Side Hustle Pro

This episode actually wraps up our theme for the month, which is How to Make a Living Doing What You Love.Today on the show, we have a woman who truly epitomizes the theme of this show, Her name is Christine Llewellyn and she is the Founder of Christine Joy Design. Christine Joy Design, LLC is a Brooklyn-based surface pattern design studio specializing in the home goods, apparel and consumer product markets. I first learned about Christine from a video on Facebook, that shared her journey to entrepreneurship and a partnership with West Elm. I actually saved this video two years ago for inspiration, before I even had any plans to start the Side Hustle Pro podcast. When I did start the podcast, I knew I would eventually need to have Christine in the guest chair. One of the reasons I was so intrigued by Christine, is that she already had a successful career as a marketer, when she said, you know what, this is not what I really want to be doing with my life...and she  pivoted to found Christine Joy Design. How many of you have ever thought, oh it's too late or I've been doing this for so long, I don't want to start over. Well today's episode just might just make you rethink all of that. On today’s episode, Christine gets into: Why shouldn’t be afraid to pursue your passion...no matter what stage you are in your career How she took a leap of faith and started over from scratch How investing in herself and her business led to big rewards in major brand partnerships All of the revenue streams in her business Plus how she’s continuing to grow her brand I really love what Christine had to share. Listen on Apple Podcast, Soundcloud, Stitcher and Google Play Links mentioned on this episode ChristineJoyDesign.com Surtex Trade Show Premiere Vision Trade Show Print Source Trade Show Art and Business of Surface Pattern Design (Make it in Design) Show Your Work by Austin Kleon Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss Announcements Side Hustle Pro is now 2000 members strong. If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook Social Media Info Connect on Instagram: Christine Joy Design - @ChristineJoyDesign Side Hustle Pro – @sidehustlepro #SideHustlePro Hosted on Acast. See acast.com/privacy for more information.

I’m answering your questions on all things side hustle. On this episode I get into: What are good resources for researching your target market effectively, to include in your business plan? What are the other measures to use aside from profit to know when it's time to leave your full time job? How do you recharge when you hit a wall in your side hustle, full time job, or life in general? + much more I’m going to try to do more of these, maybe like once a month. If you find it helpful let me know and that honestly is what will determine if I keep ‘em up. This episode is brought to you by Freshbooks. To get your free, unrestricted 30 day trial of Freshbooks, just go to FreshBooks.com/SideHustlePro ​and enter SIDE HUSTLE PRO ​in the “How Did You Hear About Us?” section Listen on Apple Podcast, Soundcloud, Stitcher and Google Play Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss Announcements Important Announcements: Side Hustle Pro is almost 2000 members strong and the group is growing by hundreds each week. If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/mastermind Social Media Info Connect on Instagram: Side Hustle Pro – @sidehustlepro #SideHustlePro Hosted on Acast. See acast.com/privacy for more information.

Continuing with ‘How to Make a Living Doing What You Love’ month, today in the guest chair we have Jocelyn Delk Adams of ‘Grandbaby Cakes.’ You may know Jocelyn for her awesome recipes, including the mouthwatering Salted Caramel Chocolate Chip Cookie recipe. She is better known as a founder, author, national television personality and brand ambassador behind the award winning cookbook Grandbaby Cakes and the food website Grandbaby-Cakes.com, which gives her family’s, particularly her grandmother’s, cherished generational recipes her modern spin while preserving the most important ingredient- tradition. Jocelyn is also TODAY Show Tastemaker and a cast member one of the Cooking Channel’s longest running most popular shows, “Unique Sweets”. Nowadays, being a food blogger is no easy feat. Jocelyn and I get into how you really have to be scrappy and identify what’s going to set you apart. On this episode, Jocelyn dishes on: What made her start a blog in the first place How she knew when it was time to make the leap Her approach to forming partnerships and relationships with major brands Plus ALL of the revenue streams in her business Get ready to jump into the kitchen with Jocelyn. This episode is brought to you by Freshbooks. To get your free, unrestricted 30 day trial of Freshbooks, just go to FreshBooks.com/SideHustlePro ​and enter SIDE HUSTLE PRO ​in the “How Did You Hear About Us?” section   Listen on iTunes, Soundcloud, Stitcher and Google Play Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss Links Mentioned in this episode Grandbaby-Cakes.com Grandbaby Cakes Cookbook Salted Caramel Chocolate Chip Cookie Gary Vaynerchuk The One Thing You Are A Badass by Jen Sincero   Announcements Side Hustle Pro is now over 1900 members strong and the group is growing by hundreds each week. If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/FACEBOOK Social Media Info Connect on Instagram: Side Hustle Pro – @sidehustlepro Jocelyn Delk Adams - @grandbabycakes #SideHustlePro   Hosted on Acast. See acast.com/privacy for more information.

