We Are For Good Podcast - The Podcast for Nonprofits

We Are For Good
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Apr 3, 2024 • 40min

524. Innovating for Impact: Seth Godin's Revolutionary Strategies for Nonprofit Growth + Fundraising Success

Seth Godin shares innovative strategies for nonprofits, from reimagining charity auctions to the power of philanthropy. Discusses how innovation is vital in fundraising, the need to rethink nonprofit auctions, and introduces the concept of 'good bids' for success. Conversation covers canoeing, embracing change, and upgrading our guts for a better future.
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Apr 1, 2024 • 33min

523. How to Use Storytelling, Data, Partnerships, and Advocacy to Drive Systems Change - Sixto Cancel, Think of Us

Meet Sixto. He’s a nationally recognized leader in driving systems change in child welfare to improve outcomes for youth and families. As the founder and CEO of Think of Us, he spearheads fundamental change in child welfare systems nationwide. He’s sharing how Think of Us secured a groundbreaking $47.5 million investment from the Audacious Project, which convenes funders and social entrepreneurs to support bold solutions to the world’s most urgent challenges. This investment is set to transform support for families and children in need🫶 Everything about Think of Us is innovative and Sixto shares the ins and outs so we can all grow with these same mindsets🌱💡LearnHow to lean into new mindsets + innovationThe impact of research, tech, storytelling, and advocacy on child welfareStrategies for creating impact at a systemic levelSixto joined us on the podcast 2 years ago and if you haven’t heard his first episode with his background and founding of Think of Us - queue up episode 262!Today’s GuestSixto Cancel, Founder + CEO, Think of UsFor more information + episode details visit: weareforgood.com/episode/523.📅 Don't Miss These Free Upcoming Events! 👇APRIL 29: Working Session Live: Forecast Your Monthly Giving Growth in 2026 with Dana Snyder (and the pathways to get you there!)MAY  14: ImpactUp: Story This quarter, we're going deep on your most powerful (and underused) tool - Story. Local meetups happening worldwide. Find one near you.  //Join the We Are For Good Community—completely free.Join fellow changemakers, share takeaways from this working session, and keep collaborating in a space built for connection, inspiration, and real impact: www.weareforgoodcommunity.comSay hi 👋LinkedIn / Instagram / Facebook / YouTube / Twitter
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Mar 29, 2024 • 6min

Designing Tomorrow: The Modern Playbook for Social Impact Brands - Eric Ressler

Why do some social impact brands thrive, while so many others fail to get traction, build support for their cause, and make meaningful progress towards their mission?Meet Designing Tomorrow, the show for modern social impact leaders and brands, hosted by Eric Ressler, Founder & Creative Director of Cosmic.Think of it as a modern playbook for navigating our rapidly-changing, digitally-driven world that you can use to reach your true impact potential. New episodes drop every Tuesday, and we hope you enjoy this preview of episode 1.Follow + subscribe to Designing Tomorrow on your favorite podcast platform or catch the Video Versions on Youtube. We've included the links below! We’ll be listening right along with you. Designing Tomorrow Website Watch on YouTubeListen + Subscribe on AppleListen + Subscribe on SpotifyFollow Designing Tomorrow on LinkedIn//Join the We Are For Good Community—completely free.Join fellow changemakers, share takeaways from this working session, and keep collaborating in a space built for connection, inspiration, and real impact: www.weareforgoodcommunity.comSay hi 👋LinkedIn / Instagram / Facebook / YouTube / Twitter
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Mar 27, 2024 • 41min

