

Creator's MBA: Marketing Tips for Digital Product Entrepreneurs
Dr. Destini Copp
Your go-to resource for building a profitable digital product business that works on repeat.I’m Dr. Destini Copp, business growth coach and professor. Each episode, I share practical strategies, systems, and AI tools that help entrepreneurs:Generate consistent revenue without constant live launchesBuild rinse-and-repeat growth systemsEscape the grind of chasing algorithmsIf you’re ready to create a business that runs without consuming your life, this show is for you.Learn more at 👉 destinicopp.com
Episodes
Mentioned books

Feb 2, 2022 • 34min
98: How Julie Braun Uses a Revolutionary Docuseries to Follow Her Students Through Their Career Transformation
Send us Fan MailSuper Julie Braun is an entrepreneur, and her company Super Purposes helps people get the career and salary they deserve regardless of their challenges. She specializes in teaching folks "How to get a job in 12 weeks!" and helps them get both the career and the salary they deserve.In this episode, you’ll hear about how she specializes in helping niche markets get a job in 12 weeks and how they're using their revolutionary docuseries following unemployed, challenged job seekers through their journey to land their dream job. Links mentioned in this episode:✅ Where you can find S.J.: https://SuperPurposes.com and From Ground Zero to Career Superhero Docuseries. ➡️ Episode show notes: https://destinicopp.com/podcast/98--- Send in a voice message: https://podcasters.spotify.com/pod/show/destini-copp/messageSupport this podcast: https://podcasters.spotify.com/pod/show/destini-copp/support

Jan 26, 2022 • 34min
97: Angela Ficken: Teaching Strategies to Manage Stress, Reduce Anxiety, and Set Boundaries
Send us Fan MailToday my special guest is Angela Ficken. Angela is a full-time psychotherapist in private practice, specializing in OCD, eating disorders and anxiety related concerns. After listening to her clients explain to her how difficult it was finding an understanding therapist, one who could actually teach coping strategies to manage difficult emotions, she created her first online course. Through email sequencing from her newsletter sent to her clients, she began to create her client list, all while fine-tuning her course, Breaking Everyday into Slivers.She created a landing page and ran ads on Pinterest, offering a free download on Cognitive Behavioral Therapy (CBT). This course offered coping strategies for people to reduce stress, manage anxiety and set boundaries. Pre-pandemic her online course was gaining the momentum she needed to reach more people. Then came the pandemic and she was busier than ever, now in the process of launching her membership program.Tune in to learn more about her entrepreneurial journey and how a full-time psychotherapist created and launched an online course. Links mentioned in this episode:✅ Where you can find Angela: https://www.worriedtowellbalanced.com/➡️Episode show notes: https://destinicopp.com/podcast/97--- Send in a voice message: https://podcasters.spotify.com/pod/show/destini-copp/messageSupport this podcast: https://podcasters.spotify.com/pod/show/destini-copp/support

Jan 19, 2022 • 36min
96: Dallas Travers: From Talent Agency Owner to Business Mentor and Online Course Creator
Send us Fan MailDallas Travers – From Talent Agency Owner to Business Mentor and Online Course CreatorToday my special guest is Dallas Travers. If you're a coach who serves everyday people, you need to know Dallas. Her ripple effect system teaches the exact steps to attract paying clients, build your list daily, and then scale your business with a course. She is also the creator of The Hive and host of the Six-Figure Coach Podcast.Listen in to learn about her entrepreneurial journey and her Ripple Effects System which helps coaches who want to make a massive difference for real people without second guessing themselves, compromising their values or working 24x7.Links mentioned in this episode:✅ Where you can find Dallas: https://dallastravers.com/ and on Instagram.➡️Episode show notes: https://destinicopp.com/podcast/96--- Send in a voice message: https://podcasters.spotify.com/pod/show/destini-copp/messageSupport this podcast: https://podcasters.spotify.com/pod/show/destini-copp/support

Jan 12, 2022 • 33min
95: Beth Nydick: How She Leveraged the Power of Media to Grow Her Online Business
Send us Fan MailIn this episode of The Course Creator's MBA Podcast, you'll hear how Beth has transitioned from a nutritionist who leveraged the power of media to be featured on Oprah, Parade, Forbes, Inc., Nylon Magazine, Tori Burch, and Better Homes and Gardens plus appearances on The Dr. Oz Show, The Chew, and The Tonight Show. Learn how she pivoted to helping others intentionally prepare their business and leverage exposure through collaboration and media so they can increase their credibility, acquire more clients and earn cash. Links mentioned in this episode:✅ Where you can find Beth: https://bethnydick.com/ and Beth's cookbox: Clean Cocktails➡️Episode show notes: https://destinicopp.com/podcast/95If you love our podcast we would LOVE a review. Here’s how to leave a rating or review for a podcast from your iPhone or iPad: https://destinicopp.com/podcast/podcast-rating-and-review-in-itunesThanks so much for your support!--- Send in a voice message: https://podcasters.spotify.com/pod/show/destini-copp/messageSupport this podcast: https://podcasters.spotify.com/pod/show/destini-copp/support

