The PR Week

Steve Barrett, PRWeek
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Jul 8, 2021 • 34min

The PR Week: 7.8.2021: Wendy Salomon, The Harris Poll

Podcast topics:2:43 - Salomon talks about the history of The Harris Poll and her work for the organization, public opinion and brand reputation trends during the COVID-19 pandemic and more. 16:19 - Account moves: LinkedIn has brought Golin on as its global social media agency partner; the owner of the condo that collapsed in Surfside, Florida, has retained Levick for crisis comms.18:15 - WPP CEO Mark Read's comments on ESG and eschewing clients who don't 'do the right thing.'22:30 - Brand activations on social media: Wendy's delivers spicy nuggets to wedding; candy brand Airheads enters chicken sandwich wars; IHOP launches pancake support line.26:50 - Teneo hires Ursula Burns as chairwoman after former CEO Declan Kelly’s resignation.30:40 - New hires at Ogilvy Health. PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
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Jul 1, 2021 • 34min

The PR Week: 7.1.2021: David Kyne, Evoke Kyne

Podcast Topics:1:51 - Kyne talks about the history of Evoke Kyne, how agencies can thrive after an acquisition, responding to the COVID-19 pandemic, vaccine comms and more.  13:54 - Teneo cofounder and CEO Declan Kelly resigns after acknowledging he behaved inappropriately at a charity event 17:21 - Moderna snaps up Ogilvy Health global CEO Kate Cronin to be chief brand officer; what it means for the brand tied so closely to the vaccination effort. 20:23 - FTI Consulting releases the FTI Survey: The Future of the Newsroom Post-Pandemic that finds journalists can't wait to meet with their sources again. Plus what the newsroom will look like post pandemic. 23:39 - Marriott Bonvoy makes its TikTok debut with a campaign aimed at inspiring people to travel again by encouraging them to reminisce about pre-pandemic trips. 27:22 - Heinz and Oreo confirm that the Mayoreo condiment mashup that circulated on social media this week was a hoax, but Heinz called the idea "intriguing." Twitter had thoughts about that. 30:39 - High-profile people moves at BCW, DiGennaro, Signal AI, Noom, McDonald's and medical apparel brand Jaanuu. PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
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Jun 28, 2021 • 34min

Reshaping The Future podcast series – Part 3: Healthcare, sponsored by G&S

In this third of a five-podcast series, Kathryn Beiser, VP of global comms at Eli Lilly & Company, and Anne Green, principal and managing partner at G&S Business Communications, join PRWeek managing editor Gideon Fidelzeid to discuss issues of healthcare inequality particularly exposed during COVID-19, evolving relationships between brands in the space and both media and agency partners, as well as the broader creative and collaborative thinking that has come to epitomize the healthcare sector. PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
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Jun 28, 2021 • 29min

Embracing radical complexity, a podcast sponsored by Weber Shandwick

Radical simplicity used to be the creative holy grail. But now, marketers and communicators must embrace radical complexity. Weber Shandwick’s Chief Creative Officer, Tom Beckman, and North America Chief Strategy Officer, Robyn Adelson, discuss this shift in light of this year’s Cannes Lions stand-out work.More from Cannes and Weber Shandwick: The Undeniable Power (and Potential) of PR to Drive Impact, a podcast sponsored by Weber ShandwickThe future of health must be equitable, a podcast sponsored by Weber Shandwick PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
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Jun 28, 2021 • 25min

Cannes take-aways – the undeniable power (and potential) of PR to drive impact, a podcast sponsored by Weber Shandwick

At the conclusion of the first-ever virtual Cannes Festival of Creativity, PR Lions jury president and Weber Shandwick CEO Gail Heimann talks with PRWeek and Campaign US editorial director Steve Barrett about macro and micro trends in the work, the power of PR to weave ideas into culture, the benefits of being case-study scholars and the need for advocacy around wider industry representation at the Festival.More from Cannes and Weber Shandwick: Embracing radical complexity, a podcast sponsored by Weber ShandwickThe future of health must be equitable, a podcast sponsored by Weber Shandwick PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
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Jun 28, 2021 • 30min

