creativityCreativity is about understanding the way our brain works. How can this help us understand ourselves better as a whole? How to find your creativityThe creative process differs from person to person. How do we figure out what works for us? Developing and understanding our creativityWhat are some of the things that hinders our creativity? How can we develop creativity within ourselves? Guest Bio Business coach and artist Fiona Valentine believes all of us are creative. Her signature coaching program Business School for Artists is designed to help artists make money from their art even if they've never sold any of their work before. She's also a certified Nurture to Convert Society Coach helping women move into creative freedom in their business so content creation flows more freely. Her signature program Business School for Artists is designed to help artists make money from their art, even if they've never sold any of their work before. Find out more at Business School for Artists For more information, visit https://www.fionavalentine.com/ Find Fiona on Instagram @fionavalentineartist
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Dec 1, 2022 • 35min

Why do we yearn for more when we reach our goals? w/ Tracey Coates

A lot of times, once we reach our goals, we want to do more. The list of things we want to achieve keeps growing, and new goals take the place of old ones. That's perfectly natural. Our goals don't have to be set destinations - they can be rolling milestones toward creating what we want. Why do we yearn for more, and why do we grapple with deciding what to do? Can trial and error help when it comes to doing more, and how do we deal with failure? In this episode life coach, podcast host and practicing attorney Tracey Coates joins me to discuss what it means to do more, why it differs from person to person and how we can embrace failure and use it as a currency for success. You've got to know what the sacrifices are and be willing to make them. -Tracey Coates 3 Things You'll Learn in This Episode Why we have to be prepared to make sacrificesHow do we know what's worth suffering for? How to reframe what it means to failEmbracing failure can be scary, but it is also the currency for success. How can we embrace failure and learn from it? Why goals evolveFulfillment comes from the process, not the result. Why do we yearn for more when we reach our goals? Guest Bio Tracey is a life & career coach, attorney, podcaster, wife, and busy mother of 2! She helps high-achieving women, like you, reduce the stress, anxiety and overwhelm that comes from trying to balance a successful career, a family and whatever else life throws at you! If you've ever wanted to run kicking & screaming in the opposite direction of your life - you're not alone – we've all been there. Tracey can help you! Visit https://coachingwithtraceycoates.com/ Visit https://traceycoates.com/ Find Tracy on Instagram @iamtracycoates Find Tracy on LinkedIn Tracy Coates
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Nov 24, 2022 • 17min

The Power Of Being Thankful For All The Things We've Been Through

As moms, business owners and human beings in general, our lives are messy. We have scars because of what we've been through, and sometimes it feels like those experiences make it harder to be successful in our businesses. The truth is, everything we've been through (good or bad) influences the fullness of who we are today, and there's so much beauty in that. In this episode, I share the power of being thankful for the things that have gotten us here, even the hard ones. We have this immense power within us to take everything that's ever happened to us and move ourselves into what we want to be. -Dana Malstaff 3 Things You'll Learn in This Episode What I've learned from what I've been throughIt's not easy to be thankful for our painful experiences, but is there a way to come to terms with them? How our stories influence the impact we makeHow do we use the things we couldn't control that molded us into who we are to choose what we want for the future? The power of communityAccepting the messiness of life is easier when you have support. How can we build and find a community of people who understand and root for us?
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Nov 17, 2022 • 45min

The Anti-Hustle Business: How To Break Away From Toxic Hustle Culture w/Jadah Sellner