Jan 5, 2022 • 27min
94: Jem Millett: How She is Building Her Business Before Transitioning to FT Entrepreneurship
Send us Fan MailIn this episode of The Course Creator's MBA Podcast, you’ll hear about Jem Millett's journey into entrepreneurship. Jem has been a leader across start-ups and corporate environments for decades. She knows what it's like to work her way up from the bottom of the ladder, and she is passionate about helping women take control of their careers. She founded Good at Work Club in 2019 with one goal - to bring together amazing women who want to get good at work so they feel good at work! With Jem's help, they will align with their highest values, share their gifts, and succeed like never before.Listen in to hear how she has put together a strong plan in place to transition from her 9 to 5 role into full-time entrepreneurship. Links mentioned in this episode:✅ Where you can find Jem: https://www.goodatwork.club/ and on IG at http://instagram.com/goodatwork.club➡️Episode show notes: https://destinicopp.com/podcast/94--- Send in a voice message: https://podcasters.spotify.com/pod/show/destini-copp/messageSupport this podcast: https://podcasters.spotify.com/pod/show/destini-copp/support

Dec 29, 2021 • 23min
93: Alexis Haselberger: How She Found Clients When She Was Just Starting Out
Send us Fan MailIn this episode of The Course Creator's MBA Podcast, you’ll hear about Alexis Haselberger's journey into online entrepreneurship and online course creation. Alexis Haselberger is a time management and productivity coach who helps people do more and stress less through coaching, workshops and online courses. Her pragmatic, yet fun, approach helps people easily integrate practical, realistic strategies into their lives so that they can do more of what they want and less of what they don't. Alexis has taught thousands of individuals to take control of their time and her clients include Google, Lyft, Workday, Capital One, Upwork and more. Listen in to hear how she found clients for her time management and productivity coaching services when she was just starting out.Links mentioned in this episode:✅ Where you can find Alexis: https://www.alexishaselberger.com/ and YouTube➡️Episode show notes: https://destinicopp.com/podcast/93Thanks so much for your support!--- Send in a voice message: https://podcasters.spotify.com/pod/show/destini-copp/messageSupport this podcast: https://podcasters.spotify.com/pod/show/destini-copp/support

Dec 22, 2021 • 27min
92: Alyssa Adams: How to Earn More Money, Find More Freedom and Make a Bigger Impact
Send us Fan MailDr. Alyssa Adams: Clinical Psychologist, Intuitive Business Coach + Host of The Uncommon Couch PodcastToday my special guest is Dr. Alyssa Adams. Alyssa is a psychologist turned intuitive business coach. She helps trailblazing entrepreneurs like coaches, therapists, and wellness practitioners, build a practice as unique as they are. Together, we cultivate the confidence to earn more money, find more freedom and make a bigger impact than they ever thought was possible. Alyssa has been featured in media outlets. Co-author a certification program in nutritional psychology, shared her ideas at national conferences and sold profitable online courses.Episode Highlights:She created her first course to help therapists and mental health providers add coaching to their practiceSpeaking, presenting, meeting with other people and building referral networks had a strong impact on her business, allowing her to offer online courses as part of her portfolioHow she helped clients stand out in a sea of therapists and coaches and used brand ambassadors to promote her online courses, building an ecosystem of supportAlyssa shares her journey from a 9 to 5 Clinical Psychologist to a successful Online Course Creator and Entrepreneur. Tune into this episode to learn all about her online courses and how she helps others embrace the intuitive, energetic piece of their business, the personal psychology piece she calls the inner landscape.Links mentioned in this episode:✅ Where you can find Alyssa: www.dralyssaadams.com and Instagram➡️Episode show notes: https://www.destinicopp.com/podcast/92--- Send in a voice message: https://podcasters.spotify.com/pod/show/destini-copp/messageSupport this podcast: https://podcasters.spotify.com/pod/show/destini-copp/support

