

Your Brand Amplified
Anika Jackson, Bleav
Welcome to Your Brand Amplified® – the podcast that takes you behind the scenes of successful businesses, exploring the minds of entrepreneurs, business leaders, marketers and sales experts. I'm thrilled to be your host, Anika Jackson, and I'm on a mission to uncover the stories, strategies, and secrets that have propelled these individuals to success.
Tune in to hear the captivating journeys of our guests. From humble beginnings to industry titans, each episode unravels the unique narrative of how these remarkable individuals navigated the world of entrepreneurship, small business, and marketing.
Gain exclusive insights into the strategies that drive success in the business world. Our guests share their tested and proven methods, offering you a wealth of knowledge to implement in your own entrepreneurial endeavors.
Delve into the world of marketing with our expert guests. Whether it's digital, content, or influencer marketing, we cover it all. Stay ahead of the curve and learn the latest trends and techniques to elevate your brand.
Public relations is a key component of any successful business. Learn from seasoned professionals about building and maintaining a positive public image, navigating crises, and leveraging PR to amplify your brand's voice.
Craft Your Business strategy is the backbone of sustainable growth. Our guests share their strategic insights, providing you with the tools and knowledge to formulate and execute effective business plans.
Elevate your business acumen, amplify your brand, and be inspired by the stories of those who have turned their visions into reality.
Tune in to hear the captivating journeys of our guests. From humble beginnings to industry titans, each episode unravels the unique narrative of how these remarkable individuals navigated the world of entrepreneurship, small business, and marketing.
Gain exclusive insights into the strategies that drive success in the business world. Our guests share their tested and proven methods, offering you a wealth of knowledge to implement in your own entrepreneurial endeavors.
Delve into the world of marketing with our expert guests. Whether it's digital, content, or influencer marketing, we cover it all. Stay ahead of the curve and learn the latest trends and techniques to elevate your brand.
Public relations is a key component of any successful business. Learn from seasoned professionals about building and maintaining a positive public image, navigating crises, and leveraging PR to amplify your brand's voice.
Craft Your Business strategy is the backbone of sustainable growth. Our guests share their strategic insights, providing you with the tools and knowledge to formulate and execute effective business plans.
Elevate your business acumen, amplify your brand, and be inspired by the stories of those who have turned their visions into reality.
Episodes
Mentioned books

Oct 3, 2023 • 31min
From Coder to Podcaster: Aaditya Mehta's Journey of Transformation and Personal Growth
Do you ever wonder how someone goes from being a coder to a business analyst and then to a successful podcaster and public speaker? Aaditya Mehta did just that and he's with us to share his unique journey. With a daily transformation from business analyst to podcast host and public speaker, Aaditya's story is all about overcoming personal limitations and embracing new challenges. Hear about the crucial role that an app called OpenTalk, similar to Clubhouse, played in the inception of his podcast and how he bravely conquered his social anxiety to teach at an academy.Aaditya has harnessed the transformative power of podcasting to gain newfound confidence in interacting with strangers and to make a significant impact. He enlightens us about the importance of implementing learned knowledge rather than merely absorbing it, and how this practice has helped him develop a deeper appreciation for the people around him. With a focus on the value of clear and concise communication in corporate settings, Aaditya emphasizes the role technology plays in boosting productivity and shares his experiences of personal growth.In the final segment, Aaditya opens up about the investment required in honing communication skills, and his aspiration to make knowledge accessible for all, regardless of financial means. Living by the mantra, "No matter what, if there is something which you want to learn, just go for it," Aaditya is a testament to unwavering determination. So, tune in to hear more about his journey as a podcaster, public speaker, and business analyst. This is one conversation you wouldn't want to miss!We're happy you're here! Like the pod? Visit our website! Check out our sponsor PitchDB! Start your trial on Simplified!
