

Marketer of the Month
Outgrow
“The difficulty,” writes Keynes, “lies not in the new ideas, but in escaping from the old ones.” Outgrow’s Marketer of the Month podcast, hosted by Dr. Saksham Sharda, documents this tussle of the old and the new across 21 different industries. Tune in to listen to thought-provoking guests ranging from the leaders of Fortune 500 companies, Tech Unicorns, Governments, Anonymous Collective, Media, Pulitzer Prize Winners, Professors, and (of course) TikTokers!
Episodes
Mentioned books

Jan 20, 2026 • 39sec
Snippet- John Hearty, VP & Head of AI Governance at Mastercard, Talks About The Surge In AI Adoption Following Generative Models Like GPT-3.5, And Why Governance Had to Evolve Just as Fast.
Making Responsible AI Scalable!In this snippet, John Hearty, Vice President & Head of AI Governance at Mastercard, talks about the surge in AI adoption following generative models like GPT-3.5, and why governance had to evolve just as fast.At Mastercard, the focus is on making it easier to build and procure responsible AI. That means providing teams and partners with the right tools, guidance, and support to pass rigorous validation.John shares how their generative AI evaluation service helps both internal teams and third parties ensure AI systems are effective, transparent, and reliable, reducing hallucinations and increasing confidence in real-world use.Responsible AI isn’t just a principle. It’s a practice. Listen to the full podcast now- https://premade.outgrow.us/interview-with-John-Hearty #Outgrow #Podcast #JohnHearty #Mastercard #AIGovernance #ResponsibleAI #GenerativeAI #TrustInAI

Jan 16, 2026 • 50sec
Snippet- Jukka-Pekka Salmenkaita, VP of AI and Special Projects at Elisa, Shares How His Work Spans Building Digital Services And Software Solutions Across Multiple Industries.
Applying AI Across Industries, From Chips to Clean Energy!In this snippet, Jukka-Pekka Salmenkaita, VP of AI and Special Projects at Elisa, shares how his work spans building digital services and software solutions across multiple industries.From quality control systems in semiconductor manufacturing to service assurance and network optimization for telecom operators, and even distributed energy storage to support a smoother zero-carbon energy transition, AI is at the core of it all.His work highlights how intelligent software can solve real operational challenges, no matter the industry.Listen to the full podcast now- https://premade.outgrow.us/interview-with-Jukka-Pekka-Salmenkaita#Outgrow #Podcast #Elisa #AIApplications #IndustrialAI #TelecomInnovation #CleanEnergy

Jan 16, 2026 • 49sec
Snippet: Andy Hood, Vice President of Emerging Technologies at WPP, Explains The Real Role of AI in Creative Production.
AI Can Generate. Creatives Define ‘Good.’In this snippet, Andy Hood, Vice President of Emerging Technologies at WPP, explains the real role of AI in creative production.Yes, tools like top-tier video generators can create impressive scenes. To most people, they look good enough. But a trained director sees the gaps, in framing, pacing, lighting, sound, and storytelling.Andy’s point is clear:👉 AI can handle much of the legwork in the middle.👉 Human expertise defines the vision and knows when it’s right.The future isn’t AI replacing creativity, it’s AI wrapped inside a thoughtful production process. Listen to the full podcast- https://premade.outgrow.us/interview-with-andy-hood #Outgrow #Podcast #AndyHood #WPP #GenerativeAI #CreativeProcess #HumanCreativity #AIFilmmaking

Jan 14, 2026 • 1min
Snippet- Sam Altman, CEO of OpenAI, on Why Startups Win as Organizations Struggle With Slow, Rigid Systems in a Fast‑Moving World
Adapt Fast or Get Left Behind!In this snippet, Sam Altman, CEO of OpenAI, explains why organizations struggle when change accelerates, and why startups keep winning. He points to slow, rigid systems where decisions take months or even years, while the world moves in real time. That gap fuels creative destruction: startups adapt fast, and legacy players fall behind. Sam predicts many large companies will spend years resisting AI’s impact, until a last-minute scramble makes it too late. He sees the same pattern in people, too. The generational divide in how AI tools are used today mirrors the early days of smartphones, and it’s just as stark. The takeaway?👉 Adapt early.👉 Experiment fast.👉 Or be overtaken by those who already have.#Outgrow #Podcast #SamAltman #OpenAI #AITransformation #StartupMindset #Innovation #FutureOfWork

Jan 13, 2026 • 44sec
Snippet- Matthew Blakemore, CEO at AI Caramba!, Stresses Why AI Ethics Committees Shouldn’t Be Optional
Why Every AI Project Needs an Ethics CommitteeIn this snippet, Matthew Blakemore, CEO at AI Caramba!, stresses why AI ethics committees shouldn’t be optional.He shares that every project he’s worked on included one, because it’s extremely difficult for companies to ethically assess their own products in isolation. Independent voices matter.By collaborating with external experts, including the University of Bath, and bringing in outside perspectives, Matthew believes companies can build stronger, more trustworthy AI systems.His advice is clear:👉 Set up an AI ethics committee.👉 Invest in independent input.👉 Make ethics a core part of your AI program.Listen to the full podcast now- https://premade.outgrow.us/interview-with-matthew-blakemore#Outgrow #Podcast #MatthewBlakemore #AICaramba #AIEthics #ResponsibleAI #AILeadership #TechGovernance

