The Modern Therapist's Survival Guide with Curt Widhalm and Katie Vernoy

Curt Widhalm, LMFT and Katie Vernoy, LMFT
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Mar 29, 2018 • 38min

Be the CEO of your SEO

It’s time to reimagine therapy and what it means to be a therapist. To support you as a whole person and a therapist, your hosts, Curt Widhalm and Katie Vernoy talk about how to approach the role of therapist in the modern age.SEO is making sure that search engines understand what your business is aboutSign up for Google My BusinessMake sure that your website has appropriate title tags and descriptionsSEO research doesn’t necessarily apply to small businessesUse synonyms for aspects of your businessBacklinks to other related websites improves your SEOGuest blogs on others websites should link back to your websiteSteady increases are more natural to search engines rather than flooding all at onceWrite specific service pages for each type of different servicesLinks should be spread around to the different service pagesPage ranks are boosted by links that determine the importance in search engine rankingsHave a strategy for blogging & social media that fits with what you are able to provideBrightervision.com/katiecurt for one month of free websiteResources mentioned:We’ve pulled together any resources mentioned in this episode and put together some handy-dandy links.Perry Rosenbloom at Brighter VisionGoogle My BusinessFree month of Brighter Vision! Previous Episodes Mentioned:Creating Relevant Ads Our events this year:The Brand Called “You”: Legal & Ethical Issues in Developing a Personal BrandThe Therapy Reimagined Conference in Los Angeles in October 2018!! Who we are:Curt Widhalm is a Licensed Marriage & Family Therapist in private practice in the Los Angeles area. He is the Chief Financial Officer for the California Association of Marriage and Family Therapists, a Subject Matter Expert for the California Board of Behavioral Sciences, Adjunct Faculty at Pepperdine University, and a loving husband and father. He is 1/2 great person, 1/2 provocateur, and 1/2 geek, in that order. He dabbles in the dark art of making "dad jokes" and usually has a half-empty cup of coffee somewhere nearby. Learn more at: www.curtwidhalm.comKatie Vernoy is a Licensed Marriage and Family Therapist, coach, and consultant. As a helping professional for two decades, she’s navigated the ups and downs of our unique line of work. She’s run her own solo therapy practice, designed innovative clinical programs, built and managed large, thriving teams of service providers, and consulted hundreds of helping professionals on how to build meaningful AND sustainable practices. In her spare time, Katie is secretly siphoning off Curt's youthful energy, so that she can take over the world. Learn more at: www.katievernoy.comA Quick Note:Our opinions are our own. We are only speaking for ourselves – except when we speak for each other, or over each other. We’re working on it.Our guests are also only speaking for themselves and have their own opinions. We aren’t trying to take their voice, and no one speaks for us either. Mostly because they don’t want to, but hey. Stay in Touch:www.mtsgpodcast.comwww.therapyreimagined.comhttps://www.facebook.com/therapyreimagined/https://twitter.com/therapymovementhttps://www.instagram.com/therapyreimagined/ Credits:Voice Over by DW McCann https://www.facebook.com/McCannDW/Music by Crystal Grooms Mangano http://www.crystalmangano.com/
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Mar 27, 2018 • 34min