For the accessible version of the podcast, go to our Ziotag gallery.We’re happy you’re here! Like the pod?Support the podcast and receive discounts from our sponsors: https://yourbrandamplified.codeadx.me/Leave a rating and review on your favorite platformFollow @yourbrandamplified on the socialsTalk to my digital avatar Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Oct 2, 2023 • 31min
Behind the Seams with Carina Ramirez Cahan: Creating a Luxury Lingerie Line
Unravel the mystery behind creating a luxury lingerie brand with our guest, Carina Ramirez Cahan, the brain behind the Cobalt Rose Company. Discover how Carina, initially dabbling in international trade relations, found her niche by identifying a market gap in the lingerie industry and how she used her husband’s physics background to create a prototype for a better bra. Hear her speak about how her brand is differentiating itself in the marketplace, while ensuring her garments are made to suit the natural body.Follow Carina's journey into the world of luxury lingerie, where she initially focused on creating high-quality products with a higher price point. Learn about her strategy of using luxury materials like Italian fabrics and French hardware, and how she figured out the sweet spot of maintaining quality while bringing down the price point. And it doesn’t stop at that. Carina also wanted to cater to a wider audience, so she explored different styles and sizes. Hear about the power of PR and how a magazine spread catapulted her brand's reach and connected with her audience.Merely having a great idea isn't enough, turning it into a successful venture is where the challenge lies. Carina talks about her experience of filing patents in multiple countries, the importance of knowing the industry lingo, and how she used resources like the New York Public Library's business library to get ahead. Join us as we discuss the realities of being an entrepreneur and the importance of perseverance. Carina's journey is filled with hurdles, but she leaves us with a strong note - believe in yourself and be authentic. Tune in for a truly inspirational story!https://cobalt-rose.com/We're happy you're here! Like the pod? Visit our website! Check out our sponsor PitchDB! Start your trial on Simplified!
For the accessible version of the podcast, go to our Ziotag gallery.We’re happy you’re here! Like the pod?Support the podcast and receive discounts from our sponsors: https://yourbrandamplified.codeadx.me/Leave a rating and review on your favorite platformFollow @yourbrandamplified on the socialsTalk to my digital avatar Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Sep 28, 2023 • 34min
From Athlete to Author: The Extraordinary Journey of Chancellor K Jackson
Get ready to embrace the unexpected in our latest conversation with Chancellor K Jackson - from a football field hero to an English teacher in Beijing. His journey is anything but ordinary, a testament to his resilience and an unwavering spirit. It's a story of a man who turned a corner from his life as a highly recruited athlete, explored an entirely new career path, and eventually transformed into a figure of survival, knowledge, and inspiration.Things took a steep turn when Chancellor was arrested in Beijing for drug use. But this was not the end, rather a beginning of a profound spiritual journey that he shares with us with remarkable openness and accountability. His story, filled with signs and messages from his guardian angels, is a lesson in humility, resilience, and survival. It's a tale of how one can turn a low point into a stepping stone for spiritual enlightenment and self-discovery.The conversation also unfolds Chancellor's bold step into the publishing industry. After successfully co-writing and publishing a book with Anthony McKinney, he established Korleh Publications LLC, a publishing company that’s not just about books but visions and growth. Join us as we explore his future aspirations for the company and his belief in the power of storytelling. This episode is more than just a conversation; it's an inspiration packed with lessons on overcoming challenges and celebrating growth, all from the life of Chancellor K Jackson. Tune in and prepare to be enlightened!Follow Chancellor on Instagram & Twitter/X: @korlehjWe're happy you're here! Like the pod? Visit our website! Check out our sponsor PitchDB! Start your trial on Simplified!