Today on the show, we have Makeup Artist extraordinaire Tiyana Robinson. Tiyana is a Washington DC-based Makeup Artist, Brand Ambassador, and International Beauty Educator. I first came across Tiyana on...you know it, Instagram. I was looking for someone to do my makeup for my Side Hustle Pro photoshoot and after viewing her Instagram portfolio, I immediately reached out and booked an appointment. On the day of my shoot, I went to her studio to get my makeup done and of course we got to chatting about entrepreneurship and side hustle, and I was just so captivated by her story I knew I had to have her in the guest chair. On this episode, Tiyana breaks down: How she transitioned from working for a hair care line to being a full time makeup artist Why making an investment in a Coach and Mentor transformed her business How she sets herself apart and stands out in an oversaturated market The different revenue streams in her business (she’s not just a makeup artists) Her top tips for side hustlers who are just getting started This episode is brought to you by Freshbooks. To get your free, unrestricted 30 day trial of Freshbooks, just go to FreshBooks.com/Side Hustle Pro ​and enter SIDE HUSTLE PRO ​in the “How Did You Hear About Us?” section Listen on iTunes, Soundcloud, Stitcher and Google Play Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss Links Mentioned SmartQ Samcart Announcements Side Hustle Pro is now over 1800 members strong and the group is growing by hundreds each week. If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/FACEBOOK Social Media Info Connect on Instagram: Side Hustle Pro – @sidehustlepro Tiyana Robinson - @TiyanaRobinsonBeauty #SideHustlePro Hosted on Acast. See acast.com/privacy for more information.

To kick off How to make a living doing what you love month,  I want to address something that I've been asked a few times, both in the side hustle pro community on Facebook and in one-on-one emails and text messages. And that question is: how do I side hustle without getting fired? I think it’s so important that I pause to address this concern, because it may be the thing that’s preventing your from taking your side hustle to that next level. On this episode I break it down into three main points: Don’t Assume Your Employer Will Tell You No Create A Schedule that Doesn’t Conflict With Work What’s in it for them: Know the Benefits of A Side Hustle For Your Employer   This episode is brought to you by Freshbooks. To get your free, unrestricted 30 day trial of Freshbooks, just go to FreshBooks.com/Side Hustle Pro ​and enter SIDE HUSTLE PRO ​in the “How Did You Hear About Us?” section Listen on iTunes, Soundcloud, Stitcher and Google Play Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss Announcements Important Announcements: Side Hustle Pro is now over 1700 members strong and the group is growing by hundreds each week. If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/mastermind Social Media Info Connect on Instagram: Side Hustle Pro – @sidehustlepro #SideHustlePro ro Hosted on Acast. See acast.com/privacy for more information.

I’m back with some updates and progress on my own side hustle and to report out on how my 12-Week Sprint went. Today I will get into: Why I decided to do a 12-Week Sprint How I Structured My 12-Week Sprint A Report out on my goals and accomplishments And finally What I learned from my first 12-Week Sprint If you want to try out your own 12-week sprint with me, I’ve created a handy worksheet for you to structure your goals over 12-weeks. Visit SideHustlePro.co/42 to grab the freebie for this episode, which is a complete 12-Week Goal Getter Worksheet. Listen on iTunes, Soundcloud, Stitcher and Google Play Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss Announcements Important Announcements: Side Hustle Pro is now over 1600 members strong and the group is growing by hundreds each week. If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: sidehustlepro.co/FACEBOOK Social Media Info Connect on Instagram: Side Hustle Pro – @sidehustlepro #SideHustlePro Hosted on Acast. See acast.com/privacy for more information.

Today, we are going to get into one of the most common side hustles out there: creating your own online course. Nowadays, it seems like everyone and their mother has an online course. From how to grow your social media pages to how to build your first app, you name it, online courses are extremely prevalent these days. Even Shonda Rhimes has an online course! It’s nothing new, online courses have existed for a while now, what’s new is the abundance of technology and plug and play platforms out there, so the barriers to entry have really decreased and so anyone, literally anyone can create a course. You can use easy to replace templates and have your own school up online in no time. Now, you might be wondering, well…why is everyone creating courses, should I? Is this a viable side hustle? Well, the reason it’s such a popular revenue stream, is because with an online course, you can package your knowledge and create a funnel, so that you’re constantly getting students and have a passive stream of income in your business. But hold on, before you think creating an online course is easy peasy, there are many steps you need to take before you can get your course to be a passive and consistent money maker. Today, I’ll get into: How to know what your online course should be about How to setup your online course How to record your content How to price your course How to market your course Listen on iTunes, Soundcloud, Stitcher and Google Play Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss Announcements Important Announcements: Side Hustle Pro is now over 1500 members strong and the group is growing by hundreds each week. If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/mastermind Social Media Info Connect on Instagram: Side Hustle Pro – @sidehustlepro #SideHustlePro Hosted on Acast. See acast.com/privacy for more information.