Getting a J-O-B

It’s time to reimagine therapy and what it means to be a therapist. To support you as a whole person and a therapist, your hosts, Curt Widhalm and Katie Vernoy talk about how to approach the role of therapist in the modern age. In this episode, we discuss:Summer is a good time for job training due to a lesser client loadAgencies provide exposure to more clientsCheck for jobs online and through in-person networkingEarly private practice presence allows for someone else to cover early overhead expensesClean up your online presenceResumes and cover letters need to look good, but might not be read in depthTailor your skills responsibilities from previous jobs to the job you are applying forThematic experience is stronger…if it fits your planResumes and CVs can be multiple pagesMake sure that your references are going to be good references for yourNot all experience needs to be clinical Who we are:Curt Widhalm is a Licensed Marriage & Family Therapist in private practice in the Los Angeles area. He is the Chief Financial Officer for the California Association of Marriage and Family Therapists, a Subject Matter Expert for the California Board of Behavioral Sciences, Adjunct Faculty at Pepperdine University, and a loving husband and father. He is 1/2 great person, 1/2 provocateur, and 1/2 geek, in that order. He dabbles in the dark art of making "dad jokes" and usually has a half-empty cup of coffee somewhere nearby. Learn more at: www.curtwidhalm.comKatie Vernoy is a Licensed Marriage and Family Therapist, coach, and consultant. As a helping professional for two decades, she’s navigated the ups and downs of our unique line of work. She’s run her own solo therapy practice, designed innovative clinical programs, built and managed large, thriving teams of service providers, and consulted hundreds of helping professionals on how to build meaningful AND sustainable practices. In her spare time, Katie is secretly siphoning off Curt's youthful energy, so that she can take over the world. Learn more at: www.katievernoy.comA Quick Note:Our opinions are our own. We are only speaking for ourselves – except when we speak for each other, or over each other. We’re working on it.Our guests are also only speaking for themselves and have their own opinions. We aren’t trying to take their voice, and no one speaks for us either. Mostly because they don’t want to, but hey. Stay in Touch:www.mtsgpodcast.comwww.therapyreimagined.comhttps://www.facebook.com/therapyreimagined/https://twitter.com/therapymovementhttps://www.instagram.com/therapyreimagined/ Credits:Voice Over by DW McCann https://www.facebook.com/McCannDW/Music by Crystal Grooms Mangano http://www.crystalmangano.com/
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Mar 22, 2018 • 35min

Let’s Talk About Sex

It’s time to reimagine therapy and what it means to be a therapist. We are human beings who can now present ourselves as whole people, with authenticity, purpose, and connection. Especially now, when therapists must develop a personal brand to market their practices.To support you as a whole person and a therapist, your hosts, Curt Widhalm and Katie Vernoy talk about how to approach the role of therapist in the modern age.Interview with Liz Dube, MA, MS, Certified Sex TherapistLiz Dube – Is a Sex and Relationship Therapist, Speaker, and Blogger who is passionate about helping others increase intimacy and sexual satisfaction in their relationships. She loves speaking on any topic related to sex and intimacy and she has a private practice in Long Beach & Huntington Beach, CA where she helps men, women, and couples get empowered about sex. Please visit her website where she blogs regularly about sex and intimacy: www.talksexwithliz.com.In this episode we talk about: Liz’ story and why she became a sex therapist What therapists get wrong when talking about sex with their therapy clients Myths about sex that even some therapists believe Why people come to sex therapy When therapists should be talking with their clients about their sex lives Assessing sexual functioning Language to use when talking about sex and how to desensitize yourself to common language When to seek consultation and when to refer out How therapists can experience shame and judgment related to impostor syndrome (e.g., the divorced marriage therapist) Common misconceptions about sex therapists Resources mentioned:We’ve pulled together any resources mentioned in this episode and put together some handy-dandy links.Liz’s websiteOur events:The Brand Called “You”: Legal and Ethical Issues in Developing Your Personal BrandThe Therapy Reimagined Conference in Los Angeles in October 2018!!Who we are:Curt Widhalm is a Licensed Marriage & Family Therapist in private practice in the Los Angeles area. He is a Board Member at Large for the California Association of Marriage and Family Therapists, a Subject Matter Expert for the California Board of Behavioral Sciences, Adjunct Faculty at Pepperdine University, and a loving husband and father. He is 1/2 great person, 1/2 provocateur, and 1/2 geek, in that order. He dabbles in the dark art of making "dad jokes" and usually has a half-empty cup of coffee somewhere nearby. Learn more about Curt at www.curtwidhalm.com.Katie Vernoy is a Licensed Marriage and Family Therapist, coach, and consultant. As a helping professional for two decades, she’s navigated the ups and downs of our unique line of work. She’s run her own solo therapy practice, designed innovative clinical programs, built and managed large, thriving teams of service providers, and consulted hundreds of helping professionals on how to build meaningful AND sustainable practices. In her spare time, Katie is secretly siphoning off Curt's youthful energy, so that she can take over the world. Learn more about Katie at www.katievernoy.com.A Quick Note:Our opinions are our own. We are only speaking for ourselves – except when we speak for each other, or over each other. We’re working on it.Our guests are also only speaking for themselves and have their own opinions. We aren’t trying to take their voice, and no one speaks for us either. Mostly because they don’t want to, but hey.Stay in Touch:www.mtsgpodcast.comhttps://www.facebook.com/therapyreimagined/https://twitter.com/therapymovementhttps://www.instagram.com/therapyreimagined/Credits:Voice Over by DW McCann https://www.facebook.com/McCannDW/Music by Crystal Grooms Mangano http://www.crystalmangano.com/
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Mar 20, 2018 • 37min