For the accessible version of the podcast, go to our Ziotag gallery.We’re happy you’re here! Like the pod?Support the podcast and receive discounts from our sponsors: https://yourbrandamplified.codeadx.me/Leave a rating and review on your favorite platformFollow @yourbrandamplified on the socialsTalk to my digital avatar Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Sep 26, 2023 • 29min
Breaking World Records and Transforming Power Generation: A Conversation with Ron Macklin
Have you ever wondered what it’s like to break nine world records and transform a power generation outage from a 30-day process to just nine days? Join us as we get up close and personal with Ron Macklin, an engineer turned author, who has done just that! Our exciting journey spans from Ron's humble beginnings on a farm in Wichita, KS, where he met his wife in high school, to his intriguing transition from engineering to power generation maintenance. All accompanied by stories of setting world records, that provide fascinating insights on teamwork and leadership.In the second part of our conversation, we journey with Ron as he navigates the cultural shift of moving his family to Germany for work. Learn how this experience molded his children's perspective of the world and discover how it influenced his return to Kansas City and the establishment of his company, Macklin Connection. Hear about Ron's belief in the transformative power of authentic connections and their role in achieving business success. Fasten your seat belts as we delve into the latter part of our discussion where we sift through the concept of vulnerability. Learn how this affects individuals and businesses alike, and how Ron guides people to overcome their fears and be more genuine when sharing their stories. Be intrigued by the fascinating case study of the renowned San Pedro Fish Market and its journey towards reality TV. And finally, understand how effective communication training can revolutionize company culture, as we delve into a unique case study of a family-run business, and hear about the transformative courses Macklin offers. Join us in this enriching conversation with Ron Macklin!https://www.macklinconnection.com/We're happy you're here! Like the pod? Visit our website! Check out our sponsor PitchDB! Start your trial on Simplified!
For the accessible version of the podcast, go to our Ziotag gallery.We’re happy you’re here! Like the pod?Support the podcast and receive discounts from our sponsors: https://yourbrandamplified.codeadx.me/Leave a rating and review on your favorite platformFollow @yourbrandamplified on the socialsTalk to my digital avatar Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Sep 25, 2023 • 39min
Turning Challenges into Speaking Opportunities with Anastasia Lipske
What if you had the power to pivot your business through a pandemic, create a digital footprint that lasts, and authentically connect with your audiences like never before? Anastasia Lipske, founder of Access Speakers, joins us to share her journey from the vibrant world of tourism to the era of guest speakers and podcasting and how she's helping her clients navigate the ever-evolving digital space.Anastasia's story is one of resilience and innovation, as she navigated from a successful career in tourism to find her unique niche in the speaking and podcasting world. During a time when everyone was grounded and unable to travel, Anastasia discovered creative solutions to keep her speaking business thriving. She reveals the secret of leveraging podcasting as a marketing tool, its evergreen appeal, and the lasting digital footprint it creates. Anastasia also emphasizes the importance of remaining professional under any circumstances and how the pandemic has opened doors for authenticity in our interactions.Anastasia imparts valuable insights, from connecting energetically with hosts to ensuring that your guest fits the show perfectly. She shares her unique model of podcast guest-booking and consulting, and the importance of feeling comfortable in discomfort. Anastasia encourages us to trust that every challenge comes for a reason and to leverage our uniqueness to craft something special in the podcasting sphere. Don't miss out on Anastasia's wisdom as she leads us through the vibrant world of podcasting.https://accessspeakers.biz/ThankYou/We're happy you're here! Like the pod? Visit our website! Check out our sponsor PitchDB! Start your trial on Simplified!
For the accessible version of the podcast, go to our Ziotag gallery.We’re happy you’re here! Like the pod?Support the podcast and receive discounts from our sponsors: https://yourbrandamplified.codeadx.me/Leave a rating and review on your favorite platformFollow @yourbrandamplified on the socialsTalk to my digital avatar Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Sep 21, 2023 • 32min
Unleashing the Power of Nonfiction: A Deep Dive into Publishing with Nancy Erickson
Have you ever pondered over the power of nonfiction? Have you ever thought about how sharing your own story could potentially change lives, or even save them? World, meet Nancy Erickson - an award-winning publisher, book coach, and beacon of hope. She traded in her high-tech industry job to follow her passion and transform society through the profound power of nonfiction. Listen in as she takes us on a journey from the heart-wrenching time spent with her terminally ill father, to the establishment of her own publishing house, Stonebrook Publishing, and her adventures in Amsterdam for the release of their first book.Dive into the world of publishing with Nancy as your guide, as she sheds a brilliant light on the ins and outs of traditional publishing, self-publishing, and the hybrid approach. She breaks down the process of writing a book, right from answering the foundational questions to the significance of the book mapping process. If you've ever found yourself at a loss about the best way to share your story, you'll find Nancy's insights invaluable. She's been where you are, and she's used her experiences to help others navigate through their own writing journey.But that's not all. Nancy passionately advocates for the power of personal storytelling. She emphasizes how sharing one's experiences can offer hope and help to those grappling with similar situations. Have you ever wondered how writing a book can help you expand your business? Nancy provides a compelling answer to that question. Each story is unique, as is each journey of writing a book. To quote Henry Ford, 'Whether you think you can or you think you can't, you're right.' So, if you're poised on the edge of sharing your story with the world, join us in this rich conversation with Nancy Erickson. Visit her website, Thebookprofessor.com, to learn more about expanding your business by writing a book.We're happy you're here! Like the pod? Visit our website! Check out our sponsor PitchDB! Start your trial on Simplified!
