

Keys To The Shop : Equipping Coffee Shop Leaders
Chris Deferio
A coffee podcast providing coffee shop owners and leaders, with insights, inspiration, and the tools you need to grow and advance your coffee business or coffee career. We learn from experts both in and outside the coffee industry as they deliver specific, practical, and actionable advice about ownership, optimization, profitability, barista work, employee culture, management, scaling, leadership, personal development, and anything else that will help you achieve success in the coffee shop.
Episodes
Mentioned books

Dec 19, 2017 • 1h 6min
063 : What Your Roaster Wants You to Know w/ Rob Hoos : learning about roasting, roasters and baristas communicating with mutual respect, keeping water quality and ratio in mind, serving and roasting for your customers
There are a ton of factors that influence the flavor of coffee. Some of the most significant factors happen during the roasting process. Todays guest, Rob Hoos is author of the book Modualting the Flavor Profile of Coffee, a book that breaks down and explores those elements inherent in the roasting process. In this episode we talk about the book, his perspective on the roasting industry, the relationship between production and the shop, how the water and ratio you use in brewing may be giving you an inaccurate view of other roaster's coffees, how best to give feedback to the roaster, and how 83 point coffees can save the world. There's a lot more and I hope you enjoy this conversation with the great, Rob Hoos! www.Hoos.coffee Rob's Instagram Rob's Twitter SCA Library Illy Chemistry of Quality Coffee Technology by Michael Sivets Water Quality Map

Dec 12, 2017 • 1h 18min
062 : A Conversation w/ World Barista Champion, Dale Harris : His winning presentation, lessons from his career, his advice to baristas, what are the most pressing things In coffee service
2017 World Barista Champion, Dale Harris of the of Has Bean Coffee in the UK talks with us about his winning presentation, lessons from both his professional and competition career, his advice to baristas, and what are the most pressing things that we in coffee service should be focusing on and more! Dale brings both an elevated and grounded view of specialty coffee the table and it was just a great honor to get to learn from his experiences. I hope you find this conversation as inspirational as I did. Links: Dale's Instagram Video of Dale's Presentation Has Bean Coffee Finca Las Brumas Voting for the 9th annual Sprudgie Awards is open! Vote for Keys to the Shop for "Best Coffee Podcast" Click here

Dec 5, 2017 • 54min
061 : You Don't Know Beans about Brazil w/ Kelly Stein, Host of Coffea Podcast : A conversation talking about Myths, facts, and ways forward in our understanding of Brazilian coffee
When it comes to coffee, what do you think of when I say "Brazil"? Chances are good that some of the things that come to mind are, in fact misconceptions. On today's episode, Kelly Stein, Host of the Brazilian coffee podcast, Coffea, helps us explore the true bounty and quality that Brazil has to offer, dispel myths that plague the country, and gives us actions we can take to properly relate the coffee of Brazil. The information in this interview can be applied to all coffee and I hope we can walk away from this conversation having a different mindset toward both Brazil and the way we approach origins on the whole. Enjoy! COFFEA links: http://portalcoffea.com/ https://www.facebook.com/portalCOFFEA/ https://www.instagram.com/portalcoffea/ I highly recommend this special episode in English: What you should know about Brazilian coffee. http://portalcoffea.com/episodes/ep-03-what-you-should-know-about-brazilian-coffee/ OTHER LINKS IN ENGLISH: http://portalcoffea.com/episodes/coffea01-verticalization-in-coffee/ http://portalcoffea.com/episodes/ep-02-brazilian-women-in-coffee/ http://portalcoffea.com/episodes/ep-03-what-you-should-know-about-brazilian-coffee/ http://portalcoffea.com/episodes/ep-04-coffee-seasonality-in-brazil/ If you want to know my work at the magazines: STIR Tea&Coffee http://stir-tea-coffee.com/topics/kelly-stein/ Barista Magazine http://www.baristamagazine.com/baristas-brazil/ http://www.baristamagazine.com/history-coffee-science-brazil/ http://www.baristamagazine.com/brazil-great-coffee-science/ http://www.baristamagazine.com/10-minutes-martha-grill/

Nov 28, 2017 • 1h 11min
060 : Hanna Neuschwander : Serving the Coffee Plant : Exploring the science and sustainability of the coffee plant and the major role coffee shops play in securing it's future
Without the coffee plant we have no coffee industry. The sustainability of coffee plants, farms, and farmers is the cornerstone of what we do and determines everything in regards to what is possible in coffee quality. This week we get to learn from Hanna Neuschwander, Director of Communications at World Coffee Research about the history and current state of both coffee plant and what part the coffee retailer has played, and can play, in shaping its development. There are many challenges that threaten coffee's future, but the more the two ends of the supply chain work together the more likely it is that those challenges will be overcome Enjoy! LINKS BELOW www.worldcoffeersearch.org Re:Co talk (Seed as Technology): https://www.youtube.com/watch?v=NtCftF-agJI WCR Annual Report: https://worldcoffeeresearch.org/work/annual-report-2016/ WCR Coffee Varieties Catalog: https://worldcoffeeresearch.org/work/annual-report-2016/ SCA report on farm profitability: http://www.scanews.coffee/2017/10/16/new-report-farm-profitability-launched-avance-guatemala/ www.coffeeinstitute.org Email: chris@keystotheshop.com

