Private Practice Elevation with Daniel Fava

Daniel Fava
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Mar 8, 2021 • 34min

75. Online Marketing Strategy for Private Practice: The Website Phase

In the last episode, I laid out my entire philosophy and strategy for marketing a private practice online and the order of events that will help you see exponential traffic and growth in your business. If you haven't listened to that episode yet, check it out here: Episode 74: A Complete Strategy for Marketing Your Private Practice Online In this week's episode, we're diving deep into the first phase of marketing your practice online: your website. And I'll go over the various tasks and strategies that go into creating a therapy website that speaks to your ideal client and converts traffic into warm leads and new clients.  Listen in now!
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Mar 1, 2021 • 18min

74. A Complete Strategy for Marketing Your Private Practice Online

Since 2016, when I began this business, the question I've heard the most is this: "There's so much I feel like I should be doing. What's the right thing?" As a business owner, it can often be difficult to understand what we should focus on and when in order to generate more revenue and reach our business goals. In this episode, I'm going to give you an overview of an entire online-marketing strategy that you can use to guide you as you grow your private practice.
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Feb 16, 2021 • 31min

73. Fix This Next for Healthcare Providers with Kasey Compton

In this episode you're going to learn how it's actually possible to know exactly what will make the biggest impact in growing your private practice. It can be easy to feel fully at home as a therapist and a total imposter as a business owner. But the truth is, your skills as a therapist is exactly what makes you qualified (even more than others!) to run and grow a successful private practice. That's what Kasey Compton, author of the book Fix This Next for Healthcare Providers, wants you to know. Join me in our conversation as we unpack the why behind her book and how it's going to help you gain more business confidence and create a plan for growth.
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Feb 9, 2021 • 23min

72. How Much Money Is Your Crappy Therapy Website Costing You?

When it comes to business growth, knowing your numbers is extremely important.  And that website can be the fuel for growth in your business. If you don't know what the real monetary impact of your investments is (whether that's money, time, marketing focus), you'll have trouble knowing what's working and what isn't.  At Private Practice Elevation, we believe that a strategically designed therapy website is the foundation for all of your online marketing. In this episode, we're going to help you determine the actual return on investment you'll get from investing in an online marketing strategy for your private practice.
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Feb 1, 2021 • 32min

71. The Nuts & Bolts Of A Successful Therapy Website Redesign

In our last episode, you got to listen to my conversation with Gordon Brewer, as we unpacked all the reasons why he wants to redesign the website he's built for his group practice. In this episode, I'll take Gordon through the more technical steps involved in redesigning a website and some of the things that really trip people up. I know many of you who listen to this podcast may be contemplating DIYing your therapy website. This episode is for you. We're going to geek out a little bit here, so buckle up!
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Jan 19, 2021 • 31min

70. Your Successful Therapy Website Redesign: Understanding When & Why

In this week's episode of The Private Practice Elevation podcast, we're going behind the scenes on a therapy website redesign project to help you understand the key components that can help make these types of projects a success. Whether you've got an outdated private practice website that's just begging for a makeover or you just know that your current website could be better, this episode is going to help you prepare. And it will be extremely applicable because we'll be using a real-life example: my friend, Gordon Brewer, from The Practice of Therapy. Listen in now!
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Jan 12, 2021 • 26min

69. What's The Best WordPress Hosting For A Therapy Website?

One of the first questions I get when someone decides they're going to build their therapy website using WordPress is, "what hosting company should I use?" With so many hosting companies out there, and at different price points, it can leave you confused when trying to choose the right one. In this episode of The Private Practice Elevation Podcast, I'll share with you some of the key things you'll want to look for when choosing a reliable host for your WordPress website. So how can you avoid choosing a WordPress hosting company that sucks the life out of you and the money out of your wallet? Give a listen to this week's episode!
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Jan 5, 2021 • 42min

68. How Therapists & Entrepreneurs Can Overcome Impostor Syndrome w/ Ernesto Segismundo

Have you ever asked yourself the question, "Who am I to…?" "Who am I to raise my therapy rates?" "Who am I to launch an online course?" "Who am I to build a group practice and lead a team?" In this week's episode of The Private Practice Elevation Podcast, we're talking all about imposter syndrome. Imposter syndrome is that little voice that pops up whenever you dare to do something creative or take bold action towards your dreams. It can keep you from moving forward in your private practice and it can keep you playing small, never stepping into those big dreams you've had for yourself. In this episode, I'm chatting with Ernesto Segismundo about all things imposter syndrome. From what it is, what it feels like, to practical ways you can overcome it.
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Dec 21, 2020 • 17min

67. My Favorite Episodes of 2020

What a roller coaster ride 2020 has been, amiright? I think this year was one of the hardest and emotional years for me in recent memory. From the pandemic, to racial injustice to the 2020 election… This year was a lot. But in the midst of all that, there were certainly beautiful and memorable moments for myself and my family. As we set our sights on 2021, I thought I'd share the podcast episodes from this year that I enjoyed the most. Listen in and enjoy as we ring in the new year!
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Dec 14, 2020 • 43min

66. Making The Shift To Group Practice CEO with Kayla Reilly

Many business owners fail because they focus on the wrong things and struggle making the shift from working in their private practice to operating as business owner and CEO. In this week's episode, we're talking to Kayla Reilly. Kayla is a client that we recently worked with to redesign and optimize the website for her group practice, Evolution Wellness, in Wilmington, NC. Listen in as Kayla shares what's worked (and hasn't worked) to help grow her private practice and make the shift to business owner and leader. 

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