The future of health must be equitable, a podcast sponsored by Weber Shandwick

In the last year, longstanding gaps in global health systems have been exposed. Even as we emerge from the pandemic, the ripple effects of health disparities are felt in all corners of the healthcare system. Weber Shandwick’s Global Creative Lead for Health Peter Matheson Gay and Executive Vice President, Diversity, Equity and Inclusion, United Minds (a Weber Shandwick Consultancy) Tai Wingfield, discuss the role organizations can play in driving progress to close health equity gaps – from changing internal culture to exercising creative and corporate muscle.More from Cannes and Weber Shandwick: The Undeniable Power (and Potential) of PR to Drive Impact, a podcast sponsored by Weber ShandwickEmbracing radical complexity, a podcast sponsored by Weber Shandwick PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
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Jun 24, 2021 • 43min

The PR Week: 6.24.2021: Julianna Richter, Ogilvy

Podcast topics:1:27 - Richter talks about her first six months as Ogilvy global CEO during the COVID-19 pandemic, Ogilvy’s new NYC offices and back-to-office plans, the evolution and future of Ogilvy and more.16:28 - Cannes goes virtual; winners, takeaways and trends from the all-remote Cannes Lions International Festival of Creativity.29:49 - Las Vegas Raiders defensive lineman Carl Nassib became the first out LGBTQ active player in the NFL this week; what his announcement means for inclusivity in pro sports in the future.33:21 - Communicating the risks around the 2021 Tokyo Olympics and how brands are getting involved.37: 28 - Running through the rest of the week’s top news, from staff shortages at American Airlines to how companies observed the newly recognized federal holiday of Juneteenth. PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
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Jun 21, 2021 • 25min

healthy conversation, sponsored by Danone North America, featuring Danone’s Kallie Goodwin

If you want to discover what a healthy brand looks like, check out this all-encompassing podcast featuring Kallie Goodwin, VP of family and wellness brands at Danone North America. She recently joined PRWeek managing editor Gideon Fidelzeid to discuss younger consumers, gut health, B Corp certification and the balancing act of maintaining consistency while allowing for individuality among a house of brands. PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
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Jun 17, 2021 • 34min

The PR Week: 6.17.2021: Heather Kernahan, Hotwire

Podcast topics:2:14 - Kernahan talks about her new position at Hotwire PR, working within the Enero Group agency framework, how the industry changed during the pandemic — including anxiety around returning to the office — and more.12:48 - All about European soccer brand sponsors and press conferences — Cristiano Ronaldo and Paul Pogba push Coke and Heineken beer away.16:49 - The lives and legacies of two recently departed PR legends: Burson-Marsteller's Bob Leaf and former Edelman U.K. CEO Robert Phillips.19:29 - President Joe Biden met with his Russian counterpart Vladimir Putin on Wednesday —  what was communicated and why and how Biden’s strategy differs from former president Donald Trump.23:14 - PwC teams up with Edelman on Trust Institute initiative, a program designed to support the next generation of C-suite leaders in responsible and ethical decision-making for clients and consumers. 25:52 - High-profile people moves at Substack, Ogilvy, Royal Caribbean Group, Real Chemistry, Marriott Vacations Worldwide, Hill+Knowlton Strategies and BCW — and what turnover rates look like in a post-COVID industry.  PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
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Jun 11, 2021 • 37min

The PR Week: 6.11.2021: Sean O'Neal, Onclusive

Podcast topics:1:07 - O’Neal talks about the history of marcomms analytics company Onclusive, advances in technology and AI, how the human element continues to add value and more. 13:31 - Morning Consult attains series B funding at $1 billion valuation, making it a rare commstech “unicorn” 18:15 - The story behind Wendy's creating an ad in 7 hours based on a young superfan’s idea 21:15 - The week in DEI progress — Workforce diversity at Omnicom ticks up; American Airlines CEO attends Black flight attendant's wedding after white privilege chat; DEI in the commstech field26:40 - Cicadas delay White House press pool, and Biden's first trip abroad as president29:31 - High-profile people moves at Bristol Myers Squibb, Impossible Foods, Edelman, Hotwire, Ogilvy, Golin and Weber Shandwick. PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

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