Getting the Supervision You Want

It’s time to reimagine therapy and what it means to be a therapist. To support you as a whole person and a therapist, your hosts, Curt Widhalm and Katie Vernoy talk about how to approach the role of therapist in the modern age.In this episode we talk about: Our fan mail! Conversations happening in the Modern Therapist’s Survival Guide Facebook Group How to find the best supervisor you can Questions to ask in an interview, to determine their supervision style, the personality fit, and their capabilities Common mistakes supervisors can make in both group and individual supervision The different aspects of supervision: Clinical, Administrative/Logistical, and Professional Development Goal-setting for both individual and group supervision Choosing a supervisor as well as making the best of supervision Speaking about the process in the supervision room The challenges related to the power differential Evaluation and space for feedback Getting live supervision Preparing for supervision Seeking outside supervision when you’re not getting what you need from your assigned supervisor What to settle for and what to advocate for Resources mentioned:We’ve pulled together any resources mentioned in this episode and put together some handy-dandy links.California Board of Behavioral SciencesOther Episodes Mentioned:Giving and Getting Good SupervisionFinding Your Blind Spots (Deliberate Practice Part 1)Be a Better Therapist (Deliberate Practice Part 2) Our events this year:The Brand Called “You”: Legal & Ethical Issues in Developing a Personal BrandThe Therapy Reimagined Conference in Los Angeles in October 2018!! Who we are:Curt Widhalm is a Licensed Marriage & Family Therapist in private practice in the Los Angeles area. He is a Board Member at Large for the California Association of Marriage and Family Therapists, a Subject Matter Expert for the California Board of Behavioral Sciences, Adjunct Faculty at Pepperdine University, and a loving husband and father. He is 1/2 great person, 1/2 provocateur, and 1/2 geek, in that order. He dabbles in the dark art of making "dad jokes" and usually has a half-empty cup of coffee somewhere nearby. Learn more at: www.curtwidhalm.comKatie Vernoy is a Licensed Marriage and Family Therapist, coach, and consultant. As a helping professional for two decades, she’s navigated the ups and downs of our unique line of work. She’s run her own solo therapy practice, designed innovative clinical programs, built and managed large, thriving teams of service providers, and consulted hundreds of helping professionals on how to build meaningful AND sustainable practices. In her spare time, Katie is secretly siphoning off Curt's youthful energy, so that she can take over the world. Learn more at: www.katievernoy.comA Quick Note:Our opinions are our own. We are only speaking for ourselves – except when we speak for each other, or over each other. We’re working on it.Our guests are also only speaking for themselves and have their own opinions. We aren’t trying to take their voice, and no one speaks for us either. Mostly because they don’t want to, but hey. Stay in Touch:www.mtsgpodcast.comwww.therapyreimagined.comhttps://www.facebook.com/therapyreimagined/https://twitter.com/therapymovementhttps://www.instagram.com/therapyreimagined/ Credits:Voice Over by DW McCann https://www.facebook.com/McCannDW/Music by Crystal Grooms Mangano http://www.crystalmangano.com/
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Mar 15, 2018 • 34min

