Heart-Centred Business Podcast with Tash Corbin

Full article and show notes available at: tashcorbin.com/415Here for the links referenced in the show notes?DM me on Facebook or Instagram to request the Hot Lead Bingo sheet:Facebook: facebook.com/tashcorbincoachingInstagram: instagram.com/tashcorbinEpisode 396: Using client testimonials and successes in your marketingListen or read at: tashcorbin.com/396Episode 407: My consent-based sales conversation structureListen or read at: tashcorbin.com/407Episode 370: The number 1 sales call mistake and how to fix itListen or read at: tashcorbin.com/370I have a blunt and potentially painful question to ask you: for all of the things that you do on social media, are you actually getting consistent hot leads from those actions?If the answer is no or not as many hot leads as you'd like, then you are going to love this episode of the Heart-Centred Business Podcast.I am going to walk you through how to get hot leads from what you do on social media... but it's going to be quite a different strategy to what you would see from some of the most prolific social media coaches and teachers out there.Today we are going to get you hot leads consistently from social media!When it comes to making money from what it is that you do on social media, a lot of people assume that if they reach more people with their content, they will make more sales.But reaching someone on social media and then immediately making a sale to them is the exception, it's not the rule....show notes in full are at: tashcorbin.com/415Follow Tash on Facebook: facebook.com/tashcorbincoachingJoin the Heart-Centred Soul-Driven Entrepreneurs: facebook.com/groups/hcsdeLet me know your thoughts via our Text FanMail!Email support@tashcorbin.com to discuss how I might be able to support you and your business growth. 

Full article and links are available at: tashcorbin.com/414Here for the links referenced in the show notes?Join the Take Off program - tashcorbin.com/takeoffGrow Your Audience free training - tashcorbin.com/audienceNail Your Niche free training - tashcorbin.com/nicheIf time is of the essence for you to grow your business, you're going to be surprised by how helpful this episode of the Heart-Centred Business Podcast is... because I see far too many online business owners spending a lot of time making opt-ins that are actually a complete waste of their time and energy.We know that time is such an important resource for us. Not all list growth is created equal. Not all opt-ins are created equal.So stop wasting time on these opt-ins!Your time is one of your most important resources, especially as a business owner.I don't know many business owners who started their business so they could spend hours and hours a day wasting their time on things that don't create any traction.... show notes in full are at: tashcorbin.com/414Follow Tash on Facebook: facebook.com/tashcorbincoachingJoin the Heart-Centred Soul-Driven Entrepreneurs: facebook.com/groups/hcsdeLet me know your thoughts via our Text FanMail!Email support@tashcorbin.com to discuss how I might be able to support you and your business growth. 

Full article and links available at: tashcorbin.com/413Here for the links referenced in the show notes?Learn the first 10 ways to improve your reach and grow your audience - tashcorbin.com/401Check out episode 341: Building an epic business network - tashcorbin.com/341Grab my free Core Messaging Template - tashcorbin.com/coremessageIn today's episode of the Heart-Centred Business Podcast, we will continue on from a previous episode (which you can find here) where I will help you improve your reach and grow your audience.I have ten more ways that you can improve your reach.Before we dive into today's episode, I want to mention that a lot of the strategies I'm going to share with you today are more high connection, high conversion, and work best for offline businesses.Where you might have a brick-and-mortar business or a clinic, or you see people in person, these may be more effective for you.But I also think that sometimes we discount local connections and in-person connections for our online businesses. Yet that can be a really quick way to fast-track your results and get more sales!Don't write these all off! I want you to still dive into this episode. You might find something that you want to play with in your business as well....show notes in full are at: tashcorbin.com/413Follow Tash on Facebook: facebook.com/tashcorbincoachingJoin the Heart-Centred Soul-Driven Entrepreneurs: facebook.com/groups/hcsdeLet me know your thoughts via our Text FanMail!Email support@tashcorbin.com to discuss how I might be able to support you and your business growth. 

Full article and links available at: tashcorbin.com/412Here for the links referenced in the show notes?Grab my free Core Messaging Template - tashcorbin.com/coremessageIn today's episode, I'm going to walk you through what makes great market research for online business.I'm also going to dispel some of those myths about what market research needs to involve so that you can understand how powerful market research can be and deepen your understanding of how you might go about it.I would pretty confidently guess that at this stage of life, you've likely experienced being part of someone else's market research multiple times.Your market research experience could be that you've:Had someone ask you a couple of questions as you walk past them in a shopping mallHad someone ring you and ask you "just three really quick questions" for their market researchFilled in a long unwieldy survey for some company whose mailing list you're subscribed to (shoutout to the airlines - they always seem to have the longest surveys with the weirdest questions)Answered someone's question on social media or via emailI would say that most people have participated in multiple forms of market research.But unfortunately, if you have participated in that, it's likely you've also experienced some of the worst possible parts of being part of market research....Show notes in full are at: tashcorbin.com/412Follow Tash on Facebook: facebook.com/tashcorbincoachingJoin the Heart-Centred Soul-Driven Entrepreneurs: facebook.com/groups/hcsdeLet me know your thoughts via our Text FanMail!Email support@tashcorbin.com to discuss how I might be able to support you and your business growth. 

