The New Generation Entrepreneur Podcast

I'm sure you've heard me talk about messaging, invisible elements, and my programs before. Here's all of it in action with a coach in my program who's living it out. She went from confused and wondering how to be authentic in your message, to full clarity on her next right step. In this episode, you'll hear from New Generation Mastery student and coach Jennie Webb about how she pivoted her business and now has more engagement than ever. In fact, people are seeking her out and using her brand messaging when they reach out. As a New Generation Mastery coach, Jennie knows that other online entrepreneurs can experience similar results. Tune in to discover when to sit in silence and when to take action, Jennie's story of shifting, how it feels, and what to look for, the 30-second test for how well you know your audience, and balancing frameworks and guidelines with the invisible elements of powerful messaging. Haven't left a review yet? All you have to do is go to https://brandonlucero.com/podcast. Plus, when you send a screenshot of your review to support@soldwithvideo.com my team will share our exclusive bonus episode with you! Thank you for your support of this show! Connect with me on Instagram @iamBrandonLucero and let me know what you think of the episode!

If you let fear control your message, mission, and your purpose… not only will it bring you down, but it will also destroy your business. The fear of being canceled, or getting haters, plagues our industry, and anyone with an online presence might feel like they have to walk on eggshells around their purpose, their own message, and their own content. The truth is we all have a purpose. We all have a mission and we're here for a reason. So, in today's episode, I want to help you stand in your power and help more people than ever before. Listen in and discover how to redirect fear so you can maintain your personal power and help more people, the true root of the fear and why it's actually impossible to be "canceled", the content you should NOT be creating, and the right way to use Thought Reversals and go after industry norms. I believe powerful people create powerful messages and I can't wait to see what you share with the world. Haven't left a review yet? All you have to do is go to https://brandonlucero.com/podcast. Plus, when you send a screenshot of your review to support@soldwithvideo.com my team will share our exclusive bonus episode with you! Thank you for your support of this show! Connect with me on Instagram @iamBrandonLucero and let me know what you think of the episode!

One of the reasons why a lot of unheard entrepreneurs don't have great messaging is because they don't actually know what messaging is. A lot of people have a misconception of what messaging is so in this episode I'm breaking down real-life examples of great messaging and how it can work for YOU, how to write copy that resonates with your audience, what generalized messaging sounds like and how to get more specific, and the secret to truly effective messaging for your brand. It's not a single video, a single script, or a single ad that will make the biggest difference. The magic is in your messaging. Haven't left a review yet? All you have to do is go to https://brandonlucero.com/podcast. Plus, when you send a screenshot of your review to support@soldwithvideo.com my team will share our exclusive bonus episode with you! Thank you for your support of this show! Connect with me on Instagram @iamBrandonLucero and let me know what you think of the episode!

Organic traffic is amazing, but solely relying on organic traffic for sales is like riding a bike with one flat tire. Yes, you can move forward, but you'll gain a lot more momentum with two tires full of air working for you. Paid ads are the back wheel of your business and in this episode, I'm sharing 9 lessons I've learned from spending $700k plus in the past 12 months. Tune into this episode and learn why ads are important in your business and when to use them, creative ways to use ads for more income, what makes ads work and what to focus on, behind the scenes of how I use ads in my business for a strong ROI, and more. You'll also hear my advice for those JUST starting out with ads and what to do when an ad isn't converting. Whether you're a solopreneur who wants to DIY your ads or you've hired an ads expert on your team, this episode will help ensure you're using ads to their full potential. Haven't left a review yet? All you have to do is go to https://brandonlucero.com/podcast. Plus, when you send a screenshot of your review to support@soldwithvideo.com my team will share our exclusive bonus episode with you! Thank you for your support of this show! Connect with me on Instagram @iamBrandonLucero and let me know what you think of the episode!

Do you ever feel like you're putting out really valuable content and no one is paying attention to it, but, you're not sure why? You're not alone. I experienced this, and so do so many other entrepreneurs. It's what I call the Unheard Entrepreneur Trap and I help people break out of it with 6 specific tools. In this episode, I'm taking you through those 6 tools so you can experience more engagement and more sales. Tune in and discover how to create content that stands out right away, make selling 10x easier by avoiding one simple mistake, and properly communicate in your copy, messaging, content, etc. in a way where your audience automatically understands why they need what you're selling and feel compelled to work with you. Haven't left a review yet? All you have to do is go to https://brandonlucero.com/podcast. Plus, when you send a screenshot of your review to support@soldwithvideo.com my team will share our exclusive bonus episode with you! Thank you for your support of this show! Connect with me on Instagram @iamBrandonLucero and let me know what you think of the episode!