Be a Better Therapist

It’s time to reimagine therapy and what it means to be a therapist. To support you as a whole person and a therapist, your hosts, Curt Widhalm and Katie Vernoy talk about how to approach the role of therapist in the modern age.Active vs Passive LearningContinuing Education structureRole plays as a learning toolWorking with clients outside of your comfort zonePositive client outcomesHow practicing specific steps is necessary to improveGoing beyond the minimum continuing education requirements is necessary to become above averageConsultants can be found all over the world through technologyCost factors in approaching your learning curveFacebook groups aren’t the safest place to get the best feedbackImproving through specific areas comes with an ability to specialize and higher session feesResources mentioned:We’ve pulled together any resources mentioned in this episode and put together some handy-dandy links.Deliberate Practice:Tony RousmanierePrevious Episodes Mentioned:Saving Psychotherapy with Dr. Ben CaldwellFinding Your Blind Spot: Deliberate Practice Part 1Are You Sure You’re A Specialist?Our events this year:The Brand Called “You”: Legal & Ethical Issues in Developing a Personal BrandThe Therapy Reimagined Conference in Los Angeles in October 2018!! Who we are:Curt Widhalm is a Licensed Marriage & Family Therapist in private practice in the Los Angeles area. He is the Chief Financial Officer for the California Association of Marriage and Family Therapists, a Subject Matter Expert for the California Board of Behavioral Sciences, Adjunct Faculty at Pepperdine University, and a loving husband and father. He is 1/2 great person, 1/2 provocateur, and 1/2 geek, in that order. He dabbles in the dark art of making "dad jokes" and usually has a half-empty cup of coffee somewhere nearby. Learn more at: www.curtwidhalm.comKatie Vernoy is a Licensed Marriage and Family Therapist, coach, and consultant. As a helping professional for two decades, she’s navigated the ups and downs of our unique line of work. She’s run her own solo therapy practice, designed innovative clinical programs, built and managed large, thriving teams of service providers, and consulted hundreds of helping professionals on how to build meaningful AND sustainable practices. In her spare time, Katie is secretly siphoning off Curt's youthful energy, so that she can take over the world. Learn more at: www.katievernoy.comA Quick Note:Our opinions are our own. We are only speaking for ourselves – except when we speak for each other, or over each other. We’re working on it.Our guests are also only speaking for themselves and have their own opinions. We aren’t trying to take their voice, and no one speaks for us either. Mostly because they don’t want to, but hey. Stay in Touch:www.mtsgpodcast.comwww.therapyreimagined.comhttps://www.facebook.com/therapyreimagined/https://twitter.com/therapymovementhttps://www.instagram.com/therapyreimagined/ Credits:Voice Over by DW McCann https://www.facebook.com/McCannDW/Music by Crystal Grooms Mangano http://www.crystalmangano.com/
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Mar 12, 2018 • 39min

Therapist Safety

It’s time to reimagine therapy and what it means to be a therapist. To support you as a whole person and a therapist, your hosts, Curt Widhalm and Katie Vernoy talk about how to approach the role of therapist in the modern age.In this episode we talk about: Information about a recent shooting incident at the Yountville Veteran’s Home Risks that therapists can face Making sure that you take care of your own safety first and foremost! Screening for risk factors from the initial call throughout treatment Best practices for safety in private practice, agencies, and community-based work Field safety for home visits (including safety in numbers) Advocating at your agency, in your community Tarasoff and the interaction between Mental Health and Law Enforcement Setting up your room so everyone feels safe Commonsense practices to keep you safe Grounding yourself for the work once you’ve made sure you’re safe The impact of direct and secondary trauma Take care of yourself Resources mentioned:We’ve pulled together any resources mentioned in this episode and put together some handy-dandy links. CNN Article: Three Women, Suspect Dead After Hostage Standoff in Yountville, CaliforniaGo Fund Me: Jenn Gonzales Shushereba MemorialCommunity Members talking about this topic:Nabil El-Ghoroury, PhD, CAE, Executive Director of California Association of Marriage and Family TherapistsLauren Adams - @lcswhatever and her tweet about safetyAdditional Articles on the Topic: Gun Violence: Prediction, Prevention, and Policy by the American Psychological Association APA Resources for Coping with Mass Shootings, Understanding Gun ViolenceAPA: Stay Safe in PracticeNational Association of Social Workers Social Justice Brief: Gun Violence in the American CultureAmerican Counseling Association: Coping in the Aftermath of a Shooting Mass Shootings and Mental IllnessViolence Against Mental Health Professionals: When the Treater Becomes the Victim Homicides of Mental Health Workers by Patients: Review of Cases and Safety Recommendations Active Shooter Resources Our events this year:The Brand Called “You”: Legal & Ethical Issues in Developing a Personal BrandThe Therapy Reimagined Conference in Los Angeles in October 2018!! Credits:Voice Over by DW McCann https://www.facebook.com/McCannDW/Music by Crystal Grooms Mangano http://www.crystalmangano.com/
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Mar 8, 2018 • 30min