As Boss Moms, we tend to bite off more than we can chew, and say yes to whatever comes our way even if it doesn't align with where we want to be. Toxic hustle culture holds us to an unhealthy standard, leaving us with less time for the things that truly energize us. It takes work to build a business and raise a family, so how can we track our time so that it's spent doing the things that matter to us? Can we break away from hustle culture and reclaim our energy so that we are more energized to work on our passions? In this episode, best-selling author and TEDx speaker Jadah Sellner returns to discuss some important aspects of her book She Builds: The Anti-Hustle Guide to Grow Your Business and Nourish Your Life which shares a new entrepreneurial model for women, one that focuses on reclaiming your time and energy and doing business on your own terms. We also chat about toxic hustle culture and how to break away from it. For decades we've been reading business books that don't reflect our truth. -Jadah Sellner 3 Things You'll Learn in This Episode How to embrace working at your own paceHow do we work in a way that doesn't deplete us and build and grow the way we want? Detoxing from hustle cultureWe tend to hold ourselves to a metric of success that hustle culture pushes. Why should we not compare ourselves to the standards set by hustle culture? How to start reclaiming your timeHow can we track how we spend our time so that we can prioritize the things that energize us? Guest Bio Jadah Sellner is a bestselling author, business coach, international keynote speaker, TEDx presenter, poet, and host of the Lead with Love® podcast. She's the author of SHE BUILDS: The Anti-Hustle Guide to Grow Your Business and Nourish Your Life. She's also the co-author of the best-selling book Simple Green Smoothies where over one million people have embraced this simple and healthy habit. As the founder of Jadah Sellner Media, Inc. and She Builds Collective, Jadah helps women build their businesses and their lives in a way that works for them—–with love. She has been featured in Forbes, O, The Oprah Magazine, and The Wall Street Journal. Learn more at jadahsellner.com or follow her on social media at @jadahsellner When Jadah's not speaking on stage, you can catch her dancing to Beyoncé in her living room or sipping on a Chai tea latte by a cozy fireplace. She lives in the San Francisco bay area with her husband, daughter, and dog Beesly. Visit https://shebuilds.com/ Find Jadah's book on Amazon She Builds: The Anti-Hustle Guide to Grow Your Business and Nourish Your Life
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Nov 10, 2022 • 17min

Make Sales Easier: How To Make More Without Having To Sell So Much

Sales gives some people energy and they thrive on it, but for others, it can be taxing. A lot of people don't want to sell because the idea of asking for things feels wrong. If we nurture our audience in the correct way, we don't actually have to sell at all! Connecting with our audience can help us make more without having to sell so much. In this episode, I talk about the importance of nurturing your audience, ways to make sales easier to execute, and how to make selling not feel like selling. If you nurture people in the right way then you don't have to sell. -Dana Malstaff 3 Things You'll Learn in This Episode The power of nurturing our audienceOur audience plays a huge role in our businesses. How do we nurture our audience so that selling becomes easier? How to connect with people so they want to buy from usHow can we build trust and connect with our audience? How to get your audience excited for your businessWhen people are excited about our businesses, selling becomes easy. How do we ignite the excitement in our audience?
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Nov 3, 2022 • 34min

How Sharing Our Stories & Struggles Makes An Impact on Other Women w/Lauren Golden

Boss Moms do a lot, but so many of us still feel inadequate when it comes to our careers, kids and relationships. These feelings are totally normal, and the more we talk about these struggles with each other, the less judged and alone we feel in them. How does being vulnerable help us connect with other people? How can sharing stories help us work through difficulties? In this episode, I am joined by the CEO and Founder of the Free Mama movement, Lauren Golden, who discusses the impact of sharing stories, what it takes to make courageous moves and making an impact on other women. Women have such a road ahead of them when it comes to shifting who they are, what they're about, what they care about and re-finding themselves. -Dana Malstaff 3 Things You'll Learn in This Episode Why communication is so powerfulSharing stories is one of the oldest forms of communication, but people are still afraid to speak about what they are going through. How does sharing stories help us with what we are facing? How to move toward our goalsHow do we make courageous steps towards living the life we want to live? The importance of the people who surround usWhy is it important to have a community that keeps us in momentum? Guest Bio Lauren Golden loves helping mamas free themselves from the 9-5 grind. She launched The Free Mama Movement to show working moms that they don't have to choose between family and financial stability. She is also a Speaker, Author and YouTuber. She has published two books, The Free Mama: How to Work from Home, Control Your Schedule, and Make More Money and The Free Mama, the Daily Five: Productivity Planner, Get More Done in Less Time. Find Lauren on Instagram @laurengoldenfreemama Visit https://thefreemamamovement.com/social

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