Dec 15, 2021 • 33min
91: Venese Lau: How Facebook Groups + Collaboration With Other Entrepreneurs Grew Her Business Exponentially
Send us Fan MailVenese Lau: Entrepreneur, Online Course Creator + Owner of Your Entrepreneur ResourcesToday my special guest is Venese Lau. Venese runs an events and marketing company in Tokyo, Japan. She has been an entrepreneur since she was 19 running all kinds of offline and online businesses. She is the host and face of Your Entrepreneurial Resources where she helps entrepreneurs start, grow, and scale their businesses, connecting them with the right mentors, resources, and tools. Venese shares how she went from running an event and marketing company, connecting local companies with international influencers and international brands with local influencers, to entrepreneur and online course creator.Episode HighlightsShe saw a pattern: many entrepreneurs were suffering from information overload, they were overwhelmed and needed help finding the right resources, she filled that needHow she found her ideal customers through Facebook Groups by participating every day, asking questions, and engaging in chat discussionsAfter speaking to over 350 people she found that 20 to 30% of those people were her ideal audience and 70% would become collaborators.She spent countless hours connecting with her audience and found her niche market. Her online course, Making Money Online Bundle, was her first course offering, helping overwhelmed entrepreneurs take the necessary steps to launch their business.Tune into this episode to learn more about her journey.Links mentioned in this episode:✅ Where you can find Venese: http://yourentrepreneurresources.com/ and on Instagram: https://www.instagram.com/yourentrepreneurresources/➡️Episode show notes: https://destinicopp.com/podcast/91--- Send in a voice message: https://podcasters.spotify.com/pod/show/destini-copp/messageSupport this podcast: https://podcasters.spotify.com/pod/show/destini-copp/support

Dec 8, 2021 • 30min
90: Jess O'Connell: Online Course Creator Shares her Successful 47K Launch
Send us Fan MailJess O’Connell: Network Marketer, Online Course Creator, Entrepreneur, and Creator of the Aligned Launch FormulaToday my special guest is Jess O’Connell. Jess started her business after her husband lost his job in 2018 and they went on government assistance. Her first launch generated $1500 in revenue, the proof she needed to give it her full attention. She made a commitment to herself, she would no longer let anyone else be in control of her future. With a background in network marketing, teaching other people how to sell their network marketing business became her core offer. She realized that she needed to stop chasing down all the many things they were seeking and just focus on one, which was: How to teach people how to launch their course and scale to a cold audience.Episode Highlights:She used her rock bottom circumstances as the foundation to rebuild her life, expand her business and take controlThe measures she took to research the big players and learn what they were doing in their launches to produce seven figure launchesHow she built her business from 1500K to 10K a monthIn this episode, Jess explains how she cracked the code with a 47K launch and an 11% conversion rate, all because she qualified her audience. She shares how to make sure messaging is in alignment with both the top and bottom of the sales funnel. Listen in as she gives great examples of why alignment of the sales funnel is so important.Want to know her secret formula? Tune into this episode as she explains the 6 phases of alignment.Links mentioned in this episode:✅ Where you can find Jess: https://www.jessoconnell.com/➡️Episode show notes:https://destinicopp.com/podcast/90--- Send in a voice message: https://podcasters.spotify.com/pod/show/destini-copp/messageSupport this podcast: https://podcasters.spotify.com/pod/show/destini-copp/support

Dec 1, 2021 • 30min
89: Tracie Shroyer: Traveling the U.S. from her RV Office
Send us Fan MailTracie Shroyer: Launch Tech Specialist, Online Course Creator, Entrepreneur and CoachToday my special guest is Tracie Shroyer. Tracie is a launch tech specialist for course, and membership creators, and she helps online entrepreneurs get past their tech blocks and launch their online courses, memberships, or other business projects. She helps people set up their businesses back end, connect all the dots and make a plan for their online course launch, all while living and traveling the US in an RV.Episode Highlights:How an in-person event created a new business opportunity, all because people were seeking her out for her tech skillsHer online course, The Launch Tech Blueprint, walks people through the step-by-step process to activate their campaign launchWhy building an email list is the most important part of building a successful online course businessTune into this episode as Tracie shares the exciting news of her One-Stop Launch Shop. Also, find out about her many offerings such as the resources tech roadmap, launch checklist, launch planner and more!Links mentioned in this episode:✅ Where you can find Tracie: Resource Page: https://launchtechmadeeasy.com/mba, Tracie's website: https://LaunchTechMadeEasy.com, One Stop Launch Shop: https://onestoplaunchshop.com/➡️Episode show notes: https://destinicopp.com/podcast/89--- Send in a voice message: https://podcasters.spotify.com/pod/show/destini-copp/messageSupport this podcast: https://podcasters.spotify.com/pod/show/destini-copp/support