Full article and links available at: tashcorbin.com/411Here for the links referenced in the show notes?Grab my free Core Messaging Template - tashcorbin.com/coremessageI'm not saying this because I want to make you fearful or worried in any way, shape or form, because I'm absolutely going to help you sort this out... but something that I have noticed for a lot of online marketers (particularly those who use content marketing and content creation as a way of attracting audience members and making sales) is that they are sabotaging the success of that content.They don't even realise that that's what they're doing.In this episode, I'm going to uncover and help you see how you might be sabotaging your content and fix it quickly, in a short, sharp episode.If you are someone who creates content - whether it's for social media, podcasts like this, blogs for your website, or webinars - I want you to check out this podcast episode so that we can ensure you're not sabotaging that content's success.The big sabotage I want to talk about today is the experience you may have had before where you do all this work of creating content, and then you don't distribute it adequately.You create a new freebie where you're thinking about your ideal clients, putting nice imagery with it and making this spectacular fresh content... but it's not just the existence of that content that does the job of attracting, warming up and converting your audience into paying clients.The content existing doesn't do all of the job. It needs to be distributed....Show notes in full are at: tashcorbin.com/411Follow Tash on Facebook: facebook.com/tashcorbincoachingJoin the Heart-Centred Soul-Driven Entrepreneurs: facebook.com/groups/hcsdeLet me know your thoughts via our Text FanMail!Email support@tashcorbin.com to discuss how I might be able to support you and your business growth. 

Full article and links are available at: tashcorbin.com/410Here for the links referenced in the show notes?Grab my free Quarterly Plan on a Page template - tashcorbin.com/qplanThis episode of the Heart-Centered Business Podcast comes with a warning label: As I join you from the floor of my office sitting on the carpet (yes, it's a Podcarpet episode!), I want you to know that listening to this episode may completely change your worldview, especially concerning the word lazy and being someone who embraces laziness.You've been warned!!!I want to talk to you today about my relationship with laziness and ease.Over the last few months, I have noticed in my group program calls, I have had to have this talk with many people over and over again.I figured it's time for us to bring this conversation to the podcast, so that we can all work a little less hard, be a little less burnt out, and at the same time, get better results and feel more successful. Isn't that what we all want?If that's what you want, then it's time for you to embrace your lazy self.This is a Podcarpet episode of the podcast, which means I may wander off-topic a bit. But I think it's an important conversation for us to have.The reason is that over the last few months, I have noticed on my course calls that a lot of people seem to struggle with being nice to themselves and with this belief that they have to work hard and harder (and the hardest!) to get better results or to get any results.I want to give you some examples here because I think that they are insightful as to the different ways that this hustle culture and perfectionist society impact us as business owners.... full show notes at: tashcorbin.com/410Follow Tash on Facebook: facebook.com/tashcorbincoachingJoin the Heart-Centred Soul-Driven Entrepreneurs: facebook.com/groups/hcsdeLet me know your thoughts via our Text FanMail!Email support@tashcorbin.com to discuss how I might be able to support you and your business growth. 

Full article and links available at: tashcorbin.com/409Here for the links referenced in the show notes?Grab my free Core Messaging Template - tashcorbin.com/coremessageHave you always wanted to craft the perfect tagline and elevator pitch for your business, so that you can concisely tell people exactly what your business is and get them excited to buy from you?If that is you, then you'll want to stay tuned for this episode of the Heart-Centred Business Podcast, because that is what I'm talking about today. This podcast episode is going to be a lot shorter than you think... because when it comes to creating the perfect tagline and elevator pitch for your business, it doesn't actually exist.Think about the famous taglines of businesses that first come to mind... the one I think of is from Nike - "Just Do It".Does it tell you anything about the product or business?That doesn't express the value proposition of buying Nike products. It doesn't tell you anything about the quality of their products or about the transformation that they facilitate.It has no information or insight in it. It's just catchy. It's just a tagline.... Show notes in full are at: tashcorbin.com/409Follow Tash on Facebook: facebook.com/tashcorbincoachingJoin the Heart-Centred Soul-Driven Entrepreneurs: facebook.com/groups/hcsdeLet me know your thoughts via our Text FanMail!Email support@tashcorbin.com to discuss how I might be able to support you and your business growth. 