Creating Relevant Ads

It’s time to reimagine therapy and what it means to be a therapist. We are human beings who can now present ourselves as whole people, with authenticity, purpose, and connection. Especially now, when therapists must develop a personal brand to market their practices.To support you as a whole person and a therapist, your hosts, Curt Widhalm and Katie Vernoy talk about how to approach the role of therapist in the modern age.Interview with Duane Osterlind, LMFT, CSATDuane Osterlind is a Licensed Marriage and Family Therapist and Certified Sex Addiction Therapist. He is the founder and Clinical Director of Novus Mindful Life Institute Family Counseling and Recovery Center in Long Beach, California and the creator and host of The Addicted Mind Podcast. Duane’s clinical focus is on treating individuals and couples struggling with process addictions using mindfulness and a task-centered approach. His mission, with all clients and their families, is to help people overcome life's challenges and find joy, happiness, and contentment. In addition to developing original, ground-breaking individual, couples, and family treatment programs, sharing his passion through public presentations, and conducting staff training workshops at educational and treatment centers, Duane enjoys his "hobby" of online marketing. In helping therapists connect with clients using online marketing he creates more possibilities for having a positive impact in the world. You can find Duane online at novusmindfullife.com, theaddictedmind.com, and adwordsfortherapists.com.In this episode we talk about: Duane’s story and how he got interested in Google Adwords The benefits and risks of using Google Adwords to market your practice How to show up in relevant Google searches How to weed out people who aren’t really looking for you How to get the best return on investment on your ad Targeting by keywords, determining match type for your searches How to write your ad A/B Testing Analytics and how to improve your return over time Typical spends and ROI Resources mentioned:We’ve pulled together any resources mentioned in this episode and put together some handy-dandy links.Google AdwordsGoogle AnalyticsDuane’s Adwords for TherapistsDirectories that Duane mentioned:Psychology TodayGood TherapyTheraviveOur events:The Brand Called “You”: Legal and Ethical Issues in Developing Your Personal BrandThe Therapy Reimagined Conference in Los Angeles in October 2018!!Credits:Voice Over by DW McCann https://www.facebook.com/McCannDW/Music by Crystal Grooms Mangano http://www.crystalmangano.com/
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Mar 6, 2018 • 35min

