
We Are For Good Podcast - The Podcast for Nonprofits 517. How to Future-Proof Your Fundraising with Social Media + Make Giving Seamless - Nick Black
Meet Nick. He’s a combat veteran, an incredible innovator and founder of the nonprofit Stop Soldier Suicide and the company GoodUnited. GoodUnited’s innovative approach to philanthropy is a game-changing force in social media fundraising that's rallied over a billion dollars in donations💰 Nick is revealing the strategic use of social media to turn passive observers into active contributors, showcasing how tailored interactions can ignite online movements and scale personal connections. Stop Soldier Suicide is a shining example of how this approach can raise significant funds. Tune in to discover how social media can serve as a powerful addition to your fundraising toolkit🛠️, rather than just another to-do list item📋
💡Learn
- How to establish connections starting with one person to scale movements
- Tips for future-proofing fundraising with social media
- Examples of organizations doing this well
Today’s Guest
Nick Black, Founder + CEO, GoodUnited and Founder + Vice Chairman, Stop Soldier Suicide
Episode Highlights
- Nick’s story and journey to where he is today (7:00)
- Paying attention to where people are already engaging with you nonprofit (9:30)
- Establishing connections with each supporter at scale to grow movements (12:40)
- How nonprofits can leverage social media to future-proof fundraising (15:40)
- Examples of orgs doing this well (23:20)
- An impactful moment of philanthropy in Nick’s life (26:10)
- Nick’s One Good Thing: Embracing failure is one of the keys to success. (30:40)
- How to connect with Nick (32:10)
For more information + episode details visit: weareforgood.com/episode/517.
📅 Don't Miss These Free Upcoming Events! 👇
APRIL 29: Working Session Live: Forecast Your Monthly Giving Growth in 2026 with Dana Snyder (and the pathways to get you there!)
MAY 14: ImpactUp: Story This quarter, we're going deep on your most powerful (and underused) tool - Story. Local meetups happening worldwide. Find one near you.
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