Nov 24, 2017 • 54min
059 : Founder Friday! Joshua Boyt, Metronome Coffee / Getting inspired as an entrepreneur, finding your passion and purpose, managing challenges, hiring well, and much more!
Its Founder Friday and this time we are talking with Joshua Boyt, Founder of Metronome Coffee in Tacoma, Washington! Joshua brings really amazing passion, energy, and insights as we talk about his beginnings in coffee, founding his cafe and consulting business, running a great business, hiring well, and finding your true purpose. If you want to get inspired today then you've come to the right place! LINKS: www.metronomecoffee.com www.tuningforkconsulting.com Joshuab@tuningforkconsulting.com Phone: 253-677-3793

Nov 21, 2017 • 33min
058 : Holiday Hospitality : 5 things to do to create a great experience in your coffee shop for your baristas and guests this holiday season
Holiday season in the cafe is predictably busy, intense, and stressful. Not just for us but also for the customers! Today we explore 5 things to do to take the stress out of the holiday season in the shop and to create an welcoming and warm environment amidst the frantic pace all around us. With some forethought, planning, and a generous spirit we can come out the other side of this time being stronger and proud of the level of service and care we gave in spite of the obstacles. Enjoy and happy Thanksgiving! Related Episodes: Episode 30:Matching Your Service to Your Quality Episode 31: Essential Advice for New Baristas Episode 32: Making Order Out of Chaos Episode 57: SOPs FTW Email: Chris@keystotheshop.com

Nov 14, 2017 • 40min
057 : SOPs FTW! : How to successfully create and use Standard Operating Procedures in your shop. We take you through the processes involved in making these procedures a part of
SOPs FTW! In order for any operation to be successful it needs to be supported by a set of well crafted Standard Operating Procedures or SOPs. In many a cafe there is a great need for more thorough, clear, and relevant communication around the daily tasks as things often get lost in translation and quality, as a result, is inconsistent. In this episode we walk you through the process of understanding, creating, instituting, and enforcing effective SOPs in your shop. This was a topic requested by several listeners and I know, from my own experience with seeing SOPs in action, that this content will be very useful to effect positive change in your shop or to maintain a quality standard over the long haul. ENJOY! Links: OSHA Health Department Database Email me with comment, questions, and suggestions: chris@keystotheshop.com

Nov 7, 2017 • 39min
056 : The Sleepwalking Barista : 7 ways we sabotage our coffee careers and how to avoid them
Sleepwalking happens to us all at different points in our careers and for a variety of reasons. Though the reasons may vary the results are the same. Missed opportunity, lack of fulfillment, disillusionment, growth stagnates, we may even wonder why we are doing this in the first place! Today we will explore 7 of the main causes for why we check out for lengths of time and how we can wake up, become aware and be intentional with the work and opportunities that surround us. This episode is of profound importance an I hope you take the suggestions to heart as I know they have been powerful and effective in my own pursuit to stop sleepwalking through my career. Enjoy! Links: David Goggins Interview on Impact Theory Cole McBride Twitter

Oct 31, 2017 • 58min
055 : Jared Truby of Cat & Cloud Coffee / Keys to Personal Growth & Development : Talking about personal development, learning from outside resources, vulnerability, striving for greatness, in barista and coffee work
Pursuing personal growth and development is one of the cornerstones of success and fulfillment in work and in life. Often we can get into such a rhythm of the day-to-day at work that we forget that there is a whole world of resources at our finger tips. Jared Truby of Cat and Cloud Coffee talks with us today about how seeking personal development with tenacity and purpose has helped shape his life and gives key tips and insights on how we can more effectively pursue personal development through studying outside resources and maximizing our present opportunities. Who we are in the future depends on the decisions and we make everyday. It is my hope the this episode will help motivate you to take the reigns of your career and bring you closer to your goals. Enjoy! Links: www.catandcloudcoffee.com Instagram Books Recommended: "Getting Naked" by Patrick Lincionni "Legacy" James Kerr "Be our Guest" Disney Setting the Table by Danny Meyer Leadership and Self Deception by The Abridger Institute

Oct 27, 2017 • 1h 17min
054 : Founder Friday! w/ Nathan Quillo / Quills Coffee
Welcome to another Founder Friday! We are talking with Nathan Quillo, Founder of Quills Coffee. You will get to learn about the methods, values, and vision that makes Quills Coffee tick / The importance of buy-in and communication / What are some of the keys to their success / and the three things Nathan think every owner should do. This was a fun talk and Nathan offers up some really great tools and perspective that I think you will be greatly helped by. ATTENTION!!! Please Consider donating to The Memorial Fund for Quills Barista Francis Feeney: Link: Gofundme Links: Quills Coffee The E Myth Revisited www.keystotheshop.com