522. Building Digital Communities: A Roadmap for Community-First Nonprofit Marketing - Cameron Ripley

Meet Cameron. He’s the CEO of Community Boost, serving over 1,000 nonprofit clients and has helped raise more than $100 million💸 The Community Boost team has also built the Nonprofit Marketing Summit, the world's largest nonprofit conference, driving more than 50,000 nonprofit professional registrations annually. Together, we’re peeling back the layers of digital marketing strategies that resonate with authenticity, creating communities that propel our missions forward. Tune in to chart your path toward mission-driven communities​​🗺️💡LearnAbout Community-First MarketingHow to Leverage Marketing to Scale ImpactNonprofit Marketing Summit: The Unthinkable TakeawaysToday’s GuestCameron Ripley, CEO, Community BoostFor more information + episode details visit: weareforgood.com/episode/522.📅 Don't Miss These Free Upcoming Events! 👇APRIL 29: Working Session Live: Forecast Your Monthly Giving Growth in 2026 with Dana Snyder (and the pathways to get you there!)MAY  14: ImpactUp: Story This quarter, we're going deep on your most powerful (and underused) tool - Story. Local meetups happening worldwide. Find one near you.  //Join the We Are For Good Community—completely free.Join fellow changemakers, share takeaways from this working session, and keep collaborating in a space built for connection, inspiration, and real impact: www.weareforgoodcommunity.comSay hi 👋LinkedIn / Instagram / Facebook / YouTube / Twitter
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Mar 25, 2024 • 39min

521. The Role of Metrics + Evaluation at the Intersection of Social Justice - Liza Mueller

Meet Liza. She believes that transformational social change can happen only when deep trust, respect and community voice are centered across the board. She’s the Vice President of Knowledge and Thought Leadership at Echoing Green, an org that discovers emerging social entrepreneurs and invests deeply in the growth of their ideas and leadership. She’s walking us through groundbreaking research on measuring success in the social sector, especially for organizations led by people of color, exploring power dynamics in philanthropy for greater equity and progress. Tune in to rethink the role of data in driving social change 📊Episode HighlightsLiza’s story and journey to where she is today (4:30)Data's transformative power for organizations (8:00) Echoing Green and MPHI’s Center for Culturally Responsive Engagement’s Report: The Weight of Power: The Role of Metrics & Evaluation at the Intersection of Social Justice (13:00) Create greater equity and progress in social impact (21:00)Response from the funding community (25:00)The Trust-Based Philanthropy Project (30:00)A powerful moment of philanthropy in Liza’s life (30:30)Liza’s One Good Thing: “Data is protest, data is accountability, data is action.” -Yeshi Milner (33:00)For more information + episode details visit: weareforgood.com/episode/521.📅 Don't Miss These Free Upcoming Events! 👇APRIL 29: Working Session Live: Forecast Your Monthly Giving Growth in 2026 with Dana Snyder (and the pathways to get you there!)MAY  14: ImpactUp: Story This quarter, we're going deep on your most powerful (and underused) tool - Story. Local meetups happening worldwide. Find one near you.  //Join the We Are For Good Community—completely free.Join fellow changemakers, share takeaways from this working session, and keep collaborating in a space built for connection, inspiration, and real impact: www.weareforgoodcommunity.comSay hi 👋LinkedIn / Instagram / Facebook / YouTube / Twitter
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Mar 20, 2024 • 56min

520. 9 Nonprofit Trends That Matter in 2024: Media scales impact. - Jon McCoy, Becky Endicott, Carolina Garcia Jayaram and Eva Bloomfield

Welcome back to the final episode in our 9️⃣Nonprofit Trends that Matter in 2024 Series. We’re exploring how the world of philanthropy can be revolutionized through the power of media, Discover the secrets to making your nonprofit stand out by thinking like a media company💡 This week, we're joined by Carolina Garcia Jayaram, CEO, and Eva Bloomfield, CMO, from The Elevate Prize Foundation, a global nonprofit amplifying social impact and empowering passionate problem solvers, leaders and innovators. They’re on a mission to “Make Good Famous” and they are leveraging the power of media to do just that📢  Join us for a masterclass on maximizing your nonprofit's reach and sparking grassroots movements through storytelling and innovative strategies. Tune in for pro tips and disruptive ideas for organizations of all sizes!Episode HighlightsMedia scale impact (1:00)Media Scales Impact Playlist (5:15)Pro tips for scaling impact with media (6:15)Opportunities for nonprofits to seize this moment (9:15)Importance of authentic storytelling, human-centered leadership + leveraging media (13:00)How investing in media has transformed Elevate Prize Network winner’s impact and reach (21:50)How nonprofits can invest in content + storytelling (28:40)Strategies to engage audiences across various media channels (35:15)Key elements for a successful media campaign (41:00)Connect with The Elevate Prize Network (52:30)For more information + episode details visit: weareforgood.com/episode/516.📅 Don't Miss These Free Upcoming Events! 👇APRIL 29: Working Session Live: Forecast Your Monthly Giving Growth in 2026 with Dana Snyder (and the pathways to get you there!)MAY  14: ImpactUp: Story This quarter, we're going deep on your most powerful (and underused) tool - Story. Local meetups happening worldwide. Find one near you.  //Join the We Are For Good Community—completely free.Join fellow changemakers, share takeaways from this working session, and keep collaborating in a space built for connection, inspiration, and real impact: www.weareforgoodcommunity.comSay hi 👋LinkedIn / Instagram / Facebook / YouTube / Twitter
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Mar 18, 2024 • 34min

