The Playbook With David Meltzer

On this episode of #ThePlaybook, Keven Stirdivant, President and Founder of Kase Real Estate, shares his thoughts on: [6:43] What it took for him to realize that he wasn’t the “bad seed” that others viewed him as [11:31] Why he operates his life focusing on the “seven equities” instead of looking at the financial bottom-line [13:49] The powerful question that his mentor asked him which shifted his perspective on life and business [16:46] His five-step strategy to succeed when prospecting for clients

In order to provide value to someone, you have to find out what they like, what they need, or how you can help them. You achieve that by asking the right questions and asking open ended questions. Once you provide them value, you ask them "do you know anyone that can help me with..." Text me what you want to hear about next at (949) 298-2905.

Nick Guillen and Nick Ajluni, founders of TRUFF hot sauce, and host of #The Playbook, David Meltzer, sit down to chat about:  [1:27] - How the pair bonded while competing in business competitions in college and the lessons that they learned through their experiences [9:37] - How securing the Instagram handle @sauce and building out that profile led to the creation of their business [13:08] - Why they spent a year and a half testing over 300 recipe renditions to find the right mix for their sauce [20:15] - Why they try to view their company as a “new version” to be improved each and every year

This is from a meeting I had on August 2nd, 2018 while in Canton for the Pro Football Hall of Fame. I talk about how difficult it could be to give when you don't have much. Having faith that that you have more than enough will give you more than enough. Text me what you want to hear next at (949) 298-2905.

Fear focuses you, it does not inspire you. Learn to practice ending fear and clear the connection to that which inspires you on the pursuit of your potential. Text me what inspires you at (949) 298-2905.

Ramon Castillon, President of Row House, talks about how understanding behavioral economics helps him to better connect with current and prospective clients.Ramon Castillon and host of #ThePlaybook, David Meltzer, discuss some of the struggles Ramon faced being a first-generation college student and how a college economics class helped lead him to entrepreneurship. They pair speak about the importance of mutual respect in business negotiations and provide their most successful strategies for any negotiation. Ramon shares what he believes is the “secret” to capturing the attention of potential consumers and talks about how his business has disrupted the crowded fitness industry by focusing on building and sustaining a team culture.

When you buy a property you lock in your rent for life and each property you buy becomes a savings account. I also tell you what questions to ask when looking at properties so you can avoid being oversold. This episode was filmed at one of my meetups, if you would like to find out when I am hosting a meetup at a city near you, text me at (949) 298-2905.

On this episode of #ThePlaybook, Chris Pfaff, Dee Murthy, and Anand Murthy, hosts of the Group Chat podcast, sit down to discuss: [6:42] Why the Group Chat hosts are never afraid to call each other or their fans out for their opinions [18:54] How marketing a brand has changed due to the growth of internet culture and the adoption of smartphones  [21:43] Why establishing deep connections with your audience will set you apart from the “old brands” you might be competing against [27:06] Their belief that 90% of entrepreneurs “don’t want it enough”

Stop limiting your point of entry. If you are looking for a job in a specific industry such as sports, look outside the sports category. You can find yourself working for the sports side of a company. Text me what job you are looking for at (949) 298-2905.

On this episode of #ThePlaybook Chris Overholt, CEO of OverActive Media, shares his thoughts on: [3:03] Why he defines esports as a physical expression of a cognitive ability [5:14] How the inclusive nature of video games creates countless opportunities for growth  [10:41] Why the engagement levels of some esports leagues “blow away” numbers for traditional sports leagues like the NBA  [15:03] His best piece of advice for a young person who wants to get involved in the business of sports or esports