Full article and links available at: tashcorbin.com/408Grab my free Quarterly Planning Template - tashcorbin.com/qplanJoin the waitlist for the Heart-Centred Business Planning System - tashcorbin.com/planner(Keep an eye out for my special end-of-financial-year offer if you join the waitlist before 30th June 2024)"I have too many things to do and not enough time to do them!"If that is something that has popped into your brain or out of your mouth in the last few months, know that you are not alone.It is a common challenge for business owners to feel like it's hard to stay on top of everything.The good news is that in this episode of the Heart-Centred Business Podcast, I'm going to share with you how to stay on top of all the things.I have some very practical strategies for you.Before we dive in, I want to acknowledge that as a business owner, there's always more that you can be doing.If you told me you had 28 days straight to work solely on growing your business, I could fill that 28 days. If you finish your projects early, there are always other things that you can be working on.As a business owner, that's one of the biggest challenges. We have so many options.We can ALWAYS:Make up new ideas to get more clientsDeliver more effectively to current clientsImprove our businessGrow our audienceThere's always something that we can add to our to-do list.... show notes in full are at: tashcorbin.com/408Follow Tash on Facebook: facebook.com/tashcorbincoachingJoin the Heart-Centred Soul-Driven Entrepreneurs: facebook.com/groups/hcsdeLet me know your thoughts via our Text FanMail!Email support@tashcorbin.com to discuss how I might be able to support you and your business growth. 

Full article and links available at: tashcorbin.com/407Here for the links referenced in the show notes?Search for 'Consent' in the podcast to learn more about consent-based marketing - tashcorbin.com/searchEpisode 274: What should you do if they say "I can't afford it"? - tashcorbin.com/274Core Messaging template free resource - tashcorbin.com/coremessage What do you think is the number one strategy that I use to make sales in my business? Whether it's selling a group program like the Take Off program, or selling a VIP package to work with me, what do you think gets the most sales for me in my business?You might be surprised to learn that even at this stage of my business, my number one strategy is sales conversations.My number one sales strategy is talking to people one-on-one (whether it's in writing or on a Zoom call), making sure that I understand what it is that they're looking for, what they need and what they're struggling with, and then helping them to work out what the best next step might be for us to work together...And we do that on a sales conversation.Hearing that might make you feel a bit EEEEEKKK because as a buyer, you may have experienced one of those pushy sales conversations, or as a seller, you may have felt a bit awkward when doing sales conversations.It's something that a lot of people try to avoid very clearly in their business. They don't want to face up to having to hear the rejection one-on-one. Or they find it really awkward and uncomfortable because they think they need to be pushy or they need to be switched on and in sales mode.But that's not the case.In today's episode of the Heart-Centred Business Podcast, I'm going to walk you through my consent-based sales conversation structure.The reason why I want to do that is because:1. When you see it all laid out, you'll see why it's so effective.2. Having that structure will help you to feel more comfortable in having sales conversations yourself.3. Seeing the consent-based approach to sales conversations really highlights the difference between consent-based sales conversations and those pushy aggressive sales conversations.That will help you as both a buyer and a seller.... show notes in full are at: tashcorbin.com/407Follow Tash on Facebook: facebook.com/tashcorbincoachingJoin the Heart-Centred Soul-Driven Entrepreneurs: facebook.com/groups/hcsdeLet me know your thoughts via our Text FanMail!Email support@tashcorbin.com to discuss how I might be able to support you and your business growth. 

Full article and links available at: tashcorbin.com/406Here for the links referenced in the show notes?Fast-Track Your Business free training - tashcorbin.com/fasttrackHave you ever worked with a mentor or done a course, and you worked so hard to follow the steps and implement the strategy perfectly... yet you didn't get the results?This episode of the Heart-Centred Business Podcast is going to help you navigate that experience!You'll understand where the result may be missing, and how to move forward in a way that ensures you don't make it mean that you're just "not meant to be successful" and everything comes down to you being a failure.I've got some big advice for when you follow the steps but you don't get the results...You may have had this experience before where you've done a group course, and it feels like the strategies work for other people, but they just don't work for you.Why is it that when you do the exact same thing as someone else, you're not getting the exact same results?Part of the reason why that happens is because we all have completely different variables as to what we have in terms of assets, momentum, clarity, and the strength of our business foundations.There are so many factors involved when you follow the steps. And there are so many things that impact the results that come out of following those steps.This is something that I get particularly fired up about.... show notes in full are at: tashcorbin.com/406Follow Tash on Facebook: facebook.com/tashcorbincoachingJoin the Heart-Centred Soul-Driven Entrepreneurs: facebook.com/groups/hcsdeLet me know your thoughts via our Text FanMail!Email support@tashcorbin.com to discuss how I might be able to support you and your business growth.