The Tom Ferry Podcast Experience

The question isn’t if you should start doing video, it’s how will you capture your legacy through video? In today’s episode of the Tom Ferry Podcast Experience, Rockstar agent Chris Kwon and I talk about the importance of creating meaningful and fresh videos that will not only boost your status as the trusted agent, but really capture the person that you truly are! Chris shares his donkey and unicorn videos and how he’s evolved throughout the years. He also explains why doing his own video production has helped him hire the correct people to elevate his videos.  This episode gets even better when video producers, Tristan Ervin and Brandon Villalovos join us to discuss different ways to create compelling videos, what to do to escape creative ruts, and stepping into your alter ego! Video creates impact not only to your business, but to your family, the people that surround you and can ultimately attract your community! Listen to the episode to discover how you can connect with your tribe through video!

The World Health Organization has its “DO THE FIVE” campaign right now, reminding us all how to avoid the spread of COVID-19 – Wash your hands often, cough into your elbow, don’t touch your face, practice social distancing, and stay home! Today I’m adding 5 more specifically for people like you… the forward-thinking real estate professionals of the world trying to figure out what to do and what to say to your clients in the face of unprecedented disruption. That’s right, today’s #TomFerryShow is all about 5 Actions Smart Agents Are Doing Now! How many are you already doing? How many will you commit to doing?

Don’t dig a hole and hide!   Your mindset and actions during the COVID-19 crisis is vital! In today’s episode of Mindset Monday, I’m talking about the 3 important actions that you need to be aware of and take action now!   I normally don’t talk about steps on Mindset Monday, but times are changing and I know having clarity during this moment is important for you to rise above!

Do you have an USP? The time is now to know if you have a unique and repeatable selling proposition. In today’s #ThrowbackThursday, I share an important conversation I had with a couple of students from Sage Hill High School. I also cover why it’s vital to be comfortable talking to people, now more than ever! You’re at the perfect time to hone your skills and be a better agent for your community!

The most consistent thing in life is change. We’re currently living in a moment that has caused great disruption to our daily lives and industry.  In today’s episode of the Tom Ferry Podcast Experience, I share 8 actions you should be doing when facing adversity – 5 for your    personal well being and 3 to care for your clients. People react differently when a crisis suddenly arrives in their life. Are you calm or do you freak out and panic? I’m here to help you. And here’s the thing: how we respond to this crisis is critical. Our reaction over the next 60 to 90 days can make or break how the world views you.  No more than ever, we need to lead and do everything in our power to move people forward. You’re in the service business and your income is in direct correlation to the amount of problems you can solve.  We solve problems for a profit! We need to be the calm one, the steady one, and always be of service. Now more than ever! Listen to the episode and I hope you can find motivation in these 8 actions that you can take over the next 30-60-90 days. 

This might be a weird question, but play along… What seeds are you planting to ensure your success? Because when you eventually feel the squeeze of life, whatever you’ve put in is what’s going to come out. I’m not sure this message has ever been more relevant than it is right now. Which is why I’m repurposing a five-year-old video as today’s #TomFerryShow. Watch it now and then watch it again. Watch it over and over again as we – collectively – battle our way through these difficult times.

Is your fear of failure holding you back from playing BIG? Life is all about failing and moving forward to gain wisdom! In today’s episode of Mindset Monday, I talk about the importance of failing as often as you can so you can gain maturity.  Stop allowing your fear to prevent you from making that call, creating a meaningful relationship or reaching success! Get hit and get knocked down so you can win! #breakdowntobreakthrough

How many times do you hear that you have to hustle? In today’s episode of the #ThrowbackThursday, I go back to how important it is to have clarity in your business, strategy, and your big why! This should be evaluated and reminded every single time on a daily, weekly and monthly basis. Don’t be complacent! Take the time to really know what you want in your finance, relationship and business! What’s driving you to succeed?

Becoming an entrepreneur is no easy journey, but with passion, hard work, and dedication, you can surely achieve a successful startup! The founder and CEO of Holy Matcha, Geraldine Ridaura Schumacher joins me on today’s episode of The Tom Ferry Podcast Experience to talk about the highs and lows about entrepreneurship, her passion for matcha, and building a strong community through her business.  This episode is filled with raw truth of facing the challenges that come along the entrepreneur’s journey, and Geraldine shares how she was able to overcome them headfirst with perseverance.  As the Queen of Matcha, Geraldine launched the first matcha cafe in San Diego and she opens up about coming out of her shell to connect with her customers and community.  With three years under her belt, Geraldine also talks about the ugliness of managing a business, having a clear marketing strategy, and the importance of creating a great customer experience.  Whether you’re in the food industry, real estate, or any service-based business, I think you’ll relate to Geraldine’s pain points and objectives. You want to connect with your customers, create trust, and be their number one and only option!  If you’ve been looking for ways to build your brand, uplift your community, and important pillars to optimize your business, listen to this episode to learn more about Geraldine and how she’s making matcha moves with her business!

Last week, Jason Pantana guest hosted the #TomFerryShow and gave you 10 incredible tips to optimize EVERY social media post. It included a five-step hashtag strategy, why video is essential, the importance of subtitles, and a whole lot more! But he’s not done yet… Today he’s back for Part 2 and 10 MORE steps you should be taking to maximize your reach and make sure every eyeball possible is focused on your content. Watch the show to discover: Ideal timing for your posts (Did you know it differs on various platforms?) A costly mistake too many people are making when it comes to comments How to get started with paid ads, and more! Don’t miss out! If you’re not using these tactics, all the effort you put into social media is likely going to waste.