Finding Your Blind Spots

It’s time to reimagine therapy and what it means to be a therapist. To support you as a whole person and a therapist, your hosts, Curt Widhalm and Katie Vernoy talk about how to approach the role of therapist in the modern age.In this episode we talk about: Finding someone better than you challenge you to improve False Data that often supports our sense of how we good we are How to know how well you’re doing with clients Outcome measures, symptom relief, and clients feeling better Why cases get stuck and why we should be focusing on these cases Recording sessions and reviewing later to learn about your process and identify your blind spots How important it is to continue your active learning How the whole person therapist can bring their growth and training in the room How to navigate when someone want you to be an expert – looking at your efficacy, cultural factors, and structuring your increased knowledge and growth Listening closely to your clients Getting on-going supervision, so someone can continue to push us to grow, identify what you’re missing Asking to be challenged at your level of development Identifying who can best supervise you and consult Resources mentioned:We’ve pulled together any resources mentioned in this episode and put together some handy-dandy links.Deliberate Practice studies: Anders Ericcson Scott MillerPrevious episodes referenced:Are You Sure You’re a Specialist?Our events this year:The Brand Called “You”: Legal & Ethical Issues in Developing a Personal BrandThe Therapy Reimagined Conference in Los Angeles in October 2018!! Who we are:Curt Widhalm is a Licensed Marriage & Family Therapist in private practice in the Los Angeles area. He is a Board Member at Large for the California Association of Marriage and Family Therapists, a Subject Matter Expert for the California Board of Behavioral Sciences, Adjunct Faculty at Pepperdine University, and a loving husband and father. He is 1/2 great person, 1/2 provocateur, and 1/2 geek, in that order. He dabbles in the dark art of making "dad jokes" and usually has a half-empty cup of coffee somewhere nearby. Learn more at: www.curtwidhalm.comKatie Vernoy is a Licensed Marriage and Family Therapist, coach, and consultant. As a helping professional for two decades, she’s navigated the ups and downs of our unique line of work. She’s run her own solo therapy practice, designed innovative clinical programs, built and managed large, thriving teams of service providers, and consulted hundreds of helping professionals on how to build meaningful AND sustainable practices. In her spare time, Katie is secretly siphoning off Curt's youthful energy, so that she can take over the world. Learn more at: www.katievernoy.comA Quick Note:Our opinions are our own. We are only speaking for ourselves – except when we speak for each other, or over each other. We’re working on it.Our guests are also only speaking for themselves and have their own opinions. We aren’t trying to take their voice, and no one speaks for us either. Mostly because they don’t want to, but hey. Stay in Touch:www.mtsgpodcast.comwww.therapyreimagined.comhttps://www.facebook.com/therapyreimagined/https://twitter.com/therapymovementhttps://www.instagram.com/therapyreimagined/ Credits:Voice Over by DW McCann https://www.facebook.com/McCannDW/Music by Crystal Grooms Mangano http://www.crystalmangano.com/
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Mar 1, 2018 • 33min

Make Your Paperwork Meaningful

It’s time to reimagine therapy and what it means to be a therapist. We are human beings who can now present ourselves as whole people, with authenticity, purpose, and connection. Especially now, when therapists must develop a personal brand to market their practices.To support you as a whole person and a therapist, your hosts, Curt Widhalm and Katie Vernoy talk about how to approach the role of therapist in the modern age.Interview with Maelisa Hall, Psy.D.Maelisa Hall, Psy.D. specializes in teaching therapists how to connect with their paperwork so it's more simple and more meaningful. The result? Rock solid documentation every therapist can be proud of! Check out her free online Private Practice Paperwork Crash Course, and get tips on improving your documentation today.In this episode we talk about: Maelisa’s story and why she’s so good at paperwork How to make documentation meaningful to your practice What your paperwork says about you What kind of language to use in your progress notes Improving your own quality assurance Progress Note templates Legal and ethical responsibilities for documentation Consent for treatment considerations Different policies you should probably consider Medical necessity and the clinical loop Treatment plan review Thoughtful, deliberate treatment How you’re probably overestimating your memory Resources mentioned:We’ve pulled together any resources mentioned in this episode and put together some handy-dandy links.QA PrepMy Biz Bestie PodcastMaelisa’s Free Crash CourseMaelisa’s Paperwork PacketMaelisa’s Meaningful Documentation AcademyOur events:The Brand Called “You”: Legal and Ethical Issues in Developing Your Personal BrandThe Therapy Reimagined Conference in Los Angeles in October 2018!!Who we are:Curt Widhalm is a Licensed Marriage & Family Therapist in private practice in the Los Angeles area. He is a Board Member at Large for the California Association of Marriage and Family Therapists, a Subject Matter Expert for the California Board of Behavioral Sciences, Adjunct Faculty at Pepperdine University, and a loving husband and father. He is 1/2 great person, 1/2 provocateur, and 1/2 geek, in that order. He dabbles in the dark art of making "dad jokes" and usually has a half-empty cup of coffee somewhere nearby. Learn more about Curt at www.curtwidhalm.com.Katie Vernoy is a Licensed Marriage and Family Therapist, coach, and consultant. As a helping professional for two decades, she’s navigated the ups and downs of our unique line of work. She’s run her own solo therapy practice, designed innovative clinical programs, built and managed large, thriving teams of service providers, and consulted hundreds of helping professionals on how to build meaningful AND sustainable practices. In her spare time, Katie is secretly siphoning off Curt's youthful energy, so that she can take over the world. Learn more about Katie at www.katievernoy.com.A Quick Note:Our opinions are our own. We are only speaking for ourselves – except when we speak for each other, or over each other. We’re working on it.Our guests are also only speaking for themselves and have their own opinions. We aren’t trying to take their voice, and no one speaks for us either. Mostly because they don’t want to, but hey.Stay in Touch:www.mtsgpodcast.comhttps://www.facebook.com/therapyreimagined/https://twitter.com/therapymovementhttps://www.instagram.com/therapyreimagined/Credits:Voice Over by DW McCann https://www.facebook.com/McCannDW/Music by Crystal Grooms Mangano http://www.crystalmangano.com/
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Feb 27, 2018 • 31min