Latesha Williams is the Co-Founder of Cards For All People, AKA the makers of Black Card Revoked, a card game many of us know and love. Cards for All People is a cultural casual gaming company that humorously celebrates the diverse subcultures of America. An accomplished sports & entertainment executive, Latesha is well networked and respected from her years of experience honed with companies such as Admiral’s Center, IMG, LeBron James / LRMR Marketing, MTV, Nickelodeon, and Rocawear.On this episode Latesha shares: Why working for Lebron James at LRMR Marketing was like working for a start-up What she did to figure out how to make her own card game How learning to get her legal ducks in a row made the launch of Black Card Revoked that much smoother How she zeroed in on her target market and got Black Card Revoked in front of the right influencers and publications How she’s been able to get orders fulfilled in a seamless manner Who you really need to target if you want your product in the hands of a celebrity And why we all need to rethink the myth of “security”   Listen on iTunes, Soundcloud, Stitcher and Google Play Links mentioned on this episode: Viacom Summer Associate Program Cards for All People and Black Card Revoked Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss Announcements Important Announcements: INSTAGRAM FOR SIDE HUSTLERS Join in on the Instagram for Side Hustlers challenge happening all this week (March 5-March 9). Over 3500 people have tuned in so far! Register here to make sure you receive the free workbook, daily emails AND the recorded replay. I don't want you to miss any of it.I'm breaking down: How to get more of the RIGHT followers on Instagram How and when to create JUICY content on the 'gram How to raise your visibility with the right hashtags How to do this all in less than 30 minutes a day SIDE HUSTLE PRO COMMUNITY Side Hustle Pro is now over 1300 members strong and the group is growing by hundreds each week. If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/mastermind Social Media Info Connect on Instagram: Side Hustle Pro – @sidehustlepro Black Card Revoked - @blackcardrevoked #SideHustlePro Hosted on Acast. See acast.com/privacy for more information.

Former Side Hustle Pro guest Maya Elious shared that the number one thing she would tell any entrepreneur is to niche down. After her episode, a few people in the Side Hustle Pro community talked about how illuminating and critical this advice was. But a few people commented that it was hard for them to niche down, because they were worried about putting themselves into a box. Or to be labeled as one thing. That got me thinking about how too many times, we are scared to niche down and narrow our audience, because we are actually trying to focus on too many side hustles at once. On this episode, I get real about: Why trying to be a Janelle of All Trades leads you to be a master of none Why you need to choose a lane The fact that it’s hard to do more than one thing really well, especially if you are still working on being excellent at one. And definitely if you’re still side hustling. Real life examples of people who are known for many things...and the secret to their success How focusing on one side hustle at a time gives you more time to target the right audience HOW to choose the lane for you   Links mentioned in this episode: Oprah’s tough start with the OWN network Diddy’s leaves restaurant business Listen on iTunes, Soundcloud, Stitcher and Google Play Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss Important Announcements: If you’re interested in growing your business and brand using the powers of Instagram, register for the MASTER THE GRAM mini course. Master The Gram is the ultimate Instagram course for business owners who want to attract their true fans and turn them into loyal, returning customers. In a series of four modules, plus a bonus module, you will learn how to leverage Instagram to grow your brand, drive traffic to your site and increase your income. REGISTER HERE: sidehustlepro.co/masterthegram Side Hustle Pro is now over 1000 members strong. If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/mastermind Connect on Instagram: Side Hustle Pro – @sidehustlepro #SideHustlePro Hosted on Acast. See acast.com/privacy for more information.

Today’s guest, Kathryn Finney, is the Founder and Managing Director of digitalundivided (DID for short), an organization that invests in the success of Black and Latina women tech founders by providing them with the network, coaching, and funding to build, scale, and exit their high growth companies. Kathryn was also one of the first social media “stars” and in 2014 sold her site, The Budget Fashionista, to a midwest media company and later was the editor at large at BlogHer, a platform representing 40MM+ women influencers. Named by Inc Magazine as one of the most influential women in tech, Kathryn has made her mark as a tech entrepreneur, social media visionary, an advocate, investor, writer, and television correspondent.   Listen on iTunes, Soundcloud, Stitcher and Google Play Links mentioned on this episode: Digital Undivided Headspace One Hundred Years of Solitude The Budget Fashionista Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss Announcements Important Announcements: If you’re interested in growing your business and brand using the powers of Instagram, register for MASTER THE GRAM. Master The Gram is the ultimate Instagram course for business owners who want to attract their true fans and turn them into loyal, returning customers. In a series of four modules, plus a bonus module, you will learn how to leverage Instagram to grow your brand, drive traffic to your site and increase your income. REGISTER HERE: http://sidehustlepro.co/masterthegram Side Hustle Pro is now over 1000 members strong. If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/mastermind Social Media Info Connect on Instagram: Side Hustle Pro – @sidehustlepro #SideHustlePro Hosted on Acast. See acast.com/privacy for more information.