519. Building Community Through Authentic Engagement: Lessons from the Michael J. Fox Foundation - Becca Lockhart and Tyler Hyacinth

Meet Becca and Ty. These annual giving pros have mastered the art of 'stoking' to spark movements and create campaigns that resonate deeply with their audience🔥 They're bringing the playbook directly from the Michel J. Fox Foundation that meets this moment for how to show up + raise money on social media💰 On the podcast, they’re sharing how their strategies of authentic engagement, personalization and community listening can lead to powerful, impactful action. This episode is a must-listen for nonprofits looking to amplify their message and build lasting donor relationships in new ways📣💡LearnOverview of the Michael J. Fox Foundation for Parkinson’s ResearchEngaging + Activating Community on Social MediaPractical strategies for integrating social media fundraisingToday’s GuestsBecca Lockhart, Annual Giving Director + Ty Hyacinth, Annual Giving Officer, The Michael J. Fox Foundation for Parkinson’s ResearchFor more information + episode details visit: weareforgood.com/episode/519.📅 Don't Miss These Free Upcoming Events! 👇APRIL 29: Working Session Live: Forecast Your Monthly Giving Growth in 2026 with Dana Snyder (and the pathways to get you there!)MAY  14: ImpactUp: Story This quarter, we're going deep on your most powerful (and underused) tool - Story. Local meetups happening worldwide. Find one near you.  //Join the We Are For Good Community—completely free.Join fellow changemakers, share takeaways from this working session, and keep collaborating in a space built for connection, inspiration, and real impact: www.weareforgoodcommunity.comSay hi 👋LinkedIn / Instagram / Facebook / YouTube / Twitter
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Mar 13, 2024 • 37min

518. 9 Nonprofit Trends That Matter in 2024: Make Generosity Frictionless. - Jon McCoy, Becky Endicott, and Vance Roush

Welcome back to our 9️⃣ Nonprofit Trends that Matter in 2024 Series! As we near the end of our series, we're exploring how we can make generosity frictionless. We're used to frictionless payments in other aspects of our lives after all📱 With just a few taps on our phones, transactions are completed, and orders arrive at our doorsteps in a matter of hours.  Joining us today is Vance Roush, the founder and CEO of Overflow, a platform allowing orgs to accept non-cash donations seamlessly. Together, we'll explore the digital evolution of donor behavior, the upcoming wealth transfer, and how these factors intersect with the shift toward identity-driven philanthropy. This episode is packed with tips, real-world case studies, and actionable insights to streamline your nonprofit's giving journey in today's digital landscape. Tune in now to embrace frictionless philanthropy💸Episode HighlightsTonesetting (1:50)The why behind making giving frictionless (3:15)We Are For Good Community’s take on this (5:15)Playlist to dive deeper into making giving frictionless (7:10)PRO tips to put this in action (8:25)How the wealth transfer to millennials  and Gen Z will alter generosity (11:00)Common obstacles donors face when trying to be generous + ways to overcome them (18:50)How organizations can streamline their donation process (12:35)Case studies of organization making generation frictionless (26:10)Vance’s One Good Thing: Make it so your organization can accept Apple Play. (32:25)How to connect with Vance and Overflow (33:45)For more information + episode details visit: weareforgood.com/episode/518.📅 Don't Miss These Free Upcoming Events! 👇APRIL 29: Working Session Live: Forecast Your Monthly Giving Growth in 2026 with Dana Snyder (and the pathways to get you there!)MAY  14: ImpactUp: Story This quarter, we're going deep on your most powerful (and underused) tool - Story. Local meetups happening worldwide. Find one near you.  //Join the We Are For Good Community—completely free.Join fellow changemakers, share takeaways from this working session, and keep collaborating in a space built for connection, inspiration, and real impact: www.weareforgoodcommunity.comSay hi 👋LinkedIn / Instagram / Facebook / YouTube / Twitter
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Mar 11, 2024 • 35min