For the accessible version of the podcast, go to our Ziotag gallery.We’re happy you’re here! Like the pod?Support the podcast and receive discounts from our sponsors: https://yourbrandamplified.codeadx.me/Leave a rating and review on your favorite platformFollow @yourbrandamplified on the socialsTalk to my digital avatar Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Sep 19, 2023 • 37min
Turning Laughter Into Business: A Journey With Entrepreneur Scott Edwards
Imagine starting your first business at the age of 17 out of necessity. Sounds like an exciting journey, right? That's exactly what our guest, Scott Edwards, an accomplished entrepreneur and the brain behind more than a dozen successful businesses, did. Scott's remarkable journey is one of determination, innovation, and not being afraid to see opportunities where others might not. He shares his fascinating tale of launching one of the first full-time comedy clubs in the US in 1980 and underlines the significance of branding and quality customer service.Scott's entrepreneurial journey is filled with highs, lows, but most importantly, valuable lessons that you can apply to your own ventures. He shares his experience of using his own name to market his businesses, like Sticky Fingers Barbecue Restaurant and Scott the Insurance Pro, and the impact these decisions had. Scott's approach to blending traditional and new marketing methods to effectively reach his target audience is insightful and refreshing. From using humor in marketing to leveraging business cards, flyers, and swag, he stands out in a digital world with his creative strategies.Scott's story is a testament to the power of self-belief, perseverance, and the ability to learn from failures. As we wrap up this episode, he shares his strategies on overcoming challenges and finding success in the business world. We also explore the power of niche platforms like podcasts, and the role they can play in reaching your audience. Ending on a high note, Scott shares how to connect with him and his Standup Comedy Podcast Network. Get ready to be inspired, learn, and laugh along the way with Scott Edwards.Check out more at scottscomedystuff.com!We're happy you're here! Like the pod? Visit our website! Check out our sponsor PitchDB! Start your trial on Simplified!
For the accessible version of the podcast, go to our Ziotag gallery.We’re happy you’re here! Like the pod?Support the podcast and receive discounts from our sponsors: https://yourbrandamplified.codeadx.me/Leave a rating and review on your favorite platformFollow @yourbrandamplified on the socialsTalk to my digital avatar Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Sep 18, 2023 • 36min
Navigating the Future of Education: AI, Mentoring, and Building School Culture with Steven Miletto
As an educator with 37 years of experience under his belt, Steven Miletto breathes life into the discussion of his unique journey. His passion for learning sparked by his father's love of history, he has navigated the world of education with relentless determination. Listen in as we explore his career trajectory, the profound influence of mentors, and how his drive to create change has left a lasting imprint on the schools he's been affiliated with.In our digital age, the transformative potential of AI can't be overlooked. Steve and I tackle this intriguing topic, highlighting the many tools AI brings to the table. From aiding students' communication skills to assisting schools in recruiting and retaining teachers, we explore the breadth of AI in educational settings. We also shed light on the pressing need to support our teachers - whether through professional development opportunities or better wages - to make the teaching profession an attractive one to both enter and remain in.Finding the perfect school culture is pivotal to the overall educational experience. Steve shares a compelling story of how community connection led him to his job at Hartby. We then veer into the ever-evolving landscape of podcasting and how it has revolutionized the way we connect with educators worldwide. Closing off our discussion, we emphasize the power of education and inspiration in shaping students' futures. So, prepare to be enlightened and inspired by a conversation brimming with insightful anecdotes, practical advice, and boundless optimism for the future of education.Listen to Steven's podcast, Teaching Learning Leading K - 12. We're happy you're here! Like the pod? Visit our website! Check out our sponsor PitchDB! Start your trial on Simplified!
