Maximize Your Influence

Kurt Mortensen
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May 21, 2019 • 25min

Episode 287 - How to Get Referrals Without Asking –Stacey Brown Randall Interview

Is most your business or sales based on referrals? Do people instinctively remember to refer you to their friends or colleagues? Getting referrals makes persuasion easier, trust is not a barrier, and you know they need your product/service. Did you know there are ways to get referrals without asking for them? There is a simple formula to get people to refer others to you – no questions asked. Join me as I interview Stacey Brown Randall. She is the author of Generating Business Referrals Without Asking. Listen to this week's podcast. Expert Guest: Stacey Brown Randall www.staceybrownrandall.com/quiz Stacey is the author of Generating Business Referrals Without Asking, host of the Roadmap to Grow Your Business podcast and teaches small business owners and solopreneurs how to grow their business through referrals without asking and sticky client experiences. She is the wife to one, mother to three and a supporter of the entrepreneurial dream for all.
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May 15, 2019 • 6min

Episode 286 - How Your Height And Weight Affect Persuasion And Influence

Does appearance matter? We are all taught not to judge each other by appearance. But at the end of the day we all end up judging each other subconsciously and and a lot of that is based on your physical appearance. The wrong judgment means your ability to influence decreases. Think Looks Don't Matter? Think Again Do you look athletic, tall, fat or fit? It all changes the way we get judged. The shape and look of your face and body will also affect judgments. I know it is not fair, but it is time to deal with reality. Your appearance is judged by your positive and negative characteristics. Find out what is being judged by others. What is hurting your credibility and lifetime earnings? What can you learn and to be more persuasive? Listen to this week's podcast to find out!
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May 8, 2019 • 25min

Episode 285 - How to Borrow Credibility

Are You Credible In The Eyes Of Your Prospect? Credibility is a huge aspect of influence. You could be the smartest person in your field or even the most qualified, but if that is not the perception, there is no credibility. You have to be careful about how you explain and exhibit your credibility. If you launch into a laundry list of your accomplishments or of your education and titles, you might be perceived as a self-centered. The Diet Linked To Higher Intelligence You can transfer (borrow credibility) from others. Since trust and credibility is at an all-time low – sometimes the only option is to borrow credibility from others. Remember even though you are a good trustworthy person, it does not mean people trust you. Join me for this week's podcast on how to borrow credibility in any situation.
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Apr 23, 2019 • 26min

Episode 284 - Price Is Not The Issue – YOU Are

Never fight on price. Price in not the issue – you are the issue. Only 6% of things are bought on price. Anybody can fight on price. Let's learn 14 techniques to make price a non-issue. This is all about human perception. The human mind has to find a benchmark or comparison to make judgments, especially when we are talking about unfamiliar situations or new products. People need to make comparisons with their past experience and knowledge. If the price comes up – you have blown your presentation. Join me for this week's podcast on Price Is Not The Issue – YOU are. Learn how to master the influence skill of making price a non-issue. Discover why most objections are lies and solving them hurts your ability to persuade
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Apr 16, 2019 • 20min

Episode 283 - Emotions (EQ) That Hinder Influence

Can you use fear to persuade? Does mood matter when you are attempting to influence? What about resentment, worry, depression and happiness – How do these emotions affect your ability to persuade? Your emotional intelligence and triggering the right emotion is a major aspect of influence. An experimental study of audience recognition of emotional and intellectual appeals in persuasion Join me for this week's podcast on Emotions (EQ) That Hurt Influence. I will reveal the latest research on EQ and talk about the emotions that can help and hurt your ability to influence.
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Apr 9, 2019 • 20min

Episode 282 - Emotional Intelligence (EQ) and Lying

Did you know your Emotional Intelligence (EQ) is more important indicator for success and wealth than your IQ? This EQ is also critical in your relationships and your ability to read people. Emotional intelligence is a critical factor in detecting deception or detecting any type of emotion. How are you in reading people and identifying deception? What is the Face of Truth? Join me for this week's podcast on Emotional Intelligence (EQ) and Lying. I will reveal the latest research on EQ and how to apply that to the world of detecting deception.
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Apr 3, 2019 • 22min

Episode 281 - How to Spot a Lie

How do you spot a liar? How do you know if someone is really telling you the truth or they are trying to take advantage of you? Deception and lying has been in the news lately. How do you know who you can trust? Who is telling the truth? This knowledge will help every aspect of your life. The other challenge is when you get nervous or uneasy you might be showing signs of deception. What I am saying here is that even if you are telling the truth, you might be sending signals of deception. Your audience can't always identify exactly what is making them distrustful, but they feel that way and that is all that matters to them. What happens is we all have micro expressions that happen so rapidly the conscious mind can't see them, but the subconscious can sense them. The Newest Way to Tell When Someone Is Lying to You Join me for this week's podcast on How to Spot a Lie. I will reveal the latest research on lying, deception and how to detect when someone is trying to deceive you.
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Mar 26, 2019 • 20min

Episode 280 - How to Persuade Men vs Woman

Does gender make a difference in sales, and in persuasion? The last 10 years of research says – YES. Your gut instinct says – YES. Men and woman like to shop differently, and be persuaded differently. They have different motives, viewpoints and are looking for different things while being influenced. Understanding these differences can make you a power persuader. It will enable you to adapt your persuasive presentation to their point of view. You will be able to approach and persuade more effectively. Do These 5 Things to Increase Your Emotional Intelligence Let's take a look at the differences of the male and female brain and how you can tailor your message, and adapt to each gender. Join me for this week's podcast on How to Persuade Men vs Woman. Learn how to use the 4 secret motivators to inspire others to get what you want
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Mar 19, 2019 • 21min

Episode 279 - Meta Programs and Mindset

What is a meta-program and how does it help you become a better persuader? A meta program is the way we lean most of the time in terms of the way we act and react to most stimuli. We all hate to be put in a box and categorized, but the reality is that (most of the time) we are predictable. Sure, people can never be 100 percent predictable, but you will be amazed at how predictable we actually are Meta-programs are essentially the "looking glasses" through which we view the world. The classic "Is the glass half full or half empty?" is a perfect meta-program example. Meta-programs control our personality and therefore how we behave and how we liked to be influenced. For instance, do you tend to be more of an active or passive person? Do you focus more internally or externally about the world around you? Two people may interpret the exact experience from totally different angles. Find out your own meta programs and how to adjust your persuasion for each meta program. Join me for this week's podcast on Meta Programs and Mindset Get my best-selling book for FREE
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Mar 13, 2019 • 21min

Episode 278 - How to Influence Up (And To The Side)

Do you negotiate with people of equal authority? Do you have to deal with other managers or senior management? Do you have to sell to people that feel like they know more than you? Understand the ability to gain trust, persuade people and influence without authority is a key component of persuasion and negotiation. This week's podcast will focus on how to influence when there is no authority, no title or no power. Master this skill of influencing up (and to the side) – it is easier than you think. How to Appear Confident, But Not Arrogant Join me for this week's podcast on How to Influence Up (and to the Side) Learn how to Get others to not only want to do what you want them to do… but beg you to do it.

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