517. How to Future-Proof Your Fundraising with Social Media + Make Giving Seamless - Nick Black

Meet Nick. He’s a combat veteran, an incredible innovator and founder of the nonprofit Stop Soldier Suicide and the company GoodUnited. GoodUnited’s innovative approach to philanthropy is a game-changing force in social media fundraising that's rallied over a billion dollars in donations💰 Nick is revealing the strategic use of social media to turn passive observers into active contributors, showcasing how tailored interactions can ignite online movements and scale personal connections. Stop Soldier Suicide is a shining example of how this approach can raise significant funds. Tune in to discover how social media can serve as a powerful addition to your fundraising toolkit🛠️, rather than just another to-do list item📋💡LearnHow to establish connections starting with one person to scale movementsTips for future-proofing fundraising with social mediaExamples of organizations doing this well Today’s GuestNick Black, Founder + CEO, GoodUnited and Founder + Vice Chairman, Stop Soldier SuicideEpisode HighlightsNick’s story and journey to where he is today (7:00)Paying attention to where people are already engaging with you nonprofit (9:30)Establishing connections with each supporter at scale to grow  movements (12:40)How nonprofits can leverage social media to future-proof fundraising (15:40)Examples of orgs doing this well (23:20)An impactful moment of philanthropy in Nick’s life (26:10)Nick’s One Good Thing: Embracing failure is one of the keys to success. (30:40)How to connect with Nick (32:10)For more information + episode details visit: weareforgood.com/episode/517.📅 Don't Miss These Free Upcoming Events! 👇APRIL 29: Working Session Live: Forecast Your Monthly Giving Growth in 2026 with Dana Snyder (and the pathways to get you there!)MAY  14: ImpactUp: Story This quarter, we're going deep on your most powerful (and underused) tool - Story. Local meetups happening worldwide. Find one near you.  //Join the We Are For Good Community—completely free.Join fellow changemakers, share takeaways from this working session, and keep collaborating in a space built for connection, inspiration, and real impact: www.weareforgoodcommunity.comSay hi 👋LinkedIn / Instagram / Facebook / YouTube / Twitter
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Mar 6, 2024 • 43min

516. 9 Nonprofit Trends That Matter in 2024: Engage dimensionally. - Jon McCoy, Becky Endicott, and Justin McCord

Welcome back to our 9️⃣ Nonprofit Trends that Matter in 2024 Series! Ever wondered what it takes to really connect with your supporters on a level that goes beyond a single data point? Enter: the opportunity to engage dimensionally — it's about creating deep, meaningful connections with your supporters informed by data 📊 Justin McCord, SVP of Marketing and Communications at RKD Group, joins us to discuss how engaging dimensionally is about understanding donors through multiple data points and dimensions beyond just transactions. If you're ready to take your supporter experience to the next level, this is the episode you won't want to miss!💡Learn in this seriesTrends that’ll grow and elevate your missionPro tips for success Case studies of who's already doing it well in the sector (because let's replicate what's working!💪)Ways to infuse joy into your work 😊Episode HighlightsTonesetting (1:40)Who’s Doing it Well? + Engage Dimensionaly Playlist (6:00)Justin’s story + journey to where he is today (12:35)A high-level look at engaging dimensionally (20:20)Moving from 1:0 engagement to 2:0 engagement (25:00)How nonprofits can start engaging dimensionally (29:35)Case study of an org rocking this trend (34:30)Justin’s One Good Thing: Be intentional about those around you. (38:35)How to connect with Justin and RKD Group (40:25)For more information + episode details visit: weareforgood.com/episode/516.📅 Don't Miss These Free Upcoming Events! 👇APRIL 29: Working Session Live: Forecast Your Monthly Giving Growth in 2026 with Dana Snyder (and the pathways to get you there!)MAY  14: ImpactUp: Story This quarter, we're going deep on your most powerful (and underused) tool - Story. Local meetups happening worldwide. Find one near you.  //Join the We Are For Good Community—completely free.Join fellow changemakers, share takeaways from this working session, and keep collaborating in a space built for connection, inspiration, and real impact: www.weareforgoodcommunity.comSay hi 👋LinkedIn / Instagram / Facebook / YouTube / Twitter

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