Bulletproof Dental Practice

Text 'bulletproof' to 33777 to stay in the know about all things Bulletproof, and buy the book HERE! Bulletproof Dental Practice Podcast Episode 152 Hosts: Dr. Craig Spodak & Dr. Peter Boulden Guest: Nathan French Key Takeaways ● Introduction ● Nathan's Start in Marketing ● Marketing in Dentistry ○ Storytelling ○ You Are the Guide, the Patient is the Hero ○ Survive and Thrive Filter ● Videography ○ Video is the Best Way to Capture People's Attention ○ Best Way to Remarket & Establish Multiple Touch Points with Audience ○ Opens Doors to Alternative Marketing Strategies ○ Authenticity and Your Phone as a Production Studio ○ YouTube Ads ● Advertising and Brand Awareness ● Getting Comfortable with Yourself in Videos ○ Think of Yourself as Serving Others ○ Write 3 Talking Points Prior to Recording ○ Get to the Point ● Testimonials References Summit 2020 Storybrand Marketing Bulletproof Discounts AlphaGo documentary Attention Driven Nathan@AttentionDriven.com Tweetable We are built to relay stories Don't let production be an impediment Attention is the currency If you speak from your heart, people will hear you with their heart as well

Text 'bulletproof' to 33777 to stay in the know about all things Bulletproof, and buy the book HERE! Bulletproof Dental Practice Podcast Episode 151 Hosts: Dr. Peter Boulden & Dr. Craig Spodak Guest: Patrick MacLellan – Merchant Cost Consulting Key Takeaways: How can you plan to hit the ground running when current pandemic is over? Merchant Cost Consulting helps you evaluate your merchant processing company and analyze what they're charging you in fees Now is the time to tighten down and get lean & mean Merchant services are very deceptive, they're designed to confuse and obfuscate Fees tend to increase 3-4x per year, nobody has the bandwidth to keep checking MCC does all the legwork and negotiation with the merchant processor They'll negotiate reduction in fees going forward, and will also obtain refunds for situations you've been overcharged Then they police & audit monthly statements to ensure against fee-creek MCC is only compensated when clients save money MCC splits savings 50-50 – for Bulletproof listeners they're offering 55-45 split (Practice receives 55% of savings, MCC receives 45% of savings) $10,000 in sales is $10,000 minus the cost of labor and goods sold. $10,000 in savings is $10,000. References: SAVE BIG on merchant processing today!

Text 'bulletproof' to 33777 to stay in the know about all things Bulletproof, and buy the book HERE! Bulletproof Dental Practice Podcast Episode 150 Hosts: Dr. Peter Boulden & Dr. Craig Spodak Key Takeaways: Turn your pain and confusion into power Deploy your nervous energy into an environment you can control This might be the first time in history where the whole world is working on one common problem Put your media consumption on a diet Write a list of things you can do during this mandatory pause, and start working to accomplish those things – leverage your time! Invest in your family

Text 'bulletproof' to 33777 to stay in the know about all things Bulletproof, and buy the book HERE! Bulletproof Dental Practice Podcast Episode 149 Host: Dr. Peter Boulden

Text 'bulletproof' to 33777 to stay in the know about all things Bulletproof, and buy the book HERE! Bulletproof Dental Practice Podcast Episode 148 Hosts: Dr. Craig Spodak & Dr. Peter Boulden Guest: Dr. Clifton Cameron Key Takeaways ● Introduction ● Dr. Cameron's Background & Perspective on Dental Industry ● Establishing a Culture ● Crises as Silver Linings ● Ups and Downs in Business ● Being Committed to the Path ● Fueling Growth ● Pain Points ● Iconic Environments ● Creating an Experience ● Millennial Dentists ● 5 Year Plan ○ Executing Growth & Impact ○ Being a Leader Who Curates other Leaders ● Strategic Focus Quarterly ○ Praise & Recognition ○ Accountability ○ Aspirations ○ Reflection ● Audit Where You Are ● Peter Diamandis ● Transformative Dentistry ● Closing References Peter Diamandis Summit 2020 Tweetable You Might Be Smarter Than Me, But You're Not Smarter Than My Entire Team When People are Running They Drop Things You Didn't Land on Top of the Mountain, You Climb There Character is the ability to make that worthwhile commitment once the emotion of making the commitment has passed If You Have a Big Enough Reason "Why" You Can Accomplish Anything Arrows Pointing Out, Not Arrows Pointing In If I Don't Take Control of My Calendar, Someone Else Will If it's Not a Hell Yes, it's a Hell No

