

The PR Week
Steve Barrett, PRWeek
PRWeek's regular weekly roundup of everything that matters in the worlds of PR and communications.
Episodes
Mentioned books

Sep 5, 2024 • 42min
9.5.2024 - Jeff Hahn, Hahn Marketing & Communications
There’s no shortage of PR and communications stories to talk about on the latest edition of The PR Week. Special guest Jeff Hahn joins the podcast to talk about his unique agency, based in Austin, Texas, as well as how his skills helped him survive his own crisis. He also discusses the unique position of the NFL — read PRWeek’s profile of league comms leader Katie Hill — which kicks off its season this week. Hahn also talks about the biggest marketing and communications news of the week, such as more companies pulling back on DEI commitments, boomeranging media executives and Columbia University’s new head of communications.
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Aug 29, 2024 • 42min
8.29.2024 - Bill Imada, IW Group
Bill Imada is chairman and chief connectivity officer at IW Group, but in reality he’s much more. He’s an agency founder and leader, a brilliant networker and mentor and a pioneer in diversity and other areas — not to mention a PRWeek Hall of Famer. He stops by The PR Week podcast to talk about his agency’s history and to offer his thoughts about the biggest marketing and communications news of the week, such as Lowe’s changing its DEI policy and big changes in UPS’ communications department. Disclaimer: This podcast is supported by the sponsor. Editorial podcasts are developed solely and independently by the PRWeek editorial team but may contain advertisements. Advertisers (sponsors) are not involved in the development, review or approval of editorial content.
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Aug 22, 2024 • 38min
8.22.2024 - Michael Kuczkowski, Orangefiery
Former Edelman San Francisco GM Michael Kuczkowski, who founded his own shop Orangefiery in 2014, is the special guest on this week’s episode of The PR Week podcast. Kuczkowski reflects on what Orangefiery has been up to over the past 10 years, how it has branched out from healthcare into the corporate social impact space and he shares his advice for anyone looking to launch their own PR agency. Kuczkowski also talks with PRWeek’s Steve Barrett and Diana Bradley about the biggest PR and marketing stories of this week, including the unveiling of PRWeek’s 2024 Hall of Fame class, J.J. Carter taking over as FleishmanHillard CEO from John Saunders, Honeywell International selecting Edelman as its global PR AOR, comms reflections on the DNC and the “demure” trend taking over social media.
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Aug 15, 2024 • 48min
8.15.2024 - Jano Cabrera, General Mills
Jano Cabrera, chief communications officer at General Mills, is serving as the next jury chair for the PRWeek Awards U.S. — the standard deadline is September 27 — and he’s looking forward to another year of agencies and marketers putting their best work forward. He talks about that and other marketing trends on the latest edition of The PR Week podcast, including the biggest PR and communications news of the week. That includes interviews with Mark Read and Alex Geiser about KKR’s acquisition of FGS Global, brand-scented colognes and MrBeast hiring a crisis PR firm.
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Aug 8, 2024 • 49min
8.8.2024: Ben Finzel, RenewPR/The Change Agencies
Ben Finzel is a veteran of Washington, DC, a wide range of agencies and most recently a coalition of multicultural and LGBTQ-owned firms focused on inclusive work. He currently does double duty as president of RenewPR and founder and managing partner of The Change Agencies. He joins the latest edition of The PR Week to talk about everything from hits and misses at the Olympic Games in Paris to the latest news from the presidential campaign trail, pulling from his experience in the nation’s capital to his work as a diversity advocate. Also on the agenda, the biggest marketing and communications news of the week, from the rollout of Vice President Kamala Harris’ running mate to Google’s decision to pull an ad from its Olympic rotation after it struck the wrong notes with consumers.
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Aug 1, 2024 • 45min
8.1.2024 - Barbara Hunter
Barbara Hunter, founder and namesake of Hunter PR, was one of the true pioneers of the PR industry in the years after World War II — and even more remarkable, she did so while often being the only woman in the room. She talks about acquiring an agency, founding another — and the occasional three-martini lunch in the “Mad Men” era — on the latest edition of The PR Week podcast. Also on the agenda, the top marketing and communications news of the week: - Olympics week one, and medal-worthy campaigns and partnerships; - Risque and safe Deadpool & Wolverine marketing; - Publicis acquires a creator marketing firm, and much more.
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Jul 25, 2024 • 46min
The PR Week: 7.25.2024 - Devika Bulchandani, Ogilvy
Devika Bulchandani, a renowned CEO recognized for her innovative work at Ogilvy and a prominent figure at the Cannes Lions Festival, discusses the evolving landscape of public relations. She emphasizes Ogilvy's legacy of creative strategy and holistic marketing through successful campaigns like CeraVe. The conversation also touches on the role of social media in political engagement, the benefits of integrated communication strategies, and insights into the latest trends in marketing, including brand safety and crisis management.

Jul 18, 2024 • 45min
The PR Week: 7.18.2024 - Matt Neale, Golin
The latest guest on The PR Week podcast is Matt Neale, CEO of Golin. The Interpublic Group agency CEO is fresh off big wins at the Cannes Lions International Festival of Creativity, including the first win by a PR agency in the PR Lions, for The Misheard Version for U.K.-based retailer Specsavers. Neale talks about his firm’s award-winning work and weighs in on the biggest marketing and communications news of the week, including corporate America’s response to the assassination attempt against former President Donald Trump, the start of the Olympics, PRWeek’s Power List and much more.
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Jul 11, 2024 • 44min
7.11.2024 - Gail Heimann, The Weber Shandwick Collective
The latest guest on The PR Week podcast is none other than Weber Shandwick Collective CEO Gail Heimann. Heimann made news of her own this week when Weber announced she will step down in November, to be replaced by agency president Susan Howe. Why is this fall the right time for a leadership transition? Heimann talks about that and much more, including the origin story of the Cannes Lions-winning Edible Mascot campaign and her thoughts on the presidential election on the latest edition of The PR Week. Plus the biggest marketing and communications news of the week, including Finn Partners’ acquisition of a Paris agency and the PRWeek US Awards 2025 opening for entries.
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Jul 3, 2024 • 40min
7.3.2024: Richard Edelman
The latest guest on The PR Week podcast is Richard Edelman, global CEO of the largest agency in the world, who was eager to praise the performance of his firm, and that of rivals, at the Cannes Lions International Festival of Creativity. Edelman explains how his firm changed its strategy at Cannes and why he believes PR agencies are uniquely positioned to succeed at the annual festival. In non-Cannes news, he discusses his agency’s financial performance in its fiscal year, acquisition targets, President Joe Biden’s lackluster debate performance and many other topics.
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