Jan 13, 2026 • 27min
EPISODE 246- Security, Simplicity, and Scale: Cloudflare's Field CISO Gregory Van den Top Explores the Modern CISO Mandate
Gregory Van den Top is a seasoned cybersecurity leader and the Field Chief Information Security Officer (CISO) at Cloudflare, where he is dedicated to “helping build a better internet.” With extensive experience in cybersecurity strategy and risk management, Gregory plays a pivotal role in strengthening internet infrastructure and advancing security practices worldwide.On the Menu:Cloudflare's "customer zero" approach to security tool developmentBuilding C-suite influence as a modern security leaderWhy technology must adapt to humans, not vice versaThe underestimated risks of artificial intelligence adoptionBuilding a better internet through community and collaborationQuantum computing threats and preparing for post-quantum encryption

Jan 9, 2026 • 41sec
Snippet- Rollo Goldstaub, Global Head of Sports Partnerships at TikTok, Reveals How Match Hubs Are Transforming Sports Discovery
Building Match Hubs That Put Partners FirstIn this snippet, Rollo Goldstaub, Global Head of Sports Partnerships at TikTok, explains how TikTok is rethinking sports discovery with match hubs.These hubs live on high-traffic pages and connect fans directly to broadcasters.🏟️ When a game is live, scores are shown, and one tap can take users to partners like NBC in the U.S. to watch Olympics coverage.📅 When it’s not live, fans can save the match to their calendars.Rollo highlights that TikTok’s priority isn’t just pace or flashy tech, it’s being the most valuable partner possible for publishers and broadcasters by building products that truly meet their needs.Listen to the full podcast now- https://premade.outgrow.us/interview-with-rollo-goldstaub#Outgrow #Podcast #RolloGoldstaub #TikTok #SportsPartnerships #MediaInnovation #FanExperience #DigitalSports

Jan 8, 2026 • 1min
Snippet- Smarter Fleets Through Connected Tyre Technology: Kai Hackbarth, Head of Product & Solutions at Bosch, Explores How Intelligent Tyre Innovations Are Driving the Future of Connected Mobility
🎧 Podcast Snippet: Smarter Fleets with Connected Tyre Tech 🚛In this episode, Kai Hackbarth, Head of Product & Solutions at Bosch, talks about how Bosch is shaping the future of connected mobility through intelligent tyre technology. He explains how tyre sensors collect valuable data that, when combined with vehicle and telematics information, gives fleet operators a complete picture of tyre health and performance.This helps businesses monitor wear and tear, maintain optimal pressure, reduce fuel consumption, and improve overall safety and efficiency across their fleets. Bosch’s approach shows how data-driven insights can make everyday operations smarter, more sustainable, and cost-effective.Listen to the full podcast- https://premade.outgrow.us/interview-with-Kai-Hackbarth#Bosch #IoT #FleetManagement #SmartMobility #ConnectedVehicles #Telematics #DataAnalytics #Innovation #SmartTechnology #Sustainability

Jan 7, 2026 • 30sec
Snippet- Samuel Beek, Chief Product Officer at VEED, Shares a Key Insight on Creative Work: Creativity Thrives on Constraints and Space
Why Creatives Need Both Structure & FreedomIn this snippet, Samuel Beek, Chief Product Officer at VEED, shares a key insight on creative work: Creativity thrives on constraints and space.A few guardrails help guide ideas but creatives also need a blank canvas to truly express themselves. Samuel explains how VEED once relied on highly restrictive templates. While they looked great and performed well on social media, users didn’t love them.The learning?True creative satisfaction comes from choice, flexibility, and freedom, not just polished outcomes.Listen to the full podcast- https://premade.outgrow.us/interview-with-Samuel-Beek#Outgrow #Podcast #SamuelBeek #VEED #CreatorEconomy #ProductDesign #CreativeFreedom #UXDesign

Jan 6, 2026 • 47sec
Snippet- Driving Trust & Efficiency Across the Payments Ecosystem - Brice van de Walle, EVP Core Payments Lead Europe, Mastercard
💳 Driving Trust & Efficiency Across the Payments Ecosystem- Brice van de Walle, EVP Core Payments Lead Europe, MastercardThe hardest part of any transformation is alignment, making sure every player is moving toward the same goal.But in this case, the benefits are clear:🔐 Lower fraud✅ Higher approval rates🤝A smoother experience for merchants, banks, and PSPs alikeWith nearly 50% of transactions already tokenized, adoption is well underway. The future of secure, seamless payments is collaborative.Listen to the full podcast now- https://premade.outgrow.us/interview-with-Brice-van-de-Walle#Mastercard #DigitalPayments #Tokenization #Fintech #PaymentsInnovation #FraudPrevention #Ecommerce #PSP #Merchants #FinancialTechnology