Text 'bulletproof' to 33777 to stay in the know about all things Bulletproof, and buy the book HERE! Bulletproof Dental Practice Podcast Episode 147 Hosts: Dr. Craig Spodak & Dr. Peter Boulden Guest: Ali Oromchian Key Takeaways Introduction Unemployment & PTO Salary VS. Hourly Pay for Employees Guidelines and Obligations Liabilities Terminating Employees W2 & 1099 Owners Collecting Unemployment Families First Coronavirus Response Act Exempt Employees Terminating for Performance Prior to Pandemic Communicating with Your Team Advance PTO Days Rate Modification Work Sharing Unemployment Closing References HR for Health Compliance@HRforHealth.com Tweetable "Now we have one thing that's common uniting us all as human beings--we have a virus that doesn't care if you're woman, man, gay or straight, transgender, it doesn't matter what group you find yourself categorized in, you're part of the human race. There's only one race, everything else is culture. This is a time to look to your neighbors and your coworkers and your teams and take solace in the relationships that we've built" Dr. Spodak

Text 'bulletproof' to 33777 to stay in the know about all things Bulletproof, and buy the book HERE! Bulletproof Dental Practice Podcast Episode 146 Hosts: Dr. Craig Spodak & Dr. Peter Boulden Summit 2020

Text 'bulletproof' to 33777 to stay in the know about all things Bulletproof, and buy the book HERE! Bulletproof Dental Practice Podcast Episode 145 Hosts: Dr. Craig Spodak & Dr. Peter Boulden Guest: Dr. Bruce Baird Key Takeaways ● Introduction ● Dr. Baird on Choices in his Dental Career ● Learning from Mistakes ● Ramp Up Production ● Millennial Generation Dentists ● You Are Responsible to Your Team & Their Families ● How to Run a Business : Know Budget to Actual ● How to Budget For Staff Salary : PRODUCE MORE ● Marketing ● Compassionate Finance & Abella ● Being a Productive Dentist ● Fixed VS. Growth Mindset ● Buying Paper References Summit 2020 Dr. Marc Cooper on Bulleproof podcast Compassionate Finance Abella Productive Dentist Academy Tweetable Pain is a good motivator and a great educator. -Dr. Boulden Energy is created for your ​mission ​ over your ​position ​ .​ ​ -Dr. Spodak You're responsible to your team and their families to run a successful business. -Dr. Baird I want patients who are trainwrecks. Why? Because I treat trainwrecks. - Dr. Baird The thing that's going to move the needle is creating awareness for what you do. -Dr. Boulden

Text 'bulletproof' to 345345 to stay in the know about all things Bulletproof, and buy the book HERE! Bulletproof Dental Practice Podcast Episode 144 Hosts: Dr. Craig Spodak & Dr. Peter Boulden Key Takeaways ● Introduction ● Hygienists' Patient Rapport & Relationships ● Collections Growth in 2019 ● Evolutions in Hygiene ● Purposeful, Passionate Hygiene ● Our Performance Benefits Our Patients' Experience ● Bulletproof Hygiene ● Summit 2020 ● Growth Mindset References If Disney Ran Your Hospital by Fred Lee Summit 2020 Patrick Bet-David Interview with Kobe Bryant Tweetable Position Versus Mission A Rising Tide Floats All Ships There is No Such Thing as Coasting If You Like Where You Are, You Still Have To Grow Leaders Grow Other Leaders

Text 'bulletproof' to 345345 to stay in the know about all things Bulletproof, and buy the book HERE! Bulletproof Dental Practice Podcast Episode 143 Host: Dr. Craig Spodak Key Takeaways ● Introduction ● Leadership & Keeping Your Team Engaged ● Psychology of Being a Practice Owner ● Craft Your Own Practice ● Conscious & Subconscious Leadership ● Summit 2020 ● "Get Real" References Dental Practice Heroes podcast Turn The Ship Around ​ by L. David Marquet Summit 2020 Tweetable Be Emotionally Aware Don't Hijack Anybody's Vision That Which You Appreciate, Appreciates