

Sports Media with Richard Deitsch
Audacy
The Sports Media Podcast with Richard Deitsch is a weekly show that features interviews with members of the sports media about their work, as well as roundtables with sports media reporters about television, digital, audio/radio, print, and other forms of media.
Episodes
Mentioned books

Jan 7, 2026 • 46min
The NFL Wild Card Games from a Sports Media Perspective
Jon Lewis, founder of Sports Media Watch, and Austin Karp, lead media reporter for Sports Business Journal, dive into the NFL Wild Card games from a media perspective. They discuss Prime Video's success with the Packers-Bears matchup, predicting viewership dynamics for various games. The trio explores the influence of prominent figures like Tom Brady and Troy Aikman taking on team roles while advising in media. They also analyze the ratings potential of college football playoff games, shedding light on emerging storylines and their impact on audience engagement.

Jan 6, 2026 • 34min
Why women's volleyball is a booming as a media property
Courtney Thompson, a two-time U.S. Olympic volleyball player and analyst for USA Network's League One Volleyball, shares her insights on the booming popularity of women's volleyball. She discusses how the league's market choices foster community engagement and why high-profile investors lend credibility. Thompson emphasizes volleyball's growth potential, college fan loyalty, and the upcoming 2028 Olympics in L.A. as pivotal for expansion. Plus, she highlights the increasing youth participation and the evolving landscape of broadcasting in the sport.

Jan 1, 2026 • 41min
What's it like to be a sports podcast producer?
Patrick Antonetti, a seasoned podcast producer known for his work across various genres, shares insights into the world of podcasting. He discusses the art of editing, especially when it comes to verbal tics and maintaining authenticity. Antonetti reflects on producing diverse content, from sports to reality TV, and highlights what makes a great guest. He expresses his love for SI's Jimmy Traina’s engaging style. The conversation also touches on the unique challenges faced in the niche of sports media podcasts and the state of his beloved Mets.

Dec 29, 2025 • 42min
Sports Media Predictions for 2026
Jon Lewis, founder of Sports Media Watch, and Austin Karp, media reporter at Sports Business Journal, dive into their bold predictions for 2026. They forecast the World Cup as a record-breaking TV event, though its impact on U.S. soccer may be fleeting. Discussions also touch on MLB’s evolving broadcast rights and potential turmoil in regional sports networks. They analyze the futures of smaller leagues and debate whether Turner Sports can maintain its hold amid corporate changes, all while addressing the star power of athletes like Caitlin Clark.

5 snips
Dec 23, 2025 • 47min
What's it like to negotiate billion-dollar sports deals?
Jon Miller, President of Acquisitions & Partnerships at NBC Sports, offers a fascinating peek into the world of billion-dollar sports deals. He shares insights on the enduring value of Tier-One sports rights and how live events attract vast audiences. Miller recounts his experience persuading Michael Jordan to contribute to NBC's NBA coverage and discusses the strategic $3 billion deal with the IOC. He also envisions future Olympic coverage on Peacock and highlights the growth potential of women's volleyball and rugby in the U.S., providing advice for aspiring sports media professionals.

Dec 22, 2025 • 7min
First Look: How NBC landed Michael Jordan as a special contributor for its NBA coverage
Here’s a first look from our upcoming podcast with Jon Miller, the President, Acquisitions & Partnerships for NBC Sports. The full podcast will be out on December 23. In this preview clip, Miller discusses how he was able to bring in Michael Jordan as a special contributor on NBC's NBA coverage and his longtime relationship with Jordan. You can subscribe to this podcast on Apple Podcasts, Spotify and more.
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Dec 20, 2025 • 55min
Shooting the breeze with Jimmy Traina of Sports Illustrated and the SI Media Podcast
Episode 574 of the Sports Media Podcast with Richard Deitsch features Jimmy Traina, a writer for SI.com and the host of the SI Media with Jimmy Traina podcast. In this podcast we discuss Joe Buck and Troy Aikman establishing themselves as the best NFL broadcast team; Ian Eagle and JJ Watt's development, The Athletic's end of the year media awards; the Oscars moving to YouTube; Paul Finebaum revealing the game on politics; John Cena's goodbye; why Jimmy is so down on sports media and more. You can subscribe to this podcast on Apple Podcasts, Spotify and more.
To learn more about listener data and our privacy practices visit: https://www.audacyinc.com/privacy-policy Learn more about your ad choices. Visit https://podcastchoices.com/adchoices

Dec 19, 2025 • 7min
First Look: SI's Jimmy Traina on why Joe Buck no longer gets as much hate as he once did
Here’s a short look from our upcoming podcast with Jimmy Traina, a writer for Sports Illustrated and the host of "SI Media with Jimmy Traina." In the podcast clip, Traina discusses how ESPN's Joe Buck no longer faces the same kind of online vitriol he once did and how he and Troy Aikman are the best broadcast in the NFL. The full interview will be out Dec. 20. You can subscribe to this podcast on Apple Podcasts, Spotify and more.
To learn more about listener data and our privacy practices visit: https://www.audacyinc.com/privacy-policy Learn more about your ad choices. Visit https://podcastchoices.com/adchoices

Dec 17, 2025 • 37min
Harvey Araton on how to write a sports book for children
Episode 573 of the Sports Media Podcast with Richard Deitsch featuresHarvey Araton, who worked for 25 years as a columnist and enterprise reporter at the New York Times and is the author of a new novel for middle-grade readers, "The Goal of the Game.” In this podcast Araton discusses why he wanted to write a novel about a seventh grade soccer player; how you get into the voice of a seventh grader; the challenge of writing a book for kids; how to get such a book sold; how promoting a kids book is different than a book for adults; whether the general sports columnist is extinct; how he viewed the NYT disbanding the sports desk; why the Knicks have become a likeable franchise and more. You can subscribe to this podcast on Apple Podcasts, Spotify and more.
To learn more about listener data and our privacy practices visit: https://www.audacyinc.com/privacy-policy Learn more about your ad choices. Visit https://podcastchoices.com/adchoices

Dec 15, 2025 • 49min
NBC Sports president Rick Cordella
Episode 572 of the Sports Media Podcast with Richard Deitsch features Rick Cordella, the president of NBC Sports. In this podcast Cordella discusses his company’s remarkable upcoming set of events in February 2026, including the Milan-Cortina Olympic Winter Games, the Super Bowl and the NBA All-Star Game; what it means business-wise to have all of these properties in such a relative short period; what the events should mean for Peacock subs; the process of how Rebecca Lowe ended up with her studio assignment for Fox Sports during the World Cup; NBCU’s three year rights deal with MLB and what Sunday Night Baseball on NBC, Peacock and NBCSN should look like; why NBC wants to be in the MLB business; the NBA's strong viewership to start the season; the usage of Michael Jordan heading forward; his thoughts on Notre Dame not making the CFB playoffs and Notre Dame's response to that; NBC having the rights to Super Bowl 64 in 2030; Puck’s report that NBC plans to sell Amazon the rights to next year’s Big Ten Championship game, and more. You can subscribe to this podcast on Apple Podcasts, Spotify and more.
To learn more about listener data and our privacy practices visit: https://www.audacyinc.com/privacy-policy Learn more about your ad choices. Visit https://podcastchoices.com/adchoices


