The PR Week

This episode explores the challenges and opportunities of scaling creativity within business. We’ll discuss the importance of learning and development for supporting creative ideas, investigate the idea of ‘continuous creative development’ and recap the inspiring creativity and insights coming out of Cannes. This podcast is for anyone interested in leveraging creativity in a business context. PRWeek.com Theme music provided by TRIPLE SCOOP MUSIC Jaymes - First One   Follow us: @PRWeekUS Receive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com for information about our collection and use of personal data for advertising.

With the European Championship and Copa America underway and the Olympic torch traveling to Paris, it’s very much the summer of sports. Who better to join The PR Week podcast than Bret Werner, president of MikeWorldWide and a veteran of activations at sporting events from soccer tournaments to the Super Bowl?Werner also discusses lessons learned from starting and selling an agency and his favorite work from Cannes — and much more. PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Everyone has to be an influencer these days. It’s not enough to have a good idea. A good product. To write a good book. To start a company. To be a journalist. You have to be more than that. To cut through the noise, to make an impact, to be noticed, you have to have ‘influence.’ Relevance. You have to know how to be social, to craft social content that people engage with. PRWeek.com Theme music provided by TRIPLE SCOOP MUSIC Jaymes - First One   Follow us: @PRWeekUS Receive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com for information about our collection and use of personal data for advertising.

Join us to explore current trends impacting healthcare public relations, focusing on how these are shaping health equity initiatives, as well as traditional and digital media landscapes. Featuring expert insights from Real Chemistry thought leaders, you’ll hear share actionable advice and innovative strategies to more effectively reach audiences and achieve communications milestones. PRWeek.com Theme music provided by TRIPLE SCOOP MUSIC Jaymes - First One   Follow us: @PRWeekUS Receive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com for information about our collection and use of personal data for advertising.

Discover how to transform everyday moments into powerful brand activations, from local book bans to a viral news interview and innovative date night experiences. We’ll explore the strategies behind leveraging organic content and consumer behaviors to drive engagement and brand loyalty. PRWeek.com Theme music provided by TRIPLE SCOOP MUSIC Jaymes - First One   Follow us: @PRWeekUS Receive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com for information about our collection and use of personal data for advertising.

Kat Thomas, founder and chief creative officer of One Green Bean, has a front-row seat to some of the best earned media work in the world as PR jury president of the Cannes Lions International Festival of Creativity. She sits down with PRWeek’s Steve Barrett at the festival to talk about standout work and other trends from this year’s Cannes Lions in the latest edition of The PR Week podcast.   PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

In this special Cannes Lions International Festival of Creativity edition of The PR Week, Steve Barrett sits down with Burson CEO Corey duBrowa.They talk about bringing together two blue chip agencies to form the second-largest agency in the world by revenue, as well as new assignments from major consumer and technology clients.  PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

PRWeek VP and editorial director Steve Barrett caught up with WPP CEO Mark Read at the Cannes Lions International Festival of Creativity this week for a wide-ranging discussion. They cover topics from WPP’s share price to where Burson fits in the rankings of global PR agencies by revenue. Plus, AI and the main points of the festival itself on this special edition of The PR Week.  PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Cristal Downing has been a member of PRWeek’s Health Influencer 30 list and an honoree of PRWeek’s Women of Distinction program. And as of this week, she’s now a guest on The PR Week podcast. Downing talks about her organization’s commitment to purpose and diversity, as well as how communications at Merck has changed since she joined the company. Plus the biggest marketing and communications news of the week, such as the start of the UEFA European Championship, Nathan’s Famous freezing out Joey Chestnut and Shutterstock’s new AOR.  PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

It’s going to be a big summer for soccer in the U.S. with the American men's and women’s teams participating in the Summer Olympic Games in Paris and the Copa America kicking off this month. And that’s just a warm-up for the 2026 World Cup, which will be held across the U.S., Canada and Mexico. Heidi Burgett, VP of corporate communications for U.S. Soccer, talks about those events, as well as her career at Nike and the explosion of women’s sports on the latest edition of The PR Week podcast. Also on the agenda: the biggest marketing and communications news of the week, including top executive moves at Hill & Knowlton and Havas PR, PRWeek’s Pride in PR list, a big account win for Golin and major changes at The Washington Post.  PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.