For the accessible version of the podcast, go to our Ziotag gallery.We’re happy you’re here! Like the pod?Support the podcast and receive discounts from our sponsors: https://yourbrandamplified.codeadx.me/Leave a rating and review on your favorite platformFollow @yourbrandamplified on the socialsTalk to my digital avatar Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Sep 15, 2023 • 28min
Embracing the Transformative Power of Adult Education with Sharon Bonney
Did you know that your past is not a death sentence to your future? This profound insight came to me during my conversation with the passionate Sharon Bonney, the head of the Coalition on Adult Basic Education (CoABE). Sharon, driven by the inspiring journeys of her grandmother and husband, who both earned their GEDs as adults, is a staunch advocate for adult education. She believes, as do I, that everyone deserves a chance at bettering themselves, no matter their age or prior circumstances. Sharon paints a vivid picture of the breadth of adult education, from basic literacy to digital literacy, workforce readiness, and even family literacy. But what struck me the most is the transformative power education holds. It's not just about acquiring skills; it's about changing lives, filling workforce gaps, and contributing to economic growth. Sharon also shares details about CoABE's key campaigns - 'Move Ahead with Adult Ed' and 'Educate & Elevate'- designed to bring adult education to the forefront of public consciousness. These initiatives have increased adult learners' access to Wi-Fi and devices, making the digital world more navigable.Of course, like any important mission, there are challenges. We talk candidly about the difficulties of branding local education agencies and the scarcity of adequate funding for adult education programs. But Sharon's optimism and faith in the power of education shine through. From discussing the wraparound support program's impact to sharing ways to reduce adult education's stigma, our conversation is both enlightening and instructive. So, tune in, whether you're an adult learner, a teacher, or just someone interested in the transformative power of education. This episode is guaranteed to leave you richer in knowledge and, hopefully, inspiration.We're happy you're here! Like the pod? Visit our website! Check out our sponsor PitchDB! Start your trial on Simplified!
For the accessible version of the podcast, go to our Ziotag gallery.We’re happy you’re here! Like the pod?Support the podcast and receive discounts from our sponsors: https://yourbrandamplified.codeadx.me/Leave a rating and review on your favorite platformFollow @yourbrandamplified on the socialsTalk to my digital avatar Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Sep 14, 2023 • 16min
The Scent of Success: Kylie's Journey from Child Entrepreneur to Charity Champion
Join us as we unravel the extraordinary tale of Kylie, a kid entrepreneur whose business, Kylie Kreates, has grown from selling pumpkins door-to-door to crafting handmade candles and soaps. You won't want to miss how this enterprising youngster has forged her unique path, cleverly choosing scents for her candles and naming her soaps after precious jewels. But what truly distinguishes Kylie's entrepreneurial venture is her philanthropic spirit – she donates a generous 20% of her profits to the Malala Fund to support girl's education in Afghanistan.This is not just a story of a young entrepreneur, it's an exploration of the triumphs and challenges along her journey, and the inspiring impact she's making on her community. Crucially, Kylie is unwavering in her mission to empower others. Wait until you hear about her ambitious plan to establish a foundation to help other children embark on their own entrepreneurial journeys. Kylie's tale is a testament to her indomitable spirit and a striking reminder that age is no barrier to making a difference in the world. Get ready to be inspired by Kylie's remarkable journey and her radiant entrepreneurial spirit.Learn more and order at kyliekreates.com!We're happy you're here! Like the pod? Visit our website! Check out our sponsor PitchDB! Start your trial on Simplified!
For the accessible version of the podcast, go to our Ziotag gallery.We’re happy you’re here! Like the pod?Support the podcast and receive discounts from our sponsors: https://yourbrandamplified.codeadx.me/Leave a rating and review on your favorite platformFollow @yourbrandamplified on the socialsTalk to my digital avatar Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.