Want to gain more traction with your content and connect on a deeper level? If no one's paying attention to your content, you're having a hard time getting people to opt-in, or sales aren't what you want them to be it's tempting to think you have a bad product or be hard on yourself, but here's what's really going on – you're not in the wrong niche, you don't have the wrong avatar, and it has nothing to do with you not being a great salesperson. The problem is simple. One-sided communication. In this episode, I'll show you how to adjust your conversations and communication from one-sided communication to multi-sided so your audience feels heard and understood. What I reveal in this episode will benefit the relationship with your audience as well as the relationships in your personal life! So tune in and discover a deeper look into how to improve your communication, how to use these tools in your business and your personal life, behind the scenes of one product that flopped and then how messaging made it into a multi-million dollar business, and how to help your audience feel heard and build trust quickly. Haven't left a review yet? All you have to do is go to https://brandonlucero.com/podcast. Plus, when you send a screenshot of your review to support@soldwithvideo.com my team will share our exclusive bonus episode with you! Thank you for your support of this show! Connect with me on Instagram @iamBrandonLucero and let me know what you think of the episode!

After working with over 1,000 students on creating powerful content and messaging, one of the biggest misunderstandings is thinking it all comes down to frameworks. Sure, frameworks and language patterns help (I have an entire program full of them), but if you're not able to fill up those frameworks and language patterns with depth, real emotions, true actions, and mistakes people are making, then it will fall on deaf ears. In this episode of the podcast, I'm sharing how to take your messaging to the next level with one of the most powerful invisible elements, which is mastery. Listen in and discover how to add depth and connection to your messaging, why you're blending in and what to do about it, what mastery looks like and how to achieve it (it's not more learning!), and of course, examples and stories along the way for clarity. Haven't left a review yet? All you have to do is go to https://brandonlucero.com/podcast. Plus, when you send a screenshot of your review to support@soldwithvideo.com my team will share our exclusive bonus episode with you! Thank you for your support of this show! Connect with me on Instagram!

Have you ever wondered what makes some content stand out? You know, the kind of ah-ha content that makes a person stop what they're doing, do the "Ohhhh, now I get it" head-nod, or even physically throw their hands in the air? Well, in this episode I'm sharing how to access your audience's subconscious mind so you can make powerful content your audience loves. This is when you get as close as you can to describing thoughts, feelings, actions, solutions, mistakes, and pain around what your audience is experiencing. So tune in to discover how to unlock specificity in your messaging so you can create content that resonates with your audience, creates true transformation, and connects on a deeper level. Discover simple shifts to help your content stand out and hook your audience right away! Haven't left a review yet? All you have to do is go to https://brandonlucero.com/podcast. Plus, when you send a screenshot of your review to support@soldwithvideo.com my team will share our exclusive bonus episode with you! Thank you for your support of this show! Connect with me on Instagram!

Imagine working 2 days a week and having the rest of the week off... It may sound hard to believe, but today's guest is going to let us know how he made it happen! In this episode, I'm sitting down with Matt Ardito who went from a six-figure business working 6 days a week to a 7-figure food delivery business and working only 2 days a week. He's built a highly successful business around his lifestyle. Tune in and discover how he built a 7-figure food delivery business during COVID, the book + advice that helped him find success, his #1 piece of advice for people starting a business right now, and more! You can build a business on your own terms. And it all starts by creating a business that gives you your time back. This episode will help you learn how. Haven't left a review yet? All you have to do is go to https://brandonlucero.com/podcast. Plus, when you send a screenshot of your review to support@soldwithvideo.com my team will share our bonus episode with you! Thank you for your support of this show! Connect with me on Instagram!

When it comes to negotiation and learning persuasive communication people get uncomfortable. I want to help you pay less and save more. Because whether it's you walking your dog this morning so your wife can take the kids to school, or choosing your second favorite brunch place because your good friend likes to eat outside... negotiating is a part of our everyday life. In this episode, I'm sharing negotiating tactics for paying less that apply to your personal life as well as your business. Listen in and discover feel-good negotiating tips for saving money, real-life examples of using these practices, how I negotiated a quote from 40k to 24k (and we both came out with a win-win), and mindset secrets to feeling more confident when buying so you can save money. My goal is to help you sharpen your negotiating skills and save tons of money on your business, and your personal life! So listen in and save money. Haven't left a review yet? All you have to do is go to https://brandonlucero.com/podcast. Plus, when you send a screenshot of your review to support@soldwithvideo.com my team will share an exclusive bonus episode with you! Thank you for your support of the show! FREE CONTENT TRAINING: Engaging Content Formula For Online Entrepreneurs - Unlock why your audience isn't engaging with you, and learn the most effective content formula that will instantly attract more eyeballs, traction, and engagement - https://brandonlucero.com/trw Connect with me on Instagram!