Bad Marketing Decisions

It’s time to reimagine therapy and what it means to be a therapist. To support you as a whole person and a therapist, your hosts, Curt Widhalm and Katie Vernoy talk about how to approach the role of therapist in the modern age.In this episode we talk about: Similar, non-descript, cliché therapist marketing Duplicating what other therapists do Inauthentic personal branding Ineffective marketing copy Not having a call to action Unclear or incomplete contact information Not having a website or online presence at all Headshots Video missteps Mistakes when creating printed marketing materials How to stand out Resources mentioned:We’ve pulled together any resources mentioned in this episode and put together some handy-dandy links.Psychology TodayTiffany McClain – Hey TiffanyJax Anderson – The PsykotherapistFylmit.comPrevious episodes referenced:In-Person NetworkingSocial Media and Video MarketingOur events this year:The Brand Called “You”: Legal & Ethical Issues in Developing a Personal BrandThe Therapy Reimagined Conference in Los Angeles in October 2018!! Who we are:Curt Widhalm is a Licensed Marriage & Family Therapist in private practice in the Los Angeles area. He is a Board Member at Large for the California Association of Marriage and Family Therapists, a Subject Matter Expert for the California Board of Behavioral Sciences, Adjunct Faculty at Pepperdine University, and a loving husband and father. He is 1/2 great person, 1/2 provocateur, and 1/2 geek, in that order. He dabbles in the dark art of making "dad jokes" and usually has a half-empty cup of coffee somewhere nearby. Learn more at: www.curtwidhalm.comKatie Vernoy is a Licensed Marriage and Family Therapist, coach, and consultant. As a helping professional for two decades, she’s navigated the ups and downs of our unique line of work. She’s run her own solo therapy practice, designed innovative clinical programs, built and managed large, thriving teams of service providers, and consulted hundreds of helping professionals on how to build meaningful AND sustainable practices. In her spare time, Katie is secretly siphoning off Curt's youthful energy, so that she can take over the world. Learn more at: www.katievernoy.comA Quick Note:Our opinions are our own. We are only speaking for ourselves – except when we speak for each other, or over each other. We’re working on it.Our guests are also only speaking for themselves and have their own opinions. We aren’t trying to take their voice, and no one speaks for us either. Mostly because they don’t want to, but hey. Stay in Touch:www.mtsgpodcast.comwww.therapyreimagined.comhttps://www.facebook.com/therapyreimagined/https://twitter.com/therapymovementhttps://www.instagram.com/therapyreimagined/ Credits:Voice Over by DW McCann https://www.facebook.com/McCannDW/Music by Crystal Grooms Mangano http://www.crystalmangano.com/

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